A:+P:+U ASIA PACIFIC UNIVERSITY 3 December 2018 ‘The Manager Dear Sir/ Madam, Class Assignment for Retail Marketing 1am writing to you on behalf of my BM039-3-3-RMKTM Retail Marketing students, belonging to the UC3FI810KMGT intake at Asia Pacific University. ‘The students have been given an individual assignment on retail marketing from which they will be assessed and graded. This assignment will contribute to 60% of their overall grade. A part of this assignment involves visiting a retail store from which they are to conduct field observation of retail operations, products, services, facilities and also consumer behaviour. | would very much appreciate if you could allow the students to conduct their research at your store, and to offer them the necessary assistance as well Should you have any queries, please do not hesitate to call me at 016-244-0397 or write to me at christopher john@apu.edu.my Kind Regards, A Christopher P. John. Senior Lecturer School of Market and Media Faculty of Business Management Asia Pacific University Cc: Kumaresu A/L Muragesu — Academic Leader Dr. Devinder Kaur — Head of School ASIA PACIFIC UNIVERSITY OF TECHNOLOGY & INNOVATION ‘sic iret S Bhd "echology Park Molin okt, 57000 una Lm Renee Rent 16a oc 4941 Prime Minister's Award ial:fo@opuedusy Website: wwnapuedusny andor Canc Anand Serves) tovndsyfacelece-Mven 2011