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SIP Simplicity
SIP Simplicity
In most products, features are generally
thought to be a good thing. Whether it's cars or
mobile phones or vacations or houses, the
more the features the better the product is
supposed to be. However, when it comes to
financial products meant for savers and
investors, this passion for features is a
problem, since features tend to obscure the
inherent attributes of a product. Worse, when
the disease of featuritis afflicts financial
concepts like mutual fund SIPs (Systematic
Investment Plans), whose very reason for
existence is to provide simplicity, then the
problem becomes very serious.