DAYALBAGH EDUCATIONAL INSTITUTE

LAKSHMI PRIYA
th
MBA 8 Module
Roll No.: 1853364
Date: 14-05-2020

Special Assignment

Please answer the following questions by filling in the blanks where required and by ticking the
correct answer out of the choices provided where applicable.

1. Strategy is developed by the visionary chief executive in --------------------------mode of

strategic management.
a. Planning mode
b. Adaptive mode
c. Strategic mode
d. Entrepreneurial mode

Ans.: (d) Entrepreneurial mode

2. Stability strategy is a ----------------------------strategy.

a. Corporate level
b. Business level
c. Functional level
d. Strategic level

Ans.: (a) Corporate level

3. Marketing strategy is a --------------------------------type of strategy.

a. Business level
b. Growth level
c. Corporate level
d. Functional level

Ans.: (d) Functional level

4. What do cash cows symbolize in a BCG matrix?

a. Remain diversified
b. Invest
c. Stable
d. Liquidate

Ans.: (c) Stable

5. What are guides to decision making?

a. Rules
b. Procedures
c. Goals
d. Policies

Ans.: (d) Policies

 DAYALBAGH EDUCATIONAL INSTITUTE
LAKSHMI PRIYA
th
MBA 8 Module
Roll No.: 1853364
Date: 14-05-2020

6. Low cost, differentiation and focus are examples of:

a. Corporate strategy
b. Operational strategy
c. Business strategy
d. Functional strategy

Ans.: (c) Business strategy

7. Porter’s generic strategies are:

a. Low price, differentiation, focus
b. Cost leadership, differentiation, cost focus, focus differentiation.
c. Price leadership, differentiation, focus
d. Low cost, differentiation, focus differentiation

Ans.: (b) Cost leadership, differentiation, cost focus, focus differentiation

8. Ansoffs growth vector matrix is used for :

a. Analysing the different strategic directions an organization can pursue.
b. Analysing the balance of the portfolio.
c. Assessing whether the corporate parent is adding value
d. Assessing the market share of the business.

Ans.: (a) Analysing the different strategic directions an organization can pursue

9. The understanding of what key element is essential for successful strategic planning?
a. Understanding the needs and expectations of the stakeholders
b. Understanding competencies
c. Understanding the process of strategic change
d. Understanding how to plan.

Ans.: (c) Understanding the process of strategic change

10. --------------------- is the process through which an organization evaluates its capability so as
to have competitive advantage at the market place.
a. Environmental analysis
b. Organizational analysis
c. Industry analysis
d. Business analysis.

Ans.: (b) Organizational analysis