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Topic-2 Strategic Planning and Cultures PDF
Topic-2 Strategic Planning and Cultures PDF
Strategic Planning and Cultures
EM-503
Strategic Planning
& Decision Making
Resource Person
Dr. Muhammad Wasif, PMP
Assistant Professor
Deputy Director, Quality Enhancement Cell,
NED University of Engineering and Technology.
Topic # 2
Strategic Planning
and Cultures
Resource Person
Dr. Muhammad Wasif, PMP
Assistant Professor
Department of Industrial and Manufacturing Engineering,
NED University of Engineering and Technology.
(c) Dr. M. Wasif, PMP 1
Lecture Notes of Strategic Planning and Decision Making: Topic 2
Strategic Planning and Cultures
Globalization
Globalization is a process of
doing business worldwide
Decisions are made based on
global profitability of the firm
rather than just domestic
considerations
Global strategy seeks to meet the
needs of customers worldwide
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Topic 1 ‐ Overvier of Strategic Management © Dr. Muhammad Wasif, PMP
Globalization
Locating production in countries
with the lowest labor costs or
abundant natural resources,
locating research and complex engineering centers where
skilled scientists and engineers can be found, and
locating marketing activities close to the markets to be
served
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Topic 1 ‐ Overvier of Strategic Management © Dr. Muhammad Wasif, PMP
(c) Dr. M. Wasif, PMP 2
Lecture Notes of Strategic Planning and Decision Making: Topic 2
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Globalization
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Topic 1 ‐ Overvier of Strategic Management © Dr. Muhammad Wasif, PMP
Strategy Formulation
Organizations that conduct business operations across
national borders are called international firms or
multinational corporations.
Social, cultural, demographic, environmental, political,
governmental, legal, technological, and competitive
opportunities and threats that face a multinational
corporation are almost limitless, and the number and
complexity of these factors increase dramatically with the
number of products produced and the number of
geographic areas served
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Topic 1 ‐ Overvier of Strategic Management © Dr. Muhammad Wasif, PMP
(c) Dr. M. Wasif, PMP 3
Lecture Notes of Strategic Planning and Decision Making: Topic 2
Strategic Planning and Cultures
Advantages of Globalization
New customers for their products.
Foreign operations absorb excess capacity, reduce unit
costs,
Foreign operations allow low‐cost production close to
raw materials or cheap labor.
Competitors in foreign markets may may be less intense
than in domestic markets.
Foreign operations may result in reduced tariffs, lower
taxes, and favorable political Environment
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Topic 1 ‐ Overvier of Strategic Management © Dr. Muhammad Wasif, PMP
Advantages of Globalization
Joint ventures can enable firms to learn the technology,
culture, and business practices
Economies of scale can be achieved from operation in
global
A firm’s power and prestige in domestic markets
enhances if the firm competes globally.
Enhanced prestige can translate into improved
negotiating power among creditors, suppliers,
distributors, and other important groups.
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Topic 1 ‐ Overvier of Strategic Management © Dr. Muhammad Wasif, PMP
(c) Dr. M. Wasif, PMP 4
Lecture Notes of Strategic Planning and Decision Making: Topic 2
Strategic Planning and Cultures
Disadvantages of Globalization
Foreign operations could be seized by nationalistic
factions.
Firms confront different and often little‐understood
social, cultural, demographic, environmental, political,
governmental, legal, technological, economic, and
competitive forces when doing business internationally.
These forces can make communication difficult in the
firm.
Weaknesses of competitors in foreign lands are often
overestimated, and strengths are often underestimated..
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Topic 1 ‐ Overvier of Strategic Management © Dr. Muhammad Wasif, PMP
Disadvantages of Globalization
Language, culture, and value systems differ among
countries, which can create barriers to communication
and problems managing people.
Gaining an understanding of regional organizations
such as the European Economic Community, the Latin
American Free Trade Area etc.
Dealing with two or more monetary systems can
complicate international business operations.
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Topic 1 ‐ Overvier of Strategic Management © Dr. Muhammad Wasif, PMP
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Lecture Notes of Strategic Planning and Decision Making: Topic 2
Strategic Planning and Cultures
Tax Rates
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Cultural Pitfalls
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Lewis Model
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Lewis Model
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