BP Entre Final

“Quick Extraordinary Bites” Page 1
A. TYPE OF BUSINESS
Name
Time plays a significant role in our lives. Time helps us to make a
good habit of organizing and structuring our daily lives. Many people
have a busy schedule and have a hard time organizing its time
specifically on eating. The entrepreneurs business is perfect for people
who have so little of time in their hands. The product offered by the
business is Apple Pie Fries which is easy to eat and healthy to satisfy
your hunger or the body. The entrepreneurs named its product because
the main ingredient for the product is apple and fries because it is
shaped and can be eaten like fries. The entrepreneurs decided to name
its business Time’s Up because in our busy schedule we need a time’s up
for eating that will only take so little of your time.
Product
The product is Apple Pie Fries. Apple Pie Fries is basically turon
inspired product but with an exciting twist because of the entrepreneurs’
innovative mind and ideas, they had thought of ways on how to
introduce our product more differently and more uniquely. The
entrepreneurs will not just produce the common type of turon rather
produce the future best-selling merienda in town, which every individual
will crave and that is Apple Pie Fries. It is like turon but instead it is
filled with the juicy apples. Apple Pie Fries is the answer to an easy food,
to be consumed while studying, working or even just taking a walk. A
perfect food for a busy person.
Apple Pie Fries is not just delicious it is also nutritional. Apple Pie
Fries contains apples that are high in fiber, vitamin C and various
antioxidants. It is also very filling, considering their low calorie content.
Studies show that eating apples can have multiple benefits for health
and they're one of the healthiest foods a person can eat.
The entrepreneurs made this product to develop the old traditional
recipe and make it tastier, more nutritious and more convenient to eat.
The entrepreneur’s product shall last 2-3 days.
B. MANAGEMENT, MARKETING AND FINANCIAL HIGHLIGHTS
Management
Eleven entrepreneurs will be managing the business. Each will
represent a role which is the managers: the general manager, the
production and its assistant, operation manager and assistant also,
marketing manager, finance manager and assistant, human resource
manager and its assistant. Each of the managers will be handling their
part accordingly. Every-member should participate and help the other in

need, top ensure efficiency of the business, and each should know how
to manage the business. The success of the Time’s Up business will start
at the Management Team. The entrepreneurs will be a good example to
the employees and customers. The Time’s Up business will serve a
valuable product.
Marketing
The entrepreneurs will use the current trends in marketing and
advertising to boost the popularity of the product. The entrepreneurs will
create a Facebook fan page, Twitter Account and Instagram Account. The
entrepreneurs will allot their budget for the flyers that gives the complete
address information, images and price ranges. The entrepreneurs came
up with these ideas and strategies enable for the business to gain profit
and to capture the customers’ attention.
Financial Highlights
The highlight of its finances is the management ensures that the
business would keep its debts as low as possible so it would avoid any
future conflicts regarding the business itself. The entrepreneurs will
minimize their expenses as much as possible without affecting the
quality of their product. The proponents will avoid overspending and
risking the spoilage of inventory. Times-up will have a contribution for
the amount of P1100.00. This is personally guaranteed by each of the

owners. The contributions were made equally by each of the eleven
partners.
C. SOCIO- ECONOMIC CONTRIBUTIONS
The business management philosophy will be on responsibility and
mutual respect. In terms of the businesses waste disposal, we’ll be
segregating biodegradable from non-biodegradable to ensure cleanliness
and of course help the environment. Entrepreneurs shall also provide
our own plastic or paper bag to ensure that we’ll be using it less than
others. The entrepreneurs also do our best not only for our product but
also for the safety of our buyers and the environment. The entrepreneurs
will ensure to maintain an environment and structure that will
encourage productivity and respect for costumers and fellow employees.

A. MARKET
Customers are the lifeblood for a business. Without them, a
business can’t operate and grow.
PHINMA University of
Number of Population
Pangasinan Students
Senior High School 3,018 Students
Junior High school 342 Students
Total Population 3,360 Students
B. TARGET MARKET
Our main targets are the Senior High School students of PHINMA
university of Pangasinan. They were chosen as a target market because
we aim to sell a healthy quick to eat foods that is convenient for their
schedules. We aim to sell this for the customer that desires a innovative
food that they could afford. Our product is meant to be sold 5 pesos per
piece which is affordable for a student.

C. SWOT Analysis
STRENGHTS
 Members that are well trained in marketing and in making
apple pie fries
 Hardworking and on time members
 Main location; Student’s Plaza, it’ll be easier for the students
to reach us
WEAKNESS
 Students who don’t like apples
 Competitors around the campus
OPPORTUNITIES
 Online business
 Extended classes
 People are too busy
THREATS
 Operation cost
 Competitor’s impact

D. COMPETITOR DESCRIPTION
In every business, there will always be competitors. Being the first
due to think of this type of business is a great advantage for us. Also, our
product is at affordable price.
Competitors Products Prices
Food Wars Soup Dumpling Php 25
Los Femme industry Lava Wrap Php 15
Prons Potato Pancakes Php 25
Spicy Mango Graham

Eat2Ate Php 60
Cake
E. PRODUCT STUDY
1. Product and Product Line
Our product; apple pie fries is an innovation of the usual turon
that we see everyday. To make it more appealing and to give it more
impact to the customers we have thought of a name that is familiar
for the modern society but still contains the healthiness that they
need.

2. Brand name
Our brand name was set to follow the mission and vision of our
company and also to show the customers that there is still room for
improvement for every product. And also it is in line with our tagline
“quick extraordinary bites”
FEATURES: The product apple pie fries are very unique from the others.
Is also gives a certain excitement and curiosity to the customer once they
hear the name.
1. PACKAGING
Our product will be sold in a paper box that is easy enough to
carry anywhere around, giving the customers less hassle.

2. DESIGN AND PRODUCT PRESENTATION
The product apple pie fries doesn’t only live up to its name as an
exciting new food to try but also a new refresher to the eyes of many,
because as they say people eat with their eyes first so we strived to
give them the best presentation possible.
ADVANTAGE: the name and the product itself give the people a run for
their money. For an affordable price they can try a product that is new.
BENEFIT
1. NUTRITION CONTENT
Apple pie fries are a healthy snack that has the main component
“apple” it assures you the nutritional value that your body needs. “An
apple a day keeps the doctor away”. Apple Pie Fries contains apples that
are high in fiber, vitamin C and various antioxidants. It is also very
filling, considering their low calorie content. Studies show that eating

apples can have multiple benefits for health and they're one of the
healthiest foods a person can eat.
2. EFFICIENT
If you are looking for a snack that can brought around in any place
without hassle then apple pie fries the way to go. It is assured by our
packaging that the customers will not have a hard time in carrying our
product
3. TIME EFFICIENT
Our company strives to give the customers a snack that can be
consumed in a quick bite but still contains the nutrition that everyone
needs.
F. PRICE STUDY
1. Pricing strategy
Penetration pricing was used for we believe that it would be best if
we use a low introductory price for our small business. The business is
trying to survive the market to sustain and keep the business going. The
pricing strategy was chosen to attract more customers for it only in small
business with no background yet. It also determines the all costs
associated with the products and adds up a standard mark up, which is

20% of the cost. The product may also involve step by step price increase
base on the materials used.
2. Price and Mark up Computation
Item Number of Units Cost per Unit Total Cost
Brown Sugar 2 kilogram Php 30 Php 60
Cinnamon
100 grams Php 100 Php 100
Powder
Vanilla Extract 1 bottle Php 20 Php 20
Corn Starch 1 kilogram Php 30 Php 30
Apple 5 pieces Php 20 Php 100
Cooking Oil 1 bottle Php 40 Php 40
Lumpia
2 pack Php 20 Php 40
Wrapper
TOTAL COST MONTHLY Php 390
G. PLACE STUDY
Our main target for our stall is at the student’s plaza in PHINMA-
University of Pangasinan. It is in lined with our main target (students of
University of Pangasinan) thus making it easier for them to reach us.

H. PROMOTION STUDY
1. ONLINE PROMOTION
Our customers can easily reach out to us by sending us chats or
direct messages from our facebook account and on our twitter and
instagram account (Time’s Up Company facebook page and
@_TimesUppp for our twitter and @timesssuppp for instagram).
2. STORE MARKETING AND ADVERTISEMENTS
A. POSTERS
B. FLIERS
C. OPENING PROMOTION
D. JINGLE
` E. ROOM TO ROOM PROMOTIONS
We will be aiming for an inexpensive poster but still contains a
good promotion for our product not only will it help with our budget but
also with our promotion. As for the opening promotion we are planning to
have an opening promo that they can claim on the day of our opening.
Jingle is one of the needs in promoting our product we need a music that
can leave a mark on their head and causing them to be longing for our
product. Room to room promotion will be a good help to our company it
gives us more chance in encouraging our customers and in informing
them on what are our product.

A. FORM OF OWNERSHIP
Our legal form of Ownership is Partnership. The profit and loses
will be divided equally among the partners of the business.
B. POLICIES AND RULES OF THE BUSINESS
Policies
A day off for every member
Proper disposal management shall be check all the time
Always work as a team
Time-in and time-out should always be check
Members should always be on time
No phones during work hours
30 minutes break every member including in the hours of duty
All member should be aware of our daily activities
Immediate cleaning of waste
All members should know the rules
Always check if materials and equipments are clean
Keep the vibes positive
Make customers feel welcomed
Always wear smile

PENALTY: Failure to follow the Policies and Rules indicated by the
business shall be punished.
1st Offense: 2 days in charge f waste disposal
2nd Offense: 3 days in charge of waste disposal and maintaining
the cleanliness of the booth
3rd Offense: 5 days in charge of waste disposal, maintaining the
cleanliness of the booth and deduction of salary by 10 pesos.
C. ORGANIZATIONAL STRUCTURE
General
Manager
Marketing
Manager
Human
Production Financial
Resource
and Operation Manager
Manager
Manager
Assistant
Operation Human
Production
Manager Resource
Manager
Manager
Assistant
Assistant
Assistant Financial
Operation
Production Manager
Manager
Manager

D. MANAGEMENT TEAM
General Manager (Edsel Froi Tamayo)
Responsible for the attendance of the employees
Ensure the administrative efficiency in producing the
product
Delegates administrative tasks
Leading and directing the employees
Marketing Manager (Nathaniel Verosil)
Approving images
Responsible for developing the guidelines
Responsible for researching and reporting of external
opportunities of the business
Productions and Operations Manager (Jeremiah Valenzuela, Nel
Iricson Vicente, Reyan Mikel Villarba, Miko Brando Kyr Tabares
and Ponce Marco Ubungen)
Operational strategizing
Logistic mind for organizing the products
Plans a proper way of distributing the product
Monitors the production

Checks the place so that the products are fresh and
clean
Financial Manager (Efean Kim Unay and Veronica Sareno)
Raising of funds
Handles the business budget
Responsible for the capital
Human Resource Manager (Adrian Villafania and Louis Gerald
Santos)
Recruitment and selection
Training and development

A. MANUFACTURING PROCESS
• Prepare all the ingredients and materials
• Wash the appleand chop the apple
• Mix the chopped apple with vanilla sauce and cornstarch well.
• Put it to lumpia wrapper and add some caramel cinammon

sauce to it
• Roll the lumpia wrapper
• Roll the outside of lumpia wrapper with sugar
• Put many cooking oil into frying pan and make sure that it is
hot already
• Put the apple pie fries and deep fry it
B.PRODUCT DISTRIBUTION
Our company will use a direct channel of distribution wherein it
describes a situation in which the producer sells a product directly to a
consumer without the help of intermediaries. A direct chain of
distribution may involve face to face sales, computer sales or mail order
but does not involve other form of distribution other than the original
producer. It is better to use this strategy to avoid scam and also we are
confident that they will pay us. Also, we will use the power of social

media’s talk with other interested customers on where we will meet them
and give our product. (Delivery) but in this, we can’t promise to deliver
the product in their houses if it is too far, instead we can recommend
face-to-face.
C. EQUIPMENTS
Name of Address
Number of Units Item Price
and Supplier
2 Plate Nel’s House Php 50
1 Mixing Bowl Nel’s House Php 100
1 Knife Nel’s House Php 80
1 Frying Pan Nel’s House Php 400
1 Strainer Nel’s House Php 50
D. PLANT LOCATION
Apples can be found mostly in Washington D.C., USA. Apples
cannot be found in the Philippines because of its location and weather.
The entrepreneurs decided to buy apples in the market.

E. BUILDING FACILITIES
The entrepreneurs will be placing the booth and facilities on the
Student’s Plaza inside the PHINMA University of Pangasinan-Dagupan
City.
F. RAW MATERIALS AND SUPPLIES
The raw materials that will be used are budget friendly so that the
cost of the product will not rise and it can be a student friendly price and

about the supplies the entrepreneur will seek some available supplier of
the apple and other raw materials so that the entrepreneurs will have a
steady supply of the needed supplies.
Name and
Number of Units Item Address of Price
Supplier
2 kilogram Brown Sugar Nel’s House Php 30
1 can Cinnamon Powder Nel’s House Php 100
1 bottle Vanilla Extract Nel’s House Php 20
1 kilogram Corn Starch Nel’s House Php 30
5 pieces Apple Nel’s House Php 20
1 bottle Cooking Oil Nel’s House Php 40
2 pack Lumpia Wrapper Nel’s House Php 20
G. UTILITIES
Transportation from Alimax Ville, Calasiao to PHINMA University of
Pangasinan, Dagupan City costing Php 10.

H. WASTE DISPOSAL
The packaging of the product will be biodegredable so it won’t
contribute to the growing pollution. It will be a small paper cup-like that
is commonly used when you buy a siomai or street foods. The
entreprenuers will also put a trash can or a garbage bag near their stall
so that the costumers will not throw their trash anywhere.
I. PRICING STRATEGY
In pricing the product, Apple Pie Fries manufacturers have to
consider the pricing method they’ll be using to achieve appropriate price
that is cheap and affordable for their target customers. Penetration
pricing was chosen to the product apple pie fries, for this will suit the
budget of their customers which is students from PHINMA University of
Pangasinan. Another thing is because the ingredients used in the
product are cheap and affordable to the students and customers who’ll
be buying the product. With this type of pricing strategy, manufacturers
must also consider the products will be sold. In doing so the
manufacturers must also consider the product adds up which is the
standard mark-up, which is 25% of the product original price.

In our business, we will be segregating our own trash. As a
responsible student we will designate our garbage to biodegradable to
non-biodegradable. To keep our environment clean and to prevent flood
from happening.
We’ll maintain cleanliness in the area and will throw our waste
properly to save and conserve our mother earth. We will be buying raw
materials and supplies at the public market to guarantee that our
supplies are attractive to valued customers.

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“Quick Extraordinary Bites” Page 1

Time plays a significant role in our lives. Time helps us to make a

specifically on eating. The entrepreneurs business is perfect for people

its business Time’s Up because in our busy schedule we need a time’s up

for eating that will only take so little of your time.

inspired product but with an exciting twist because of the entrepreneurs’

innovative mind and ideas, they had thought of ways on how to

introduce our product more differently and more uniquely. The

produce the future best-selling merienda in town, which every individual

to be consumed while studying, working or even just taking a walk. A

perfect food for a busy person.

antioxidants. It is also very filling, considering their low calorie content.

and they're one of the healthiest foods a person can eat.

The entrepreneurs made this product to develop the old traditional

The entrepreneur’s product shall last 2-3 days.

B. MANAGEMENT, MARKETING AND FINANCIAL HIGHLIGHTS

Eleven entrepreneurs will be managing the business. Each will

represent a role which is the managers: the general manager, the

production and its assistant, operation manager and assistant also,

marketing manager, finance manager and assistant, human resource

part accordingly. Every-member should participate and help the other in

“Quick Extraordinary Bites” Page 3

at the Management Team. The entrepreneurs will be a good example to

the employees and customers. The Time’s Up business will serve a

The entrepreneurs will use the current trends in marketing and

advertising to boost the popularity of the product. The entrepreneurs will

address information, images and price ranges. The entrepreneurs came

and to capture the customers’ attention.

The highlight of its finances is the management ensures that the

future conflicts regarding the business itself. The entrepreneurs will

minimize their expenses as much as possible without affecting the

quality of their product. The proponents will avoid overspending and

risking the spoilage of inventory. Times-up will have a contribution for

the amount of P1100.00. This is personally guaranteed by each of the

“Quick Extraordinary Bites” Page 4

C. SOCIO- ECONOMIC CONTRIBUTIONS

The business management philosophy will be on responsibility and

mutual respect. In terms of the businesses waste disposal, we’ll be

segregating biodegradable from non-biodegradable to ensure cleanliness

and of course help the environment. Entrepreneurs shall also provide

will ensure to maintain an environment and structure that will

encourage productivity and respect for costumers and fellow employees.

“Quick Extraordinary Bites” Page 5

Customers are the lifeblood for a business. Without them, a

business can’t operate and grow.

Senior High School 3,018 Students

Junior High school 342 Students

Total Population 3,360 Students

university of Pangasinan. They were chosen as a target market because

piece which is affordable for a student.

“Quick Extraordinary Bites” Page 7

 Members that are well trained in marketing and in making

apple pie fries

 Hardworking and on time members

 Main location; Student’s Plaza, it’ll be easier for the students

 Students who don’t like apples

 Competitors around the campus

 People are too busy

“Quick Extraordinary Bites” Page 8

In every business, there will always be competitors. Being the first

product is at affordable price.

Competitors Products Prices

Food Wars Soup Dumpling Php 25