Introduction to

Alibaba Group
The largest online and mobile
commerce company

Michael Mang
Head of International Business Development
and Marketing, APAC & MENA, Alibaba.com
The Alibaba Group Story
In 15 years, Alibaba Group has become the largest online and
mobile commerce company in the world in terms of gross
merchandise volume.
 Employees: 18
1999 Office: Jack Ma’s Hangzhou apartment
 Employees: More than 26,000**
2014 Offices: 90 offices in mainland China and 19 offices outside mainland China**

* In terms of gross merchandise volume in 2013, according to the IDC GMV Report
** Data as of June 30, 2014
 Alibaba Group Business Scale and Size
Total GMV Mobile GMV
US $296 billion (RMB 1,833 billion) US$ 71 billion (RMB 442 billion)

Annual orders Packages generated (2)

14.5 billion 6.1 billion

Annual active buyers Annual active sellers

279 million 8.5 million

Countries where buyers are

Paying customer relationships (3)
located (4)
3.6 million+
190+

Notes:
(1) Unless otherwise indicated, all figures are specific to our China retail marketplaces for the 12 months ended June 30, 2014.
(2) Specific to our China retail marketplaces for the 12 months ended June 30, 2014.
(3) The sum of merchants on our (i) China retail marketplaces who paid fees and/or commissions to us in the 12 months ended June 30, 2014, plus (ii) wholesale marketplaces with current paid
memberships as of June 30, 2014.
(4) Includes registered countries and territories of (i) buyers that sent at least one inquiry to a seller on Alibaba.com and (ii) buyers that settled at least one transaction on AliExpress through Alipay, in each
case in the 12 months ended June 30, 2014.
Alibaba Group Eco-System

Cloud Computing and

data management
Online marketing C2C online B2C online
technology marketplace shopping platform Local Services

Online Travel Advertising Network Mobile OS

Group shopping Shopping search

platform Smart TB OS engine

Digital Entertainment Internet

Communications
Merchant Services

Global B2B Domestic B2B

Third-party payment e-commerce platform
platform e-commerce platform
Global Consumer Logistics Information
e-marketplace Platform
Mobile Applications Logistics
eCommerce Ecosystem

Online Logistics (1)

infrastructure O2O Social (1)
marketing network
Financing Digital
Other Participants
Entertainment

Logistics Partners
Sellers (2) Buyers
Consumer protection program
Transaction safety program
Feedback & rating system
Rules of marketplace

TECHNOLOGY DATA TEAM

Alibaba online and mobile commerce infrastructure

Notes:
(1) Through minority investments or joint ventures
(2) Through arrangements with Alipay, our related company
B2B2C Model

Alibaba.com

Singaporean Businesses
Global Businesses

Chinese Consumers
Chinese Businesses
(Tmall Global)
Introduction to
Alibaba.com
The largest B2B marketplace
for global trade
 What Is Alibaba.com?
 English-language global wholesale
platform with registered users in 240+
countries and regions
 Thousands of product categories in 40+
industries
 China’s largest global online wholesale
marketplace by revenue in 2013,
according to iResearch
 One of the top 3 most-visited websites in
the business category as measured by
Alexa.com*
 No. 1 in E-Commerce category
 No. 1 in International Business and
Trade category

* Alexa.com data as of October 2014

Overseas Buyers on Alibaba.com

12,000,000

New Overseas Users on Alibaba.com

10,000,000 (Q1 2011 - Q3 2014)

8,000,000

6,000,000

4,000,000

2,000,000

-
Q1 Q2 Q3 Q4 Q1 Q2 Q3 Q4 Q1 Q2 Q3 Q4 Q1 Q2 Q3
2011 2012 2013 2014
Product Offerings
An expanding suite of tools and services enabling buyers and suppliers to establish
presence on the Internet and enjoy an increasingly seamless and secure online workflow:

Sourcing Tools and Trade

Memberships Trust and Safety Features
Services

► Trade Assurance ► International Free Members ► Supplier Assessment

► AliSourcePro ► Verified Member ► Onsite Check
► Wholesale Checkout ► Gold Supplier ► Inspection Service
► … ► …
 Trade Assurance

ABC
Wholesale Checkout
Search Low MOQ

Inspection
AliSourcePro
Personalized Sourcing Service

Wireless App
Anytime, anywhere
THANK YOU