Assignment 3

Q2) Guesstimate- On an average how much money is withdrawn from ICIC Bank
ATM in India daily
A:
Population of India 130.00 cr Assumed
Population in Urban 0.40 52 cr Assumed
Working Class 0.70 36.4 cr Assumed
Cards with Working Class 0.70 25.48 cr Assumed
Non-Working 0.30 15.6 cr Assumed
Cards with Non-Working Class 0.10 1.56 cr Assumed

Population of Rural 0.6 78 cr Assumed

Working Class 0.5 39 cr Assumed
Cards with Working Class 0.5 19.5 cr Assumed
Non-Working 0.5 39 cr Assumed
Cards with Non-Working Class 0.01 0.39 cr Assumed
Total no. of cards 46.93 cr
No. of ICICI Cards 0.2 9.386
No. of Debit Cards 0.7 6.5702 cr
Assuming uneven withdrawal like more in month start
and less in month end a person would withdraw 30k on
an average/month(Rs1000/day) 1000 Rs 6570.2 cr

Q3) PESTEL of Bharti Airtel

•Indian Telecom has 3 Players.

Political •There is monopoly due to less competition

•During covid, WFH and online education has led to increaxse in Wi-Fi customer base
Econom •One of the few booming industry during pandemic
ic
•Helped customers to connect in this crucial time, personally and professionally
Social •All the OTTs are accessed through Wi-Fi or Data connection for entertainment

Technol •IoT and 5G technology are in the way which will benefit all the industries
ogy
•Few concerns due to radio waves which can harm human body and other living beings
Environ
ment
•Old AGR issues, spectrum auction, IUC issue between Airtel and JIO.
Legal •Site planning and approval issues