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Surported by

Increasing Electoral
Knowledge Among
Young People In The
Institutions Of Higher
Learning In Kenya

info@ucspak.or.ke

Universities and Colleges Students'


Peace Association of Kenya

UCSPAK Kenya

www.ucspak.co.ke
www.ucspak.co.ke

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TABLE OF CONTENT

Foreword ....................................................................................................... v
Acknowledgements ....................................................................................................... vi
Abbreviations .................................................................................. vii
EXECUTIVE SUMMARY .................................................................................. 1
Background .............................................................................. 1
Project Objectives .............................................................................. 2
PROJECT IMPLEMENTATION ................................................................................... 3
Introduction ................................................................................................................ 3
Project Strategy .......................................................................... 3
Selection of Institutions and campus ambassadors ............................................................... 4
Training of campus ambassadors ............................................................... 5
Participants Mobilization .......................................................................................... 8
Forum work plans ...................................................................... 9
PROJECT ACTIVITIES .......................................................................................... 9
Project Induction Workshop ...................................................................... 9
Voter education in the Institutions ...................................................................... 10
Brainstorming Forums ......................................................................
10
Campus Forums ........................................................................
11
Campus Forum Delivery Methodology ..................................................
13
Sporting and outdoor activities ...................................................................... 13
Moot Court session on legal frameworks on electoral processes ................................
15
Campus Politics Platform ...................................................................... 16
Media Channels .......................................................................................... 16
Twitter .......................................................................................................
17
WhatsApp ..................................................................................
18
Facebook ..................................................................................
19

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Basecamp ....................................................................................................... 19
Radio shows ....................................................................................................... 20
Major campus calendar event ....................................................................................................... 23
Campus Ambassador organized Forum with IEBC! ....................................................... 24
Voter Education During National Annual Music Festival ............................................ 26
Forums in Religious Institutions .............................................................................. 30
Voter education in Prisons .............................................................................. 33
Community Forums ................................................................................................ 35
Inclusion ................................................................................................................ 37
Mainstreaming Gender in the Project .......................................................................... 37
Persons with disabilities .......................................................................................... 38
Local Community and Local Administration ............................................................... 39
PROJECT PARTNERS .......................................................................................... 41
MONITORING AND EVALUATION...................................................................... 42
Achievements .......................................................................................... 44
Feedback during Data collection ...................................................................... 46
Challenges .......................................................................................... 47

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Foreword

The 2010 Constitution of Kenya explicitly


provides for the inclusion of all population
groups in all decision-making and
governance processes. Although the
constitution calls for citizen participation
in governance processes, Kenya has been
experiencing a gradual decrease in
citizenry trust in the electoral processes

Joel M. Daniel, Secretary General - UCSPAK


ever since independence. The credibility of elections has since then been a delicate and
unaddressed issue. To the general youth population in Kenya, the vote has been considered
ritualistic with no transformational value. The value of the vote has in the past not translated into
tangible outcome and benefits to the voter. This coupled with the fact that majority of the
population is unaware of how to engage and the role of their elected leaders contributing to voter
apathy in Kenya.

The confidence in the electoral body IEBC has also been watered down by politicization of the
electoral process leaving citizens with half-truths and unable to separate facts from fiction. In an
effort to counter the effects of the misconception on the electoral process, Universities and
Colleges Students’ Peace Association of Kenya, partnered with The International Foundation for
Electoral Systems (IFES) with financial support from Global Affairs Canada (GAC),to undertake
a civic and voter education program on Kenya’s Electoral processes in the institutions of higher
learning and surrounding communities.The partnership encouraged greater and more meaningful
youth participation in Kenya’s democratic space via outreach and empowerment campaigns in
the institutions of higher learning across Kenya. The program trained a total of 74(26 female and
48 male) Changamka campus ambassadors in a Training of Trainers (ToT) program who
became the university champion during the implementation of the program. This was done in
close collaboration with IEBC officials and elections experts to engage young people within
Institutions of higher learning and the general public. The training was done in four regions
including Coast, Nairobi, Rift Valley and Western/Nyanza Regions of Kenya.

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Acknowledgements

Changamka project was conducted within institutions of higher learning and surrounding
communities under the auspices of UCSPAK. The project took up the Swahili word Changamka
which means being vibrant as it encouraged young students to be upbeat about their right to
exercise their democratic power through the ballot. The completion of this undertaking could not
be possible without the participation and assistance of so many people whose names may not all
be enumerated. Their contributions are sincerely appreciated and gratefully acknowledged.
However, the association would like to express their deep appreciation and indebtedness
particularly to the IFES Kenya team and Global Affairs Canada (GAC). Special thanks go to all
members of staff of the IFES Kenya team for Financial, mentorship and moral support. The team
hopes that the outcomes of the project will inform experiential learning and get scaled up within
IFES future interventions. In addition, approach on voter sensitization in the institutions of
higher learning in different parts of the world.

Gratitude also goes out to all affiliate stakeholders and partners that include, Independent
Electoral and Boundaries Commission(IEBC), Commission for Higher Education (CUE),
National Steering Committee on Peace Building and Conflict Management (NSC), Interreligious
Council of Kenya(IRCK), UCSPAK Advisory board led by Mr. Chris Wakube; Saferworld-
Kenya Country Manager, Mr. Antony Agyenta; United Nations Peace and Development Advisor
and Beverly C. Moss Secretary Peacebuilding and Conflict Management Unity at the Office of
the Deputy President, Prof. Chacha Nyaigotti Chacha the Chairman Commission for University
Education, Mr. Dickson Magotsi from The National Steering Committee for Peace-building and
Conflict Management (NSC) of Kenya, Dr. Fransis Kuria the Executive Director of the Inter-
Religious Council of Kenya, Prof. Eliub Seroney Some and Dr. Reginald Nalugala. UCSPAK
secretariat, University, and colleges administrations among others.

Special thanks to UCSPAK`s Changamka campus ambassadors and regional coordinators who
spearheaded the implementation of activities within the four regions; Western/Nyanza, Rift
Valley, Nairobi/Central and Mombasa for facilitating project coordination, monitoring,
logistical/financial planning during the implementation of the activities. We would want to
extend our gratitude to Mr. Ras Masudi – IEBC Director Voter Education and Ms. Jane Gitonga
– IEBC Manager Partnerships for their commitment and support during the implementation of
the program.

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Abbreviations

CUE Commission for University Education

GAC Global Affairs Canada

IEBC Independent Electoral and Boundaries Commission

IEC Information Education and Communication message

IFES International Foundation for Electoral System

IRCK Inter-religious Council of Kenya

MOE Ministry of Education

NSC National Steering Committee on Peacebuilding and Conflict Management

PWD People with Disabilities

UCSPAK Universities and Colleges Students Peace Association of Kenya

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PROJECT TITLE: Increasing Electoral Knowledge Among Young People In The


Institutions Of Higher Learning In Kenya
PROJECT
LOCATION: Kenya

PROJECT
DURATION: June 2017 – November2017
IMPLEMENTING Universities and Colleges Students’ Peace Association of Kenya
PARTNER: (UCSP AK)
PROJECT Mr. Joel M. Daniel
MANAGER: info@ucspak.or.ke , 0780291314
PROGRAM Mr. Ruslan Magero
OFFICER: ruslanmagero@ucspak.or.ke , 0727418822
C/o National Steering Committee on Peace Building and Conflict
Management
CONTACT ADDRESS: Bruce House, 14th Floor (South Wing) along Standard Street,
P.O. BOX 30510, 00100. Nairobi, Kenya
International Foundation for Electoral Systems
- Global Affairs
DONOR :
Canada (IFES -GAC)

Table 1: Project Profile

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EXECUTIVE SUMMARY

Background

The Independent Electoral and Boundaries Commission (IEBC) of Kenya is mandated to


conduct voter education under Article 88(4)(g) of the Constitution of Kenya 2010. The full
implementation of this mandate has been challenging following the gradual decrease in the
citizenry trust in the electoral processes ever since independence.

The credibility of elections has since then been a delicate and unaddressed issue. To the general
youthful population in Kenya, the vote has been considered ritualistic with no transformational
value. More often than not, this has resulted in voter apathy among the young people. To
mitigate this challenge, IFES Kenya voter education assessment in June 2015 proposed voter
education and registration in tertiary institutions especially targeting younger women.

The assessment further proposed the establishment of partnerships with newer evangelical
churches to consolidate the gains from the existing partnerships with National Council of
Churches of Kenya (NCCK) and mainstream Catholic and Muslim organizations. The
evangelical churches offer an opportunity to reach younger voters.

On this note, the International Foundation for Electoral Systems (IFES) provided technical and
financial support to the Universities and Colleges Students’ Peace Association of Kenya
(UCSPAK) to implement the Changamka Project in close collaboration with the IEBC. The
project aimed at increasing electoral knowledge, participation and intensify changes in attitudes,
myths, and perceptions towards the electoral management body IEBC among young people in
the institutions of higher learning across the country.

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PROJECT OBJECTIVES

The overall objective of this project was to increase meaningful participation of young people in
the electoral process by identifying barriers that decrease participation and attempting to reduce
the identified barriers.

The specific objectives of the project were as follows:

1) To encourage peer to peer engagement through campus dialogue forums and media
campaigns on active participation of young people in the electoral process;
2) To empower students with electoral knowledge.
3) To ensure dissemination of voter education messaging to as many students as possible
through IEC materials, social media and in selected media channels on issues raised by
young people about voter verification and other aspects of the electoral process.
4) To work with and support IEBC in ensuring full and meaningful participation of young
people in the August 8 general election

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PROJECT IMPLEMENTATION

Introduction

Hitherto, Institutions of higher learning in Kenya had been sidelined in voter and civic education.
In light of this, the Changamka project was introduced as a pilot project to assess and provide
insights on the viability of voter and civic education implementation within institutions of higher
learning. The project was spearheaded by UCSPAK secretariat composed of individuals drawn
from various public and private universities in Kenya.

Project Strategy

The project implementation was done through the joint efforts of Changamka campus
ambassadors and IEBC officials with the support of IFES` Kenya Electoral System Support
(KES Program) in form of mentorship, moral financial and technical support.

This initiative fostered collaboration with the IEBC to conduct voter education and mock
election exercises with youth students in the institutions of higher learning as the primary focal
target. This also included the involvement and participation of other partners such as
administrative units of the institutions of higher learning, the Interreligious Council of Kenya,
Commission of Higher Education, Ministry of Education, the Interreligious Council of Kenya,
community organized groups such as churches, youth groups, women groups.

Selection of Institutions and campus ambassadors

For the ease of project administration, implementation and monitoring, UCSPAK divided the
country into four catchment regions, covering the entire country; Coast, Nairobi/Central, Rift
valley, and Western / Nyanza. In each of the regions, five universities both public and private
were identified based on the geographical area, student population and recommendations by the
Commission for University Education. An initial 22 institutions were selected to start the
outreach and a further 18 were added bringing the total to 40 institutions.

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No of
Region Institutions Names
• University of Nairobi
• Technical University of Kenya
• Mount Kenya University
14 • Muranga University
• Catholic University of Eastern Africa
• Riara University
Nairobi •

St Paul’s University
Thika School of Medical and Health
Sciences
• KCA University
• Kenya School of Law
• Tangaza College
• Nairobi Aviation College
• African Nazarene University
• Kenyatta University – Main Campus
8 • Pwani University
• Technical University of Mombasa
• Kenyatta University – Mombasa
• Jomo Kenyatta University of Agriculture
Coast and Technology
• Garissa University
• KMTC Msambueni
• KMTC Portreitz
• Taita Taveta University
7 • Baraton University
• Kabarak University
• Egerton University
Rift Valley • Kenya Highland University
• Moi University
• Vision College
• Kenya Methodist University- Nakuru
11 • KMTC - Siaya
• Masinde Muliro University of Science and
Technology – Kakamega
• Kisii university
• Maseno University – Main Campus
Western/Nyanza •

University of Nairobi – Kisumu
Great Lakes University –Kisumu
• Jaramogi Oginga University of Science and
Technology
• KMTC - Victoria
• KMTC – Kisumu
• Msomi Teachers Training College
• Elgon View College
Table 2: Institutions engaged in Changamka project

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Each of the initial institutions selected availed at least three UCSPAK members who were
trained as campus ambassadors to implement the Changamka project within their individual
campuses. The campus ambassadors were also tasked with scaling up the project to more
institutions of higher learning and surrounding communities.

Target population

The project targeted mainly first time voters within institutions of higher learning many of whom
fell within the age bracket of (18-24) years. However, the project scaled up to reach members of
general community around the institutions of higher learning such as churches and mosques
goerstogether with prisoners.

Training of campus ambassadors

Upon completion of the selection of universities and campus ambassadors, the selected campus
ambassadors underwent a training of trainers
course. The training was conducted by IFES
within the four-catchment regions. The key
themes addressed during the training were;

• Ethics
• Your vote matter
• Planning a youth voter engagement event

Sample Campus Ambassador Identification T-shirt • Elections in Kenya – legal framework


• Polling stations layout
• Getting youth to vote
• Simulation activity
• The pledge

The trainers used a youth voter engagement toolkit, which was simple and friendly, developed to
help youth play an active role in the general election scheduled for August 2017 and beyond. The
toolkit also enlightened youth in a non-participant way to participate in the polls.

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This toolkit provided important information that empowered the campus ambassadress to
reach out and mobilize other youth to engage in the electoral processes.

Professor Chacha Nyaigotti Chacha, Chairperson Commission for University Education, Prof.
Mohamed Rajab vice Chancellor of Pwani University, IFES staff and Campus Ambassadors in
the Coastal region possess for a photo after the launch of the program in Pwani University,
Kilifi County

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Region Male Female Institution


Coast 2 1 Jomo Kenyatta University of Agriculture and
Technology – MSA
3 0 Garissa University
2 1 Technical University of Mombasa
3 1 Pwani University
2 2 Kenyatta University – MSA
Total 12 5
Nairobi 2 0 Catholic University Of Eastern Africa
2 2 University of Nairobi
2 2 Kenyatta University
3 1 Technical University of Kenya
2 1 Mount Kenya University
2 0 Muranga University
Total 13 6
Western/Nyanza 3 1 Masinde Muliro University of Science and
Technology
3 0 Kisii University
1 3 Maseno University
3 2 University of Nairobi – Kisumu
2 1 Great Lakes University – Kisumu
2 2 Jaramogi Oginga Odinga University of Science and
Technology
Total 14 9
Rift Valley 2 0 Baraton University
2 1 Kabarak University
2 1 Egerton University
2 1 Kenya Highlands
1 3 Moi University
Total 9 6
Grand Total 48 26 74 Ambassadors
Table 3 : Gender and Institution breakdown of trained campus ambassadors

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Participants Mobilization

UCSPAK campus ambassadors worked closely with class representatives in different


departments from the institutions and the student leadership to mobilize and engage the students
in the activities. Under the guidance of the student leadership, class representatives were
encouraged to mobilize students from their classes, ensuring equal gender balance in their
selection of participants. The student leadership in the respective campuses shared information of
the outreach in the allowed channels of communication.

The Changamka campus ambassadors, in close collaboration with student leadership, organized
inception forums that aimed at introducing the students to the project and engaging them with the
aim of reducing the vulnerability of student on related electoral violence as well as increase their
participation in the electoral process before, during and after the August 8 elections. Other
supplementary modes employed for mobilization included;

• Community Radio station (Kenyatta University FM station) Campus ambassadors used


the university radio to pass information for both the students and the locals. Every
Sunday from 10am- 1pm the campus ambassadors had a show by the name Imellah
Sunday where they used the platform to pass the information.
• IEC materials - branded posters and brochures were printed and distributed on campus
notice boards and common areas like cafeteria, students center, campus chill spot areas
• Soft copies of IEC materials were shared on social media platform such as students
WhatsApp, twitter, Facebook and Instagram.
• Word of mouth through peer-to-peer engagement during the interactions within the
campus and its environs. The Interreligious Council of Kenya made official
communication to various targeted churches and mosques before the actual event dates
and mobilized them to participate in the voter education and dialogue forums.
• IEBC officials were mobilized to participate in voter education in churches across Kenya
by UCSPAK through the support of IFES GAC programs team.
• National Steering Committee on Peace Building and Conflict Management (NSC), which
coordinates civil society organizations on peace building initiatives in Kenya, made
official communication to civil society organizations and community based groups within

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their network that provided a platform for UCSPAK to carry out Changamka project
community outreaches.
• The department of prisons in Kenya convened forums within the prisons for UCSPAK
campus ambassadors to train the prisoners on matter elections.

Forum work plans

Upon completion of the training course, campus ambassadors developed and submitted work
plans with implementation schedule on peer to peer engagements within their respective
campuses. The toolkit used in the training was distributed to all campus ambassadors. The
campus ambassadors were expected to use the toolkit to plan and successfully implement voter
engagement forums. The kit also provided insights on electoral laws and processes.

PROJECT ACTIVITIES
Project Induction Workshop

On Wednesday 14th June 2017 at Royal Tulip Canaan Hotel in Nairobi, Mr. Joel M. Daniel
(Project Manager), Mr. Ruslan Magero (Project Officer), Ms. Grace Ntere (Ass. Project Officer),
Mr. Kevin I. Otieno (Project Monitoring and Evaluation officer), Ms. Zukhruf Mahmud (Finance
Officer) from UCSPAK attended the Changamka project induction training held by IFES in
Nairobi.

The workshop focused on good planning and implementation, financial management and
effective monitoring and evaluation strategies to enhance the effectiveness of the project
delivery. UCSPAK members in attendance were able to gain an understanding on best practices
of project implementation as stipulated by the fixed amount award and IFES policies on grant
management. The workshop further enhanced UCSPAK`s competencies on project
implementation, financial management, monitoring and evaluation reporting. The UCSPAK
members in attendance were able to impart this knowledge and skills on the entire UCSPAK
secretariat and campus ambassadors. This reduced the financial risk and enhanced timely
execution of the project activities.

During the workshop, UCSPAK members networked and established regular communication
with Kubamba Trust and Power 254.The regular communication during project implementation

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resulted in conducting of joint activities, and sharing of insights and strategies aimed at
improving project implementation. The regular communication was maintained through
WhatsApp groups, emails and direct phone calls.

Voter education in the Institutions

Following the conclusion of the mobilization of the participants, campus ambassadors conducted
inception forums. The objective of the inception forums was to introduce the project in the
respective universities to the students and university administration. This was actualized using
the work plans developed during campus ambassadors training. The activations in institutions of
higher learning during the Changamka project was conducted using different approaches to
capture students` attention and arouse interest to participate in the project. The different styles
used include;

Brainstorming Forums

Forum participants were divided into small working groups to conduct participatory focused
group discussion and generate ideas on various topics to encourage youth participation in the
electoral processes. This was done through the guidance of election experts or IEBC officials.
After the discussions, members made presentations to forum audience for critique, suggestion
and recommendation. The forums were interactive to inform learning and involved youth-
friendly activities that encouraged and promoted peer-to-peer engagement.

• Question and answer sessions: During the forums, the participants asked questions and
facilitators gave clarifications on emerging issues.
• Visual aid: The facilitators used PowerPoint presentations and other recorded videos to
pass information to the participants during the forums.
• Experiential Learning: This was done through sharing of personal experiences and
individual disclosure.
• Moot courts: Campus ambassadors pursuing undergraduate degree in laws organized
simulated court proceedings by drafting memoranda and participating in oral argument
on electoral laws. Students pursuing other degree courses were mobilized to attend the
sessions.

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Institution Number
Universities (direct outreach and those that 241
participated in the National Music Festival)
Religious Institutions (Breakdown included in 26
the appendix)
Prisons (Breakdown included in the 2
appendix)
Women and Youth groups 8
Total Institutions/Groups reached 285
Table 4: No. of Institutions and groups reached

Campus Forums

The inception forums were conducted across


the 22 initial campuses. These forums
formed the introduction of the outreach to
both students and university administration.
Following this inception discussions and
forums, there was an invitation from the rest
of participating institutions to conduct
outreach in them. The campus ambassadors’
led forums took a peer to peer approach that
UCSPAK project manager Joel M. Daniel leads a were student friendly and attractive. Both
session during voter education in Kenyatta University.
IEBC and election experts were used as
resource persons. Forums were either formal organized forums by campus ambassadors or
forums that campus ambassadors partnered with organizers of other campus activities. A total of
91 forums were conducted across all participating universities either in the specific institution
and or partnering with neighboring institutions. The table below provides the breakdown of the
forums held.

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TYPE OF FORUM NUMBER OF FORUMS


1. Campus ambassadors ToT training 5
2. Forums within 22 initial institutions 58
3. Forums within 17 recruited institutions 25
4. Joint Forums 4

Total Forums 91
Table 5: Distribution of voter education forums in institutions

A total number of 91 forums were held in Institutions of higher learning directly reaching more
than 300,000 young people.

Despite many participants refusing to sign attendance and pledge sheets due to concerns on the
alleged use of their personal information in election rigging about 15,340 (6,469 females and
8871 male) participants were able to sign the attendance sheets.

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Campus Forum Delivery Methodology

The approach and methodology employed by campus ambassadors was unique and tailored to
best serve the needs of the individual campuses. These included;

Sporting and outdoor activities


In a bid to make the
Changamka project more
interesting and attractive to
the youth, campus
ambassadors engaged
students through sporting and
fun, youth friendly activities.
In this regard, Campus
ambassadors from Kenyatta
University approached the
skating club and trained

Kenyatta University campus ambassadors members on voter education.


during a skating outreach
The skaters then organized a skating campus outreach program that targeted students in the halls of
residents, student center, campus streets and lecture halls corridors. The skaters cladded in
Changamka campus ambassadors branded t-shirts, disseminated IEC materials such as fliers,
voters’ guide and Changamka voter
passports. They also used placards with
messages encouraging students to
participate in the elections; photos also
taken during the event were shared through
social media. The skating outreach
provided a platform that enabled campus
ambassadors hold one on one engagements
with students and members of the general

Activations during Mount Kenya University community within the university. This
Sports Day

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ensured campus ambassadors addressed the issues and concerns raised by the students. The
outreach was able directly reach over 3,000 participants. 1,008 of whom were able to sign
attendance sheets. Of these 573 were male, 435 females and 16 PWDs. 933 were of the age
bracket 18-24 who were the main target population of the project.
Campus ambassadors from Strathmore University were able to approach clubs within the
university and collaborate in a joint effort with
Club heads to hold a Clubs` Olympic. Some of
the activities conducted during the club Olympics
in Strathmore University were voter verification,
voter education and IEBC officials’ engagement
with the students to give technical support and
assist in clarifying concerns raised by students.

Students taking part in voter verification


during club Olympics at Strathmore University

During the verification exercise, 203


students verified, 112 were female and 91

male). The club Olympics approach was Students taking part in blind fold musical
chair during a club Olympic
later replicated in Mount Kenya University
– Nairobi campus, Kabarak and Egerton University. The club Olympics included sporting
activities such as basketball, football, handball, tag of war, blind fold musical chair among
others. During these activities campus ambassadors took advantage and stationed themselves in
strategic points from where they disseminated voter education information through IEC materials
and one on one interactions.

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Moot Court session on legal frameworks on electoral processes

Campus ambassadors pursuing undergraduate degree in laws organized simulated court


proceedings by drafting memoranda and
Kevin
KevinOngito;
Ongito;University
University of Nairobi Kisumu
of Nairobi Kisumu campus
campus ambassador
ambassador
supported
supportedbybydean ofofstudents
dean to to
students present a gift
present to the
a gift winning
to the team participating in oral argument on electoral
winning
during
team moot session
during moot session
laws. Students pursuing other degree
courses were mobilized to attend the
sessions. For instance, in the University of
Nairobi Kisumu Campus, the campus
ambassadors were able to collaborate with
other campus ambassadors in the region to
host a joint moot session. This was also
replicated in Moi University annex campus,
Mount Kenya University and Kenya School of Law. The sessions were informative and provided
a practical experience from what was being shared during Changamka project forums. After the
session, the winning team were awarded with Changamka branded merchandise including T-
shirts and makeup bags.

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Campus Politics Platform

Campus ambassador Mr. Felix Apiyo addressing students


Kamukunji during voter education in Nairobi University
In Kenyan universities, there are strategic locations where students meet on specific days
based on the university schedule to discuss issues affecting them in school and at the national
level. These are informal meetings called in a set up called Kamukunji. During these gatherings,
students from various faculties and departments attend to discuss and receive information on
national politics. Campus ambassadors used this platform to conduct voter education among their
peers. They also encouraged students to meaningfully participate in the electoral processes.

Media Channels

This program was designed as a pilot project to reach young people in their natural spaces and at
the same time use media channels that resonated with the target group. As such campus
ambassadors identified channels that existed in their universities that could be used to reach more
students and amplify electoral messages. Social media (Facebook, twitter and WhatsApp) and
campus community radio were readily accessible to the campus ambassadors and widely used by
students. Mainstream media was only employed to a limited extent. Some of the initiatives
undertaken include:

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Twitter
Based on prior engagement, twitter as a platform has been observed to favor short intellectual
engagements with an added ability to share photos and short video clips. Cognizant of this fact

Changamka project Twitter trend


Changamka project engagement on twitter employed the use of infographics, short video clips
and messaging on voter education. Over a 54-day period, voter education content shared over
twitter managed to reach 522 twitter users per day accumulating to a reach of 28,200 over the
entire period of the project implementation.

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WhatsApp
With the growth of mobile technology, a good majority of students within universities in Kenya
now own mobile phones with internet capabilities. These students more often than not use
WhatsApp messenger for
personal, class and group
communication within
their campuses.
Changamka project
therefore took advantage
of this development by
creating regional
WhatsApp groups for
campus ambassadors
within the four
implementing regions
where they were able to
coordinate, plan and
Screen short of WhatsApp group communicate with
created for Changamka project UCSPAK secretariat and
IFES team on the progress of the project implementation. This was mostly done by coordination
of activities, sharing of forum photography and other engagements in the group. Campus
ambassadors were also able to engage class representatives and mobilize forum participants
through the use of various existing class WhatsApp groups within their respective campuses.

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Facebook
Having been one of the very first social media platforms to enjoy a large following, Facebook,
has been openly taken up by students within institutions of higher
learning in Kenya, who have formed a number of university based
pages and groups which have over 500,000 students combined.
Campus ambassadors were able to approach their campus pages
and groups administrators who enabled sharing of voter education
materials over these platforms. UCSPAK was also able to share

voter education content


over its Facebook page to
supplement efforts from
the various university

Facebook trends during Changamka project


based pages and groups.

Basecamp
Campus ambassadors from Kisii University were more innovative managing to set up a project
task implementation and monitoring instance on the basecamp application. The application has
the ability to bring together a project implementing team, create groups based on the tasks to be
performed by each team member, enable team communication through a chart option on the
application and prompt daily reports on tasks given to team members. The campus ambassadors
managed to successfully plan, implement and monitor forums within their campus via this
application.

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Radio shows

UCSPAK campus ambassadors in Kenyatta University were able to approach the Kenyatta

Kenyatta University Campus ambassadors


using campus radio to conduct voter education

university Radio director and got


approval to conduct voter and
civic education through the
University radio. The
ambassadors developed a work
plan along with key issues to be
covered in the radio sessions each
Sunday from 11 am to 1 pm dubbed Imela Gospel Sunday. IEBC officials were invited and took
part in the radio sessions addressing the state of preparedness by the commission in delivering a
free fair and credible election. Kenyatta university radio frequency covers serves Kahawa West,
Kahawa Wendani, Githurai and Roysambu. These areas boast of a population of over 70, 000
people. In total, the ambassadors held 6 radio forums from the 18th of June to the 30th of July
2017.

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The topic of discussion was the role of Youths in elections, promotion of peace before, during
and after election. We had an interactive session whereby listeners texted in their comments and
concerns. It was noted that most youths are aware of their roles both perpetrators of violence as
well as being the instrument of peace. Topics discussed included:

• Voting procedure
• Importance of peaceful election
• Inclusivity in election whereby we discussed the role of youths, women and persons with
disability in the forthcoming election.

on 28th July 2017, the ambassadors conducted community voter education forums in Isiolo town
and were invited in a local Radio station called Shahidi Fm after the discussion, had an
interactive interview with the said radio station and the same was aired on the 7:00 pm news. The
radio station has a coverage of Isiolo Central, Isiolo West, Isiolo South, some parts of Meru
County, Some parts of Samburu County up to Maralal town and some parts of Laikipia County.
According to statistics provided by the radio, it has a reach of approximately 75,000 to 80, 000 in
Isiolo.

The radio stations sessions took an interactive approach with listeners contributing to the topics
under discussions. This was actualized by use of give away in form of airtime, earphones,
Changamka branded t-shirts and make up bags. The association also got some of its campus
ambassadors invited in local radio stations to lead discussion of elections and the role of youth in
a peaceful election. At the end of the radio sessions, an audio recording for the shows were sent
to UCSPAK secretariat for monitoring and evaluation purposes.

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Mainstream TV
Through a collaboration with students’ leadership within universities in the country, UCSPAK
convened a breakfast meeting to discuss the role of youth in fostering peaceful elections where
we were able to address
mainstream media calling
upon youth to take up an
active role in ensuring a
peaceful election.

The student leaders also


addressed the nation and
political players on the need
for peaceful elections. This
was unprecedented as student
Campus ambassadors from University of Nairobi and Strathmore
University discussing inclusion of women in politics on national leaders within Kenyan
television (NTV)
universities had never before
been under one banner and reading from the same script on matters politics as they tend to be
influenced by politicians for support.

During a community forum implementation in Isiolo County, UCSPAK campus ambassadors


were invited to Shahidi Fm (one of the main radio stations in Isiolo County) for a discussion on
voter education. The interview took place during the primetime news at 7:00 pm.

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Talent development Forums


Through strong collaborations and partnerships
with students’ union in the universities, the
ambassadors partnered with organizers of talent
development in their institutions such as beauty
pageants, talent shows, poetry and
spoken word.

MR. and MISS Great Lakes University Kisumu


Campus. Forum was used to disseminate
electoral knowledge

Campus Ambassador enumerating


Mr./ Miss university session

These activities provided a platform for engagement on electoral matters with the students in a
youth friendly environment

Major campus calendar event

During the implementation of the project, some campuses had graduation ceremonies and first
year orientation forums, open day/career day. The campus ambassadors in these institutions were
able to engage both students and members of the general public in attendance using fliers’
banners and information desk set up at strategic points to the ongoing events.

During the forums, IEC materials inform of voter passports, IEBC posters, IEBC voters’ guide
and sample ballot papers were distributed and used to illustrate and pass messages on electoral
processes. Election experts shared power point presentations and recorded videos on the electoral
processes and IEBC officials who were invited to assist campus ambassadors facilitate forums.

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The forums within institutions of higher learning played a key role on restoring trust on the
ability of IEBC to conduct a free fair, transparent and credible election.

Campus Ambassador organized Forum with IEBC

Although the IEBC officials were involved in voter education with campus ambassadors at their
individual institutions, there were joint forums that brought together students from different
universities and IEBC senior officials.

The interactions with senior IEBC officials enabled the students to build more confidence in the
electoral body as they took time to attend
campus forums and reassure students of
their ability as a commission to conduct the
elections in a credible manner. In one such
forums, the CEO of the commission Dr.
Ezra Chiloba took the opportunity to share
the audited voter register and respond to
concerns raised by forum participants. The

%
IEBC CEO Dr. Ezra Chiloba sharing the audited voter
participants were drawn from different register during a forum supported by
institutions around Nairobi region. Some of Joel M. Daniel, Changamka project manager

them include, University of Nairobi, St.


Paul’s University, Tangaza University,
Catholic University of Eastern Africa,
African Nazarene University, Kenya
Methodist University and Catholic
Justice and Peace Commission St.
Paul’s Chapel University.

Dr. Ezra Chiloba addressing concerns raised


by campus ambassadors and students during a forum

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Following the nullification of the presidential election, UCSPAK in close collaboration with
IEBC organized a joint forum, which brought students from various institutions of higher
learning together at Nairobi Safari Club Hotel on 16th October 2017. The forum provided an
opportunity for IEBC staff to address the Supreme Court nullification of the presidential
elections with a promise to ensure compliance with the rule of law and the Supreme Court ruling
in the scheduled repeat presidential election.

In this presentation, the gazette notice of fresh presidential election on 5th September 2017,
Vol.CXIX-No.130 by the commission was shared with the students. The IEBC legal expert Mr.
Wakoko took the participants through the gazette notice explaining the implications and reasons
behind each of the notices. The link to the gazette notice was also shared (Gazzette-Vol.-CXIX-
N0.130-Notice-of-Fresh-Presidential-Election.pdf).

The students were also taken through the changes the commission had made to ensure
compliance with the Supreme Court directives. In her explanations, Ms. Jane Gitonga, the
partnership manager assured the students on the concrete measures taken by the commission to
curb election irregularities and illegalities pointed out by the Supreme Court.

IEBC Legal officer and partnership manager respectively explaining


to students on the nullification of presidential elections by the Supreme Court
and IEBC preparedness on October 26 repeat presidential election

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Various students’ representatives from the institutions of higher learning in Kenya are
keenly listening to IEBC presentation on repeat presidential election preparedness

Voter Education During National Annual Music Festival


This was a unique event that brought together a partnership between USCPAK campus
ambassadors, IEBC and Ministry of Education. One of the ambassadors from Masinde Muliro
University (which was also a participating institution in the outreach) was part of the organizing
committee and facilitated the partnership. Twenty-five campus ambassadors from five
universities in the Western/Nyanza region came together and undertook a joint voter education
outreach during the Kenya National music festivals for a period of 10 days. The Festival was
held at Masinde Muliro University of Science and Technology in Kakamega from 10th to 19th
July 2017 with more than 150,000 students taking part in the festival.

National Music festival is an annual national completion among the co-curricular activities in the
Ministry of education calendar. The festival provides a platform for gifted students to display
and develop their skills on a national level. In addition, it also provides a platform for national
unity as students get to display their culture and interact with one another. This year’s theme
was; “Enhancing Unity, Cohesion and Integration through Kenya Music Festival”. The festivals
offered an opportunity to scale up the Chagamka project as it drew participants (Students) across
institutions of learning from various regions in the country. The participants having been drawn
from all counties within Kenya, made the festival more attractive for voter education and
engagement due to the even representation.

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The music festival attracted over


150,000 students from primary,
secondary and tertiary level of
education. It also attracted members of
the public within the Kakamega
region. UCSPAK engaged twenty-five
campus ambassadors in the Western-
Nyanza region from University of
Nairobi (Kisumu Campus),

Primary school children are being taken


through correctly marked ballot chart

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Mount Kenya University Kakamega Campus, Maseno University, Jaramogi Oginga Odinga
University and Masinde Muliro University of Science and Technology under the coordination of
their regional coordinator.

During voter education and mock election exercise, Changamka campus ambassadors played a
significant role in engaging the
participants through voter education
process that involved an interactive
learning exercise on electoral process.
Some of the issues covered included but
not limited to;

a) Expectations in a polling station


b) Marking ballot paper
c) Folding a ballot paper
d) Casting the ballot paper in the right
ballot box in accordance with the color
of the ballot paper and box
e) Mobilizing participants to visit the
voter education and mock election tent
the festival.
f) Distributing IEC materials on voting
procedures and the electoral process Campus ambassadors taking participants through
interactive voter education exercise
g) Guiding participants on how to correctly
cast marked ballot papers in accordance with the colors of the ballot papers and boxes.
h) Collecting feedback from participants on the voter education and mock election exercise
i) Acting as election observers during the tallying of the votes.
In addressing the above issues, the ambassadors mobilized participants to the tents where other
ambassadors were situated to conduct short interactive learning exercise on voter education and
election simulation.

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Western / Nyanza region regional coordinator Mr. Anslem Ouma


taking participants through a voter education exercise

The mobilization was done through:

• The use of megaphones to call participants to the information tents pitched by the campus
ambassadors and booth by IEBC officials for voter education messages and simulations.
• Campus ambassadors walked around the university compound encouraging people to
visit voter education tents
• Random engagement by the campus ambassadors to the participants of the music festival
especially students in their school buses, eating joints and rehearsal areas.
• Social media channels like Facebook and twitter were highly used to create awareness
about the voter education exercises taking place at Masinde Muliro University. It was
also used to counter fake narratives about elections. This was done through sharing of
posters with correct information. The campus ambassadors were also able to develop
three short instruction videos on correctly marking, folding ballot papers and casting the
ballot. The videos shared over social media were able to reach over 16,000 twitter users.

Following the interactive learning exercises, the participants went ahead to practice what they
had been taken through by taking part in a mock election. The participants were taken through
voter education and encouraged to participate in the election.

Similarly, the participants who were unable to visit the tents were reached through;

• Fliers with voter education messages

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• Voters passports; a youth friendly book developed by election experts in collaboration


with campus ambassadors containing electoral process information.
• IEBC voters’ guide booklets
• The use of megaphones enabling the campus ambassadors to engage large crowds.

IEBC staffs led by Commissioner Dr. Paul Kurgat gave the campus ambassadors technical and
moral support during the exhibition.
Some of the issues addressed
included increasing the level of
public trust in the electoral body to
conduct a free, fair and credible
election. They also provided the
materials used during the electoral
simulation exercises.

UCSPAK program manager Mr. Joel M. Daniel and Coordinator


Mr. Ruslan Magero takes a photo with IEBC officials led by Amb Dr. Paul Kibiwott Kurgat
and county election management team after opening the voter education
and mock election and simulation exercise

Forums in Religious Institutions

Nearer to the election, institutions of higher learning


in Kenya were closed to allow students return to their
home in preparation for the general elections and
voting exercise. There was need to reach more young
people despite the closure of the institutions. In order
to reach students who were not reached in the
university forums, Changamka Campus ambassadors
in collaboration with the Interreligious Council of
Kenya(IRCK) and IEBC conducted a mass voter
education and election simulations exercise in

Edwin Oluma, a campus ambassador from


churches and mosques across the country to reach
Egerton University conduct voter education them. This was as a result of mapping done by
session in Winners chapel, Kakamega County

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UCSPAK to identify areas where young people were when institutions are closed. This initiative
continued to target first-time voters and young people in the community within churches and
mosques used as a platform to access and engage the voters.

To ensure campus ambassadors fully utilized this two-week holiday period, they conducted
forums targeting youth majority of whom were new voters within religious institutions. The new
voters were observed to be active in youth groups, and small religious communities constituted
within the general church setup. Those that may not have been members of these small religious
communities practiced their faith and attended regular religious services.

UCSPAK in close consultation with IFES


Kenya sought to engage the Changamka
campus ambassadors to join hands in carrying
out voter and civic eduaction within churches
and mosques in Kenya.

Stephen Mandela, Coast regional coordinator with


Fr. John after conducting voter education session in
Mtwapa Catholic Church - Mombasa

UCSPAK Campus ambassadors engage faithful in


Milimani Anglican Cathedral Church Kisumu

The intervention saw Changamka campus ambassadors take the voter education to religious
institutions across the country. The ambassadors offered interventions through electoral process
sensitization, urging the public to increase their meaningful political participation through voting
and maintain peace during and after the election period.

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The church and mosques services were observed to attract many young people some whom may
not have been reached by the voter education messaging. These new voters had in effect not been
able to benefit from the voter education drive since it had been mostly targeting institutions of
higher learning. This intervention also managed to reach the elderly exclusively within the
community who do not have access to institutions of higher learning. This was one of the
unintended effects of the intervention. A total of 26 churches and mosques participated.

No. of
Region Institutions Forums
Christian Church of God
St. Paul’s University Chapel
Nairobi St. Joseph the worker Kangemi
St. Andrews PCEA 6
PCEA Kasarani Church
New Life SDA Church

AIC Fellowship Eldoret


ACK Church -Kitale
St. Augustine Njoro
Rift valley PCEA Nakuru town
Tenwek AGC
6
Winners Chapel

Christian Fellowship Church Jesus Celebration Centre


St. Anns Mbaga Catholic Church AIC Kakamega
Western/ Winners Chapel
Kakamega Fellowship Church
Our Lady of Victory
11
Ombo Catholic Church
Nyanza St. Stephen Cathedral Kibuye PEFA Central Migori

Anglican Church of Kenya- Kilifi


Al-Rahma Mosque
Coast Mtwapa Catholic Church 3

TOTAL 26
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The Kenya prisoners worn the right to vote in a


2010 following a ruling made by the high court.
This ruling was made after a process initiated by
the Shimo La Tewa prisoners, in Mombasa
county, filed a petition. The ruling being one of a
kind saw the prisoners in the country allowed to
participate in the elections as voters. However,
due to the nature and composition of the prisons

Shimo La Tewa male prisoners participating


in voter education forum
(prisoners are drawn from all over the
country), the prisoners were only allowed to
vote for the presidential seat only.

As a result, IEBC went ahead to register


prisoners in the month of February 2017 to
vote in the upcoming August 2017
elections.

In the process of training voter educators


UCSPAK project coordinator, Mr. Ruslan Magero
engages with prisoners in Shimo la Tewa male
within the coastal region, UCSPAK was prison in Mombasa.
approached by the prison wardens as well as IEBC and requested to extend voter education
initiative into the prisons. The UCSPAK Coast regional coordinator was able to liaise with the
prison administration and mobilized campus ambassadors from Technical University of
Mombasa and Kenyatta University Mombasa campus to carry out voter education within the two
prisons. Despite a number of the prisoners being over the target age bracket of 18-24 years, they
qualified as first time voters since this was the first time prisoners were allowed to vote in the
country. Out of 223 prisoners who were able to sign the pledge sheets, 168 were male and 55
were female. 171 indicated that they will be first time voters. The forum on voter sensitization in
Shimo la Tewa prison set out to enlighten the prisoners on the voting and polling station
procedure. Within the prison, the IEBC has two UCSPAK trained voter educators who are

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wardens. In collaboration with these voter educators, UCSPAK campus ambassadors conducted
voter education ensuring the prisoners were well informed on election matters.

Shimo La Tewa Female Prison

On 25th July 2017, UCSPAK campus ambassadors worked with IEBC and the prison wardens in
mobilizing the women prisoners to
participate in the voter education
and simulation activity carried out.
The activity attracted over 200
women with 55 of the women
signing the pledge sheets as an
indication of committing to vote
during the August 2017 general
elect ions. Two male prison

Campus ambassadors taking photo with women wardens were also in attendance to
mobilizers at Shimo La Tewa female e Prison support the campus ambassadors in
voter education.

Shimo La Tewa Male Prison

As a follow-up of the 25th July 2017 voter education in Shimo La Tewa female prison, the
ambassadors conducted a similar event on 28th July 2017 in Shimo La Tewa male in
collaboration with IEBC and the prison wardens. The male prisoners were mobilized and
participated in the voter education and simulation activity. The prisoners gathered together in the
social hall of the prison. Approximately 600 number of prisoners participated in the activity, with
a further 168 filling in the pledge sheets and agreeing to vote. during the voter education activity,
campus ambassadors provided the prisoners with some of the voter education materials
including, the voters’ passport (Mwakenya edition and the IEBC guide booklets on election day
operations).

Some of the concerns and questions raised by the prisoners from the two prisons included;

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• The prisoners felt the government through the IEBC should put in measures to ensure that
all prisoners who had registered in one prison and then had been transferred to a different
one should on the day of election be taken back to vote in the prison where they were
registered. The prisoners had an issue on voting for only one candidate. They felt it was
their right to vote for all candidates. However, the constrain on this was that in order for
one to vote for all the elective positions, they needed to be under a polling station within
a specific ward. Prisoners are always transferred from one prison to the other depending
on the duration of their case. The prisoners further expressed their concerns on their
perception on IEBC and the nature that the elections would be conducted. Most of them
believed that the elections would be rigged and that the ballot does not determine who
wins the elective seats. They further expressed that they believed that justice only
prevails for the rich class hence even the election will only be conducted to protect
interest of the upper class such those who have money to buy their way into government.
• It was also noted that IEBC has trained the prison wardens as voter educators, and its
assumed that the wardens would conduct voter education, however given the dynamics of
the relationship between wardens and prisoners, (Wardens address disciplinary issues
amongst prisoners) the prisoners felt that they would not be free to engage on the voter
education forums freely as they would with other people.

Community Forums

Initial implementation of the


Changamka project that took
advantage of major campus calendar
events such as graduation ceremonies
were able to reach out to members of
public. As result, campus ambassadors
received request to involve the
surrounding community in the
Changamka project outreach. At the
same time some campus ambassadors
UCSPAK campus ambassadors and IEBC officials saw it fit to further implement the progr-
facilitating community forums in Isiolo and
amin their localities most of which lacked
Siaya Counties
neighboring
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universities. Such was the case in Isiolo town. In a proactive effort UCSPAK reached out to local
administration with the assistance of National Steering Committee on Peacebuilding and Conflict
Management and IEBC to aid in the implementation in the community. The community forums
targeted common community meeting places such as markets, barazas (Community meetings
with local administration), women and youth group meetings among other common areas.

Activities carried out during the community forums included; voter simulation, presentations on
the electoral offences, illustrations on correct marking of ballot papers and polling day
procedure. Over 150, 000 people were reached in the outreach. During the community outreach,
60% of the participants were women. Due to the nature of the outreach, low literacy amongst the
members of the community, big crowds attracted and the alleged fear of their details being used
to rig elections only few participants were able to sign pledge sheets. Therefore, the total number
of participants provided were derived from those who signed the attendance and pledge sheets
and an estimated head counts provided by campus ambassadors directly involved in the
individual outreaches.

Region Group Number


Ndere Youth Group
Kopiyo Self Help Group
Nyanza/Western Ramogi Community Self
Help Group 5
Jorapogi Youth Group
Shinyalu women Group
Youth Empowerment
Nairobi Program (YEEP) 2
Isiolo Women Group
Narok Boda Welfare
Rift Valley Association 1
TOTAL 8
Table 7:Community Groups Engaged in Voter Education

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Inclusion

Mainstreaming Gender in the Project

There was a low interest


from women in participating
in political matters as
evidenced by the low
numbers of women
participants in initial forums
within campuses as compared
to their male counter parts.
University of Nairobi Kisumu campus ambassadors
facilitating a voter education forum

In reaction to this, during


subsequent mobilization of
participants for the forums,
campus ambassadors ensured
gender mainstreaming and
increased the number of women
engaged through mobilization
of participants from different

faculties especially those that Anslem Ochieng (Western Nyanza Regional coordinator)
offer course traditionally engages newly recruited KMTC Siaya students
considered to be feminine such as faculty of social sciences. Class representatives were also
engaged and through this approach, they were able to selectively target and mobilize more
women from their classes to attend the forums. Through Changamka branded giveaways inform
of makeup bags, female participants were directly targeted and provided with incentives to attend
to the forums. These efforts realized a 1.16% increase in the number of female participants
between initial and successive forums. The effort that realized inclusion of women in the project
was implementation in religious institutions which are considered to attract more women. The

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outreach within religious institutions saw the percentage of women who were engaged in the
outreach for the first time rise to 51.43% compared to 48.57% male participants as compared to
previous forums held.

Persons with disabilities

Campus ambassadors ensured involvement of persons with disabilities in the project


implementation through
purposefully collaborating with
special needs representatives within
the various campuses and managed
to include an aspect of voter
education in all forums organized
for special interest groups in the
campus calendar. For instance, Moi
university campus ambassadors
engaged PWDs in an overnight
musical extravaganza held in the
Moi University PWDs Musical Extravaganza participants university. It was however
pause for a photo with voter education posters
challenging for some campus
ambassadors to engage PWDs in the forums within their campuses citing a lack of training and
know-how on engaging with persons with disabilities.

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Local Community and Local Administration

During the community forums


initiative, campus ambassadors
collaborated with local
administration to carry out the
Changamka project in the
community. Some of the
targeted community forums
included chief meetings
(Barazas), a public platform
that brought local
Kisii University Campus ambassadors engaging
the county administration officers during a voter education administrators and residence in
in a public meeting (Barraza) in Kisii County
the community to address key issues affecting
them. During the Barazas, the campus
ambassadors were given the opportunity to
address the community on voter education
matters.
They also
distributed
fliers,
Changamka
branded

voter
Baraton University Campus Ambassador
passport and (Isaac Kipruto) distributing voter education
fliers to boda boda operator
Campus ambassadors
IEBC voter leading in walk encouraging guides among other materials developed for
voter youth to get out and vote education. Street marches were also organized
ensuring campus ambassadors reached even those members of the community not in attendance
at the Barazas due to various impediments. University students under the guidance of campus
ambassadors walked from one street to another with placards containing voter education

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messages and interacting one on one with members of the community addressing various
electoral matters.
With the assistance of local administration, campus ambassadors were able to gain access to
local markets where they engaged both the venders and their customers. This included joint
walks on election aimed at encouraging young people to get out and vote in the general elections.

The ambassadors used megaphones


to address the large crowds in the
markets. Correctly marked ballot
paper charts were also used to
explain to crowds how to mark their
ballot papers, fliers, IEBC voter
guides and Changamka branded
voter materials were distributed.
They were also able to engage with
different traders on the electoral
processes.
UCSPAK campus ambassadors voter education
sessions in Kakamega market during the
National Music Festival

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PROJECT PARTNERS
International Foundation for Electoral System (IFES)
• Provided Financial and technical support to the program
• Provided an office and mentorship to UCSPAK secretariat during and after the
implementation of the Changamka project.
• Assisted in building the capacity of UCSPAK by constantly offering advice and guidance
to emerging issues during the project implementation.
• Provided IEC materials and branded give always items used during the project.

Independent boundaries and Electoral Commission (IEBC)


• Supported Campus ambassadors during voter education exercise by sending IEBC
officials to the forums.
• Provided Some voter education materials and machines like KIEMS kits to be used
during the Election for voter simulations
• Assisted in hosting joint forums between institutions of higher learning and IEBC a
platform used to update students on the status of IEBC preparation in election and to
address students concerns on the electoral body.

Commission for University Education (CUE)


• Supported the project by officially endorsing it to run in institutions of higher learning in
Kenya. This was done by the Commission Chairman in Pwani University during the
official launching of the project. Consequently, the commission wrote a recommendation
letter to universities in the country.

National Steering Committee on Peace Building and Conflict Management (NSC)


• It provided a linkage between linkage between National government through local
administrators and UCSPAK during the implementation of Changamka project in the
community.
• It provided the campus ambassadors a platform to talk with community members during
‘UWIANO’; peace and cohesion meetings. (The UWIANO Platform for Peace is a
conflict prevention strategy that enhances collaboration between peace actors in the

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Kenya and act as a platform for both government and non-governmental organizations on
peace building and conflict prevention)

Interreligious Council of Kenya (IRCK)


• Assisted campus ambassadors to conduct voter education in religious institutions;
churches and mosque by requesting them to give campus ambassadors time campus
ambassadors during the main service to conduct voter education.
• Provided the opportunity to UCSPAK to introduce the project to senior religious leaders
during Dialogue Reference Group (Meeting of top religious leaders in the country).

MONITORING AND EVALUATION


This Section of the report presents how the project was monitored and evaluated about the
activities and achievements described.
The monitoring evaluation methodology framework for Changamka project was designed to
allow full involvement or participation of implementing Changamka project voter education
Campus ambassadors to track project results including achievements, outputs, and outcomes
from the activities and inputs of the project. Monitoring and evaluation process allowed the
project to collect feedback from the project beneficiaries who were youth students within the
institutions of higher learning. And other direct actors including IEBC, IRCK, institution of
higher learning administrations as well as other non-campus actors within the community such as
youth, women, the elderly which was unintended group though also participated in the project.

During the project cycle UCSPAK and partner (IFES) monitored progress and measure change
against the set project objectives, efficiency and effectiveness of the project using the campus
ambassadors’ activity reports, weakly UCSPAK activities progress reports, review meetings; to
harvest feedback, outputs, achievements, challenges, lessons learned, challenges and
outcomes.The reports also captured key indicators of the activities that included activity photos,
videos wicj were shared on social media for further engagement feedback, Through analysis of
the above reports the project was able to test the degree to which voter education activities and
other civic engagement interventions can be done with students in the institutions especially first
time voters as the main target group of the project. During implementation of the activities, pre-
evaluation and post evaluation questionairres were administered in some 8 institutions across the

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four UCSPAK regions to test the impact of the activities. Out of the 8 institutions, majority of
the students were able to answer corectly the same questions asked before voter education
trainings.
The M&E Officer took the lead in data collection on the performance indicators during
monitoring field visits and in a close working relationship with the project secretariat. There was
also project review meetings with IFES programs team and the campus ambassadors to capture
outcomes, lessons learned, and the overall progress of the project implementation process. The
meetings were used to identify success stories and best alternatives ways to address the
challenges experienced during implementation.

Achievements

• Changamka project was planned for 22 institutions of higher learning at the onset, a total
of 241 institutions participated in the project directly and indirectly during the
implementation period. A further 136 secondary schools and 18 primary schools were
also engaged during the national music festivals.
• Partnership with IEBC, Commission for University Education (CUE), Interreligious
Council of Kenya (IRCK) and Kenya Prisons department. This has helped change
perspectives on how to engage and work with young people. In turn UCSPAK has been
selected as the institution of choice by the IEBC to reach out to young people.
• Over 2 million people were reached through ground activation, social media, TV, and
radio shows. Most of these people were reached through channels not previously
explored and by young people. The table below shows the breakdown of outreach.
• Channels used Approximate reach
Media (includes social media, radio, TV and 1.8m
print)
Forums including campus, religious and 300,000 (15,340 agreed to sign pledge sheets)
prisons
NB: This are not actual statistics provided by the relevant authorities but estimates counted
during the outreach and indicated on social media reach
• Increased trust level between young people and the community with IEBC.

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Feedback during Data collection

Majority of young people engaged during the duration of the outreach shared that the exercise
was engaging and exciting to the students
that they proposed conducting of mock
elections exercise in their schools and also
in election of their student body officials.

UCSPAK M&E Officer Mr. Kevin I. Otieno


administering questionnaires to participants
after voter simulation exercise
Campus ambassadors were supported by
UCSPAK M&E team to collect feedback from

UCSPAK M&E Officer Mr. Kevin I. Otieno participants on the voter education and mock
interviewing a participant after voter
simulation exercise election exercise through questionnaires filled
after the voter education exercise and one on one interviews. Most of the participants highly
appreciated the program, citing the significance of the information acquired during the exercise.

On a rating scale of very poor, poor, good, very good, 90 % of the participants indicated that the
voter education session and mock exercise was very good for their professional and personal
development. From the feedback sessions, the following sampled comments were recorded from
participants;

Voting class
• “So far I have learned and seen things from different perspectives. It has opened up my
thoughts and I actually see myself applying what I have learned here on 8th August 2017”
said Vennesa Njeri a student from Kenyatta University
• “This is very good work and it will reduce on the number of spoilt votes during voting
process.” Said a lecturer from Technical University of Mombasa.

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• "The voter education is very good idea and we welcome it since this has enhanced knowledge
on electoral process and it has changed my attitude on the bad perception I had with IEBC.
They have clarified issues to me which have changed my mind to go and exercise my
constitutional right come 8th August 2017. Thanks to the initiators of this process." A student
from GREATSA University narrated.
• "Voter education and sensitization on the electoral system are of great interest to me since I
have been chosen to be an observer for UN in Kakamega County and am beginning to explore
the underlying issues that cause tension during election days that even trigger violence." Said
by a UN election observer deployed to Western Region.
• “The process is very good and I wish the team could go to local communities and enlighten
people and this would assist in choosing good leaders who have development oriented
manifestos.” Said by Mr. Alex Wafula, a local administrator in the area.

Other opinion from voting class


• “Although I appreciate the team for the good work in giving us knowledge on the electoral
procedures, I have a divergent opinion because you know that IEBC have been rigging
elections. It was only in 2002 when the ballot contributed in deciding the leaders for Kenyans.
The allegations have been in public domain in the media over IEBC plotting to support
initiatives to rig elections such as allowing dead voters on the data base. ``I don’t trust IEBC
full stop”. Said by Dr. John Ondieki

Opinion from student participants of the non-voting age category on the usefulness of the
information provided
• “I will use the information to vote in the next election in 2022 and also educate my
grandparents at home who do not know how to vote.” Said by Aisha Abdallah from
Mama Ngina Girls high school.
• “Not yet a voter but will use the information to educate my community members since
the schools will be closed some days to Election Day.” Promised made by Simon
Nyagah from Kanga High School.

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Challenges

Myths and Perceptions on IEBC


Based on past experiences and fears around voter rigging a substantial proportion of forum
attendees failed to provide their details on attendance and pledge sheets. The ambassadors
received major challenge in ensuring the forum participants sign the attendance sheets and
pledge sheets. Many participated in the forums but were not captured in the reports since the
reports only captured those participants who accepted to sign attendance sheets or pledge sheets
and details recorded.

This challenge was addressed by changing the structure of the pledge sheet (See Appendix 10)
excluding the details such as identity card number and polling station. The IEBC officials also
clarified that the phone numbers provided couldn’t be used to rig elections.
Voter apathy among a section of young people
Low turnout of female students in the voter education exercise. The youth (students) believed
elections outcomes are already predetermined with some of them indicating that a credible
election in Kenya was conducted only in 2002 and since then, the ballot has not played key role
in determining who gets elected. Most women showed little interest in political issues and IEBC
/ Voter engagement talks. This affected the expectation of project 50% of the participants in the
events being female.
Division of students along Political Lines
The political environment was divided between the two major political parties NASA and
Jubilee parties. Participants who were affiliated to either side of the divided advocated for
different messages and thus in some instances made the work of the Changamka campus
ambassadors harder as they held onto false information and were confrontational when
approached with the truth. The ambassadors took a neutral stance on political matters during
forums and used theater to propagate messages of neutrality among students addressed this
challenge. This included spoken word where the students with such talent composed and shared
messages tailored towards encouraging the students to participate meaningfully in political
process and get out and vote.

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Lessons Learnt and Best Practices

• It was demonstrated that an organization formed by students (UCSPAK) could mediate


and facilitate dialogue between the students’ body and the national electoral body.
• There is goodwill from the youth students’ population to engage sensitization on electoral
processes in Kenya and activities geared towards peaceful elections.
• There is a need for caution when approaching students on voter education due to a lack of
trust in the electoral body and the aspersion cast on the electoral body. Young people
expressed their uncertainty during interactions with IEBC officials on a promise to
deliver free, fair and inclusive electionsin August 2017.The Changamka campus
ambassadors were able to overcome this using the neutral approach to the forums and
general political matters.
• Peer to peer engagements through youth (students) coordinated activities is the best
approach in assisting young people (student) change attitude and actively participate in
electoral and peaceful processes. Peers engaged freely, and the message was delivered
more convincingly.
• Young people are willing to engage in political processes when accorded the
opportunities to do so. This can be in the form of forums or platforms that they can use to
engage elected leadership within their communities.
• The convicted members of the society in prisons across the country are very much
interested in exercising their constitutional rights of voting and are willing to fight for the
same rights in the courts of law.
• There exists an informational gap between the members of the public in the counties and
smaller polities, which can be filled by availing information via ambassadors hailing
from these areas.
• An underrepresented sector of the community such as women can be reached by carrying
out the sensitization through some settings

Overall Changamka Project Outcomes

• IEBC team were mobilized, and conducted voter verification in Strathmore university
where 200 students verified hence contributing to an increase in number people verified
across the country.

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• Increased awareness of voter verification and role of youth in peaceful election through
distribution of messaging on voter education using branded IEC materials which included
voter`s passport, branded t-shirts, posters, flyers, and placards
• 15,340 participants during voter education expressed commitment to participate and
maintain peace in the forthcoming election through signing pledge sheets
• During voter education process, Changamka campus ambassadors received invitations
from local community organized groups such as churches, women/men groups (Chama
groups). They mobilized technical, financial and moral support from UCSPAK and IFES
to conduct voter education and elections assimilation exercise
• There was increased recruitment and training of youth students as Changamka campus
ambassadors to support in the electoral sensitization process.
• UCSPAK secretariat and IFES collaborated in mobilizing IEBC officials both at the
county level to participated with Changamka campus ambassadors in the electoral
sensitization process.
• Changamka campus ambassadors mobilized peers, increased engagement on social
media, and used their twitter handles and Facebook pages to counter fake news
messaging and electoral violence messaging on social media platforms aimed at
radicalizing the minds of users towards engaging in violence and hate. They were
involved in verification of the sources of such messages and alerting users of social
media on such unauthentic news followed by peace messaging.
• Some Changamka campus ambassadors were invited and engaged on different
mainstream media channels and radio stations to discuss issues relating to women active
participation in politics. These included dialogue with the public on issues around free,
fair and credible elections as well as engagement on public meaningful participation
especially from youth and women in Kenya. Changamka campus ambassadors involved
IEBC in most radio station engagements. These Changamka campus ambassadors include
among other, Angel Mbuthia, vice student leader the University of Nairobi, Mary Atieno,
a member of the University of Nairobi student council as well as Ruth Ambogo from
Strathmore University who were majorly engaged on NTV media platform. Grace Nteere
from UCSPAK secretariat also joined other Changamka campus ambassadors after the

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Isiolo County outreach forums to dialogue on community radio stations in Isiolo called
Shahidi FM to address peace and election issues.
• On August 2017, UCSPAK formalized and strengthened its existing partnership with
IEBC to facilitate strong coordination structures and mechanisms with comprehensive
frameworks of information sharing and stakeholders’ collaboration and engagement on
electoral processes in Kenya.
• On Wednesday August 2017 and16 October 2017 at Nairobi Safari Park Hotel, UCSPAK
collaborated with IEBC to conduct youth (students) stakeholders’ forum on the status of
preparedness for the 2017 fresh presidential election in Kenya. The forum attracted 200
students mainly drawn from students’ leadership in the institutions of higher learning
across Kenya to have a constructive engagement on participation on the presidential
election and the need to maintain peace before, during and after the scheduled
presidential election.
• On Sunday October 22, 2017, UCSPAK partnered with other peace actors to publish
peace messaging on print media (Sunday Nation) titled, Mother`s Cry to the Nation with
theme to Promote Peace, Justice, and Reconciliation in the Nation which has been
polarized as a result of political stalemate leading to violent demonstrations, political and
constitutional crisis. These peace actors included; Pamoja for Transformation, Act
Kenya, Safer world Kenya, Mercy Corps, Africa Peace Point (APP), Life &Peace
International, Chemi, Horn of Africa Development Initiative (HOADI) & KECOSCE.
• Before the August 8 Elections, UCSPAK was able to bring together student leaders from
all the four select areas on the project in Nairobi for a breakfast meeting. The student
leaders held a successful press conference after addressing the nation and political players
on the need for peaceful elections. This was unprecedented as student leaders within the
Kenyan universities had never before been under one banner and reading from the same
script on matters politics as they tend to be influenced by politicians for support.

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Changamka project Opportunities


In addition to the structures and institutions used in the Changamka project, the following are
opportunities that can be used to engage students in voter education, youth engagement, and
peaceful elections.
a) Existing university radio and T.V stations: Changamka campus ambassadors in Kenyatta
University continuously used their community radio to engage with students and local
community on current issues, threats and remedial measures as well as the role of youth
on the scheduled 8th August 2017 elections in Kenya
b) Existing youth (student) program: Existing activities within individual institutions
calendar were used as platforms to encourage peer-to-peer engagement on the roles of
youths in the electoral process in Kenya.
c) The existenceof structures whose mandate and reach encompasses the student, for
example, National Music Festival and Intervarsity games.

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RECOMMENDATIONS
Based on the achievements challenges and lesson learned the following recommendations are
made to increase youth participation in electoral processes in Kenya:
a) Engagement of student-based organizations such as UCSPAK to facilitate and mediate
between key players in the electoral process
b) Youth (students) suggested that voter education should be a continuous process within
the institutions of higher learning and the surrounding communities. They indicated that
civic education on elections should continue even after elections to empower the society
with information on electoral processes and increased call to ensure peace in Kenya.
c) Increase engagement with the electoral body IEBC with young people and the public in
Kenya.
d) There is need for gender mainstreaming / affirmative action initiative to increase female
participation in political issues
e) Development of electoral training manual and materials tailored towards voter education
among students in the institutions of higher learning. These materials also act as a guide
for student council elections.
f) Scaling up voter education initiatives into more post-secondary institutions of learning
and sustaining its implementation to include the period between one electioneering period
and the other. This scaled up initiative should focus on students who show apathy to the
electioneering process. (E.g. female students) and areas with low voter turnout and
students with disabilities who might need facilitation to access the forums.
g) Development of mentorship program to promote students’ meaningful participation in
institutions governance processes and national politics and address issues including
division of students along political lines.

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Appendices
1. Data analysis of signed pledged sheets
2. Sample attendance sheet
3. Sample voter passports
4. Sample media messaging on print media
5. Campus ambassador framework of engagement
6. Details of trained ambassadors

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1. Data Analysis of signed pledge sheets/ Attendance sheets

2. Sample Attendance Sheet

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3. Sample Voter Passports

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4. Sample media messaging on print media

UCSPAK Peace messaging on mainstream media (Wednesday, 16 August 2017)


in collaboration with other stakeholders

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5. Framework of Engagement of Campus Ambassador


I. About
These were non-partisan students’ leaders and UCSPAK focal persons who were influential in
the Institutions.
II. Selection
These were students appointed from select universities that were part of the pilot voter education
initiative. 74 student ambassadors were trained as ToTs.
III. Materials and Training
IFES developed voter education booklets (referred to as Voter Engagement toolkit and Voter
Passport) that had graphic design by some of the ambassadors. The Voter Engagement toolkit
shared the some of the best techniques to get young people get involved and participate in
elections. The toolkit provided simple information on how to involve young people in the
electoral process. Further, the toolkit also dissed ways to plan and successfully implement a
youth voter engagement forum. There was also information on the electoral laws and processes.
The Ambassadors were taken through an orientation workshop and their role and responsibilities
demystified. The roles were shared with us, which was then disseminated to the Ambassadors.

IV. Conditions
• Non-partisan and no affiliation with any political party
• Neutrality in all duties undertaken as a Campus Ambassador
V. Roles and Duties
• Organizing voter education drives in their institutions to facilitate dissemination of
information.
• Identification of areas within their institutions that students gather around and plan for
voter education initiatives
• Facilitate inclusion of voter education initiatives in various co-curricular activities and
festivals on campus through different activities,i.e., skating,
• Coordination with Campus Administration for approval for conducting voter education
initiatives on campus
• Organizing workshops and/or talks for increasing access to information to students on
campus

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• Acting as a voter educator when called upon in neighboring community,i.e.,


churches/schools
• Partnering with other Changamka campus ambassadors from other institutions to
organize voter education events

VI. Honorarium
Changamka campus ambassadors will receive an honorarium equivalent to Kes 5,000 per month
or at least 3 activities per ambassador up to a maximum of Kes 10,000 over two months or 6
activities per person
VII. Coordination
Changamka campus ambassadors will be under the coordination of the IFES grantees as guided
and/or directed

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DETAILS OF TRAINED AMBASSADORS
6. Details of trained ambassadors
COAST REGION
COAST REGION
1. Pwani University
Name Phone Institution Gender County
Dima O. Hassan 0719518244 Pwani University M Kilifi
Shoka Wilson 0718 729323 Pwani University M Kilifi
Monicah Sau Mwaghogho 0707 567801 Pwani University F Kilifi
Kevin O. Lumumb 0719518244 Taita Taveta Univ M Taita Taveta
2.Technical University of Mombasa
Benadys Jelagat 0716 476858 Technical Univ-msa F Mombasa
Emmaculate Jemutai 0706 688833 technical univ-msa F Mombasa
Osiga phelix 0708 764151 technical univ-msa M Mombasa
3.Kenyatta University – Mombasa
Paul Wesonga Okoth 0717 569375 KU- MSA M Mombasa
Maimuna Sirayi 0712 795484 KU- MSA F Mombasa
Caroline Nakunda Mwaura 0711 144213 KU- MSA F Mombasa
Mandela Stephen 0700 268663 KU- MSA M Mombasa
4.Jomo Kenyatta University of Agriculture and Technology
Clinton Ephrahim 0717 659310 JKUAT – MSA M Mombasa
Maimuna Sirayi 0700 483360 JKUAT – MSA F Mombasa
Natalie Ogada 0723 939229 JKUAT –MSA M Mombasa
5.Garissa University
Yussuf Hassan Abdi 0701310998 Garissa University M Garissa
Geoffrey Oloo Ouma 0707567801 Garissa University M Garissa
Hassan Kathiyow 0700 844009 Garissa University M Garissa
NAIROBI REGION
NAIROBI REGION
6.University of Nairobi
Mary Ojwang 0712 112732 UoN F Nairobi
Angel Mbuthia 0718 067444 UoN F Nairobi
Simon Mungai 0711 687858 UoN M Nairobi
Beatrice WanjikU 0701146676 UoN F Nairobi
7.Technical University of Kenya Nairobi
Valerie Marani 0702455312 TUK F Nairobi
Pharis Jane 0717201924 TUK F Nairobi
Phoebe Mwangi 0729615504 TUK F Nairobi
Joseph Karururi 0715326778 TUK M Nairobi
8.Mount Kenya University
Bruce Makori 0702455312 MKU M Nairobi
Nicole Ndeti 0717201924 MKU F Nairobi

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Amos Osoro 0729615504 MKU M Nairobi


9.Muranga University
Kelvin Kiogora 0708 226305 Muranga University M Muranga
Henry Mwangangi 0702 798188 Muranga university M Muranga
10.Catholic University Of Eastern Africa
Name Phone Institution Gender
Ken Mutwiri 0791 759672 CUEA M Nairobi
Mark Aquilla 0729 957523 CUEA M Nairobi

11.Kenyatta University – Main Campus


Name Phone Institution Gender
Abigail Kaleli 713228372 KU Main F Kiambu
Berryl Naliak 792 862464 KU Main F Kiambu
Derick Ogonda 790166993 KU Main M Kiambu

Denis Mwangi 700632649 KU Main M Kiambu

WESTERN - NYANZA
WESTERN/NYANZA REGION
REGION
12. Masinde Muliro University Of Science And Technology – Kakamega

Okeja Brian 792236613 MUST M Kakamega

Omari Zachary 712830244 MUST M Kakamega


Michael Juma 724617393 MUST M Kakamega
Joanne Kanini 700767655 MUST F Kakamega

13. KISII UNIVERSITY

Migiro Shem Moffat 728018263 KISII UNIVERSITY M Kisii

Wilfred Ogoti 720970230 KISII UNIVERSITY M Kisii


Osano Lawrence 701186924 KISII UNIVERSITY M Kisii

14. Maseno University – Main Campus


Njuguna Faith 0725279775 MASENO UNIVERSITY F Kisumu
Linda Korir 0700380477 MASENO UNIVERSITY F Kisumu
Jane Njau 0727166286 MASENO UNIVERSITY F Kisumu
Chweya Arthur 0704140740 MASENO UNIVERSITY M Kisumu

15. University of Nairobi – Kisumu


Teresia Okumu 0722848990 UON KISUMU F Kisumu
Odero Geoffrey 0701286712 UON KISUMU M Kisumu
Kevin Ongito 0706875283 UON KISUMU M Kisumu
Mungai Elizabeth 0701025999 UON KISUMU F Kisumu
Aggrey Owino 0799156131 UON KISUMU M Kisumu

16. Great Lakes University –Kisumu


John Maramba 724799078 GLUK F Kisumu
Jared Nyalwalo 700609565 GLUK M Kisumu

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Anselnin Ouma 703667989 GLUK M Kisumu


17. Jaramogi Oginga University Of Science and Technology
Name Phone Institution Gender
Anthony Ochieng 704958734 JOOUST M Siaya
Jack Ouma Amollo 728837354 JOOUST M Siaya
Veronicah Akoth 715013118 JOOUST F Siaya
Lydia Anyango 796064816 JOOUST F Siaya

RIFT VALLEY REGION


18. Baraton University
Name Phone Institution Gender
Isaac Kipruto 0711471102 Baraton University M Nandi
Geoffrey Munga 0729580535 Baraton University M Nandi
19. Kabarak University
Edwin Wanjala 0792056408 Kabarak University M Nakuru
Joyleen Chepingeno 0710550657 Kabarak Uiniversity F Nakuru
Job Ngeno 0702734093 Kabarak University M Nakuru
20. Egerton University
Hilary Koech 0721100392 Egerton M Nakuru
Mokaya Onsase 0710112445 Egerton M Nakuru
Ruth Gakii Michuki 0708482331 Egerton F Nakuru
21. Moi University
Eugine Muchai 0723870697 Moi M Uasin Gishu
Faith Chimoli 0717559216 Moi F Uasin Gishu
Ruth Gakii Michuki 0708482331 Moi F Uasin Gishu
Leila Duale 07258434 Moi F Uasin Gishu
22. Kenya Highland University
Leonard Kirui 0724630638 Kenya Highlands M Kericho
Rowa Said 0792087560 Kenya Highlands M Kericho
Chepngetich Mercy 0790773982 Kenya Highlands F Kericho

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Increasing Electoral Knowledge


Among Young People In The
Institutions Of Higher Learning
In Kenya

Surported by

info@ucspak.or.ke

Universities and Colleges Students'


Peace Association of Kenya

UCSPAK Kenya

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