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Actividad de Aprendizaje 3 – Fase Planeación

Evidencia 6

Segmentation “Describing Potential Clients”

Víctor Manuel Quirama Perdomo

Servicio Nacional de Aprendizaje Sena

Negociación Internacional

Bogotá D.C.
2019
1- Where do you usually buy your cleaning products?
I usually bought my cleaning products in a supermarket and sometimes in stores
that are close to my house.
2- Do you consider yourself as a neat person? Why?
Yes, I think I am an orderly person because I always organize and clean the places
where I am, to feel more comfortable.
3- Do you feel satisfied with the cleaning products you buy? Why?
Yes, I feel satisfied because the products I use are of good quality, I always
choose them carefully and I have not had any problems using them.
4- Mention 5 cleaning product brands you consider as the best ones
- Ariel
- Blancox
- Fabuloso
- Suavitel
- Mr. Musculo
5- Which are the most important aspects to be taken into account to choose
a cleaning product brand?
I think the most important aspects when choosing a cleaning brand is, the
recognition that the brand has, its quality, the price, the quantity that will be needed
and also the consistency of the smell.
2- Describa en inglés el tipo de población a la que pretende proyectar el
producto o servicio, de acuerdo con el país ya seleccionado.
This product is aimed at all classes, because in addition to being accessible, the
price will be adjusted so that any population can enjoy it.

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