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The very core of social development is a result of a myriad of basic elements that are
environmental, physiological, and even emotional, among other aspects of being. Controlled and
uncontrolled environments, such as school, home, and peer relationships, often trigger thoughts,
feelings, and emotions that ultimately influence how we react to various situations, whether
individually or within a group. They are an important piece of the puzzle of understanding
human behavior, as they play a major role in a plethora of activities and behaviors that contribute
experiences and settings that influence group behavior. Hence, in doing so, the following text
will discuss the research in evaluating social psychology, group behavior, and their correlated
trends and emerging issues, in addition to how perceptions and other social factors, such as
Research Evaluation
The evolution of social psychology is one that has been more highly scrutinized in the
past few decades. Considering how the world continues to become more of a melting pot, with
advanced technology, social media, the Internet, among other super-charged conduits to
individual and group interaction, social psychology has transcended the conventional wisdom of
mere scientific study. After all, as the world has become more open and cohesive, yet
competitive; more similar, yet diverse, social psychology has given new meaning to behaviors,
What’s interesting about the realms of social psychology is that the growing trend of
reign supreme within the confines of people interactions; therefore, it is observational methods
Influences of Group 3
that seem to stand out in current research, especially considering how modern socialization has
Let’s face it, as it relates to life experiences, social psychology seems to transcend its
conventional mold. With the advent of reality television and other semi-controlled, pop cultural
environments, studying how people, especially groups, react to different influences has become
an obsession that’s been cleverly and aggressively placed on the world stage. “Research
examining the effects of media exposure demonstrates that media consumption has a measurable
influence on people’s perceptions of the real world, and, regardless of the accuracy of these
perceptions, they are used to help guide subsequent attitudes, judgments, and actions” (Behm-
This perspective could also extend to politics, as more than ever before politicians use
media, social or otherwise, more frequently to persuade polls, votes, and many other outcomes.
Also, there is consideration for how these very same politicians react to social influences, to
include but not limited to something as seemingly trivial as what others think about what they
eat, especially considering how heightened optics are in a world that becomes more all-seeing
with each passing year. That being said, one has to wonder how much social psychologists step
outside the box to leverage the abundance of staged, non-traditional environments as a part of
Interestingly enough, Lopez (2001) found that the need for social approval is positively
associated with attachment anxiety. That study also reported that the need for social approval
explained unique variance in the tendency to use splitting of others as a psychological defense,
above and beyond the variance accounted for. That being said, while the aforementioned
methods stray from pure academia, when presented with many of these situations, aggression
Influences of Group 4
and peace-making seem to go hand-in-hand. After all, it’s quite the treat to witness ‘real life’
Suffice it to say, social psychology in its authentic form continues to stand its ground,
despite modern concepts and approaches. Like many psychological studies, social psychology
experiments are conducted in both the laboratory and field, with various levels of analysis on
either front. This includes controlled experiments, such as using two groups of children to
Of all the many concepts of social psychology, it seems that attitudes prevail. Some
previously mentioned include those of aggression and peacemaking. Perhaps one of the most
interesting concepts is that of self-perception, which focuses on views and beliefs about oneself
(Loveday, 2007). Similar to self-esteem, what’s typically debated about self-perception and
many other attitudes is whether or not it comes prior to behavior or if it is essentially an innate
internal state (Bem, 1972). Perhaps the external views of self-perception, if any, stem from
influences from peer groups, families, and other outside forces that pose, or impose in some
cases, an opinion about a person. In any case, self-perception warrants an introspection that
Often based on life experiences that sometimes impact much, if not all, of a person’s
ideas of interpersonal relationships, and even values and interests. It is important to understand
how self-perception stems from our own evolution, such as the many changes we experience as a
part of growing up. Perhaps one of the most significant social influences in that process is
family life, since that is the social group where most foundations are laid.
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Additionally, self-awareness, self-esteem, and self-expression are just a few of the factors
that influence social expression that generally manifests itself in thoughts, feelings, and
interactive behaviors (Cherry, n.d.). Social psychologists are interested in learning more about
how this inner life of self-perception influences outer lives and the social world. Essentially,
there are so many influences on thoughts, feelings, and perceptions, especially in a world that
seems adamant about breaking down barriers on so many levels, to include but limited to that of
Social Influences
Some of the most significant factors that influence development include but are not
limited to socialization, heredity, maturation, and family environment. More specifically, this
includes experiences people have in the home, work and community. That potentially includes
the extended community, which in these times can encompass virtual environments, such as Face
Book, Twitter, and other social networking entities. As people assimilate into various group
settings, and even become more comfortable with themselves, they become more prone or
adaptable to these various external factors, which in turn, influence their attitudes and behaviors
With a focus on positive influences, like church, family, and school, people usually have
productive, proactive interactions that lead to heightened sense of confidence and awareness.
People who surround themselves with positive influences are more motivated to accomplish
goals and transcend the status quo. For example, a person is “more likely to lose weight if
friends are losing too” (Anonymous, 2010). People typically have a better chance of doing
exists within interest groups or support groups. There are even cases when those positive
Influences of Group 6
influences derive from the admiration of someone great, like a famous celebrity (Anonymous,
2010).
Unfortunately, not all influences are positive, as the opposite is also true. “Those with
poor self-control influence others negatively. Because people mimic the behavior of others, their
examples could result in the spread of characteristics such as smoking, drug use and obesity
through their social networks” (Anonymous, 2010). This seems to be an underlying danger in
various media, such as social networking, the Internet, and television. Not all information and
programming represents positive influences, especially with the prevalence of violence, sex,
drugs, and other controversial aspects of life experiences that are so liberally portrayed via the
profanity, indecent exposure, or eating disorders, for whatever reason this becomes socially
acceptable, and what’s more, it poses a threat to those most impressionable, like young children
Cultural Influences
The world is chock full of diverse cultural traditions and beliefs that have a greater
influence, considering the ability to expose these differences as a part of advanced socialization
that stems from globalization. There is something to be said for diversity that instills inclusion
as a part of embracing differences along with similarities, such as in the work place, where
people from all walks of life have to work together. Usually when people work together, there
are times when cultural influences are taken on via osmosis, per se, in that people start adopting
Cultural influences are not restricted to racial, ethnic, religious, or geographical groups.
Consider pop culture, which boasts a plethora of genres and art forms, ranging from music to
Influences of Group 7
film. Sometimes all it takes is turning on the television or radio; or going to a movie to get new
ideas about finances, style, food, travel, traditions, or décor. The list goes on. As previously
mentioned, these cultural influences can be positive or negative. For example, supremacy groups
that promote an isolated culture of hate can certainly influence those people who have limited,
Gender Influences
Much like cultural influence, more specific is the impact of gender norms. “It is argued
that individuals adopt gender characteristics in part by monitoring the rewards and consequences
associated with others’ behavior”(Behm-Morawitz and Mastro, n.d.). Perhaps the most striking
position that seems to stands out is the pervasive influence of peer pressure with girls. One could
argue that this issue is epidemic, as the portrayal of “mean girls” seems to be a cash cow and
growing trend among various forms of media influence. From trash television (e.g. “Bad Girls
“representation of female characters in the media would be expected to play a role in viewers’
perceptions regarding gender identity, which may ultimately influence attitudes and beliefs about
Conclusion
gender, culture, social concepts and many other aspects of socialization either positively or
adversely impact how people assimilate to social groups and view themselves. Whether via
controlled and uncontrolled experiments, social psychologists gain insight into group dynamics
that persuade varying degrees of reactions and perceptions, depending on the environment.
Influences of Group 8
observation of reactions, such as media, group behavior is a complex, yet fascinating anomaly.
Additionally, when we study human behavior and development, especially in early life,
sometimes we forget that there are very specific, physiological elements to consider. The impact
of how humans are affected by both of the social and behavioral perspectives plays a huge role in
how they deal with the culture around them. When studying human behavior, external
environment can often impact behavior, such as peer pressure, socioeconomic circumstances,
education, and other variables. This is something that can be observed inside and outside of
social groups.
I understand how human behavior affects our perception; it has provided a mirror
for understanding my own styles and shortcomings, while also setting the stage for present
and future theorist to build upon. At the end of the day, it was behavioral perspective that
has paved the way for in-depth analysis of how behaviors, in general, are intertwined. So, in
closing group behavior its clear the benefit of interacting with people from other cultures
includes the fact that we have so much to learn from each other. Diverse backgrounds and
References
Anonymous. (2010). Pick social influences that are positive. Retrieved from
http://www.cascadecenters.com/index.php?tray=content&tid=top10574&cid=318
Behm-Morawitz, E. and Mastro, D. (n.d.). Mean girls? The influence of gender portrayals in
teen movies on emerging adults’s gender-based attitudes and beliefs. Retrieved from
http://syndicate.missouri.edu/resources/behm-morawitz/Mean_Girls.pdf
Perception_Theory
http://psychology.about.com/od/socialpsychology/p/socialresearch.htm
Lopez, F. G., Mauricio, A. M., Gormley, B., Simko, T., & Berger, E. (2001). Adult attachment
orientations and college student distress: The mediating role of problem coping styles.
http://www.associatedcontent.com/article/151556/overview_of_social_psychology_conce
pts.html?cat=72