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Proposal Smart Systerms Client Brief 3
Proposal Smart Systerms Client Brief 3
Smart Systems
Prepared by Lucy Hartshorn, Felix Matthews, Luke Grice, Kate Gillard, Taryn Snaith
Weston College
26th November 2019
PROPOSAL
Synopsis
We will be creating a recruitment video for upcoming employers to watch and see what it is
like working with Smart Systems. The recruitment video will include 4 people being
interviewed about the benefits of working for smart systems.
Planned outline
The video, in length, will be 3 minutes in order to keep audience engagement. Shots will
include office-based shots, factory production and interviews as well as archive footage. The
opening shot will be establishing shots of archive footage given to us by the client. After that
we will include some text saying facts and stats of the company. The next clip will be the
roles that are available when working for this company, at least 4, more if needed. The next
shots will be opportunities in the company and then the ending clip will be a call to action
shot and how you can get involved and start working for this company.
Target audience
This video is aimed at people looking for a new career or for something different and it will
be shown at job fairs. The target audience will probably be aimed at more males, aged 20-
50 years old with a steady income and experience in this area for the job.
Taryn – Editor
On location we will need hi vis jackets and steel toecap boots when on location because of
the heavy machinery, equipment around the building and making sure we are safe around
the aluminium. The cast and crew will be bringing the camera equipment and sound
equipment along with us. Once we have a look around in the morning and in the afternoon
start the filming. We don’t expect teas or coffees but would be nice to have as we will be
there all day. We wouldn’t need props but if there is anything that the company Smart
Systems would like to show as a business to be put in the recruitment video then we as
team are all for it.
The purpose of the recruitment video is to promote working for the company and this film
will help at job fairs and recruitment fairs and will aim to showing off the highlights and
benefits of working for the company.