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Digitization leading to
Increasing demand from
changed business
consumers for safe and
models and business
sustainable food
processes
Increasing regulatory
and sustainability requirements High volatility of commodity
prices
Agriculture Needs Technology
Technology Enablers:
▪ ERP
▪ GIS
▪ GPS
▪ Sensory Equipment
2050
In the year 100% more 70% of this food ▪ Farm Equipment
the world population food and must come from ▪ UAV Technology, etc.
will require efficiency-improving
technology
Crop Production Cycle
Long term
▪ Only one planting
▪ Harvested during many years ahead
▪ 5 to 40 years of produce
Key business challenges
Food production to rise 50% by 2030 to meet rising demand while continuously
losing arable land
Growing demand from consumers for safe and sustainable food associated with
new directives, regulations, and restrictions
Source: Commerzbank, enterprises’ trusted banking partner for risk management, in its Commodity Radar Screen for the 3 rd quarter of 2016 www.commerzbank.com/commodities
Approach
Holistic approach to agribusiness
Agricultural Food
Origination and Commodity
Provision of Input Production and Manufacturing and Retail Consumer
Trading Processing
Farming Packaging
Seed, fertilizer, and crop
protection
Breeding, medicine,
nutritional
supplements, farm
equipment
Meat Livestock trading Slaughtering,
Animals
Animal feed
Digitization will transform the traditional
value chain into a network
Network Network
Farm equipment Network
The mandate: Produce more, master supply chains and price risk, and
serve consumers
Stay in the forefront of innovation for • How do we drive value from digitization and Big Data and get the
growth and efficiency in farming. next generation’s traction for this industry?
Build global and profitable supply chain • How do we efficiently manage end-to-end supply chains from
networks. farmers to consumers?
Achieve continuous supply and • How do we best manage commodity contracts while mitigating
minimize the impact of a volatile market. supply and price risk?
Secure trust and serve consumers’ • How do we ensure food safety and quality from reliable sources?
needs for more information on food.
Source: On-the-go soil and plant sensors used in precision agriculture (Dobermann et al. 2004)
Precision Farming - Phase 1 -
Implementation Methodology (Pilot)
• Establish the management zone that the Precision Farming will be applied
to
• Set Yield targets
• Conduct soil sampling and data interpretation with
• Based on the analysis of static indicators (soil, resistivity, land history,
etc.)
• Or Sampling: biomass weighing, Nutrition Deficiency Identification, etc.
• Determine procedures for the management and preparation of land,
variability, fertilizers and other nutrients to achieve the yield goals
• Mapping the population of pests, insects, diseases and weeds through the
Integrated Pest Management (IPM) approach
• Apply precision irrigation.
• Implementation of Precision Agricultural Equipment in accordance with the
purpose of implementation
• Monitor and produce yield maps, evaluate by identifying strengths and
weaknesses for future improvement.
Team Composition
Iprecision
Dec 3 - Jan 1
Irrigation
2019 Nov Dec 2020 Feb Mar Apr May Jun Jul Aug Sep 2020
* Don’t bother about the month, please used this time line as a
reference for implementation period only
Phase II would be the implementation of Agriculture Value Chain –
which not in your scope. The implementation would referred to
“Farmer Corporation” concept
Precision Agriculture and Farmer Corporation