Professional Documents
Culture Documents
College of Engineering
Civil Engineering Department
CE 308-Intellectual Property
RELMÓ S.A.
Background
Soybean “variety” (Lowest known rank for the plant grouping within
a single botanical taxon.)
Business strategy concentrates on the plant seed mainstay crops:
soybean, wheat and maize through production and selling.
Central office at Rosario, Santa Fe.
It can be found around Rosario, within 200 kilometre radius, the
most important soybean producing-exporting in the world.
Manage properly the business through Intellectual property and
establishing partnerships with domestic and international
companies and institutes. Through these, they have successfully
develop and grow the business.
Plant Varieties
The Argentinean Law No. 20247/73 on seed and phytogenetic
creations of March 30, 1973.
Article 1 states that: “The purpose of this Law is to promote
efficient activities in the production and marketing of seed, to
provide agricultural producers with the guarantee of the identity
and quality of the seed they acquire and to protect property in
phytogenetic creations.
The Argentinean Association of Protection for Plant Breed (ARPOV)
deals with the defense of rights and provides the possibility for
collection royalties for IP rights holders
The accession of Argentina is the 1978 Act of the International Union
for the Protection of New Varieties Convention (UPOV Convention)
plays an important roles in the development of companies.
The genetic improvement of soybean was one of RELMÓ’s major
areas of work.
The company was challenged by the Monsanto in mid-1990s, when
they started commercializing the Round-up Ready (RR) gene in
Argentina.
Monsanto – A multinational agricultural biotechnology corporation
RR technology allows the use of herbicide without any adverse
effect on the crops
RELMÓ signed a testing agreement with Monsanto to work for a
maize variety, MON 810, in which based on Bt gene.
BT gene - Gene of a natural bacteria that produces a protein
toxic to certain types of insects.. Used to protect crops from
certain insects.
Flow of RELMÓ’s licenses and services
with domestic
and
foreign
partners
Trademarks
RELMÓ has registered over a dozen trademarks.
Most important ones are: RELMÓ, TECNOSOJA,
TECNOTRIGO and TECNOMAIZ.
Trademark registrations are done primarily for the domestic market
with Argentina’s National Institute for Industrial Property (INPI).
Licensing
The license agreements linked to IP has allowed the RELMÓ to grow.
Agreement with the National Institute of Agriculture Technology (INTA) of
Argentina:
This agreement has allowed RELMÓ to produce hybrids and INTA to
receive percentage of royalty.
The INTA provides germplasm, installation and technical staff while
RELMÓ covers the operating expenditures.
Licensing Agreement with the National Livestock Research Institute (INIA)
of Uruguay:
This provide INIA and RELMÓ an agreement in which they have an
exclusive rights over the license for their respective varieties. Wheat
varieties from INIA and soybean varieties from RELMÓ. This made the
both companies a good commercializing opportunity.
Partnerships
Partnership with Delley Semences et Plantes (Seeds and Plants)
S.A. (DSP) of Switzerland: RELMÓ established a commercial
relationship with DSP in Switzerland. This have included the whole
South America on licenses for varieties of wheat and the training of
RELMÓ staff in Switzerland on technical collaboration
The agreement allowed RELMÓ to access the Argentinean market
with high quality wheat varieties.
Mato Grosso (MT Foundation) - a private organization of research
for the development of new forms of cultivation for soy and cotton.
Partnership with the Mato Grosso Foundation (FMT) of Brazil:
Brazil and Argentina constitute a major market for the production of
soybean in the world.
This joint project does not involve any licenses, but an ambitious joint
development of varieties and research on disease resistance, as well as
cultivation technology.
independent company that researches, develops, produces and markets
seeds with high yield potential of Corn, Soy, Wheat and Sunflower.
Integration with Sursem S.A.: In April 2009, RELMÓ reached an
agreement with Sursem S.A., another Argentinean seed company.
The distribution of seeds for RELMÓ in Argentina was under the
responsibility of Sursem.
For its part, RELMÓ will be integrated into Sursem and will focus on
research programs and improvement of soybean and wheat to meet
Argentinean requirements. It will at the same time continue its
technology exports to neighboring countries.
Business Results
RELMÓ has started as a small family business.
Came a long way to establish itself as a pioneer in the genetic
improvement of soybean in Argentina.
The partnership strategy that RELMÓ pursued not only enabled it
to retain its market position in Argentina, but also provided it with
improved plant varieties, access to foreign markets and
consequently higher revenue.
The integration with Sursem allows RELMÓ to concentrate more in
research and development while at the same time assuring it of the
much-needed market access at home and abroad.
Key Success Factor: Licensing Contracts
Linked to Intellectual Property