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Assignment 1ib
Assignment 1ib
Competition has always been central to the agenda of firms. Any MNCs can get competitive
advantage if they provide good quality of product with low prices. There are the following points
that may be help full to complete in the global market.
For example, a fast food chain will use consistent branding, but the menu adapts to
cultural tastes. The business model makes it possible access a huge market, while
maximizing potential within each individual market.