KIRSTYN M.

MAYER
kmmayer@email.sc.edu | https://www.linkedin.com/in/kirstyn-mayer/

EDUCATION
MOORE SCHOOL OF BUSINESS, University of South Carolina Columbia, SC
Bachelor of Science, Business Administration May 2021
MAJOR: Marketing MINOR: Psychology CUMULATIVE GPA: 3.825
Awards: Academic Scholarship–Merit Award (Valuation: $40,784) | Delta Sigma Pi Beta Gamma Chapter Scholarship
(Valuation: $375) | President’s Honor List (Fall 2017, Spring 2019) | Dean’s List (Fall 2017-Fall 2019) | Graduation
with Leadership Distinction in Professional and Civic Engagement (Spring 2021)

EXPERIENCE
SPARK FOUNDRY Chicago, IL
Video Investment Intern June 2019-August 2019
Tracked upfront media purchases for fiscal year 2020 to support a top-ranked international biopharmaceutical company.
• Created “Do Not Air” list to align with client buying guidelines in order to protect brand integrity and safety.
• Developed a deeper understanding of media math by uploading flowcharts, sending weekly highlights to the client,
manually entering recently-acquired packages and monitoring delivery indices.
• Learned about current industry trends by researching multicultural marketing with a team of five interns and
preparing a proposal for implementation presented to 30 media professionals.

OFFICE OF STUDENT CONDUCT AND ACADEMIC INTEGRITY Columbia, SC

Administrative Assistant April 2018-Present
Maintained the university reputation by processing various conduct and academic integrity cases.
• Communicated with local police departments, university housing, professors and pro-staff members to properly
document 30 new cases weekly and update sanctions completed by the student.
• Advised probationary students on how to attain good judicial standing and prevent repeat offences.

LEADERSHIP EXPERIENCE
UNIVERSITY 101 PROGRAM, UNIVERSITY OF SOUTH CAROLINA Columbia, SC
Peer Leader August 2019-December 2019
Supported the Carolina community in the nation's number one First-Year Experience program.
• Mentored 18 freshmen by putting them in touch with on-campus resources intended to boost academic success, stress
physical and mental health and assimilate them to the university culture.
• Facilitated lessons centered around time management, financial wellness and goal setting to ensure collegiate success.

DELTA SIGMA PI, PROFESSIONAL BUSINESS FRATERNITY Columbia, SC

Vice President of Pledge Education November 2019-April 2020
Oversaw the personal and professional development of new members over the course of 10 weeks.
• Restructured the pledging program to offer additional support for new members by requiring 1-on-1 meetings,
providing regular communication with their independent mentors, and leading intentional weekly discussions such as
time management, professional etiquette, value identification, personality inventories, mental health and stress.
• Planned and executed various events including professional speaking workshops, case competitions, and team-
building retreats.
• Tracked the weekly progress of each new member and communicated their accomplishments to the brotherhood.

Senior Vice President’s Committee March 2019-September 2019

Piloted a unique marketing campaign for the Fall 2019 recruitment event.
• Enhanced marketing efforts by collecting key demographics of 150 members and developed relevant creative content.
• Set a theme and prepared T-Shirts, banners, social media graphics and videos to increase new member participation.

IT SKILLS R Studio, MediaBankOX, Microsoft Office

UPCOMING Store Management Intern at Kohl’s (Summer 2020)