Notes on Magazine House Style Presentations
Magazine Magazine Key Cover Key TOC Key Feature Spread Presentation Tips
Title Genre Characteristics Characteristics Characteristics
Bon Appetit Food - Masthead (with emphasis - Half of visual space taken - One page is split into 3 - Signify what you are talking
on the first letter of each by pictures vertical sections about so that it’s clear
word) - Website at the bottom - Text on the left page and + Good description of the
- Month, year, price, and sections divided by main image on the right magazine
name of host company departments - Warm colors and straplines - Timing on the presentation
under the masthead - Subcategories in bold, - Red arrow at the end of
- Short phrase description in smaller text text
- Main image is a close-up of
food display
Weightwatchers Food + Health - Masthead the same - A picture takes up most of - Bright + bold color tones + Organized
- Main image is colorful + the TOC used - Timing of audio
eye-catching - It is colorful and visually - Pictures used on both - Poorly detailed after the
- A phrase about recipe is appealing pages cover
displayed - Month displayed on top of - Main coverline in the front
contents of the spread
- Vertical columns used
Popular Science Tech + Science - Position of masthead - “CONTENT” is displayed in - Main image covers most of + Active annotations
- Main image used is always same bold font the spread + Inclusion of small details
about the topic - Images/charts display the - Key topic is labeled near a - Work on audio
- Main coverline is followed main topic red square
by symbol - Labels for each section - Title “CHARTED” is along
- Other coverlines are in the top of spread
smaller font
Car and Driver Cars/Tech - Main image involves a car - Page # is in bubble - Same 3D logo at the top + Good detailed explanation
with blur in background - Images are included on - Corner cover shown on on cover
(motion) each page bottom left + Organized slides
- Masthead is consistent - Pictures in motion - Thin columns - FINISH on time
- Date and slogan are - Bold heading of title - Font is the same
displayed under masthead - Bolded section labels
- Line across the bottom of
page
Notes on Magazine House Style Presentations
Magazine Magazine Key Cover Key TOC Key Feature Spread Presentation Tips
Title Genre Characteristics Characteristics Characteristics
National Science - Masthead stays the same - 2 pages used - Contains photo related to + In-depth
Geographic (font in all caps) - 1st page has 2 parts (front + main coverline of cover + Good audio
- Issue date at the bottom feature) - White titles catch attention - Use boxes to show what is
- Yellow border lines - Heading in bold, - Picture takes up most of being talked about
- Eye-catching photographs description in gray page
- Main coverline in the - 2nd page shows other
middle of the page information
- Minor coverlines at the top
The Educational - Masthead uses the same - Placement of heading is - Photographs are used to - Audio is unclear
Smithsonian font the same grasp attention + Good annotation
- Covers are dark and warm - Image related to article - Captions used for each pic + Slides organized
- Masthead on top of cover - Page # large - Photo credit displayed
- Issue date displayed below - Small description of
the magazine content
Rolling Stone Entertainment - Celebrities head covering - Image takes most of the - Capitalization of the first + Good detailed
partial part of the masthead contents page letter of important section explanations
- Masthead at the top of - Signature # is included - Dash lines down the page + Organized presentation
cover (usually red/white) (RS125) separating columns - Late final product
- Subject: larger/bolder font - Title at the top - Quotes in red
- Subcategories - Categories used: Features,
- Black box with important Rock + Roll, Departments)
info.
Allure Beauty + - Masthead displayed at the - Month issue on top of page - Bold titles + Well annotated
Fashion top + in lower case with the - Bold # with details - Picture relating to the + Paced correctly
same font - Content title is bold + black cover used + Audio could be heard
- “Beauty Expert” on top of - Big picture with a # + - Text is used in all spreads - Not that detailed
masthead description - Photo credits included
- Main topic in larger font
- Sub headlines used
Notes on Magazine House Style Presentations
Magazine Magazine Key Cover Key TOC Key Feature Spread Presentation Tips
Title Genre Characteristics Characteristics Characteristics
Scientific Science - Masthead font + style stay - Larger image in center of - Contrast of dark colors + Good analysis
American the same 1st page - Pictures connecting with + Clean + understandable
- Topic of magazine in the - 3 images on the left of 2nd the article presentation
middle page - Small text with extra info. - At time, unclear audio
- Subcoverlines are - Show page and its contents - Month, year, and website
displayed in smaller font - Month, year, volume, and # at the the bottom
of magazine displayed
- Title in bold