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Week 15 - Multimedia

Multimedia
Defined as the mixture of different content forms such
as texts, music, photos, interactive content, animations,
or videos.
Multimedia
It is also known as rich content because of its
abundance of variation in presenting information.
It is able to stimulate the different senses because you
are able to see, hear, listen, and interact with it.
Multimedia
In particular, multimedia
applications target the
satisfaction of the audience.

User experience is used to


evaluate the effectiveness of
a product to consumers. It
is defined as the behaviors
shown (either good or bad)
by the person or individual.
Multimedia
In particular, multimedia
applications target the
satisfaction of the audience.

User experience is used to


evaluate the effectiveness of
a product to consumers. It
is defined as the behaviors
shown (either good or bad)
by the person or individual.
Categories of Multimedia
Linear - The flow of the content is predetermined by the
creator.
Progression is straightforward, similar to a video clip.

Non-linear – It uses navigation components to provide


the users freedom to move around the application and
seek the information they want.
This type of multimedia prioritizes interactivity.
Linear
Non-linear
Games: Non-linear
Videos: Linear
Music: Linear
Livestream: Linear
Notice the pause button at the lower left. It indicates this is a video. The
LIVE at the upper-right also says this is a livestream.
Websites: Non-linear
Types of Multimedia
Games and Simulations –
Information is presented by
imitating a real-life
information source into a
digital environment.

Then users are able to


freely explore the
environment for the
information needed.
Types of Multimedia
Presentation – information
is navigated in a sequence
of slideshows and uses an
application player.

Common types are


video clips,
audio clips,
and audio-visual
slideshows.
Types of Multimedia
Multimedia Navigation -
This type uses graphical
images and is linked to
different pages.

Users are directed to pages


with the information they
seek.

#globified
Applications
Advertisement – One of the
newest forms of
advertisement is the one
placed on web sites.
Companies pay web hosts
in exchange for placing ads
of their products on web
sites.
Applications
Entertainment
Considered as the most
popular among multimedia
applications.
Movies are incorporated
with animation.
Video games encourage a
sense of interaction.
Applications
Education
E-books and interactive
books have become the
highlights of multimedia in
education.

Computer programs are


another key, as they help
users visualize lessons.
Applications
Industrial
There are outsourcing
companies that accept
multimedia projects from
different companies.
The most popular industry
nowadays is most likely the
creative industry, and it
depends greatly on the
creation of multimedia.
Video On Demand (VOD)
A platform that enables
users to view video and
audio content when they
want. It uses a database of
videos and audio accessed
on request by the user.
Online Courseware/Tutorials
It refers to lecture videos
that are published by
universities on the web. It
aims to educate people
online on different subjects
and disciplines.
Online Courseware/Tutorials
A number of Youtube
channels use its video-
sharing to share their
tutorials, from academic
lectures to even cooking
recipes.

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