Form AT06

FIRST CITY PROVIDENTIAL COLLEGE

CITY OF SAN JOSE DEL MONTE, BULACAN

BACHELOR OF SCIENCE IN HOSPITALITY MANAGEMENT

____2nd ___Semester A.Y. 2019-2020___

PRACTICUM ___III___
S.W.O.T. ANALYSIS
Name:__JEANICO P. DELA CRUZ Date: _March 9, 2020_________
Hotel Company:____Lancaster Hotel Manila Area/Department:_____FNB__________
Strength
1. All staff are good in approaching OJT’S. ____________________________________
2. They have a lot of the accommodation in the hotel.___________________________________
3. The Price of the breakfast buffet is affordable._______________________________________
4. They have a good facilities.______________________________________________________
5. All staff are they have a good services in their guests._________________________________
Weakness
1. Lack of staff in the coffee shop.___________________________________________________
2. They not follow the standard in the Lancaster Café.___________________________________
3. Some staff are not approachable.__________________________________________________
4. Many of linens have a stain.______________________________________________________
5. Lack of chairs in Lancaster Café.___________________________________________________
Opportunity
1. Encourage guest’s refferals.______________________________________________________
2. Market directly to your guests.___________________________________________________
3. Provide outstanding service._____________________________________________________
4. Ability to develop new trends that will attracts customers and guests.____________________
5. Provide new equipments and services offered._______________________________________
Threat
1. Modernization of hotel features.__________________________________________________
2. New hotels.___________________________________________________________________
3. Competitors prices._____________________________________________________________
4. Social media and guests feedback._________________________________________________
5. The lack of sufficiently skilled personnel.____________________________________________