IBM Public Cloud

Delivering uniquely differentiated value

1 1
IBM Cloud is one of the top three cloud platforms being
considered to run enterprise workloads
Making Cloud
Emphasis has Personal
been on simple migration and innovation…
Unforeseen challenge #1 Priority for enterprise Unforeseen challenge
digital transformation
Increased TCO / Modernize existing Integration, security,
lock-in from lift & shift applications governance challenges

Driver Outcomes Driver

Cloud entry point
Lower Capex Greater business agility Building with new tech
Access to data for insights
emphasis to-date

Migrate Modernize Innovate Manage

Lift & shift Update using Build new Integrate
applications and containers and cloud native and manage,
workloads microservices applications multicloud

3 Sources: McKinsey study / Forrester study © 2019 IBM Corporation

I

Client example of a workload transformation

Write and Develop Migrate AIX IBM Cloud Paks

Apps quickly on Apps to for Red Hat
Kubernetes using POWER OpenShift
Cloud Foundry on IBM Cloud

1 2 3 4 5 6

Develop and deploy

Lift and shift Containers and Red
cloud native apps at
VMware workloads Hat OpenShift
hyperscale with 190+
to IBM Cloud on IBM Cloud
API driven interfaces

4
Key Considerations for Public Cloud

Clients Have They Need

⎻ Demanding business stakeholders
⎻ A heterogeneous IT landscape
⎻ A need to accommodate
⎻ Cloud native
⎻ VMware, SAP
⎻ x86, Solaris, Power, AIX, IBM i
⎻ Full control over your data
⎻ Portability. No vendor lock in
⎻ Security across a complex, hybrid environment
⎻ Overcome skills shortage through automated management
⎻ Better control over cost, especially for data & storage intensive
workloads
⎻ Industry Expertise, to help with the journey

Why would you think about another cloud?

We Evolved
Open Innovation Security Leadership Enterprise Grade
IBM Cloud 2.0: The most open and secure public cloud for business

Open Security Enterprise Highest level of Encryption

Innovation Leadership Grade FIPS 140-2 Level 4

Isolation for Cloud Native

• API Services that are cloud • Highest compliance for • #1 VMware public cloud ROKS & Containers on BareMetal
delivered data encryption 2,000 clients
Enhanced Availability SLAs
• Kubernetes on IBM Cloud: • Cloud migration for HA: 99.99%, Non-HA: 99.9%
1k+ clients, 19k+ clusters • Configurable so that even Power AIX, IBM i, Z, SAP
in production IBM cannot see your data and mission critical Higher SLA payouts vs Market
25% of monthly @60 min
• Major contributor to cloud • Edge-to-cloud threat • Broadest portfolio of
native open source work: management with IBM compute instances, No Cost Bandwidth b/w Regions
Istio, Knative, Razee, etc. security integration including Power & X86 Significantly lower TCO

Audit Transparency to Bare metal

Traceable Serial number compliance

Full Control to Bare metal level

Full admin control of compute
Good Design Good Design Customer Choice Stratus Award
Award for VPC Award for API Connect Award for Cloud IaaS for User Experience

6
2020 IBM Corporation
Gartner Peer Insights Customers’ Choice and Voice of the Customer
IBM Cloud full-stack platform
IBM Services AI Analytics
Watson Studio Watson Language Watson Speech to Text Data Refinery Analytics Engine Master Data Mgmt.
Application Services Translator
Watson Knowledge Watson Text to Speech Watson Machine Apache Spark (MDM) on Cloud
Business Process and Catalog Watson Nat. Language Watson Personality Insights Learning Information Server on
Classifier Decision Optimization
Operations Watson Assistant Watson IoT Platform Deep Learning Cloud
Watson Nat. Language Db2 Warehouse on
Watson Discovery Cloud Streaming Analytics
Business Resiliency Understanding
Services
Security DevOps Mobile
Business Strategy and
Design Activity Tracker Certificate Manager Continuous Delivery Availability Monitoring Workload Scheduler Mobile
App ID Hardware Security Module Continuous Release Cloud Developer Console DevOps Insights Foundations
Cloud Services Globalization Pipeline for Apple Log Analysis
Network Security Hyper Protect Services App ID
Digital Workplace Cloud CLI Cloud Event Management Monitoring Mobile Analytics
SSL Certificates Identity Access Mgmt.
Services Multi Cloud Push Notifications
Manager
Network Services
Databases Integration VMWare IoT
Security Services
Cloudant Db2 Warehouse API Connect MQ on Cloud Secure F5 on IBM Cloud IoT Platform
Technology Consulting IBM Cloud DBs Informix on Cloud App Connect IBM Cloud DB for Virtualization Fortinet on IBM Cloud Weather Data
Services Db2 Hosted Lift Aspera on Cloud Rabbit MQ Veeam on IBM Spectrum Protect Plus on APIs
Direct Link Cloud IBM Cloud
Technology Support Db2 on Cloud Mass Data Event Streams
Services Migration Secure Gateway VMWare Horizon on Zerto on IBM Cloud
IBM Cloud

Compute Networking
Skytap
Cloud
on IBM Storage
Bare Metal Servers Container Registry WAS on Cloud Block Storage
Internet Services CDN
Cloud Virtual Servers Kubernetes Service Auto Scaling File Storage
Virtual Router Appliance Load Balancing
Mass Storage Servers Cloud Foundry VMWare Cloud Solutions Object Storage
DNS Direct Link
IBM Cloud Private Cloud Functions SAP-Certified Infrastructure EVault
CIS Network Security
IBM Cloud Dedicated
Use Cases for IBM Cloud
ROKS (Red Hat
Vmware on IBM iCOS (IBM Cloud OpenShift Kubernetes Power
Bare Metal CLOUD SAP on IBM Cloud Object Storage) on IBM Cloud
Solution)

Lift and Shift Lift and Shift SAP Migrations Backup To Cloud Modernize Applications Lift and Shift
Lift and shift on-prem Lift and shift VMware Greenfield Reduce on-prem backup Convert Monolithic to Move existing Power
workloads without workloads without implementations of costs my moving long Microservices workloads to newer
refactoring. refactoring. S4/HANA and HANA BW term data to the cloud architecture Power 9 architecture
and Brownfield
Data Center Data Center implementations (dev, Archive To Cloud Looking for Enterprise Data Center
Consolidation Consolidation test) Move inactive data to the Grade Container Env Consolidation
Consolidate multiple on- Consolidate multiple on- cloud and reduce tier-1 Leverage best of Consolidate multiple on-
premises data centers. premises data centers. DR on IBM SAP Cloud on-prem storage costs opensource technology premises data centers.
DR site for on-prem SAP supported by a vendor
Capacity Expansion Application deployments Remote Office Branch Test and Dev
Expand capacity to Modernization Office Accelerate App Test and Dev workloads
address current resource Integration of VMs with Business Warehouse Expand capacity to Development on P on Cloud.
constraints. containers using SAP BW/4HANA address current resource Deploy containers at
constraints scale – enhanced tooling Business Continuity &
Business Continuity & Business Continuity & Running Datawarehouse and DevOps High Availability
High Availability High Availability services on SAP Data Analysis Build an HA architecture
Protect and recover data Protect and recover data BW/HANA Analyze unstructured Deploy and Innovate using Power on IBM
in a resilient cloud model. in a resilient cloud model. data in a cloud – perform Quicker Cloud
log analytics and Don’t tinker with 1000’s of
analytical events faster Opensource projects.

HPC & Gaming Dedicated

Hosting
IBM Cloud
Object
Storage
Think 2018 / DOC ID / Month XX, 2018 / © 2018 IBM Corporation
Cloud Platform : IBM Public Cloud Sales Promos
Qualification : The client is eligible for one offer only, e.g. even with multiple Cloud Pak purchases, the client
will receive only one free instance Approvals by 6/30/2020
VMWare (Migrate) Cloud Paks (Modernize)

Show clients how to easily migrate existing workloads into the cloud
as a first step to transforming and modernizing their applications
• Promo: 20 VMs free for 2 months and Expert services to move
workloads
• Target: Clients running VMWare on prem that want to leverage
benefits of public Cloud
Leverage our middleware install base and new clients to help clients
move/modernize their applications in a public/hybrid cloud
approach.
• Promo: For a client that buys a Cloud Pak we will enable them to
run one (1) instance on our IBM Cloud free for a year.
• Target: IBM Middleware installed base clients and new clients

IBM Power Systems Virtual Server on IBM Cloud (Migrate) RedHat OpenShift on IBM Cloud (Build)

Provide users with the ability to migrate or flex their current AIX and
iSeries workloads through a simple migration onto the IBM Cloud
• Promo: $20K credits for 2 months and Expert services to move
workloads
• Target: Power AIX and iSeries install base clients and Business
Partners (Available today for NA; End of Q3 for Europe)
Provide clients the opportunity to see the value of the IBM Cloud
Platform by using the RedHat OpenShift on IBM Cloud capability
whether they have their own license or purchase new RH license
• Promo: For a client that buys RedHat OpenShift we will enable
them to run one (1) instance on our IBM Cloud free for a year
• Target: All organizations looking to innovate on the Cloud

2020 Cloud Platform Sales Plays Kickoff

https://ec.yourlearning.ibm.com/w3/playback/10065784
9
Build once. Deploy anywhere.
Backup

Think 2018 / DOC ID / Month XX, 2018 / © 2018 IBM Corporation 11

Classic Infrastructure and VPC Infrastructure
Classic VPC
Existing IaaS Platform All-new IaaS Platform
Ideal for "Lift & Shift” workloads Ideal for Cloud Native + Cloud Enabled

Bare Metal Unified Experience

Market leading service Fully integrated into IBM Cloud Platform

VMware & SAP Strong Connectivity Developer Friendly API

Flexible deployment options New REST-based API aligned to industry
fast, simple to use together

Network Appliances Faster, More Scalable Provisioning

Multiple vendors to choose from Provision more resources, faster

Enterprise Storage Protocols Virtual Networking

iSCSI and NFS-based offerings Manage network topology via API, network
performance up to 80Gbps

Databases, SAP, VMware, Web-facing applications, batch

GPU-based Workloads workloads, simulations, event streaming
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 VPN for Private Communication IBM Cloud Region

Internet Enterprise
Customer VPC 1
Prefix 10.10.0.0/16 Public Cloud
Services
VPN GW Per Zone
Zone1 ICD
Subnet Subnet
VPNgw 10.10.1.0/24
10.10.0.0/24
COS

10.0.0.0/8
Prefix 10.20.0.0/16

Routes Per Zone

Zone2 Subnet Subnet
10.20.0.0/24 VPNgw 10.20.1.0/24

Prefix 10.30.0.0/16

Subnet
Zone3 Subnet
10.30.1.0/24
10.30.0.0/24 VPNgw
 Using Direct Link 2.0 for Private IBM Cloud Region
Communication
Internet Enterprise
Customer VPC 1
Prefix 10.10.0.0/16
Public Cloud
Services

Zone1 ICD
Subnet Subnet
10.10.0.0/24 10.10.1.0/24
COS

10.0.0.0/8
Prefix 10.20.0.0/16

Zone2 Subnet Subnet

10.20.0.0/24 10.20.1.0/24
Prefix is Very Important

• 10.10.0.0/16
• 10.20.0.0/16
Prefix 10.30.0.0/16 • 10.30.0.0/16 • 10.0.0.0/8
BGP à ß BGP
Subnet Subnet
10.30.0.0/24 10.30.1.0/24 PoP
Zone3
DLgw CER

VPC Connection Local Routing

 Adding an Additional VPC intra-Region IBM Cloud Region

Internet Customer VPC 1 Customer VPC 2 Enterprise

Prefix 10.10.0.0/16 Prefix 10.110.0.0/16 Public Cloud
All Prefixes and Subnets Unique
Services

Zone1 Subnet Subnet Subnet Subnet ICD

10.10.0.0/24 10.10.1.0/24 10.110.0.0/24 10.110.1.0/24

COS

10.0.0.0/8
Prefix 10.20.0.0/16 Prefix 10.120.0.0/16

Subnet Subnet Subnet Subnet

Zone2 10.20.0.0/24 10.20.1.0/24 Additional CIDRs
10.120.0.0/24 10.120.1.0/24
• 10.10.0.0/16
• 10.20.0.0/16
• 10.30.0.0/16
• 10.110.0.0/16
• 10.120.0.0/16
Prefix 10.30.0.0/16 Prefix 10.130.0.0/16 • 10.0.0.0/8
• 10.130.0.0/16 ß BGP
BGP à

Subnet Subnet Subnet Subnet PoP

Zone3 10.30.0.0/24 10.30.1.0/24 10.130.0.0/24 10.130.1.0/24
DLgw CER
One Connection Per VPC
Same DL Gateway
Local Routing
 Adding an Additional VPC in Different Region

Internet IBM Cloud Region 1 IBM Cloud Region 2 Enterprise

DL 2.0 Allows for Cross
Customer VPC 1 Account Connections
Customer VPC 2 Public Cloud
Prefix 10.10.0.0/16 Prefix 10.110.0.0/16 Services

Zone1 Subnet Subnet Subnet Subnet ICD

10.10.0.0/24 10.10.1.0/24 10.110.0.0/24 10.110.1.0/24

COS

10.0.0.0/8
Prefix 10.20.0.0/16 Prefix 10.120.0.0/16

Subnet Subnet Subnet Subnet

Zone2 10.20.0.0/24 10.20.1.0/24 10.120.0.0/24 10.120.1.0/24
• 10.10.0.0/16
• 10.20.0.0/16
• 10.30.0.0/16
• 10.110.0.0/16
• 10.120.0.0/16
Prefix 10.30.0.0/16 Prefix 10.130.0.0/16 • 10.0.0.0/8
• 10.130.0.0/16 ß BGP
BGP à

Subnet Subnet Subnet Subnet PoP

Zone3 10.30.0.0/24 10.30.1.0/24 10.130.0.0/24 10.130.1.0/24
DLgw CER

GLOBAL Routing
 Adding Diversity to Direct Link

Internet IBM Cloud Region 1 IBM Cloud Region 2 Enterprise

Customer VPC 1 Customer VPC 2 Public Cloud
Prefix 10.10.0.0/16 Prefix 10.110.0.0/16 Services

Zone1 Subnet Subnet Subnet Subnet ICD

10.10.0.0/24 10.10.1.0/24 10.110.0.0/24 10.110.1.0/24

COS

10.0.0.0/8
Prefix 10.20.0.0/16 Prefix 10.120.0.0/16

Subnet Subnet Subnet Subnet

Zone2 10.20.0.0/24 10.20.1.0/24 10.120.0.0/24 10.120.1.0/24 What Happens when
• 10.10.0.0/16 you change to Local
• 10.20.0.0/16 Routing ??
• 10.30.0.0/16
• 10.110.0.0/16
• 10.120.0.0/16
Prefix 10.30.0.0/16 Prefix 10.130.0.0/16 • 10.0.0.0/8
• 10.130.0.0/16 ß BGP
BGP à

Subnet Subnet PoP Subnet Subnet

PoP CER
Zone3 10.30.0.0/24 10.30.1.0/24 10.130.0.0/24 10.130.1.0/24
DLgw
DLgw
GLOBAL Routing
CER