UNIVERSITY OF GHANA

BSc. ADMINISTRATION
DEPARTMENT OF ORGANISATION AND HUMAN RESOURCE MANAGEMENT

• Index Number: 10629890

• Name of Lecturers: Dr Saviour Ayertey Nubuor

• Title of assignment (Examination): SECOND SEMESTER EXAMINATIONS: 2019/2020

• Course code & title: UGBS 402: BUSINESS POLICY

• Date of submission: 17th June 2020.

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A)

BLING BODY GYM ENTERPRISE

DESCRIPTION
Bling Body Gym is a superb fitness centre. We aim to make exercise exciting and eventually
empower you to let your body shine.

ACTIVITIES OF BLING BODY GYM

 Aerobics/ ABS
 Mixed Dance = Azonto, Hip-Hop, Reggae, Afrodance, Salsa, Zumba
 Yoga
 Circuit Training
 Taeboo
USING THE FRAMEWORK FOR DESIGNING ANNUAL OBJECTIVES
 Construct a KPI (Key Performance Indicators) using the SMART framework
 An example KPI could be to increase sales figures by 25% compared to last year.

SMART SHORT -TERM (ANNUAL) OBJECTIVES

FRAMEWORK

SPECIFIC Increase sales (new enrolment) figures by 25%.

MEASURABLE We measure our progress through monthly reporting, and it shows if we reach
our target or not.
ACHIEVABLE We increased our customer sales (new enrolment) last year by 20%; we believe
the 25% target is achievable.
RELEVANT Increasing sales is key for business growth, which would be an overall business
objective.
TIME BOUND Comparing year on year.

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B).

CORPORATE BODY MCDAN SHIPPING COMPANY

GOAL To double the revenue from services businesses like Cargo Handling,
Haulage, Warehousing to GH₵ 50 million by 2025
TARGET To achieve revenue from services businesses like Cargo Handling,
Haulage, Warehousing to GH₵ 10 million by 2020

ANNUAL To achieve revenue from services businesses like Cargo Handling,

OBJECTIVE Haulage, Warehousing to GH₵ 10 million by 2020
LONG TERM To double the revenue from services businesses like Cargo Handling,
OBJECTIVE Haulage, Warehousing to GH₵ 50 million by 2025

PUBLIC NATIONAL COMMISSION FOR CIVIC EDUCATION (NCCE)

SECTOR
INSTITUTIO
N
GOAL To provide a frontline civic educator to lead the process of public education
across the eight (8) regions in Ghana in 2025.

TARGET To provide a frontline civic educator to lead the process of public education
about Covid-19 across the four (4) northern regions in Ghana in 2020.

ANNUAL To provide a frontline civic educator to lead the process of public education
OBJECTIVE about Covid-19 across the four (4) northern regions in Ghana in 2020.

LONG To provide a frontline civic educator to lead the process of public education
TERM across the eight (8) regions in Ghana in 2025.
OBJECTIVE

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 NGO MTN GHANA FOUNDATION
GOAL To enhance the living standard of the citizenry through appropriate and
sustainable corporate social responsibility interventions in communities in Ghana
where MTN operates.

TARGET The MTN Scholarship in Ghana 2020 wishes to cover the cost of Tuition,
Accommodation and a Stipend for books and other relevant reading materials of
brilliant but needy students.

ANNUAL The MTN Scholarship in Ghana 2020 wishes to cover the cost of Tuition,
OBJECTIVE Accommodation and a Stipend for books and other relevant reading materials of
brilliant but needy students.

LONG TERM To provide a broad community impacting and supporting national and
OBJECTIVE international development priorities in Ghana by 2030.

C).
1. The business policy helps establish a corporate culture.
For example, Google has an employee-driven corporate culture, meaning that parents
can adjust schedules around child-care hours.

2. It helps identify a better solution to problems.

Example: Jumia Ghana has a 7-day return policy.

3. Business policy a better understanding of the organization and strategy.

Example: Policies might lead to benefit the organization and improvement in job
performance.

4. It guides the managers in performing their work and helps deal with the complexities and
constraints of a real-life business.
Example: Policies lead to a better understanding of complex interaction for a learner.

5. It also states a clear understanding of the business environment.

For example, managers welcome new suggestions and quickly implement them.

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 REFERENCES
 Davoren, J. (n.d.). your business azcentral. Retrieved from corporate longterm objectives:
https://yourbusiness.azcentral.com/corporate-longterm-objectives-11098.html

 Proctor, P. (2020, February 25). Ten SMART Goals Examples for Small Businesses in 2020.
Retrieved from fitsmallbusiness: https://fitsmallbusiness.com/smart-goals-examples/

 Blingbody gym. (n.d.). Retrieved from Description of Blingbody gym:

http://www.blingbodygym.com/

 McDan Shipping Company. (n.d.). Retrieved from McDan Shipping Company:

http://mcdanshipping.com/services/movable/

 MTN Ghana Foundation. (n.d.). Retrieved from MTN Ghana Foundation.:

https://scholarship.mtn.com.gh/

 National Commission for Civic Education. (n.d.). Retrieved from National Commission for Civic
Education: http://mcdanshipping.com/services/movable/

 Plan your online business strategy. (n.d.). Retrieved from Google Digital Skills for Africa:
https://learndigital.withgoogle.com/digitalskills/course/digital-marketing/lesson/146#!/practice#
%2F

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