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A special message from Rebecca Matter, President, AWAI

“What’s the Fastest Way to


Earn a Living as a Writer?”

Dear Reader,

It’s the question I get asked via email and on Facebook most often:

“I need to know which program would get me started making money sooner
rather than later, with the most bang for the buck, with complete
information on how to find clients and how to charge for my services.”

Put simply, “What’s the fastest way to earn a living as a writer?”

My answer every single time: Write emails!

In today’s e-commerce era, businesses of all shapes and sizes (from your
local mom-and-pop to your larger Fortune 100s and 500s) want and need
emails written.

That’s why when it comes to launching your career and getting paid to
write in the shortest time possible, writing email copy gives you every
possible advantage. Take a look:

 Easy to learn. You could realistically learn how to write email copy in
less than a week. In fact, I have personally seen some folks become
competent at it in less than a week.

 Writing is fun and simple. At most, writing a single email may take up
to an hour. The more of them you write, the quicker you’ll get. I know a
few professionals who can write a single email for a client in as little
as 20 minutes.

 Plenty of work. Any business with a website or online presence can


use email copy. Why? Emails are the cheapest and most effective
way to stay in touch with their past, present, and future customers.
And any business that is serious about making more money is going
to email their customers on a regular basis. That’s where you come
in.

 Better-than-average pay. Even if you are new to writing email copy,


you could realistically charge $100-$250 per email you write. Most
potential clients will need anywhere from 3-10 emails at a time. That
adds up to anywhere from $300-$2,500+ per project.
Another neat perk about writing email copy is that once you get your foot
in the door with a client, it can easily lead to more and bigger paying
projects.

Email is a cheap way for a client to test your copy. So they really have
nothing to lose. The client’s risk is minimal, meaning you have a very good
chance to “wow” them.

The Easiest Copy You’ll Ever Write


Why is writing email copy such a quick skill to learn?

Because the projects are short, sweet, and to the point.

For example, one day you might be writing an email to introduce a new
product …

“He is a master!”

“Jay White is a specialist in writing the email autoresponder series, at


which he is a master.

“The reason most online marketers don't use the autoresponder series
more often is the cost and time required to produce it — there are simply
too many other priorities (like writing your landing page or info product)
that take precedence.

“But any time you allow a visitor to register on a page without serving
him an autoresponder series (and we all do it), you are leaving money on
the table.

“Now, with Jay's formula, you can learn to write your own autoresponder
emails, enabling you to increase conversions, upsells, and cross-sells —
for your own sites or your clients.”

— Bob Bly, “America’s Top Copywriter”

“Desperate for Writers”

“[Email copy] is a lucrative niche that is desperate for the type of writers
trained in your method. Thanks for the excellent content, Jay — I am
inspired!"

— Julie Herckenrath, Professional Copywriter

“Copy that blows their minds!”

“Talk about excited! Thanks to Jay, I've already produced email copy for
clients that blows their minds!”

— Dot Pecson

“Jay can walk the walk.”

“Not all hot-hand writers can teach, but Jay can walk the walk and
talk/teach, too … with enthusiasm, clarity, and grace.”
— Curtis Tuck

“The best copywriting teacher I’ve ever seen.”

“Jay White is the best copywriting coach I've ever seen. Unlike others
who teach copywriting, he doesn't throw a bunch of information at you
to make sense of by yourself. He guides you through email copywriting
step by step. He explains what is effective and why, and highlights
common errors.”

— Melody Brooks

“Take your writing skills to the next level.”

“I'd recommend this program to anyone wanting to improve their


broadcast and autoresponder emails. Even if you're already an expert
copywriter, Jay can take your email writing skills to the next level.”

— Perry Droast

“2 emails at $290 each.”

“Hi Jay,

“Things starting to warm up on the [email copy] front — recently got a


client … 2 emails at $290 each.”

— Mark McClure

Another day you might write a series of auto-responder emails — a series


of up to 7 short emails that are automatically sent to a new prospect who
just opted in to your client’s email list.

Perhaps the next day you’ll write a simple story that entertains and
educates your client’s audience and continues to build a relationship.

The variety of emails you’ll be working on keeps things fun and fresh.

But here’s the thing —

No matter what kind of email you’re writing, the same foundational


principles will apply. And that’s why this is such a great little niche.

In just a few days, you can learn how to write these emails and be well on
your way to earning a solid income as a writer.

Best of all, thousands of businesses around the globe are HUNGRY for
email copy. They need someone to write emails for every product they
launch … every new email list they create … and every new affiliate offer
they want to promote, and much, much more.

And if they like what they see from you, they’ll keep coming back …

How Soon Do You Want To Live The


Writer’s Life?
I ask, because once you decide to focus on this one area of writing, you
can write your own ticket. And you can truly do it as quickly or as slowly as
you’d like.

It doesn’t matter what your background is or what kind of writing style you
have right now.

That’s because we’ve brought in the best in the industry to show you how
to write and specialize in email copy. His name is Jay White, and he earns
a comfortable six-figure income solely by writing short, fun emails for a
small handful of clients.

Jay White

In his program, Email Copy Made Easy, Jay gives you everything he’s ever
learned about writing email copy for clients — in a concise, easy-to-follow
formula.

For example, you’ll learn:

 How to craft persuasive emails that’ll have clients chomping at the


bit to hire you … and keep you busy for months to come.

 How to get your “head right” before you write a single email. (This is
Jay’s personal “secret weapon.” It’s what lets him write an email in as
little as 15 minutes — with rarely any editing needed afterward!)

 The 3 most important questions you need to ask yourself before


writing your first word of email copy.

 How to write the most crucial part of any email. (There’s no way you
can succeed as an email copywriter without knowing this.)

 Why you already have everything you need to write top-notch email
copy … and how to tap into a “mother lode” of endless winning ideas!

 The one critical element almost ALL other email copywriters miss.
(This is what separates Jay from the rest of the competition and has
made him the best in the world. And in Audio Module 1, you’ll know
exactly what it is.)

 A can’t-miss “stock” opener that you can legally STEAL … and that’s
guaranteed to get your readers’ attention 90% of the time.

 How to build trust with your prospects … and evoke powerful


emotions that compel them to click on the links YOU want them to.
(Remember, the more clicks your emails get, the happier your clients
will be … and the more they’ll be willing to pay you.)

 The secret to pushing your prospects’ “hot buttons” — without


“selling.”

 How to create an irresistible email subject line that DEMANDS to be


opened. Knowing just this one thing will make you seem like a true pro
and marketing genius to your clients … especially when they see the
instant improvement in results.

 And much, MUCH MORE!

With You Every Step Of The Way


Once you’ve gone through Email Copy Made Easy, you’ll have everything
you need to get started on the fastest way to earn a living as a writer.

But Jay doesn’t stop there.

He’s agreed to share a large chunk of his time and help you out in his
exclusive online community.

This is an “email writer only” community. And as soon as you get your
copy of Email Copy Made Easy, you’ll receive details on how to gain
access.

Here you’ll have personal access to Jay. Ask him anything at all and he’ll
get back with you as quickly as he can. Feel free to discuss the business,
any sticking points you might have, or just pop in to say “Hi!”

Plus, you’ll get to connect with other program members whom you can
bounce ideas off of or find out the secrets to their own success.

This is like having the ultimate “mastermind” group that’ll help you achieve
your goals faster than you’ve ever imagined. And you’ll have the
confidence you need to tackle ANY client project, knowing that Jay is just
a short online message away.

The best part is, you can access the online community at any point in your
training. So if there are any questions you have about a specific module
while you’re learning about it, no problem. Just send it over to Jay and he’ll
get back to you.

Working with a client and get stuck when writing? Write a post and Jay
and your fellow email writers will get you unstuck.

Act Now!
In all, you’re getting a complete email writing “business-in-a-box.”

By the time you’re done, you’ll know how to find clients, land projects, write
the emails, and most importantly — get paid!

Here’s what you get …

 Over eight hours of training spread out over 12 modules where Jay
explains EVERYTHING you need to be able to craft emails that WORK.
This also includes Jay’s detailed explanation of his formula and his
“paint-by-numbers” approach.

 Plenty of examples and a live swipe file you can use as a template
for any future emails you write. You’ll never be confused or at a loss
on how to craft emails that will absolutely FLOOR your clients.

 Jay’s 13 exclusive “Over My Shoulder” training videos. Watch as Jay


creates and critiques email copy in real time. You’ll be “looking over
his shoulder” as he reveals his entire process … you’ll listen as he
“thinks out loud” about word selection and what selling approach to
use … and you’ll learn his most closely-held secrets to writing email
copy that drives sales.

 Access to Jay’s webinar library. This is even more “extra” training on


important email-writing concepts, along with even more advice on
how to land PAYING clients right away.

 Ongoing support with Jay’s online community. Ask questions,


connect with fellow email writers, share your successes, and get help
with obstacles and challenges. You’ll never be alone!

 Two “at-your-fingertips” resources. Jay’s “Cheat” Sheet and his


Personal Resources Sheet. You’ll be using these two throughout your
career as they’ll give you a quick overview of the most critical
elements of Jay’s formula, along with all the must-have resources he
uses to ensure his emails get results for his clients.

 Your 90-Day Success Roadmap. Follow this diligently, and in 90 days


you could well be on the path to earning a living as a writer!

 Unlimited updates for life! Email Copy Made Easy is one of AWAI’s
“Living Programs,” and when you become a member of Jay’s
community, you’re entitled to all updates, bonuses, and new material
added to the program — FREE! You’ll always have the latest
information to help you succeed.
 An opportunity to become a PAID writer almost immediately. Just
take up any one of the email Spec Challenges, and I could be writing
you a check for your submission!

The price of the program is just $497.

Today’ Price $497

Get Started Now!


Get Started Now!

Try It For 30 Days — If It’s Not For


You, We’ll Buy It Back
I’m so certain that this program has the potential to transform your career
that I’ll let you try it out on my dime.

Get the program. Take a full 30 days to do this.

If by then you feel you aren’t on your way to success, simply give our
Member Services team a call and let them know. You’ll receive a prompt
and courteous refund of every penny you paid.

What are you waiting for? Your version of the writer’s life awaits! Click the
“Get Started Now!” button below:

Today’ Price $497

Get Started Now!


Get Started Now!

To your (fast!) writing success,

Rebecca Matter
President, AWAI
Here’s what your fellow
colleagues are saying about
Email Copy Made Easy:

“Rebecca — In April, I emailed you asking about the quickest way


to make money web writing and you told me writing [email
copy]. I just wanted to say thank you — it was the best advice I
ever got. I signed up for Jay White's Email Copy Made Easy and
loved writing emails.

“Now, just 4 months later, I have my first retainer client writing


emails for the self-improvement market, and I get enquiries
every week. I can't believe how many people need great copy
out there. The opportunities are endless …

“I am so excited about the new life I'm going to have with my


family. The promises made by AWAI are very real and can work
for anyone who wants to give themselves a better life. I'm
counting the days until I can give notice to my regular job and
become a copywriter full-time.

“Again, thanks so much. I never would have taken this path


without your advice. I owe my future to AWAI.”

— Michelle Durham, Torrington, CT

“As someone who is constantly learning and improving, I've


taken my fair share of copywriting-related training. Some, you
just sort of muddle through because you need the info. Then
there are the rare few that you actually enjoy. That's Jay's Email
Copy Made Easy. I liked the audio-based format and especially
appreciated the examples that he critiqued after every module.
I loved his approach so much that I'm officially adding auto-
responder and email copywriting to my lineup of services. After
using Jay's techniques on just one email I sent to a particular
list, it ended up being the second-highest pulling email ever.
Pretty impressive! Thanks, Jay! You've got a real winner here.”

— Karon Thackston, Elgin, SC

“Offered a Job on the Spot with a Nice Monthly Retainer”

“After finishing just the second module of Jay White’s Email


Copy Made Easy program, I got a little cocky and decided to
send an email promoting my services to a fairly big Internet
marketer. He was so impressed with my writing, he didn’t even
ask for samples or references. He offered me a job on the spot
with a nice monthly retainer. I went on to get three other clients
by doing email promotions, all on monthly retainers. I now have
time to take my kids to the zoo in the middle of the day, go out
to lunch with friends, and do other cool things I enjoy. I couldn’t
have done it without AWAI and Jay’s program!”

— Rachel Karl, McMinnville, OR

“Template for Success”

“I now have a template for success. I already knew the power of


[email copy]. Some of the ones I wrote made me a lot of money.
But until I bought Jay White's Email Copy Made Easy program, I
didn't realize there was a formula for creating consistently
successful emails. There is, and Jay pins it down so well in this
program that I now have a template for success.”

— Jamie Sylvian

“First paid assignment — even before finishing the program!”

“Well, I got my first paid assignment — even before I was done


with the program! I’ve been telling various people I’ve
networked with over the years what I’m up to, and in casual
conversation, it led to a real paying assignment — $3,000 for
about 1 week’s work for writing an email and direct mail sales
campaign. And there will be more work on the heels of this
project …”

— Mike P., Coeur d’Alene, ID

“Thanks, Jay!!!”

“[Jay] brought it ALL together for me in a practical way, and gave


me the gentle kick in the pants I needed to get serious about my
online copywriting career. Thanks, Jay!!!”

— William P., Loveland, CO

Today’ Price $497

Get Started Now!


Get Started Now!

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(561) 278-5557 or (866) 879-2924
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