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Test 1 Sem 1 20192020

Social Marketing

(a) Discuss four types of positioning to develop social marketing strategies in the “5-a-day”
campaign and propose the best positioning for this campaign.
(b) If this 5 a day campaign is to be relaunched in the future, discover two reasons for
repositioning of the “5-a-day” campaign.

Good luck
Answer in 1 page only

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