NAME DATE

Project 10 Planning
Form
Using the Radio to Promote Your
Radio Commercial
Restaurant ​

Script

Instructions ​Complete this form to help you organize the information that you will use in the radio commercial
script for your restaurant.

1. Using the Internet and/or listening to the radio, research di erent types and styles of restaurant radio commercials.
In the
space provided below, note some of the things you
learned:

Type of information provided in

the commercial ample
Sounds or
Delivery style (serious, humorous, musical, etc.) ​
music used
ample

Example
1

2. Who is the target audience for your restaurant’s

commercial? Every one

3. What is the name of the celebrity you have chosen to read your
commercial? Elon Musk

4. What types of sound and music will be

used? Bells eating noises
5. Complete the table on page 2 by filling in the information for the Cues, Output, and Time in Seconds. For the ​Cues
column,
include cues or reminders of what happens and when, such as when a sound e ect, music, or speaking part should
begin. For the ​Output ​column, include what the listener will actually hear. For the ​Time in Seconds c​ olumn,
include how many seconds each cue will last. Rehearse your script and time yourself to make sure it will fill the
30-second time requirement for the commercial.

Page 1 of
2
Commercial Script ​
Project 10 Planning Form Radio
​ Using the
Radio to Promote Your Restaurant ​Cues
(What is happening)
Page 2 of 2 ​Output (What the listener will hear)
NAME DATE
Time in Seconds (How long each cue will last)
Total time in seconds: A busy restaurant with a generic voice telling you about the
restaurant