VIP AND PRIVATE CLIENT

ONLINE REPUTATION SOLUTION

ReputationDefender is the
As a high profile individual, your
leading online reputation
online image is of vital importance
management specialist, using
The reputation that you have worked so hard to
exclusive technology to help
build over the years can be damaged in an instant.
individuals, companies and Customers, investors, partners, employees - many of
brands to build a positive, them will naturally research you online. The results
they see will ultimately influence their perception
strong online presence,
and their decisions about you.
protecting it from attack.

Have you researched
yourself online recently?
Do you see any of the
following?
• Outdated and inflammatory search
results
• Bloggers and online reviews that
reinforce negative content
• Search suggestions that point
people towards negative content
• Media articles that reference
historical personal or company
events
• Recent good news stories
and accomplishments being
overshadowed
How can we help?
Many of the issues we deal with are of an extremely
sensitive nature and often the solutions require a
worldwide approach, which is why our services are
tailored for the specific needs of each individual client.
Our goal is to put our clients in control of the material and
images that can be found about them online so that that
the information reflects a true representation of them,
rather than a media shaped snapshot. This control is
pivotal in creating a fair online image that lasts, protecting
their reputation into the future.
What is online reputation
management?
Online reputation management, or ORM as its known, is
the practice of making individuals, businesses or brands
look their best on the Internet. To accomplish this, they
must control their online search results as they frequently
contain inaccurate, misleading, or outdated material which
can adversely influence how web searchers view them.
 THE TECHNIQUES WE WILL IMPLEMENT TO BUILD AND POSITIVE
REPUTATIONS ONLINE AND PROTECT THEM FURTHER AT TACK INCLUDE:

Search result remediation Google Autocomplete remediation

It is the most commonly requested service and is often
the keystone of a major project. Using our patented and
industry pioneering technology, search result remediation
is designed to install positive sites that already index for
a given search term as well as specifically created content
at the top of the search results. The installation of these
positive sites will subsequently suppress any negative
sites, making them much more difficult to find and will
therefore reduce the amount of natural web traffic they
receive.
Image remediation
Image remediation uses client friendly images that are
linked to positive websites and are used to suppress
negative images. Image remediation adds strength to the
client’s online profile and reduces natural web traffic to
unfavourable websites.
When a search term is typed into Google, the search engine
will automatically offer alternative search suggestions.
Google Autocomplete remediation is designed to install
positive suggestions directing web searchers to client
friendly sites rather than negative or controversial ones. As
with image remediation, Google Autocomplete remediation
adds strength to the client’s overall online profile.
Wikipedia Monitoring
Wikipedia is the 7th most visited website in the world.
It is considered a credible source of information and
information displayed is often taken as fact.
Wikipedia pages have a strong page authority and in
90% of cases will immediately index within the top three
search results for a person or company name. If you have
a personal or company page within Wikipedia, it is critical
that the information displayed is analysed and monitored
for future change.

By utilising the expertise established

from being the world’s largest and
leading Online Reputation Management
Specialist enables us to achieve
the best results possible for all our
clients, many of which include global
public figures, ultra-high net worth
individuals and their families, minsters
of government, entrepreneurs, company
chairmen and CEOs.

Repairing your reputation begins

immediately by replacing negative or
offending material with more positive
and appropriate content that offers a
fair and unbiased representation. Our
services also work towards preventing
newly published articles that reference
negative or past events from harming
your reputation in the future.

The importance of a positive online reputation cannot be underestimated. Contact one of our experienced
high-profile client account managers today and discover how ReputationDefender® can help you take control
of your online reputation.

Tel: +44 (0)800 131 0700 Email Address: hello@reputationdefender.com

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