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Customer Care

Understanding Queues
♦ Even when your ‘ability to cope’ exceeds average demand
you’ll still get queues – because of variations on demand
(arrival rate)
♦ The queue lengths WILL be as follows:

Capacity Length Example

• 95% 20 Airport

• 90% 10 Post Office

• 80% 4 McDonalds

• 75% 3 Supermarket

• 50% 1 Petrol
♦ C - If the customers are happy (queue =1) then
management will be unhappy because utilisation will be
only 50% and costs will be double what they could be
♦ M - If management are happy (90% utilisation) then the
customers will be unhappy (queue = 10)
♦ Halving “waste” doubles the queue

Utilisation: 80% ! 90% 90% ! 95%

Waste: 20% ! 10% Waste 10% ! 5%

Queue 4 ! 10 Queue 10 ! 20

♦ Sensitivity – if waste reduces by just 10% the queues can


double!
♦ Plan in some spare capacity (and the money for it!) so you can
provide a service that copes with variations without queues
building up
♦ Be able to transfer people from quiet areas to areas which
have a queue

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