VMD Tech organizational study

ORGANIZATION STUDY ON VMD TECH SYSTEMS PVT LTD
BANGLORE
An
InternshipReport
On
VMD TECH SYSTEMS PVT LTD
Submitted by
SUDHA
[USN: 3VY18MBA62]
Submitted to
VISVESVARAYA TECHNOLOGICAL UNIVERSITY, BELGAVI
In Partial Fulfilment of the Requirements of the Award of Degree of
MASTER OF BUSINESS ADMINISTRATION
UNDER THE GUIDANCE OF
INTERNALGUIDE EXTERNALGUIDE
MANJUNATH AWALAKKI Mr. RAJESH KUMAR
Dept. of MBA, VTU RO, KALABURAGI VMD TECH SYSTEMS PVT LTD
BANGLORE
Department of Studies in Business Administration

Kusnoor Road, Kalaburagi - 585105
2018-19
Acknowledgement
The satisfaction that accompanies the successful culmination of any would be incomplete
without maintaining those who made it possible because success is the epitome of hard work,
determination, consultation and dedication. This list of heartfelt and begins to acknowledge
those people to whom, one way or the other this owes its existence.
I would like to express sincere gratitude to Regional Director and PG Coordinator

Prof. BaswarajGadgay,VTUCPGS and Regional Office, Kalaburagi whoseexpert advice
enable me to accomplish the internship project work successfully.
I am deeply indebted to Dr.PreetiPatil, Project Coordinator for her valuable guidance

and encouragement which helped me to complete my project successfully.
I express my sincere and heartfelt thanks to my internal guide

ManjunathAwalakkiVTU CPGS,Kalaburagi for the valuable guidance and encouragement
throughout the process of study.
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I am very thankful to Mr.Rajeshkumar ,VMD Tech system pvt ltd.forproviding

me with an opportunity to undertake the internship project work in their company and bearing a
great source of inspiration in preparing this report.
Last but not the least I would like to extend my whole hearted thanks to my parents, friends,
and well-wishers for their support andencouragement in the completion of this report.
SUDHA
(USN 3VY18MBA62)
DECLARATION
I SUDHA, hereby declare that this project report titled ‘ORGANIZATIONAL STUDY’
reference to “VMD TECH SYSTEMS PVT LTD.” submitted by me is based on actual work
carried out by me under the guidance and supervision ManjunathAwalakkifaculty of MBA
Department, VTU, RO, KALABURGI. And External Guide Mr.Rajeshkumar VMD TECH
SYSTEM PVT LTD, BANGALORE. Any reference to work done by any other person or
institution or any material obtained from other sources have been duly cited and referenced.
It is further to state that this work is not submitted any-where else for any examination.
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Place: - SUDHA
(3VY18MBA62)
Date: -
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TABLE OF CONTENTS
Chapter Contents Page No.

No.
1. Introduction about the internship, Industry Profile.
2. Organization Profile:
i. Back ground.
ii. Nature of business.
iii. Vision Mission and quality policy.
iv. Product/Service Profile.
v. Ownership pattern.
vi. Achievements/awards.
vii. Future growth and prospects.
3. McKinsey’s 7S framework.
4. SWOT Analysis.
5. Analysis of financial statement.
6. Learning experience.
Bibliography
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CHAPTER - 1
INTRODUCTION
Internship is a program that enhances the capability of the graduates and a scope to do
practical works in an organization related to the student’s major to gain the work experience.
As Internship for the graduating students in its course curriculum with the objective of
enabling students to come into contact with real life applications regarding the knowledge
and skills gained in both theoretical and practical courses of the university. As the outside
world is very much competitive for anyone after graduation, internship gives the student
great opportunity in the service world and to get exposure to various diversifications of the
service world. The internship period is for at least three months. Intern students are
supervised under a particular faculty member throughout their internship period. In addition,
the project gets advancement by following the Supervisor’s instruction. Student submits a
report on his/her project work.
The value of internship:
In the study period, mainly student gain theoretical knowledge but now a day, in the
job market is no substitute for principle work experience. Therefore, before getting into job,
student should have some real world work experience in the major field of study on the
career choice that interests him/her. The academic world and the working world are two
completely different setting. The knowledge and experience is gain from working at a
company helps anyone when it comes time to attain a full time worker. The major targets to
offer Internship in IUB are as following:
Students break free from the theoretical world of textbooks and class courses and lead into
the real world of applications of knowledge.
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The student’s competency and efficiency in the working environment can be assessed from
this course.
Helping students to express dependability, initiative, resourcefulness and professionalism in

the tasks they are assigned.
Enabling the students to effectively interact in a work environment within a hierarchy of

employees.
The efficiency in working in groups and under higher authorities is tested during this course.
VMD TECH SYSTEMS PVT LTD
Company introduction
VMD Technologies has its offshore development centre, custom software development firm
in Bangalore. It started operations in 2010 and has been serving clients globally. Our
company provides creative solutions that not only cater to clients current but future needs as
well. The global delivery model being its forte, VMD ranks amongst the best of breed
solution partners. Highly talented engineers who competently understand the clients long-
term requirements are the driving force behind VMD. Our company provides services in the
field of custom software development and information technology consulting.
At VMD the foremost priority is to make IT work wonders for your company and allow you
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to focus on your core business. Your success is reflected in the VMD success story! The firm
faith that the offered solutions give you the defined return on investment is based on
completecommitment and concentrated efforts.
It is classified as Non-govt Company and is registered at Registrar of Companies, Bangalore.

Its authorized share capital is Rs. 1,000,000 and its paid up capital is Rs. 700,000. It is
inolved in other computer related activities [for example maintenance of websites of other
firms/ creation of multimedia presentations for other firms etc.]
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CHAPTER -2
COMPANY PROFILE
COMAPANY BACKGROUND
We were lucky to get the opportunity to complete our industrial attachment VMD tech
Systems Bangalore Limited. Since VMD tech is a leading software company and developing
software froma long ago in Bangalore we consider ourselves timely to get chance to take a
deep look to theirdevelopment methods, working models, deals and industrial behaviour. We
visited the head officelocated at 73-D, New Airport Road, Yalahanka almost every week
through thesemester.We intended to look into the software industry and how it looks like,
what are their rules,responsibility and environment. Obviously they work with almost every
platform andtechnologies. We worked with the part of Mobile Application Development team
and generatedideas based on smartphones and software applications. Mainly we developed
three android applications which run on theandroid devices.
While developing the android apps we tried to follow the coding conventions and user
satisfactioncriteria to maintain the quality of the software. Software quality assurance is one
of the mainchallenges of the industry.
Objectives of the Report

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The report has broad and specific objectives to follow.
Broad Objective:
Theoretical knowledge can never fulfil the knowledge of developing software. The industry
has to maintain lot things to reach software to root level users. These workings and thinking
can only be achieved by working with them.
Specific Objectives:
Besides the main or broad objective, the report has some specific objectives, which are given
inthe following:
To know about the problems faced in the software industryTo know how these problems are
solvedTo know the coding style and conventions of the industryTo go through the
development cycle and modelsWorking with documentation and customizationUnderstanding
software maintenance
Scope of the Report
This report is made only for academic purpose and to fulfil the requirement for
industrialattachment. This report has covered the direct and indirect aspects of software
industry and theirchallenges. In addition, the report is focusedon mobile application
development. With theadvancement of these mobile applications all over the world Bangalore
is also trying to cope withthat.
COMPANY OVERVIEW:
At VMD Technologies, we achieve real business results that allow you to transform, and not
just maintain, your operations. Our IT services, business solutions and outsourcing bring you
a level of certainty that no other competitor can match. You will experience your
requirements being met on time, within budget and with high quality; greater efficiency and
responsiveness to your business; and the ability to shift investment to strategic initiatives
rather than tactical functions.
Corporate Social Responsibilities
A popular explanation of the term CSR is the continuing commitment by businesses to

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behave ethically and contribute to economic development, while improving the quality of life
of the workforce and their families as well as of the local community and society at large.
Over the last years an increasing number of companies worldwide started promoting their
business through Corporate Social Responsibility strategies because the customers, the public
and the investors expect them to act sustainable as well as responsible.
In some cases, CSR is a result of a variety of social, environmental and economic pressures
while some other cases many large corporations, it is primarily a strategy to divert attention
away from the negative social and environmental impacts of their lives. It enables the
company to leverage its products, employee strength, networks and profits and up to some
extent to create a sustainable change for marginalized communities. Despite certain criticisms
on the CSR activities, more and more companies in the world are inclined towards corporate
social responsibility.
The CSR Executives have the task of reconciling the various programs, quantifying their
benefits, or at least sketching a logical connection to the business, and securing the support of
business line counterparts.
ORGANIZATION CHART
As for a small company, the organizational structure chart must be concise and
complete so that the whole company can move forward, with the least expense,
normally and smoothly.
DIRECTORS:
The company has 2 directors and no reported key management personnel.

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The longest serving directors currently on board are SherugarsMahendraKodi and

Dattukumar who were appointed on 08 June, 2017. They have been on the board for 2 years
and 2 months.
Sherugar Mahendra Kodi has the largest number of other directorships with a seat at a total of
1 companies. In total, the company is connected to 0 other companies through its directors.
Vision
To be a partner of choice in our focused area of expertise at global level by providing
innovative, faster, reliable and profitable solutions to our clients. Be a process driven,
professionally managed and highly profitable organization by delivering enhanced value to
our customers, stakeholders and employees.
 To become an integrated IT Solution provider.
 To compliment in India literacy drive and hence contribute globally.
 To build highest standards of reliability and cost containment.
 To offer seamless service and build value for clients through focus and results.
 To be the first choice for optimizing and achieving operational excellence through IT enabled
services.
 To be a process driven, professionally managed and highly profitable organization.
Values
We are committed to deliver best industry practices coupled with emerging practical
and dependable technological solutions. Our team is specialized in every aspect of
software development.
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We cherish and nurture our values and interactions with all our employees and
clients. We have high regards for individual value which creates a transparent
atmosphere ensuring outstanding teamwork and rapport, built within the company.
We promise to live up to our values
Mission
We have helped shape the careers of several professionals and have partnered with more than
10 multinational companies to set up and staff their operations in India. Our organization
network includes 2 offices spread across international presence in the UK & INDIA. We
operate through domain-specialist teams spread across the country, providing high quality
permanent hire services. We have a unique recruitment model that allows us to customize
recruitment according to the standards of our clients. A formal contract can be drawn once a
candidate is placed by VMD Technologies.
Quality Management Framework (QMF)
Quality Management focuses on following process areas:
1. Requirement Development
2. Technical Solution
3. Product Integration
4. Verification
5. Validation
6. Organizational Process Focus
7. Organizational Process Definition.
8. Organizational Training.
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9. Integrated Project Management.
10. Risk Management.
11. Decision Analysis and Resolution

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PRODUCT AND SERVICE PROFILE
Retail
Overcoming market challenges through business transformation
1. Increasing customer expectations, globalization and consolidation combined with

challenging economic times are pressuring retailers and consumer goods companies to
rethink how they do business. To better compete and win, companies must better understand
customers and stay connected to them, reach new markets, create new revenue streams
through product and service innovation, and reengineer the supply chain—all while driving
cost reduction.
2. Along with other sectors, retailers are looking to maximize existing investments in
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infrastructure. Effective use of systems in areas such as transport can not only reduce
operational cost by as much as 10%, but can optimize inventory flow thereby freeing up
capacity without major capital programmers.
3. VMD TECHNOLOGIES's strong lead in transport management solutions can help retailers
improve their operations whilst reducing cost through our deep knowledge and experience in
the business.
4. VMD TECHNOLOGIES helps retail and consumer goods organizations adapt and remain
competitive through business and technology transformation. We build, implement and
manage complex retail systems critical to success in today's changing marketplace. Our
comprehensive services and solutions transform operations in areas such as analytics and
business intelligence, mobile commerce, store systems, CRM, merchandise systems, digital,
supply chain management, e-commerce, enterprise resource planning, and concept-to-
consumer collaboration.
Retail solution closes the gap between sales channels. In-store sales associates are now
empowered with the same tools and intelligence available through other sales channels. As
part of Retail solution pioneering Cross-Channel Commerce Platform, Retail solution &
Point of Sale provides cross-channel visibility and functionality, including:
• Customer reviews
• Loyalty rewards
• Dynamic product recommendations
• Advanced returns and exchanges
• Personalized promotions
• Contact information
• Products and services information
• Cross-channel promotions
• Real-time inventory information
• Web-browsing and purchase histories
Mobile Solution Features
Mobile Solution is compatible with Android operating systems.

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Some of the features it supports include:

• Persistent shopping cart which follows the shopper
• Mobile Store homepage with ability to display content targeted to mobile
users
• Side-by-side product comparison
• Advanced product search with ability to include or exclude specific terms, and
narrow down the search to specific brands, categories, or price range
• Buy on mobile / pickup in store with inventory visibility across channels
• Store locator via ZIP code, city, or current GPS coordinates
• My account section with preferences, order status, and order history
information
• SMS text messaging to deliver personalized marketing and promotions, order
confirmation and status information, coupons, alerts, store events, and more
• My account section with preferences, order status, and order history
information
Digital Marketing
VMD Technologies is a digital marketing and Web design company. We are multi-functional
and we partner with our clients as a catalyst to solve diverse problems.help our client
integrate our conventional and digital strategies to build their reputation in the market both
online and offline. We aid in bringing them practical solutions to any complex business
challenges that they face.
Every campaign we create is well crafted and executed which can help businesses of any size
and help aid its growth and success. Our senior level team consists of media professionals
with creative and editorial skills that have been built over years of servicing top companies
and brands. Our creative and tech team consists of some of the best designers and content
writers in the market today. We thrive on helping our clients make the most of the audience
they intend on reaching, especially helping them communicate with every the stakeholder.
Some of the most valuable elements that we create for our clients are web and logo designs.
We create unique designs that will help our clients reach heights that they have envisioned.
Our content development and brand marketing expertise range from multi-lingual press
releases to blogs, newsletters, video and web designs along with 2D and 3D animations
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Java Development Services
Our customers have relied on our understanding and expertise of Java technologies supported
with a commitment to keeping up with the ever changing Java technology landscape. We help
our clients choose the right Java architecture; following tried and tested approaches to build
robust and scalable Java applications
Our Java development services can help you with:
Java Web Development
Java Application Development
Java Software Development
Enterprise Java Development
Java Mobile Development
Java Migration
Custom Java Development
Java Professional Services
VMD Technologies Advantages:-
VMD Technologies has developed a repository of best practices for Java development –
including norms and standards on user interface techniques, caching and resource
management, performance tuning, debugging, testing and web services. These practices help
to ensure successful completion of your Java development project with no time and cost
over-runs – or adverse impact on software quality.
Microsoft
One small word of caution-remembers the old saying: "When the only tool/platform you have
is a hammer, everything looks like a pin." Dot Net is a great and vast platform to develop
applications. Of course, while you're learning, feel free to do everything with Dotnet; just
remember that when the time comes to put your skills into practice, you should always use
the best platform for the job.
This site is intended to teach you how to program, to teach you new& fresh tips of .net
technologies. However, if you have experience on .Net Technologies, you will find this site to
be an invaluable resource. Ideally, when you are facing a problem, this site will contain tips
& tricks that provide the solution, or at least it will point you in the right direction. Rather,
you must use them and experiment with them by writing code, code, and more code.
Dot-NET and Ecommerce

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Today, many businesses implement ecommerce solutions such as selling books, music, and
computer hardware. Dot-NET doesn't necessarily change the nature of these existing
businesses. However, dot-NET can make it is easier to start new small businesses and allow
Customers to more easily find these businesses online. Microsoft is an active participant in
efforts to develop the Universal Discovery, Description, and Integration (UDDI) system that
could turn out to be a worldwide registry service for dot-NET applications.
In addition to a standard discovery mechanism for services, dot-NET also may further the
development of automatic usage tracking and micropayment systems. A key element of the
dot-NET initiative is the establishment of a computational "nervous system" through which
all network traffic passes in a managed way. Microsoft hopes to achieve this through the
development of standard Application Programming Interfaces (APIs) and also through their
ownership of managed Web server farms.
PHP Development
VMD Technologies provides expert offshore PHP development services from India, gaining
its expertise from years of experience in PHP web development and PHP application
development. We have been working in PHP and have gained expertise on various PHP
application development frameworks and PHP services. We offer expert PHP web design and
programming services for global clients. Our PHP programmers are proficient in PHP Porting
and Migration services, PHP website development and PHP web development.
We provide the following services..
PHP Web Application Development

PHP Programming and Scripting
PHP Product Development
PHP Porting and Migration
PHP Flash/Flex Integration
PHP Content Management System
PHP Document Management System
PHP for Saassoftware and Web 2.0 sites
PHP Consulting
PHP Support and Maintenance
PHP QA testing services
 Business Area
 Healthcare
 Supply Chain Management
 Finance & Banking
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 Collaboration & Messaging

 Business Consulting
 E-Commerce
 Software Development
 Security
 Chemical Industry
 Electricity Production & Distribution
 Wireless & Mobile Telecommunication
 Information Management
 Internet Service Provider
 Portals
 Microelectronics & Technology Solution for Entertainment Entertainment
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Project development process
Financial
Requirement collection
Feasibility study
Designing
Coding
Testing
Installation
Maintenance
Software development models:
Several models exist to streamline the development process. Each one has its pros and
cons, and it is up to the development team to adopt the most appropriate one for the
project. Sometimes a combination of the models may be more suitable.
Waterfall model:
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The activities of the software development process represented in the

waterfall model. There areseveral other models to represent this process.
Fig: Waterfall model

The waterfall model shows a process, where developers are to follow these phases in
order.
1. Requirements specification (Requirements analysis)

2. Software design
3. Implementation and Integration
4. Testing (or Validation)
5. Deployment (or Installation)
6. Maintenance
Android Application Development

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Applications are usually developed in the Java programming language using the Android
Software Development Kit, but other development tools are available. As of October 2012,
more than700,000 applications have been developed for Android, with over 25 billion
downloads. A June2011 research indicated that over 67% of mobile developers used the
platform, at the time of publication. In Q2 2012; around 105 million units of
Android smartphones were shipped which acquires a total share of 68% in overall
smartphones sale till 2012.
Payment Product Development

VMD Technologies can assist your company through every stage of the product development
process, whether you are looking to develop a new payment product such as a private label
debit card, or reposition a current payment option.
Product Development and Repositioning
Customers have many options when deciding how to pay for goods and services. When
creating or repositioning payment products, your company needs to ensure that it will drive
loyalty within your customer base.
Over the last 3 years, the sector has developed a more modern outlook. The government
introduced several reforms to liberalise, regulate and enhance the country's financial services
by embracing best international practices. The results have been encouraging, with India
today globally recognised as among the most vibrant and transparent capital markets
regarding market efficiency and transparency.
While challenges still remain for the future, the prospects for India's financial services are
brighter than ever before.
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CHAPTER -3
Mckensy’s 7s framework with special reference to organization under study.
The McKinney’s 7S Framework suggests that there is a multiplicity of factors that influence
an organization’s ability to change and its proper mode of change. Because of the
interconnections of the variables, it would be difficult to make significant progress in one
area without making progress in the others as well. There is no starting point or implied
hierarchy in the shape of the diagram, and it is not obvious which of the seven factors would
be the driving force in changing a particular organization at a certain point of time. The
critical variables would be different across organizations and in the same organizations at
different points of time.
Fig; McKinney’s 7s Framework design
The above fig related to the
Hard:- elements are feasible and easy to define or identify in an organization as they are
normally well documented and seen in the form of tangible objects or reports such as strategy
statements, corporate plans, organizational charts and other documents, and the management
can directly influence them.
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Soft:- elements, on the other hand, can be more difficult to comprehend, and are less tangible
and more influenced by culture. However, these soft elements are as important as the hard
elements if the organization is going to be successful.
1. Strategy – Strategy is the plan of action an organisation prepares in response to, or

anticipation of, changes in its external environment. Strategy is thought-out, well-structured
and often practically rehearsed and is differentiated from tactics or operational actions. It
sought to answer three questions; where the organisation is at this moment in time, where the
organisation wants to be in a particular length of time and how to get there. Thus, strategy is
designed to transform the firm from the present position to the new position described by
objectives, subject to constraints of the capabilities or the potential.
2. Structure – Business needs to be organised in a specific form of shape that is

generally referred to as organizational structure. Organisations are structured in a variety of
ways, dependent on their objectives and culture. The structure of the company often dictates
the way it operates and performs. Traditionally, the businesses have been structured in a
hierarchical way with several divisions and departments, each responsible for a specific task
such as human resources management, production or marketing. Many layers of
management controlled the operations, with each answerable to the upper layer of
management. Although this is still the most widely used organisational structure, the recent
trend is increasingly towards a flat structure where the work is done in teams of specialists
rather than fixed departments. The idea is to make the organisation more flexible and devolve
the power by empowering the employees and eliminate the middle management layers.
3. Systems – This refers to some systems or internal processes to support and implement
the strategy and run day-to-day affairs. Different systems exist in companies for
procurement, recruitment, promotion and so on. The traditional approach
is bureaucratic which are intended to achieve maximum effectiveness but however creating
bottle neck. The emerging trends in organisations are to simplify and modernize
organizational processes by innovation and use of new technology to quicken decision-
making process, especially those involving customers with the intention to make the
processes that involve customers more user friendly.
4. Staff – Organisations are made up of humans and it’s the people who make the real
difference to the success of the organisation in the increasingly knowledge-based society.
The importance of human resources has thus got the central position in the strategy of the
organisation, away from the traditional model of capital and land. In order to ensure quality
staff, organisations put considerable efforts into hiring the best staff, providing them with
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rigorous training and mentoring support, and pushing their staff to limits in achieving
professional excellence, and this forms the basis of these organizations strategy
and competitive advantage over their competitors. It is also important for the organisation to
instill confidence among the employees about their future in the organisation and future
career growth as an incentive for hard work.
5. Style – Organizational style refers to distinct culture and management style in

organizations. It generally includes the dominant values, beliefs and norms which develop
over time and become relatively peculiar to the organisation. It consists of the way
company’s top management interact the employees. Traditional approach has been largely
military style of management and culture where strict adherence to top-down management,
concentrating power at the center, thereby creating bottlenecks which invariably leads to time
wastage and inefficiency. Recent efforts have sought to change culture to a more open,
innovative and friendly environment with fewer hierarchies and smaller chain of command.
Culture remains an important consideration in the implementation of any strategy in the
organisation.
6. Shared Values – All members of the organisation share some common fundamental
ideas or guiding concepts around which the business is built. This may be to make money or
to achieve excellence in a particular field. These values and common goals keep the
employees working towards a common destination as a coherent team and are important to
keep the team spirit alive. The organisations with weak values and common goals often find
their employees following their own personal goals that may be different or even in conflict
with those of the organisation or their fellow colleagues.
7. Skills – Skills refers to various distinctive capabilities of key personnel and the unit as
a whole. Staff without the right skills to perform any tasks can create several problems for the
operations and may results into big disasters. Technology is improving our working
environment and new skills needed to be developed into existing staff to fulfill their
gaps. Skill development through training’s can help the staff to have the right skills to
perform their tasks.
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CHAPTER-4
SWOT ANALYSIS
Swot analysis is a commonly used business tool that can help boost future business
performance. It helps identify how certain internal and external factors affect business. Small
and big companies rely on this technique. The traditional SWOT analysis can also help web
start-ups.
Web start-ups often use SWOT to find out how user-friendly a website is. In this age of
digital advancement, organizations continually seek new ways to improve their web. They
wish to enhance user experience. Many of them are perhaps unaware of the best alternatives.
SWOT is a structured planning method. It is commonly used to evaluate four factors. The
factors evaluated are Strengths, Weaknesses, Opportunities, and Threats. These are classified
into Internal and external factors. Strengths and weaknesses are internal factors. Company
has control over these. As firms cannot control opportunities and threats, they are external
factors. The analysis helps companies involved explore what they are good at and what they
can improve.
Most founders, top management, strategists and C-level executives know how SWOT
analysis aids to understanding better and position their companies. In fact, it is essential for
the organizational decision-making process.
In this article, I will explore how SWOT can help in the vast world of internet. It might
seem surprising to many that web start-ups conduct SWOT. They enjoy great benefits of the
analysis. One of the most common uses of the analysis amid web start-ups is to find out how
their website is performing on User Experience, also called UX, in comparison to other sites.
Like traditional SWOT, SWOT for web start-ups examines the strengths, weaknesses,
opportunities and threats of your product. In this case, the website is the product. Website
owners gain a clearer understanding of what they need to improve. Common goals for web
start-ups are:
 To achieve a higher conversion rate
 Boost sales
 Earn more profits.
1) STRENGTH:-
• Easy adaptability by Non-Technical person(End-user)
• Provides structure to inexperienced staff.

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• No planning needed.
• Works well for small projects with fixed and clear requirements.
• Milestones are well defined and understood.
• Sets requirements stability.
• Good for management control (plan, staff, track).
• Works well when quality is more important than cost or schedule.
• Each phase has well defined inputs and outputs.
2) WEAKNESS:-
• All requirements must be known upfront.
• Deliverables created for each phase are considered frozen inhibits flexibility.
• Longest tangible delivery time. The customer does not see anything but the whole product
when it’s ready.
• It can give a false impression of progress.
• Does not reflect problem-solving nature of software development. i.e iterations of phases.
• Integration is one big bang at the end.
• Little opportunity for customer to preview the system.
• Unsuitable for large projects and where requirements are not clear.
3) OPPORTUNITIES:-
• Requirements are very well known.
• Product definition is stable.
• Technology is understood.
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• New version of an existing product.
• Porting an existing product to a new platform.
• Helpful for developing similar type of software
4) THREAT
 Indirect competitors entering the industry to present direct competition
 Competitor’s exclusive social media engagement
 Unique app function by competitor
CHAPTER-5
ANALYSIS OF FINACIAL STATEMENT

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COMPANY INFORMATION
CIN U72900KA2017PTC103714
Company Status Active
Registration Number 103714
Date of Incorporation 08 June 2010
Registration State Bangalore
Company Category Company limited by Shares
Company Sub-Category Non-govt company
Class of company Private
Listing status Unlisted
Date of Last Annual General Meeting 29 September 2018
Date of Latest Balance Sheet 31 March 2018
Balance Sheet :
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Highlights:
Sales Contracts
 Record total Sales Contracts of $30.7 million, representing 18% year-over-year

growth
 Commercial Sales Contracts of $29.9 million, representing 20% year-over-year
growth
 35% year-over-year growth in Device Management and Data Security product sales
 13% year-over-year growth in Theft Management product sales
 8% year-over-year growth in International commercial sales
Operations and Corporate
 $1.9 million in Cash from Operating Activities ($2.4 million prior to the payment of
post retirement benefits) compared to $3.2 million in Q4-F2013
 $2.4 million (CAD$0.06 per common share) dividend paid during the quarter
 Geoff Haydon appointed as Chief Executive Officer and as a member of the
Company’s Board of Directors
Technology
 Absolute persistence technology embedded in the Microsoft Surface Pro 3 tablet

 Positive movement in the Visionaries Quadrant of the Gartner Magic Quadrant for
Client Management Tools
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 Maintained positioning in the Niche Quadrant of the Gartner Magic Quadrant for
Enterprise Mobility Management Software
 Absolute is one of only four vendors who are positioned in both of the above Magic
Quadrants
 Integration of additional Computrace and Absolute Manage features within the
Absolute Service console
 First to market with BYOD support of Windows and Mac computers
"Data security has become a key driver in heavily regulated segments. Accordingly, it’s not a
surprise that in Q4 Absolute delivered strong sales growth in the corporate and healthcare
segment,” said Geoff Haydon, CEO of Absolute. “Our customers recognize the risk as well as
their responsibility to secure sensitive business data on and off corporate networks. I believe
Absolute is in a unique position to capture a growing share of this market opportunity."
F2014 Highlights:
Sales Contracts
 Total Sales Contracts of $97.3 million, representing 10% year-over-year growth

 Commercial Sales Contracts of $92.4 million, representing 12% year-over-year
growth
 15% year-over-year growth in sales of Device Management and Data Security
products
 11% year-over-year growth in sales of Theft Management products
 23% year-over-year growth in International commercial sales
Operations and Corporate
 $15.5 million in Cash from Operating Activities ($17.3 million prior to the payment
of post-retirement benefits) compared to $17.5 million in Q4-F2013
 $9.3 million (CAD$0.23 per common share) in dividends paid during the fiscal year
 Appointed Sal Visca to the Company’s Board of Directors
Technology
 Absolute persistence technology embedded in additional Samsung Galaxy devices

including the Galaxy S5, NotePRO, and TabPRO
 Absolute Service version 8.0 achieved certification in 10 ITIL 2011 processes
 Absolute Manage version 6.4.2 support for the Apple streamlined device enrollment
program
 Achieved inclusion in the Gartner Magic Quadrant for Content-Aware Data Loss
Prevention
Services
 Absolute Safe Schools was launched, a program for Computrace Education customers
to support them in the training and safety of student end users
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“Looking forward, fiscal 2015 will be an exciting year for Absolute. We’ve sharpened our
focus, and will deliver on key initiatives,” stated Mr. Haydon. “This includes concentrating
on the growth of Computrace, which is perfectly positioned to provide a persistent and
effective response to the data and security risks inherent to a mobile workforce. This will also
involve leveraging our persistence technology – and existing customer base – to cross-sell
our Absolute Manage and Absolute Service offerings. We will invest selectively in product
market segments that provide optimum return on investment. We will execute tightly against
the renewal and expansion of existing customer relationships, and the development of new
ones. The entire Absolute team is energized as we head into the new fiscal year.”
“The board of directors recognizes the tremendous opportunity ahead of us, as well as our
strong current financial position and ability to continue to generate strong operating cash
flow,” continued Mr. Haydon. “As such, the board of directors has resolved to increase our
quarterly dividend going forward from $0.06 to $0.07 per common share.”
Q4-F2014 and F2014 Financial Review
Q4-F2014 Sales Contracts were $30.7 million, up 18% from $26.2 million in Q4-F2013.
Sales Contract growth in Q4-F2014 reflected strength in the corporate and healthcare
segment. F2014 Sales Contracts were $97.3 million, up 10% from $88.3 million in F2013.
Invoiced sales to commercial customers increased 20% in Q4-F2014 compared to Q4-F2013,

and increased 12% for the fiscal year. Commercial Sales Contracts for Absolute’s Theft
Management products(5) were $18.9 million in Q4-F2014, representing an increase of 13%
from $16.8 million in Q4-F2013. F2014 Commercial Sales Contracts for theft management
products were $58.4 million, up 11% from $52.8 million in F2013.
Q4-F2014 Commercial Sales Contracts from Absolute’s Device Management and Data
Security products(6) were $11.1 million, up 35% from $8.2 million in Q4-F2013. For F2014,
Commercial Sales Contracts from device management and data security products were $34.0
million, up 15% from $29.6 million in F2013. Growth in this category during the quarter was
primarily driven by strong sales of Computrace Data Protect.
International commercial Sales Contracts were $3.0 million in Q4-F2014 (10% of total Sales
Contracts), up 8% from $2.7 million in Q4-F2013 (11% of total Sales Contracts). F2014
International Sales Contracts were $13.3 million (14% of total Sales Contracts), up 23% from
$10.8 million (12% of total Sales Contracts) for F2013.
Sales Contracts for consumer solutions were $0.8 million (3% of total Sales Contracts), down
from $1.2 million (4% of total Sales Contracts), in Q4-F2013. F2014 consumer Sales
Contracts were $4.9 million (5% of total Sales Contracts), down from $5.9 million (7% of
total Sales Contracts), in F2013.
Revenue in Q4-F2014 was $23.3 million, a 6% increase from $22.0 million in Q4-F2013.
Indicative of the Company’s Software-as-a-Service (SaaS) business model, revenue primarily
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represents the amortization of deferred revenue balances from recurring term license sales.
F2014 revenue was $91.0 million, a 9% increase from $83.2 million in F2013.
Adjusted Operating Expenses(3) for Q4-F2014 were $19.1 million, up 2% from $18.8 million
in Q4-F2013. The change reflected higher sales and marketing expenditures, which were
offset by a higher Canadian Scientific Research and Experimental Development investment
tax credit which effectively reduced research and development expenditures for the period.
F2014 Adjusted Operating Expenses were $74.7 million, up 5% from $71.4 million in F2013.
Absolute generated Adjusted EBITDA(4) of $4.3 million in Q4-F2014, up 34% from $3.2
million in Q4-F2013. F2014 Adjusted EBITDA was $16.3 million, up 39% from $11.7
million in F2013.
Absolute recorded net income of $0.8 million, or $0.02 per share, in Q4-F2014, compared to
net income of $0.4 million, or $0.01 per share, in Q4-F2013. F2014 net income was $3.6
million, or $0.08 per share, compared to net income of $1.7 million, or $0.04 per share, in
F2013.
Cash from operating activities was $1.9 million for Q4-F2014, down 38% from $3.2 million
in Q4-F2013. F2014 cash from operating activities was $15.5 million, down 12% from $17.5
million in F2013. F2014 Cash from operating activities reflects the payment of $1.4 million
of post-retirement benefits made during Q3-F2014 and an additional $0.4 million made
during Q4-F2014.
At June 30, 2014, Absolute had cash, cash equivalents and investments of $73.6 million
compared to $62.9 million at June 30, 2013.
Quarterly Dividend
Given the Company’s strong financial position, the Board of Directors has approved a change
in the Company's dividend policy. The quarterly dividend will increase from $0.06 to $0.07
per common share. This increase is expected to be implemented in the second quarter of
fiscal 2015. There is no change to the current $0.06 per share dividend scheduled to be paid
on August 28, 2014 to those persons who were shareholders of record at the close of business
on August 7, 2014.
Corporate Outlook
Management remains confident in Absolute’s market opportunity. For F2015, management

expects Sales Contracts and cash from operating activities to increase over F2014 levels
BANGLORE
CHAPTER -6
Conclusion:
The total period while we were visiting VMD tech Systems Bangalore was very pleasant to
us. It will help us a lot in future life. Without the practical knowledge it is quite impossible to
develop quality software. This industrial tour has paved the way to look into the development
environment and marketplace. The market does not depend on only developing quality
application. It is a lot more things than those. First we have to specify what we have to
develop, for whom, why and how. Understanding the user’s mind and their requirements a
software engineer has to think about new software. They gave a lot of good advice that we
will take with us as we prepare to enter the workforce after graduation.
The age is totally dependent on modern information technologies. Nobody can escape away
from it. Our one step to invent new technology can take the whole world a step forward.
BANGLORE
BIBLIOGRAPHY
WEBLIOGRAPHY
http://www.vmdtechsystems.in/
OTHERS
 Annual report of the company

 Company brochures
 Journals and magazines of duplex paper

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ORGANIZATION STUDY ON VMD TECH SYSTEMS PVT LTD

VISVESVARAYA TECHNOLOGICAL UNIVERSITY, BELGAVI

In Partial Fulfilment of the Requirements of the Award of Degree of

MASTER OF BUSINESS ADMINISTRATION

UNDER THE GUIDANCE OF

MANJUNATH AWALAKKI Mr. RAJESH KUMAR

Department of Studies in Business Administration

I would like to express sincere gratitude to Regional Director and PG Coordinator

I am deeply indebted to Dr.PreetiPatil, Project Coordinator for her valuable guidance

I express my sincere and heartfelt thanks to my internal guide

I am very thankful to Mr.Rajeshkumar ,VMD Tech system pvt ltd.forproviding

Chapter Contents Page No.

ii. Nature of business.

iii. Vision Mission and quality policy.

iv. Product/Service Profile.

vii. Future growth and prospects.

5. Analysis of financial statement.

The value of internship:

Helping students to express dependability, initiative, resourcefulness and professionalism in

Enabling the students to effectively interact in a work environment within a hierarchy of

VMD TECH SYSTEMS PVT LTD

It is classified as Non-govt Company and is registered at Registrar of Companies, Bangalore.

Objectives of the Report

The report has broad and specific objectives to follow.

Scope of the Report

Corporate Social Responsibilities

A popular explanation of the term CSR is the continuing commitment by businesses to

The company has 2 directors and no reported key management personnel.

The longest serving directors currently on board are SherugarsMahendraKodi and

 To become an integrated IT Solution provider.

 To compliment in India literacy drive and hence contribute globally.

 To build highest standards of reliability and cost containment.

 To be a process driven, professionally managed and highly profitable organization.

Quality Management Framework (QMF)

Quality Management focuses on following process areas:

6. Organizational Process Focus

7. Organizational Process Definition.

9. Integrated Project Management.

10. Risk Management.

11. Decision Analysis and Resolution

PRODUCT AND SERVICE PROFILE

1. Increasing customer expectations, globalization and consolidation combined with

Mobile Solution Features

Mobile Solution is compatible with Android operating systems.

Some of the features it supports include:

Java Development Services

VMD Technologies Advantages:-

Dot-NET and Ecommerce

We provide the following services..

PHP Web Application Development

 Collaboration & Messaging

Project development process

Software development models:

The activities of the software development process represented in the

Fig: Waterfall model

1. Requirements specification (Requirements analysis)

Android Application Development

Payment Product Development

Mckensy’s 7s framework with special reference to organization under study.

Fig; McKinney’s 7s Framework design

The above fig related to the

1. Strategy – Strategy is the plan of action an organisation prepares in response to, or

2. Structure – Business needs to be organised in a specific form of shape that is