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ACKNOWLEDGEMENT

First in foremost, praises and thanks to God almighty, for his showers of
blessings throughout our research work to complete the business plan.

We want to express our deep and sincere gratitude to our Entrepreneurship


teacher, Mr. Jomar Rodriguez a Senior High School Teacher in JPNHS for giving us the
opportunity to do a research and for providing invaluable guidance throughout the business
plan. His motivation, vision, and sincerity have inspired us through everything. It was a
great privilege and honor to work, study and implement something under his supervision.
His support to his researchers will never be forgotten. We also want to thank our classmates
for the support they give to us. They might not give us anything but their sincerity and
moral support will always leave a mark in our hearts.

We are extremely grateful to our parents for their love, prayers, caring and
sacrifices and for educating and preparing us for the future. They supported us through
everything and guided us to the right path. Their warmth is one of the greatest reasons to
keep on going to life. God bless us all.

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DEDICATION
This study is dedicated to the teachers and students of Jose Panganiban National
High School. Who support and value our works, we hope they enjoy our product that is
created for them.

We also dedicate this research to the people who always support us and our product.
None other than our parents who wholeheartedly supports us the entire time.

And lastly, we dedicate this research to our Almighty God. Thank you for your guidance,
strength, power of mind, skills and protection on our health

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INTRODUCTION

Shake kiss is our very owned business that offers a creamy and refreshing shakes
where you have the opportunity to choose in a various of flavors like Choco/mocha flavor,
strawberry/banana and others that are written in the menu. Shake kiss also offer lumpia
which are the shanghai and dynamite that might fits into our costumer’s taste.

Our product is safe and clean to ensure that our costumer is in good care and satisfied
by our services. We ensured that every food that our costumer will order are nutritiously
affordable and good for the health of the consumer.

Shake kiss will be placed in Jose Panganiban National High School with the
permission from our entrepreneurship teacher that allow us to locate our business at the
tennis court of the school which is suitable place for our business. Our team knew that we
could gain a greater revenue in this location where it can easily be seen by our target buyer
and a consideration for the factors that are being encountered and will be encounter in this
location.

In order to launch our business, we will spend a higher amount of money for the costs
accumulated for the products and the whole preparation of the business like it's location
and materials for decorating. Our company had already settled the business and agreed the
each of us will responsibly contribute money and effort for the goal of giving our costumers
satisfaction and successful business outcome.

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EXECUTIVE SUMMARY

NAME OF THE BUSINESS: Shake kiss

LOCATION: P-6, Parang, Jose Panganiban, Camarines Norte

PROPONENTS: Mico Nueda

Jay Robin Tabor

Richelle Papa

Van Eric Baal

Juvelyn Tarala

Kim Bobiles

Shiela Mae Dones

TYPE OF BUSINESS ORGANIZATION: Production

INTEREST: 21%

VISION: Shake kiss is an organization that prioritize offering its customer a safe and
healthy foods or a product which is considered to be widely acceptable.

MISSION: Share kiss want to give its customer a high quality of product that they
deserve which aim to brought its customer a complete satisfaction.

OBJECTIVE: Our objective is to ensure that our customer will completely be satisfied
by our product without affecting their health and give them a remarkable product that has
an affordable cost for them to buy.

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MARKETING PLAN

A. Sales Strategy

Our team, shake kiss will sell our product by encouraging the buyers through
traditional sales talk that will make them buy our product. We will use graphics on our icon
and stickers that are new and fresh to the eyes of the consumers.

B. Advertising and Promotion

We will promote and advertise our product through the use of social media such as
Facebook, Instagram, twitter, messenger, and other social media platforms. We will also
record our jingle and play it in the event to gain the costumer attention. Distribution of
flyers is also our physical approach to our target costumer within the area and these flyers
will also be posted in the social media platforms said earlier.

C. Price

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LAYOUT

JPNHS FIELD

JPNHS

Tennis Court

SHAKEKISS

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PRODUCT STRATEGIES

A. Description of the product

Our product is called dynamite lumpia, it is a must in any party. It is made its finger
chili peppers and meat filling, they're crispy, crunchy and slightly spicy, and the ultimate
shake. The packaging of this product is a banana leaf, that is ecofriendly. Our other product
is a sweet, cold beverage that is usually made from milk, ice cream, and other flavoring
and sweetness. It is perfect for our chili dynamite lumpia because its compliment the taste
of both of the product.

B. Importance of the product

The importance of our product is the nutritious value and the packaging that makes it
ecofriendly product because the wrapper decomposes.

C. Packaging, Labeling, and Branding

Our team is environmental friendly so we decided that our product packaging will
not harm the nature and we also provide trash can near our stall to promote the cleanliness
not just the products we serve but also the place. A banana leaf wrapped in our product is
our main is printed on a sticker and presented in the stall for the product benefits, named
and the brand.

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MARKET ANALYSIS

A. Market Definition

Market is a place where there are purchase and sale, product and services for an
exchange of money between entrepreneur, business man and costumer and what they
exactly need.

B. Profile of the Costumers

The target costumer of our group are mainly the students, teachers and faculties in
Jose Panganiban National High School were we will place our business.

C. Competition

Shakekiss indirectly consider canteens within Jose Panganiban National High School
as its competitive seller but, shakekiss compete with those foods stalls that offers the same
product that we had.

D. Demand

We choose to make this product due to the interest of our target costumers nowadays
and the encountered weather which are the common reason why demand use to raise fall.

E. Supply

Our group assures that we won't waste a lot of our product, we will serve them in the
exact amount and we are going to make the product on the spot so they may observe how
clean and fresh we prepare their food and our costumer will be the one to judge our product
are quite in high and better quality.

F. Risk

Shakekiss brought us some risk especially when we are planning it and rehearsing it.
It took a lot of time to settled my business and cost us some money product it was worthy.
As we expected the risk doesn't end there we might face competences with this business
and course time that are needed to spend in services.

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ORGANIZATION AND MANAGEMENT

List of Officer

NAME OF OFFICER POSITION

Mico Nueda General Manager

Jay Robin Tabor Marketing Officer

Richelle Papa Advertising Officer

Van Eric Baal Financial Officer

Juvelyn Tarala Staff

Kim Bobiles Staff

Shela Mae Dones Staff

JOB DESCRIPTION AND QUALIFICATION

GENERAL MANAGER

Duties/Responsibilities

 Over seeing daily business operation


 Developing and implementing growth strategies
 Training low-level manager and staff
 Improving revenue
 Manage orientations and exit interviews for employees
 Identify business opportunities with new and existing costumers

Qualifications

 Male / female
 At least 25 years’ old
 Have master’s degree
 Have two years of experience
 Leadership and management skill
 Decision making skills
 Good communication skills both written and verbal
 Computer literate
 Management skills

FINANCIAL OFFICER

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Duties / Responsibilities

 Create and implement financial policies to guarantees operational efficiency


 Oversee the preparation and planning of budgets
 Maintain records and recipes for all daily transactions
 Contribute financial auditee
 Prepare balance sheets and invoices
 Monitor all bank deposits and payment

Qualification

 Male / female
 At least 25 years’ old
 Have master’s degree
 Have 2 years of experience
 Leadership and management skill
 A keen eye for detail and desire to prove further info data analytical mind
 Good communication skills both written and verbal
 Computer literate

ADVERTISING OFFICER

Duties and responsibilities

 Over seeing advertising department operations and staff members


 Developing advertising strategies to increase buyer interest and product services
 Negotiating contacts specification and terms with external parties
 Collecting and presenting data to other parties
 Providing expert advice on market and advertising methods for new and existing
products and services

Qualifications

 Male / female
 At least 25 years’ old
 Have master’s degree
 Have 2 years of experience
 Creative
 Decisiveness and strong problem solving skills, especially under stress
 Social sales and Presentation skills
 Excellent management, negotiation listening and verbal and written
communication skills

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 Computer literate

STAFFS
Duties / Responsibilities
 Will cook and serve the foods to costumers
 Keeping the food clean, delicious and well cook
 Take costumers orders, assemble the orders and act as cashiers
 Accept payment and make change
 Keep area clean and orderly
 Ensuring costumers satisfaction and addressing any questions or comments that
costumer have
 Friendly and approachable (always wearing a smile)

Qualifications

 Male / female
 At least 18 years’ old
 High school graduate
 Good cooking skills
 Can handle under pressure
 Decision making skills
 Good communication skills
 Inter-personal skills
 Computer literate

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FINANCIAL PLAN

SALARY REPORT OF EMPLOYEES

NAME SALARY PER MONTH

Mico Nueda 2,000.00

(General Manager)

Van Eric Baal 1,500.00

(Financial Manager)

Jay Robin Tabor 1,500.00

(Marketing Manager)

Richelle Papa 1,500.00

(Advertising Manager)

Juvelyn Tarala 1,000.00

(Staff)

Kim Bobiles 1,000.00

(Staff)

Shiela Dones 1,000.00

(Staff)

TOTAL 9,500.00

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PRODUCTION REPORT

DYNAMITE LUMPIA

INGREDIENTS PRICE OPERATING PRICE

EXPENSES

Chili 150.00 Transportation 20.00

1 ½ kl.

Pork Meat 120.00

½ kl.

Cheese 50.00

180g

Wrapper 60.00

20tgmk

Carrots 60.00

½ kl.

Oil 20.00

350ml

Garlic 10.00

1/8 kl.

Onion 10.00

1/8 kl.

Pepper 5.00

1 sachet

Number of yields: 100 pcs.

Total expenses: 505.00

Unit cost: 5.05

Mark up: 2.95 at

Selling price: 7.00 each

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GRAHAM SHAKE

INGREDIENTS PRICE OPERATING PRICE

EXPENSES

Ice 50.00 Transportation 20.00

12 pcs.

Graham 60.00 Cups and Straws 200.00

sets

Evaporated Milk 42.00

410 ml. 2 pcs.

Mango 120.00

2 kl.

Sugar 40.00

½ kl.

Condensed Milk 88.00

300 ml.

Number of yields: 50 pcs.

Total expenses: 620.00

Unit cost: 12.4

Mark up: 5.6 at

Selling price: 18.00 each

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INCOME STATEMENT

For 30 days of selling product from October 14, 2019 to November 16, 2019

Bicolano’s Delight Incorporated Service Income ₱57,000.00 in a month

Less Expenses

Utilities Expenses ₱500.00 in a month

Salaries Expenses ₱9,500.00 in a month

TOTAL Expenses ₱10,000.00 in a month

GROSS PROFIT ₱47,000 in a month

Less Operating Expenses

Recipe/materials Expenses ₱32,550.00 in a month

Transportation Expenses ₱1,200.00 in a month

TOTAL Expenses ₱33,750.00 in a month

NET INCOME ₱7,250.00 in a month

ASSUMPTIONS

In 30 working days October 14 2019 to November 16 2019, we expected to have


an income of ₱57,000.00. Assuming that the total expenses is ₱10,000.00 regarding the
utilities and salaries expenses, the anticipated Gross Profit will be ₱47,000.00. The total
expenses compromising the recipe/material and transportation is ₱33,750.00. Therefore, it
is included that the Net Income will be ₱7,250.00 as expected which is 21% gain of the
overall expenses of Bicolano’s Delight Incorporated.

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