Professional Documents
Culture Documents
Business Growth
E-Book
www.grammarly.com
effective.
www. buzzsumo.com
platform insights, identify passionate influencers and
more.
BuzzSumo gives you the ability to collaborate with
influencers of your industry and find the content that
performs best. You can use their content insights to get
ideas, build high-performing content, monitor your
performance, and identify influencers.
The platform has four important features, namely
Discovery, Research, Influencers, and Monitoring.
Discovery refers to exploring high-performing content to
get more likes, links, and shares. Research lets you analyze
data points and optimize your marketing strategy.
Plus : $179/mo*
Free : Trial Large :$299/mo*
www.jotiramsapkal.in Pro: $99/mo* Enterprise : $ 499+/mo*
03
Keyword Tool is #1 (FREE) alternative to Google Ads Keyword
Planner for SEO & PPC keyword research, Generate 1000s long-tail
www.keywordtool.io
keywords in seconds!
If you are not comfortable using Google Keyword Planner or other
keyword research tools, you can use Keywordtool.io that generates up
to 750+ long-tail keyword suggestions for each search term. The best
part of this tool is that you can use it without creating an account and
that too without paying a single penny.
Keyword Tool uses Google Autocomplete to generate hundreds of
relevant long-tail keywords for any topic. You can select a specific
Google domain out of 192 supported domains and out of 83 languages
that will be used to get keyword suggestions. For larger businesses
who need more
keywords, Keyword Tool Pro which is an advanced version of
Keyword Tool can be used. It offers on average two times more
keywords when compared to the free version.
www.salesforce.com/in
Demo. +40% Sales Productivity. 37% Increase in Win Rate. 37%
Increase in Revenue. 44% Increase in Leads.
Salesforce CRM software manages the customer information
and actively tracks it. You can store names, addresses, phone
numbers, and monitor customer activity like website visits,
phone calls, and emails. With Salesforce, you get instant
insights and recommendations.
It also allows you to simplify repetitive tasks so that you can
focus on leads. Your entire team can access the CRM data
irrespective of the device they are using. It is scalable so that
you can accommodate the needs of the growing business. The
most important advantage of this CRM is that you can ensure
personalized and relevant communication with your customers.
PROFESSIONAL : $75/mo*
Free : 30 Days (Trial)
Enterprise : $150/mo*
Essentials : $35/mo*
www.jotiramsapkal.in Unlimited : $300/mo*
05
Manage social networks, schedule messages, engage with
audience from our dashboard. you can create an award winning
www.sendible.com
social media strategy, even when you don’t have the time.
Be it planning, collaboration, engagement or analytics, Sendible
can facilitate the management and amplification of multiple
brands on social media. It improves the communication with your
target audience and provides detailed reports on most engaging
content, best time to post on every network, and website traffic
earned through social channels. Sendible supports diverse
platforms like Facebook, Twitter, Instagram, Facebook Ads,
LinkedIn, Google My Business, YouTube, and Pinterest. Blogging
platforms like WordPress, Blogspot, Tumblr, and Medium can also
be integrated in this tool. It lets you organize your posts from the
calendar view and optimize the images right from the Sendible
interface. You can preview your post and make necessary changes,
if needed.
Traction : $99/mo*
Free : 30 Days (Trial)
Growth : $199/mo*
Starter : $29/mo*
www.jotiramsapkal.in Larg : $299/mo*
06
Power Social Tool for Business. Get Started Today!
16M Users Can't Be Wrong. Over 16 Million Users. Post
www.hootsuite.com
to Multiple Networks. Powerful Scheduling Tool.
Hootsuite is one of the easiest-to-use social media
marketing tools that allows the user to schedule the
posts and keep a track of the social media accounts in
one place. It is trusted by more than 16 million users in
175+ countries throughout the world. You get content
curation options like tagging, searching, and usage
statistics. It allows you to filter social conversations
through keywords, hashtags, and location. You can
curate the content based on the usage stats and
analytics of the campaigns.
Free : 30 Days (Trial) TEAM : ₹7,540/mo*
PROFESSIONAL : ₹1,915/mo* BUSINESS : ₹45000/mo*
www.jotiramsapkal.in
07
Build your audience and grow your brand on social
media.
If you are looking for a tool that allows you to plan,
www.buffer.com
collaborate, and publish compelling content that would
bring faster business growth, zero in your search on Buffer.
This tool allows you to take your social media marketing to
the next level. You can create unique and engaging social
media posts tailored for different channels. It gives you a
bird’s eye view of all the scheduled content. It offers a
simple scaffold to publish your content on Instagram.
Facebook, Pinterest, Twitter, and LinkedIn. Besides posting
the updates, the tool also lets you respond to social
conversations, address the concerns of your customers, and
impart a smooth customer experience.
www.sproutsocial.com
management software solutions in action.
www.socialbakers.com
your audiences in one place.
Socialbakers can be your one-stop solution for all social
media marketing needs. With advanced publishing options,
you can remarkably enhance your social media strategy.
10,000+ marketers from huge brands like Samsung, Airbus,
and Vodafone use this robust platform. Socialbakers
lets you identify your marketing personas and the kind of
content they would be looking for. All your social media
activities can be effectively managed in a single platform
from multiple accounts. You can assess the performance of
your organic and paid email campaigns with the help of this
tool. It allows you to keep an eye on all the trends of your
audience, competitors, and the marketplace, based on
which you can regularly optimize your strategy.
www.followerwonk.com
social media strategy for maximum growth. Based on the
plan you choose, you get access to different features. The
free version allows you to view social authority rankings,
see your followers and their locations, and know their active
status. The Target version ($29/month) allows you to
compare follows and followers, view the follower losses and
gains, maximize times to tweet, see the engagement of
your tweets, and follow or unfollow from the App itself. (in
addition to the features of the free plan). The Multitask
version ($79/month) gives you loads of access and analyze
accounts with up to 1 million followers and also sort
200,000 followers. If you need more access, you can contact
them and get a quote.
Free : Trial Pro20 : $79/mo*
www.jotiramsapkal.in Pro3 : $29/mo*
11
Find Mentions About Your Brand
When it comes to effective social media marketing, one of the
most important things to do is respond to people talking about
www.brand24.com
you on social media. Brand24 is a tool that gives you instant
access to mentions across social media, news, blogs, videos,
forums, reviews, etc. You have access to Mentions feed where
you can get to know what people are talking about your brand
and respond in real time. Brand24 allows you to detect abrupt
changes in the discussion volume so that you can keep a close
eye on your company image. You can customize the alerts
according to your preferences. For example, you can receive an
email or in-app notifications when someone mentions your
company in a negative light on blogs with 300,000+ visits each
month. All the data can be made into comprehensive PDF
reports, .xls files, and infographics.
www.quuu.co
scheduling tools of your choice, namely Buffer,
Hootsuite, Socialbee, or HubSpot.
It allows you to choose from more than 500 categories
and get ideas on relevant topics. With Quuu, you can
select the number of suggestions you would want to
send to your social profiles via Buffer or HubSpot
account. You can either manually check the suggestions
from the Quuu dashboard or get it done automatically by
the tool.
Free : Trial
Business : $40.83/mo*
www.jotiramsapkal.in Pro : $8.33/mo*
13
Your social media on auto-pilot starts here.
www.meetedgar.com
MeetEdgar makes it easy to schedule and automate your
content on Facebook, Twitter, Instagram, and LinkedIn!
From writing posts for you to re-posting evergreen
content, Edgar has you covered!
You can upload your content manually with the help of
bulk import or set-up an RSS feed to import your blogs or
articles automatically.
It allows you to set a schedule that lets the tool know
what to post and when. Edgar can write your posts or
find quote-worthy stuff from articles or blogs. If you are
reading a relevant article that can be published on social
media, the tool comes with a browser extension that can
create up to 5 pre-written posts to be scheduled on
social media.
Free : Trial Introductor : $29/mo*
www.jotiramsapkal.in
14
MavSocial is a top-rated social management tool with the
help of which you can easily automate your social media
www.mavsocial.com
management. You can keep track of keywords and terms
so that you can figure out engaging topics. You can
collaborate with your team and customize account
permissions, allocate tasks, set the roles and
responsibilities, and manage approvals across the brands
and accounts.
There are built-in stock image libraries, smart search
capabilities, and powerful editing tools so that you can
manage the social media content properly. Real-time
data is available for social media analytics. You can
manage your digital assets quite conveniently with the
help of AI image recognition technology.
Pro : $780/mo*
Free : Trial 14 Day
Business : $1,990/mo*
Adv : $190/mo*
www.jotiramsapkal.in Enterprise : $4,990/mo*
15
Whether you are a brand, an agency, or media outlet,
Cool Tabs can be an ideal social media tool for you. It
www.cool-tabs.com
helps you to enhance your campaigns, generate leads,
as well as monitor your brand. With the social listening
and brand monitoring feature, you can learn what
your customers and users are saying about your brand
on the Internet. You can create interactive content
campaigns to build a larger audience. Even if you are a
non-technical professional, you will be able to use
Cool Tabs without any hiccup. It offers you a
centralized system to store, view, and manage
campaign and brand data.
www.tweepi.com
1,750,000 professionals use Tweepi for their Twitter
strategy and increase their productivity.
Silver : $12.99/mo*
Free : Trial Platinum : $24.99/mo*
www.jotiramsapkal.in
17
Everypost is a Social Media Platform that manages
multiple networks simultaneously.
www.everypost.me
Curate visual content from diverse sources and schedule
tailor made posts with the help of Everypost. It gives you
more control over your social media channels. You can share
multimedia content across Facebook, Twitter, and LinkedIn,
thereby increasing your traffic and bringing better business
growth. Be it content curation, customizing posts,
collaborating with your team, scheduling and publishing
your content, or analyzing your social media campaign
performance, EveryPost can be your one-stop solution. You
can avail a free trial for 14 days and then make up your mind
to buy their paid versions as per your needs.
Plus : $29.99/mo*
Free : 14 Days(Trial)
Adv : $49.99/mo*
www.jotiramsapkal.in Pro : $9.99/mo*
Teams : $99.99/mo*
18
All-in-one Marketing Toolkit for digital marketing professionals
With intense competition in the digital marketplace, online visibility
has become utmost important. SEMRush is one such tool that helps
you to get desired results from your digital marketing efforts. You
www.semrush.com
can get an audit of your backlinks and entire SEO in addition to
semantic core collection, position tracking, and competitive
intelligence.
Digital marketers love this tool for the features it provides for PPC
campaigns. You can research for ad keywords and creative, find the
local benchmarks of PPC costs, and group keywords to manage
them better.
Furthermore, you can understand the social strategies of your
competitors and schedule posts across five social networks. It also
has a Chrome extension to make things easier for you. SEMRush can
be the best tool for your content marketing needs like content
optimization for search engines and determining trending topic
ideas.
Free : 7 Days(Trial) Guru : $199/mo*
www.jotiramsapkal.in Pro : $99/mo* Business : $399/mo*
19
Ahrefs offers subscription packages for any budget.
Ahrefs is the favorite tool for brands looking forward to
www.ahrefs.com
growing the search traffic, researching the competitors, and
monitoring their niche. It gives you a clear idea on why your
competitors rank better than you and tips to beat them.
With Ahrefs, you get access to the exact keywords that your
competitors rank for and how much traffic they get by every
keyword. The Top Pages report helps you to see the pages
that drive maximum traffic to their sites.
Take help of their Content Gap feature to know the
keywords they rank for, but you don’t. You can even
research for keywords and backlinks, that would eventually
assist you in preparing a content calendar for your blog.
Standard : $179/mo*
Free : 7 Days(Trial)
Advance : $399/mo*
Light : $99/mo*
www.jotiramsapkal.in Agncy : $999/mo*
20
KWFinder covers both traditional and competitor
www.kwfinder.com
keyword research to help you find long-tail keywords
with low SEO difficulty.
KWFinder by Mangools is a robust tool that helps you with
keyword research. This tool presents with simple as well as
advanced data to help newbies and experienced
professionals alike. You will get search volumes with trends,
thereby informing you about seasonal keywords and hot
topics.
You can also find long tail keywords specific for the
geographical location. It has data from over 50,000
locations. KWFinder has the most accurate SEO difficulty
and exact search volumes for keywords. Big brands like
Alexa, Delloite, Alexa, and Adidas trust this awesome tool.
www.moz.com
Moz offers features such as site audits, rank tracking,
backlink analysis, and keyword research. You can also get
custom reports to optimize your search engine marketing
strategy.
Their Keyword Explorer allows you to streamline your
workflow and sheds light on which are the best keywords to
target.
You can get several intuitive suggestions and compare the
keywords for which the sites rank. This will give you better
keyword opportunities. You can measure the click-through
rates on the SERP with Difficulty and Organic CTR metrics.
MEDIUM : $149/mo*
Free : Trial
LARGE : $249/mo*
STANDARD : $99/mo*
www.jotiramsapkal.in PREMIUM : $599/mo*
22
Build Relationships. Build Buzz.
www.buzzstream.com
MozBuzzStream works as a single dashboard to manage
your relationships, research influencers, and carry out
personalized and efficient outreach. Glassdoor, Indeed,
Canva, and 99designs are some of the big names that use
this tool.
You can discover contact information, profiles on social
media, and site metrics through BuzzStream. It facilitates
better collaboration with teammates and lets them share
notes and better organization of the projects.
Get deep insight into how your team is performing and the
outreach campaigns with BuzzStream’s completely
customizable reports. As it allows you to distribute your
content better, it can contribute significantly to your online
visibility.
Free : Trial Group : $99/mo*
Starter : $24/mo* Professional : $299/mo*
www.jotiramsapkal.in Custom : $999/mo*
23
Find out what questions and queries your consumers
www.answerthepublic.com
have by getting a free report of what they're
searching for in Google.
There are several questions that people are asking,
pertaining to a particular keyword or keyphrase.
AnswerThePublic, developed by the team behind
Coverage Book, is a unique tool that lets you find these
questions.
Subsequently, you can generate numerous blogging
ideas that are sure to grab your prospect’s attention.
These ideas are organized into different sections for
easy accessibility. This tool can prove to be of great value
to any marketing team including creative, PR, content,
and SEO.
www.frase.io
comes with the feature of answering the
questions asked by website visitors instantly and
efficiently.
Rather than creating content based on
assumptions, create content that answers
customer questions, with the help of this tool.
You can generate content briefs at the click of a
button.
Free : Trial Growth : $99/mo*
Basic : $24/mo* Full Stack : $499/mo*
www.jotiramsapkal.in
25
SpyFu provides a service by which you can
download the most lucrative keywords used by
your competitors. It gives you the facility to
www.spyfu.com
search for all domains and see wherever they
showed up on Google. You will get to know every
keyword they have bought on Adwords, every
organic rank, and every ad variation in the past 13
years.
Whether you want to search for a PPC competitor
or target the influencers of your industry, SpyFu is
the best choice for you.
www.screamingfrog.co.uk
website crawler for Windows, MacOS, and Ubuntu.
Thousands of SEO companies and agencies trust this tool
for technical SEO audits.
It allows you to crawl the URLs of websites and retrieve
key elements so that you can audit technical and onsite
SEO. They provide free as well as paid versions. It is
recommended to purchase the paid version if you are
looking for advanced features such as integration of
Search
Console, Google Analytics, Link Metrics, and Page Speed
Insights. You will also get custom robots.txt and custom
source code search with the premium version.
www.hubspot.com
CRM. Numerous small and large businesses use HubSpot
to organize, track, and build better relationship with
their prospects and customers as well.
HubSpot CRM software is not only about contact
management. It has several useful features for sales
leaders too.
Having HubSpot means you will not need to manually
update any reports. You will get complete access to all
your sales pipeline details in real-time. This means that
as soon as a prospect fills a form, you will get to see the
contact details as a new lead.
www.zoho.com/in/crm
paramount importance if you want to be successful, and
Zoho CRM is the best tool for you. Besides letting you
track important sales and marketing opportunities; it lets
you increase your conversion rates too.
Zoho CRM comes with the feature of multichannel
support that allows you to reach people via email, live
chat, social media, phone call, or in person. You can use
its visitor tracking and email analytics features to learn
about your customers and engage with them better.
Automation is also possible with Zoho CRM which saves
the time of the sales team.
Free : Trial
PROFESSIONAL : ₹1,200/mo*
Starter : ₹ 500/mo*
Enterprise : ₹2100/mo*
www.jotiramsapkal.in Standard : ₹ 720/mo*
29
Insightly CRM offers an exhaustive service to enhance your
marketing and sales efforts. Customer journey is an
important factor to consider when it comes to effective
www.insightly.com
marketing. With Insightly, you can create engaging customer
journeys and grow your sales pipeline. It allows you to save all
the customer data in a centralized platform and get more
deals.
Over and above that, you can deliver your projects on time
and build confidence with your customers. As it allows
integrations with diverse tools like Dropbox, Quickbooks,
Slack, Mailchimp, Xero, Google Drive, Evernote, CircleLoop,
etc., you can take action right from your email inbox and have
your contacts as well as calendar synced with easy
accessibility. Needless to say, your data is secure and safe
with encryption of data in transit and at rest.
www.onepagecrm.com
personalized emails in bulk – These are just some of
the benefits you get with OnePageCRM. If you are still
not sure about using it, you can sign up for their free
trial.
What’s more? Well, it does not require any special
onboarding. You can store unlimited contacts, notes,
calls, and deals. It also comes with native iOS and
Android mobile apps. It does not ask for any long-term
contract from you as it is pay-as-you-go service that
you can cancel at
any time.
www.capsulecrm.com
CapsuleCRM is to your rescue as it gives you a holistic
view of your business. You can store and manage all
your business contacts in a single place so that you do
not have to sift through different apps or platforms.
With the tool, you can create the teams that you need
and assign leads and opportunities to them. It also
gives you the feature to control user access and get
valuable insights into the progress. CapsuleCRM is a
great tool in that their expert support team is there to
help you at every step.
Team : $36/mo*
Free : 30 Days (Trial)
www.jotiramsapkal.in Professional : $18/mo*
32
As Nimble says, if you live in your inbox, Nimble is the
perfect tool for you. It works right into the Office 365
www.nimble.com
or G Suite inbox so that you can update contacts,
access insights from the company and contacts, and
manage deals right from within your existing
workflows.
The tool automatically builds your contacts and saves
your valuable time that you can invest in ‘selling’. You
can view all your calendar appointments, tasks, and
action items for each day so that you never forget
anything. You can get easy access to all the relevant
information about the people you are interacting with,
on digital platforms or in person.
www.odoo.com
driven decisions.
Get custom dashboards so that you can get a clear
picture of your business. Real-time reports and
flowcharts come handy when you want to delve
deeper into your business growth.
It enables you to review your campaign
performance and next activities that you need to
plan. You can build better relationships as it comes
with the feature of sending real-time messages to
your customers.
Free : 15 Days (Trial) Business : $6/mo*
www.jotiramsapkal.in
34
Close CRM offers lead management, calling, email
automation, and predictive dialers as its main
www.close.com
features. It has a sales workflow optimized to help you
close more deals.
You can double the number of outbound calls without
leaving the interface. Fastest growing companies like
MakeSpace, ZipRecruiter, and ChartMogul use Close
CRM for their marketing and sales needs.
Additionally, you can amp up your productivity and
improve workflow by connecting to their integrations
like Zapier, Slack, Zendesk, Mailchimp, Facebook,
HubSpot etc.
Basic : $65/mo*
Free : 14 Days (Trial)
Professional : $95/mo*
Starter : $35/mo*
www.jotiramsapkal.in Business : $145/mo*
35
Pipedrive is a popular CRM as it can boost your close
www. pipedrive.com
rate by up to 28%. Doesn’t that sound awesome? They
give a free trial for 14 days to facilitate the decision-
making process for you. If you want to yield a higher
ROI from your business deals, Pipedrive is for you.
Advanced : $24.90/mo*
Free : Trial
Professional : $49.90 /mo*
Essential : $12.50/mo*
Enterprise : $99/mo*
www.jotiramsapkal.in
36
Clevertim lets you stay organized with a simple CRM
that can keep notes on your contacts and leads, track
www. clevertim.com
your sales opportunities, and manage all your tasks all
in one place. You can also assign and resolve support
tickets, cases, and projects as per the expected
timelines. The tool also has the functionality of
collaborating with your team.
You can organize your files with an interface that
emulates Windows Explorer. These files can be
attached to the relevant contact, company, case, or
opportunity. It maintains a detailed record of all your
interaction with leads and customers in the form of
notes, emails, quotes, and proposals.
www.leadpages.net
Leadpages. It is trusted by 40,000+ small business
owners who consider it as “go-to” platform for all their
landing page needs.
Leadpages also allows you to connect with your target
audience with the help of opt-in form builder,
Facebook ad builder, and other integrations. You can
get real-time conversion tips, simplified analytics, and
option to A/B test the pages you have created. If you
are looking for a DIY digital marketing tool to create
conversion-optimized pages, Leadpages can be an
ideal tool for you.
Free : Trial Pro : $79/mo*
www.jotiramsapkal.in Standard : $37/mo* Advance : $321/mo*
38
Unbounce lets you create custom landing pages that can
convert more leads and get more sales for you. Often, it
www.unbounce.com
so happens that your websites just do not work.
Unbounce can be of great help to build high-converting
pages with an easy-to-use drag-and-drop builder and all-
you-can-eat buffet of 100+ templates.
While this would take a long time for a developer, this
tool gets it ready in no time at all. You can also create
customized templates with optional JavaScript and CSS
that make your landing pages aesthetic as well as
functional for desktop and mobile. A/B test the pages so
that you candetermine what kind of messaging, design,
and forms resonate the best with your target audience.
www.instapage.com
post-click landing pages and get up to 400% more conversions.
Marketers worth their salt certainly ensure that their ad clicks
redirect the users to a relevant and smooth post-click experience.
If you are also one among them, Instapage can be beneficial to
you.
In addition, you can notice a rise in ad Quality Score, that would
eventually bring down your cost per click. Your average conversion
rate will also shoot up to 16%. The tool automatically maps ads to
post-click pages. Its intuitive page experience editor creates
custom landing pages
in a jiffy, quite literally. You can build unique pages without any
hassles with Instablocks. It is also possible to reuse these block
templates across other pages. An important advantage is that you
can seamless integrate it with Salesforce, Marketo, and 40+ similar
platforms.
Free : 14 Day (Trial) Premium : $199/mo*
www.jotiramsapkal.in
40
With a robust marketing software platform like
GetResponse, you can rest assured about all your needs like
www.getresponse.com
landing pages, email marketing, marketing automation,
auto funnels, and auto responders. They even give a feature
to integrate with all the popular apps such as Magento,
WordPress, Facebook, Shopify, PayPal, and Slack to name a
few.
Besides the marketing solutions, it has 100% responsive
landing page templates that are sure to bring higher
conversions. There are 5000 Shutter stock images to choose
from and you can even use the built-in image editor to get
perfectly designed pictures with a few brush strokes. That’s
not all. You also get an option to place a sticky sign up form
and trigger a popup to bring higher conversions.
Plus : $49/mo*
Free : Trial
Professional : $99/mo*
www.jotiramsapkal.in Basic : $15/mo*
Enterprise : $1,199/mo*
41
Just creating a marketing campaign is not enough. It
should be able to convert the traffic into customers.
www.landingi.com
Landingi works as a landing page builder that can create
custom landing pages for you.
Core : $29/mo*
Free : 14 Days (Trial)
Create : $45/mo*
Basic : $11/mo*
www.jotiramsapkal.in Automate : $59/mo*
42
LanderApp offers free trial plans for all users and use all
tools to create landing page and marketing automation for
www.landerapp.com
your business.
With more than 1,500,000 users and 3000+ brands trusting
Lander, it is one of the most effective tools that helps to build
well-designed landing pages in few minutes. It has 100+ ready-
made landing page templates with the help of which you can
create your event landing page, lead capture page, website
landing page, or promotional pages for your services, products
or apps.
It comes with an easy-to-use editor, A/B testing tool, and
Facebook Page Tab. You can also add a human touch to the
landing pages with the help of Dynamic Text Replacement
(DTR). You can match your PPC ad’s keywords dynamically with
your PPC ad’s landing page.
www.carrd.co
for your personal profile, Carrd is a totally free tool (for up
to three sites per account) at your disposal. You can either
choose from one from the huge variety of templates or
a blank canvas or make one of your own. It gives you a
responsive page that will render well on every device
irrespective of the screen size.
If you choose to buy its premium version ($9/year), you get
additional features like custom domains, contact forms,
widgets and embeds, Google Analytics, and no branding
watermark of “Made with Carrd” in the footer. You can try it
free for 7 days and then switch to the paid version
if it matches your needs.
www.wix.com
your business, showcase your work portfolio, open your
store or start a blog. You can either start from scratch
or pick one of the 500+ designer-made templates. Its
powerful drag-and-drop website builder can customize
every element that you have on your site.
To add to these features, it also gives the freedom to
add video backgrounds, scroll effects, and animation to
enliven your website and make it look more
professional. Summing it up, this tool works beautifully
for amateurs and experts alike.
Combo : $13/mo*
Free : Trial
Combo : $17/mo*
Connect Domain : $5
www.jotiramsapkal.in Combo : $23/mo*
45
Choose From a Wide Selection Of Responsive Themes
www.wordpress.com
That Look Great Everywhere.
One of the most popular Content Management Systems,
WordPress gives you access to a plethora of landing page
themes that can totally innovate your website into a lead-
generating machine. It is highly flexible, customizable, and
easy to use.
WordPress plugins can get you more leads with its
conversion-focused features. It has a wonderful support
system with engineers working 24*7 to address any
questions that the users might be having. You can also keep
tabs on how your readers perceive you, with the help of
stats presented as beautiful graphs.
Premium : ₹350/mo*
Free : Trial Business : ₹800/mo*
www.jotiramsapkal.in Personal : ₹200/mo* eCommerce : ₹1440/mo*
46
Constant Contact is an email service provider since more
than two decades. It is a popular name among many small
www.constantcontact.com
businesses and nonprofits. This tool provides you with
features such as a drag-and-drop editor that can be used to
customize an email template and create mobile-responsive
emails that look professional and render well on all devices.
The additional features are email marketing automation,
ecommerce email marketing, and contact management. The
tool adds unsubscribes, bounces, and inactive emails
automatically in the system. Its email list-building tool can
add new contacts in person, on the website, or from
Facebook. Real-time tracking tools give you an insight into
the key performance indicators of your email campaigns,
which will let you improve your strategy.
www.sendinblue.com
like email marketing, SMS marketing, and chat. It has
you covered even if you are looking for additional
features such as CRM, marketing automation,
segmentation, and setting up the transactional email
workflow.
You can create landing pages, signup forms, Facebook
ads, and retargeting ads to convert more visitors into
customers. It has 80,000 users in 160 countries. You
can avail this tool for free if you want to get started
with 300 emails/day. Their paid versions come with
advanced features like CRM, automation, landing
pages, chat, and multi-user access.
Free : Trial Essential : ₹2343/mo*
Light : ₹1535/mo* Premium : ₹3960/mo*
www.jotiramsapkal.in
48
Mailchimp is an all-in-one marketing platform that
www. mailchimp.com
lets you create more personalized campaigns with
their behavioral targeting tools. Whether you are an
ecommerce business, a startup, or a mobile app,
Mailchimp can be a reliable partner for you.
You can get started for free and buy the paid version
according to your business needs. Also, you can buy
email credits as and when needed if you do not want
to pay a monthly recurring fee. Fornon-profits and
charities, they offer 15% discount too. Mailchimp is an
ideal tool for agencies looking forward to scaling their
business.
Free : Trial Standard : $14/mo*
www.jotiramsapkal.in Premium : $299/mo* Essentials : $9/mo*
49
The Ultimate Email Marketing Platform For Your Business.
www.convertkit.com
Try ConvertKit Now For Free! Everything You Need To
Connect With Your Audience & Make A Living Doing Work
You Love. Reliable Support. Concierge Migration.
Automate Everything. Drag & Drop Builder.
ConvertKit makes the tedious task of automation a breeze
so that you can send targeted content to your subscribers
at the right time. It also gives you a chance to group your
subscribers with tags and segments so that you can send
relevant content that matches their interests.
In case you are using some other tool but wish to switch to
ConvertKit, you need not worry about anything as
ConvertKit would make it easy for you.
www.aweber.com
businesses. It has been around since 20 years and helped
more than 1,000,000 entrepreneurs and small businesses
to boost their growth. Even techno-challenged
professionals can use this tool and carry out effective
email marketing.
The drag-and-drop tool allows you to create beautiful
emails without any coding. It also has a wide range of
pre-built templates. Aweber also allows you to automate
your email marketing and send behavioral emails.
Marketers can also measure the overall performance of
their campaigns with powerful analytics.
www.activecampaign.com
tech or design background required.
www.mailshake.com
marketing.
If you want to connect with more prospective clients, book
more meetings, and drive more sales for your business, try
Mailshake. With this software, you can send personalized cold
emails at scale and engage with prospects through the social
media as well as the phone, all from one dashboard.
In addition to emailing, you can also practice cold calling from
the browser itself with the native phone dialer. You can engage
with prospects on Twitter, Facebook, and LinkedIn, thereby
improving your connect rates. Business development
executives can also take advantage of their live training and
concierge onboarding sessions to improve their outreach
strategy.
www.keap.com
organize the client information and follow-up with them
on time. You can automate the follow-up process so that
you can respond to leads and client needs instantly.
As soon as you get a new lead, you can send him or her a
personalized welcome message with the help of Keap.
For existing clients, you can set automated reminders,
emails, and texts. All the updates about the
communications are available in the activity stream.
www.icontact.com
If you think building an email takes too long, iContact
can prove you wrong. It helps you build winning emails
in minutes without any need of HTML. Just drag and
drop the elements of your choice and it is sorted.
Automation of your email campaigns is also possible
with iContact so that you can send relevant emails
whenever the subscriber takes a particular action.
What’s more? It also gives you the liberty to add third-
party applications like Facebook, Twitter, HubSpot,
WordPress, etc.
Free : Trial 30 Days
Pro : $54/mo*
Base : $36/mo*
www.jotiramsapkal.in
55
Drive business with email marketing and automation.
Campaign Monitor caters to agencies, retail businesses,
www.campaignmonitor.com
nonprofits, travel sites, publishing companies,
entertainment brands, and technology companies for
their email marketing needs. It provides you with
everything that you would need to design beautiful
email campaigns.
It has hundreds of professionally designed templates and
drag-and-drop editor to build your email. You can even
add countdown timers to make your emails interactive
and bring better subscriber engagement. You can
seamlessly connect to a plethora of apps like Shopify,
Magento, Facebook, Wistia, etc. to organize your
customer data more effectively.
Free : Trial Unlimited : $29/mo*
www.jotiramsapkal.in Basic : $9/mo* Premier : $149/mo*
56
Campaigner facilitates the process of nurturing leads,
www. campaigner.com
automating your emails, and creating personalized 1:1
interactions to bring incremental revenue,
engagement, and increase customer life time value.
The tool also allows you to automate and optimize
your email marketing according to data and event-
driven triggers.
Campaigner makes it a cakewalk to create workflows
customized to buyer journeys. Popular businesses like
Adidas, Subway, Stanford University, and The
Washington Post find Campaigner to be an effective
email marketing platform.
Essential : $149.95/mo*
Free : Trial
Advance : $549.95/mo*
Starter : $49.95/mo*
www.jotiramsapkal.in eCommerce : $79.95/mo*
57
Litmus gives you the power to build, test, and analyze
campaigns so your email marketing will drive the best
possible results.
www.litmus.com
If you want to make the most out of your email marketing
campaigns, Litmus is a classic tool for you. Businesses that
have high volumes of email campaigns can benefit
immensely with the scalable solution of Litmus. Pre-send
testing is also possible with Litmus so that your emails
render well on every email client and device.
Whether you are a designer, marketer, or agency, Litmus
has features that would fit your needs. The cherry on the
cake is that Litmus blog and resources are so insightful that
you can get a complete understanding of email marketing
while staying up to date with the latest trends.
Free : Trial
Plus : $199/mo*
www.jotiramsapkal.in Basic : $99/mo*
58
Use Email on Acid to test your emails across clients,
apps, and devices, and improve your email marketing
www.emailonacid.com
workflow.
Email on Acid makes the life of an email marketer easier
by offering features like email editor, email testing,
spam testing, campaign precheck, email inspirations, and
email analytics.
It can be that trustworthy partner who will let you QA
your content, test your deliverability, and preview your
email before hitting the Send button. You can test your
email in 90 email clients and devices for flawless
rendering. Its email editor can be used to build and edit
emails from one place.
www.drip.com
Drip-powered brands are using Ecommerce CRM data and
marketing automation to build personalized marketing
experiences, drive meaningful engagement, and earn long-
term customer loyalty.
Drip CRM is exclusively available for ecommerce businesses
who want to have a unique online store and stay ahead in
the competition. With Drip, you can understand the whole
customer story and get a full insight into your customer
activities. The makers of Drip understand the profound
impact an email can have, and therefore, they allow you to
segment your subscriber list, personalize your emails, and
set an automation work flow to get more conversions.
www.evernote.com
fits your needs.
www.tweriod.com
most of Twitter by letting you know the best time to
tweet.
Do you wonder which is the best time to tweet? Tweriod
can give you the answers. It analyzes
your tweets along with the tweets of your followers and
informs you about the best time to tweet so that it can
give you more exposure and reach. Once you sign in with
Twitter on Tweriod, the tool prepares a report based on
the number of followers you have. As soon as it is done,
you will receive an email or DM. That’s how simple it is.
You can either request a free analysis of your account or
get one off premium analysis for as low as USD 5 or
subscribe for premium analysis plan for as low as USD
3.99.
1 Credit Costs $2.5
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62
Trello Is the Fun, Flexible and Free Way To Organize
Plans, Projects & More. Go From Idea To Action In
www.trello.com
Seconds With Trello’s Intuitively Simple Boards, Lists
& Cards.
Work more collaboratively and increase your productivity
with Trello. Its boards, lists, and cards can be used to
organize and prioritize your projects in a fun way. You
can work with any team including your work, side project
or a family function.
Trello has gained immense popularity because of its
flexibility to fit the style of any team. Most importantly,
you can integrate the apps that your team is already
using directly into the tool.
Free : Trial
Enterprise : $20.83/mo*
Business : $9.99/mo*
www.jotiramsapkal.in
63
ClickFunnels is your entire marketing and sales team in one
www.clickfunnels.com
tool. No developers needed. Create your website and highly
converting sales funnels in minutes.
Simply put, Clickfunnels enables people to grow their
companies with the help of sales funnels. It instantly builds
beautiful sales funnels that convert your visitors into leads
and close them into customers.
With this tool, you can guide your visitors step-by-step
through the entire sales process or point your customers
directly to that product or service that they would be
interested in. You can also follow up with your visitors after
they leave your page. It comes with a drag-and-drop website
editor that can simplify your task further. Start your free 14-
day trial now and get a clear picture of how you can drive
better business growth.
Startup : $97/mo*
Free : 14 Days (Trial)
www.jotiramsapkal.in Full Suite : $297/mo*
64
Filmora has several powerful editing tools that
www. filmora.wondershare.com
can help you create awesome videos. It is suitable
for individuals as well as businesses who wish to
try video marketing and get more online visibility.
If you are a business, you should buy their
Business plan so that you can use it for
commercial purposes. It will give you access to
Filmstocks Standard Library and multiple user
accounts. However, if you are using it for personal
use without any commercial benefits, individual
plan would work the best for you
www. vyond.com
create professional animated videos for marketing,
training, and eLearning. They have a library of
templates, sounds, and props to create engaging
videos that can bring high conversion rates for your
marketing team. It is a flexible platform that can help
you in incorporating video in your campaigns. Use
Vyond and your video will be ready in minutes.
Harness the power of Vyond to elevate your
communications in an easy, accessible, and affordable
manner.
Premium : $89/mo*
Free : Trial
www.jotiramsapkal.in Professional : $159/mo*
66
Wow Your Coworkers with An Awesome Presentation.
Easy To Make.
www.powtoon.com
Apart from videos, Powtoon also helps you to create
awesome presentations. It is the perfect platform for
tutors, individuals, and business owners alike.
www.videolean.com
by yourself. Hassle-free online tool where customise
template videos in few minutes.
Videolean allows you to create appealing videos for your
blogs, newsletters, SEO, social networks, or
presentations. You can either choose from the wide
range of templates designed for startups, crowdfunding,
restaurants, etc. or request one designed with your
branding. You can them customize it for text, images,
and music of your choice. Once you are done, it will
prepare a low-resolution video preview in less than 3
minutes and acquire it in HD version for YouTube.
www. videoscribe.co/en
affordably with Videoscribe. Here’s how it works.
Just select the images, type text, and add music or
voiceover. Sit back and relax as Videoscribe takes care of
the remaining steps. It is already being used by big
brands like BBC, World Bank Group, NYC Department of
Education, and The University of British Columbia. You
will get an easy-to-use drag-and-drop feature, instant
access to a library of thousands of customizable images
and music, and support from a professional team who
are always ready to listen and help you out. If you are
looking for a versatile video maker, your search ends
here.
www.vidyard.com
across your business and teams.
Vidyard is the fastest tool for creating and sharing
videos. If you want to create a video for marketing
purposes, this tool allows you to add interactive CTAs
and personalize it according to the target audience. You
can also record and send videos in just a few clicks to get
more conversions.
In addition to video creation, the tool also offers revenue
generation opportunities through their partner program
and referral program.
www.magisto.com
outstanding social videos within few minutes. It has
millions of new high-quality video and image options
that can perfectly suit your social media and marketing
needs.
If you want to create brand awareness, build stronger
relationships, and increase sales, Magisto is the perfect
tool for you. Let your video storytelling be as effective as
a blog post with Magisto. It will make video creation as
easy as PowerPoint. The power of these business videos
will be at par with a personal meeting and as scalable as
digital marketing.
www.typeform.com
information from your customers and drive business.
Typeform helps you to create beautiful forms that
look more conversational. Forms, surveys, quizzes,
polls, and shopping carts—you can create them all
through this tool. Irrespective of the stage your
customer is in, you can design forms for every stage of
the customer journey with the help of Typeform. They
even have survey and questionnaire templates and
form templates to help you out. They have built-in
Google Sheets and Mailchimp integrations along with
500+ integrations with Zapier.
www.freshdesk.com
Email, chat, phone, social — Be there for your customers,
wherever they are!
Delight your customers and win them for life. Looking for an
Omnichannel, AI-driven or Self Service solution for customer
service? We've got you covered!
Connect with your customers on the go by converting all
emails from the customers to tickets and responding to them
without any delay. That’s Freshdesk for you. It makes sure that
you do not miss out on any email in the cluttered inbox. You
can even create signatures that would give the reader a
personalized feeling. With the intuitive reporting by Freshdesk,
you can track team performance, customer satisfaction,
thereby letting you recognize the biggest roadblocks.
www.zapier.com
most important work.
Connect your apps and get workflow automation with
Zapier. It helps you move information between your web
apps automatically so that you can focus on growing your
business. Link your web apps with a few clicks for better
data sharing. If you want to build faster processes and
enhance your productivity, Zapier can do the work for you.
Workflows known as Zaps can connect the apps used by you
regularly and finish routine tasks automatically. The simple
DIY setup allows you to go from idea to workflow in no
time.
Professional : $49/mo*
Free : Trial
Team: $299/*
Starter : $19/mo*
www.jotiramsapkal.in Company : $599/*
74
Leads leads, and enhance your sales. Brands like
www.optinmonster.com
TripAdvisor, Pinterest, McAfee, Capterra, and
wpbeginner use OptinMonster for acquiring more
subscribers and customers. OptinMonster gives you
the capability to build optin forms that can convert
and turn visitors into subscribers.
It can also get you more qualified leads who are ready
to do business with you. Ecommerce websites can
recover the cart abandoners by incentivizing them
through OptinMonster popup.
If you want to have a sticky banner on your website,
you can do so with the help of this tool and promote
an offer.
plus : $19/mo*
Free : Trial Pro : $29/*
www.jotiramsapkal.in Bacise : $9/mo* Growth : $599/*
75
OptinChat can increase the conversion from visitors to
www.optinchat.com
subscribers by three times. It is a great way to collect
your visitor emails in an interactive and smart way.
You can also build your email list while sharing links.
Ever thought about an exit chat that collects visitor
emails when they leave? That’s possible with
OptinChat and it is quite likely that visitors would not
leave without an answer.
You can even create your own AI chat, incorporate
page level targeting, and store your emails in a
dashboard with several direct integration options.
Basic : $0/mo*
Free : Trial 30 Days*
Pro : $41/mo*
www.jotiramsapkal.in
Thanks You !