Opportunity:

 Beximco Pharma is a big pharmaceutical company having 2700 plus employees. It has
more chance to move forward and get more success. This 2700 plus employee and their
spirit is a strong opportunity for Beximco Pharma.

 Beximco Pharma has a strong brand image. Beximco Pharma is known by national and
international countries. This is a great opportunity for Beximco Pharma to take the
advantage. They can improve their situation by exporting their medicine and medical
accessories to more countries. They can make their business broader.

 Square Pharmaceutical Limited has total 5000 million taka capital and Beximco has total
9100 million taka capital. Although Beximco Pharma is third ranked in domestic country
but they have a good chance to be the first ranked pharmaceutical industry in Bangladesh.
They have to try harder to be the first ranked pharmaceutical company.

 Beximco Pharma is approved and registered by Austria, Australia, European Union, Gulf
nations, Brazil, France, and Chile and they imports Beximco Pharmacies medicines and
medical accessories. Beximco Pharma can take the advantage by exporting their medicine
to some other country. Currently Beximco Pharma exports their medicine to 45+ country
and they can increase the number.

 Beximco Pharma works with some social welfare organization and does some corporate
social responsibilities. They gives advertise for introducing their new product. Beximco
Pharmas fame and advertise is an opportunity for Beximco to get more success.

 Beximco Pharma is the largest pharmaceutical exporter company of Bangladesh.

Beximco Pharma is the only company who receives National Export Trophy (Gold
Trophy) and the highest national accolade for export, for record three times. This is a big
opportunity for Beximco Pharma to focus on everyone.

Threat:

 Beximco Pharma’s production industry is a cause of environmental pollution in

Bangladesh. Some of their production industry is in urban area which pollutes combined
air, water, sound and soil. Peoples of that area may sue against those production
industries for environmental pollution. It’s a common threat for any production industry.

 As a Bangladeshi pharmaceutical company Beximco Pharma is third ranked

pharmaceutical company. Upper ranked pharmaceutical companies are Square
Pharmaceutical Limited and Incepta Pharmaceutical Limited. As competitor these two
 pharmaceutical companies are great threat for Beximco Pharmaceuticals Bangladesh
Limited.

 Political threat is now the biggest threat for Beximco Pharmaceuticals Bangladesh
Limited. The political condition of Bangladesh is now in an awkward position. Beximco
Pharma is victim of regular strikes. Beximco Pharma’s import, export, transaction is
hampered because of regular strikes. Beximco Pharmas business is now in a great threat.

 Although Beximco Pharma’s maximum medicines are popular in market, some of the
competitors are donating doctors to suggest their medicines to the patients. Competitors
are trying to run their products by donating doctors. This kind of illegal system keeps
pressure on Beximco Pharma. This is a common threat for any pharmaceutical company
in Bangladesh.

 New comer in pharmaceutical business is always a threat for old companies. Although
Beximco Pharma is a well renowned company, new comers like ACME Laboratories
Limited, Beacon Pharmaceuticals Limited, Unimed & Unihealth Manufacturers Limited,
Pharmadesh Laboratories Limited etc. are allowed as threat because they already have
introduced some good products.