“FEASIBILITY PLAN”

ENTREPRENEURSHIP

SUBMITTED TO;
KHURRAM AMIN

SUBMITTED BY;
JAHANZAIB SARFRAZ

CLASS;
MCOM 3rd REGULAR

ROLL NO;
MCOF18M036

DEPARTMENT;

NOON BUSINESS SCHOOL

|
UNIVERSITY Of SARGODHA
 1)Executive Summary
 Venture;
My venture theme is “let the stores come to people”
it means people have no need to go to stores to shop we will simply
display our products along with the QR code and people will just scan and
place the order.
 People will create the account in the app due to which they have no need to
tell address and make call every-time
 No physical place or furniture required for customers, simply we will deliver
from home.
 Artificial stores
  Products and Services
Prodcucts
 Pizza
 Nuggets
 Zinger burger
 French fries
 Club sandwich
 Chinese
 Mexican
 Italian
 BBQ

Services
 Free home delivery
 Buy 2 get 1 free
 On shopping worth RS 5000 get Rs200
cashback
 Orders placed can be changed if you want

 Characteristics;
1. QR code scan
2. Saves time,only once you have to entre address
3. Useful for working ladies they can just order on the spot while getting home
and no need to cook after leaving office.
4. Parsal will be delivered within 30 minutes all over the city
5. No physical place
6. No furniture
7. Only cook and delivery boys
8. Low cost
 9. Online payment through bank account and cash on delivery too

 Locations;
We will display our hoardings on these places

 Metro stations
 Public parks
 Office parkings
 Schools
 Shopping malls
 Bus stations

 Founders;

I founded
this idea and little
inspiration from a Chinese company which is doing almost same but I added
more features in it.

 R&D Team;
I. Jahanzaib
II. M Rameez
III. M Faizan

 Distributors;
o Food Panda
o Own delivery
boys
 Banks;
For the purpose of payment through account the
i. HBL
ii. MCB
iii. AL- FALAH
iv. ASKARI
v. HABIB METRO

 IT Consultant;
Zumar is running the software house business he made the app
for me and handling the IT work.

 Financial Structure;
Total Start-up cost=1.5 Million
App Cost=50,000
Vehicles=200000
Inventory =200000
Marketing=200000
Reserve=300000
Building & Office rent 1 year=350000
Cash at bank=200000

2)Business Concept
 Purpose;
Office working ladies and other workers who work all day in office and have
to cook meal after getting home ,they get troubled sometimes because sometimes they are
late from office,sometimes they get tired and sometimes not hotel is near to their office to
get food so to help them and observing the market I think it could work.

 Objectives;

1. Ease for customer

2. Expansion in other cities
3. Capturing targeted market
  Office workers
 Out of city living people
 Picnic families
 Students

 Distinctiveness;
1) Use of QR code
2) Artificial stores
3) Before you get home meal is there

3)Product/Service
 Functions and Nature of Product;
 QR code scanning
 Delivery before you get home
 Prodcuts +Service
 Owner’s Interest;
 High Quality
 In-time Delivery
 Exchange Order
 Attributes;
 Same as in owner’s interest
 Technical Profile
 IT Service
 QR coding

4)Market Research & Analysis

 Customer Scenerio

 Office workers
 Out of city living people
 Picnic families
 Students
 Markets;

 Metro Stations
 Public Parks
 Office Parkings
 Schools
 Shopping Malls
 Bus Stations

Structure
Owner

Manager

Operations

Distributors

Customer

 Competition;

o Fri-Chicks
 Sales Forecast;
3 Million 1st year

5)Market Plan

 Strategy to Compete;
o Direct Promotion
o Food Stalls in Parks in Start to advertise and for taste building
o Discount Sessions
o Low-Price
o Standard Taste & Quality
o Cash Backs
o Exchange offers

 Pricing;
Prices will be less than our competitor (fri-chicks)
 Promotion;
 Direct promotion and tester giving at targeted places and
gifts for kids.
 Advertisement will be done automatically because our
stores are our hoardings.

 Distribution;
Free home-Delivery By

 Food panda
 Own delivery chain

 Service & Warranties;

 100% cash back if you get ill by our meal
 You cand cancel or change the placed order even if it delivered
 Rs.200 Cash back on every Rs.5000 order
 Buy 2 Get 1 free
 Sales Leadership;
 We will do more sales than Fri-Chicks
 Our packages will lead in increased sales
 Our unique style of business will attar t and ultimately result in
increased sales

6)Manufacturing/Operations
 Facilities
 Home delivery within
30 mins
 Free return
 Cash backs
 Free gifts
 Discounts
 Buy 2 get 1 free deal
 Online Payment
Facility
 Shop at Your own
stop

 Inventory and Raw Material

 Buns
 Chicken
 Beef
 Cheese
 Spices
 Vegies
 Grocery items
 Milk
 Dough etc
 Human Resource(HR);
 3 delivery boys
 5 cook
 1 manager
 1 IT Expert

 Operations;
 Cooking
 Managing and Maintenance
 Delivery
 Billing
 Collection
 Accounts and Audit
 TQM
  Technology;
o Mobile Technology and Computer own customized software will be used
along with banking services.
o Security
o Customer’s information will be kept secret
o Health Assurance
o Employee safety measures
o International Food Standards
 Insurance & Safety;
o Employee Assurance
o Tested food will be delivered

7)Entrepreneural Team
 Key Personnel
I as owner will play the key role in the business in whole business performance
because I know well that how to covert this idea into reality and to maintain it.
 Manager’s Role;
o Manager will check the quality standards
o Will ensure each delivery
o Maintain accounts
o Payrolls
o Audit and accounts
o Availability of Materials
 8)Financial Documentation

Financial Statement
Sales 3000000
C.G.S (1500000)
Opening inventory 50000
Purchases 100000
Closing inventory (52000)
G.P 98000
Other Income:
App Revenue 200000
Other Expense:
Office Supplies 10000
Misc 20000
Rent 50000
Vehicle 200000
Salaries 100000
Advertisement 100000
Utilities 50000 (530000)

Net Profit 1268000

Balance Sheet
Assets RS Liabilities & Rs
Capital
Cash in hand 100000 Creditors 500000
Cash at bank 200000 Capital 500000
stock 150000 Utilities 100000
Machinery 200000 Rent 200000
Furniture 250000 Misc 400000
Vehicle 200000

Total 1100000 1100000