Professional Documents
Culture Documents
Professor Klein
SBS 300 – Major ProSeminar: Theory
24 February 2019
The purpose of this essay is to interpret Zeynep Tufekci’s main argument in Twitter and
Tear Gas: The Power and Fragility of Networked Protest and thoroughly elaborate the use of
social theories by the author in an attempt to explain to readers about the concepts of her book.
In this essay, various parts of Charles Lemert’s Social Theory: The Multicultural, Global, and
Classic Readings are also referred to with the intention to further illustrate Tufekci’s main claim
and to state interpretations of social theorists’ ideas that are mentioned in Twitter and Tear Gas
as accurately as possible.
Zeynep Tufekci introduces her readers to the progress and the status of social movements
amidst the advancement of digital technology and social unrest. Her main argument is that online
platforms such as Twitter, Facebook, Yahoo, and Google can play an important role in
contributing to a social movement’s success. However, they can also be targets of hacking,
censoring, and misleading information as an attempt to deceive, distract, and harass social
activists on the platforms, which explains the words “power and fragility” in the title of the book.
Tufekci utilizes and applies thinking from political, social, and economic theories. She also
forms a concept about groundworks from studies of communication, human development, and
psychology to demonstrate substantial examples for her readers to understand them thoroughly.
In Twitter and Tear Gas: The Power and Fragility of Networked Protest, Tufekci places
significant implications on the macroscopic perspective on cultural shifts and how digital
technology contributes to those changes. She mentions Jurgen Habermas, a philosopher and
sociologist who explores the dynamics of public spheres to explain the ever-changing power
relations, social structures, institutions, and technology in society. He is mostly known for his
development of critical theory and communicative rationality theory, which Tufekci uses to
elaborate on her argument in Twitter and Tear Gas. Habermas states that “… a considerably
rationalized lifeworld is one of the initial conditions for modernization processes. It must be
possible to anchor money and power in the lifeworld as media” (Lemert, 2016, p.375). Tufekci
interprets this as politics and the economy playing a role in networked platforms and those
platform’s role in altering the structures of politics and the economy over time. Our lives are so
intertwined with digital technology and we might underestimate the effect that it has on us and
how we are unconsciously changing the world around by being a part of it.
The author also brings up Charles Tilly several times to support her thesis. Charles Tilly
was a sociologist, political scientist, and historian who was mainly known for his writings on the
relationship between politics and society. Regarding his ethically implicated theories, Tilly’s
Future Social Science and the Invisible Elbow describes that “… assertions of social science’s
explanatory power regularly stir passions rarely seen in discussions of astronomy and geology:
they constitute claims to pronounce on the possibility assumptions of religious, moral, and
political doctrines” (Lemert, 2016, p.504). The difference between social science and natural
science is that the former studies humans and social structure, while the later studies the physical
world. The laws of men and society are a complex concept to explain due to their involvement
around man made factors. Tufekci simplifies that “… the best approach is not to seek unified
overarching answers, but to identify and delineate mechanisms and dynamics introduced by
these new technologies and how they entangle with political, social, and cultural forces, with the
aid of empirically grounded conceptual tools” (Tufekci, 2017, p.267). In other words, it is
tempting to go through the path of exploration and discovery, but one might get lost while
seeking for the wrong answers and forget about the real life and its changes as products of the
Charles Tilly’s ethically implicated theories tie to Amartya Sen’s theory of capacity.
Amartya Sen is an economist and philosopher who developed the capacity approach. Tufekci
uses this theory to explain why people are inspired by the idea of a happy and fulfilling life and
are determined to create changes in society. Sen’s theory focuses on the concept of human’s
ability to achieve social change. In Asian Values and the West’s Claims to Uniqueness, Sen
discussing the varying values in different society and their development throughout time. When
it comes to the globalization of economics, culture and rights, especially that of digital
technology, Sen states that “skill in computer use and the harvesting of Internet and similar
facilities transforms not only economic possibilities, but also the lives of the people influenced
by such technical change” (Lemert, 2016, p.480).This supports Tufekci’s main argument
regarding the role of technology in social movement. She states that people always strive for “…
opportunities to obtain education and live a healthy life, to be productive, to live well, and to do
things they care about” (Tufekci, 2017, p.192). The author of Twitter and Tear Gas is implying
that this theory ties to the book because it explains how and why people are passionate about
social changes and advocacy. The Arab Spring protest demonstrates the people’s wish for social
justice despite the violent response from the government. Essentially, it is the fact that people are
willing to be harassed, threatened, kidnapped, hurt, and even killed while fighting for their
causes that is important. The author highlights that even though sometimes number does play a
crucial part in social movements, other times, they do not and it is the spirit that attracts many
eyes.
In Social Theory: The Multicultural, Global, and Classic Readings, the author elaborates
on Anthony Gidden’s reflexive social theory, most often referred to as circular relationships
between cause and effect. The sociologist is known for his theory of structuration and his
Gidden’s study expresses that “… modernity opens new and different opportunities for human
fulfillment. Moderns may be displaced from local communities, but they are re-embedded in
world culture in ways that can be deliberating” (Lemert, 2016, p.375). This statement is indeed
true, considering how many activists look to online networked communities on Facebook,
Reddit, or Yahoo to start and/or participate in social movements. Tufekci also agrees with
Lemert, further elaborating that “for most of human history, one’s social circle was mostly
confined to family and neighborhood because they were available, easily accessible, and
considered appropriate social connections. Modernization and urbanization have eroded many of
these former barriers” (Tufekci, 2017, p.10). Now that many people have the option to socialize
and communicate on online platforms such as Facebook, Reddit, and Twitter, their circle cycle
can be expanded, and they can become more independent. However, in places where certain
tools of communication are restricted, for example, China where Facebook is banned and North
Korea where access to Internet is restricted, it is difficult for others to be rely on anyone else
other than their families and neighbors. However, China has less restrictions compared to North
Korea. Sina Weibo, the Twitter of China and Youku Tudou, the YouTube of China, even though
heavily monitored by the government, still are hugely popular and efficient.
Thorstein Veblen is an economist and sociologist who is known for the signaling theory.
Tufekci uses conspicuous consumption, a form of signal theory, to explain why there is such a
great emphasis on materialism in our society. The author simplifies the theory by giving the
example of her students preferring chemically identical lab diamonds over expensive diamonds
because they only needed to give off the impression of possessing something precious, not
necessarily know that they owned something precious. “As individuals, we frequently must
judge the potential outcome of an interaction on the basis of our best reading of the situation”
(Tufekci, 2017, p.201). The author conceptualizes this concept as small number of protestors not
equaling to lesser power, and great number of protestors not equaling to more power. For
example, the 150 people who were protesting the police at Tahrir Square on January 25, 2010
were enough to send the message that the population was dissatisfied with the government and
Zeynep Tufekci uses real-life situations as examples of social theories so that it is less
complicated for readers to understand. I think the author does an excellent job at introducing her
readers to theories and the concept of her book. The author thoroughly explains and
demonstrates the connection between social media and contemporary political activism, along
with theories, to better inform and educate readers on the topic. She succeeds in giving insights
on complicated subjects and delivering the universal message that the long-standing trends in
culture, politics, and civics in many protest movements that have changed with the recent
technological affordances.
References
Lemert, Charles. Social Theory: The Multicultural, Global, and Classic Readings. Boulder:
Westview Press, 2016.
Tufekci, Zeynep. Twitter and Tear Gas: The Power and Fragility of Networked Protest. New
Haven & London: Yale University Press, 2017