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Conceptual Projection and

Middle Spaces

Gilles Fauconnier and Mark Turner

April 1994

Report 9401

Department of Cognitive Science


University of California, San Diego
La Jolla, California 92093-0515

Mark Turner gratefully acknowledges the support of the John Simon Guggenheim Memorial Foundation and the assistance
of the Department of Linguistics, the Department of Cognitive Science, and the Center for Research in Language at UCSD.
We are grateful for comments from Adele Goldberg, Todd Oakley, Seana Coulson, and Nili Mandelblit. Copies of this report
are available from the Department of Cognitive Science, UCSD, La Jolla, CA 92093-0515. A Microsoft Word version of
this report is available by anonymous ftp from hamlet.umd.edu as pub/blend.word.
Copyright  1994 by Gilles Fauconnier and Mark Turner.
Conceptual Projection and Middle Spaces

 1994 Gilles Fauconnier and Mark Turner1


(A Microsoft Word version of this report is available by anonymous ftp
from hamlet.umd.edu as pub/blend.word)

Abstract
Conceptual projection from one mental space to another always involves projection to "middle"
spaces—abstract "generic" middle spaces or richer "blended" middle spaces. Projection to a
middle space is a general cognitive process, operating uniformly at different levels of abstraction
and under superficially divergent contextual circumstances. Middle spaces are indispensable sites
for central mental and linguistic work. The process of blending is in particular a fundamental and
general cognitive process, running over many (conceivably all) cognitive phenomena, including
categorization, the making of hypotheses, inference, the origin and combining of grammatical
constructions, analogy, metaphor, and narrative. Blending is not secondary to these phenomena
but prerequisite, and its operation is not restricted to any one of these phenomena. We give
evidence for blending from a wide range of data that includes everyday language, idioms, literary
metaphor, non-verbal conceptualization of action, creative thought in mathematics, evolution of
socio-cultural models, jokes, and advertising. Blending is in general invisible to consciousness
and detectable only on analysis. Blended spaces are routinely necessary for constructing central
meanings, inferences, and structures, and for motivating emotions. We show that the blending of
highly schematic spaces yields the fusion of grammatical constructions and functional assemblies
studied in Cognitive Grammar and Construction Grammar. Finally, recognizing the cognitive
import of middle spaces allows us to propose a generalized four-space model of conceptual
projection that subsumes a variety of previous models. We explore the consequences of this model
for the theory of concept formation.

Contents
Introduction 3
I. The four space model 4
II. The phenomenon of blended spaces 5
1. Dante's Inferno 5
2. Regatta 7
3. The riddle of the Buddhist monk 8
4. Getting ahead of oneself 9
5. Tuning in, and other actions 11
6. Complex numbers 12
III. Prototypes of blending and mistaken reductions 14
IV. Further evidence for conceptual projection into a blended space 17
1. President Bush on third base 18
2. President Nixon in France 19
3. Personification 21
V. Category extension 22
VI. Generic spaces 24
VII. Parameters and subschemes 25
VIII. Blending and grammar 30
IX. The concept of a concept 33
Notes 35
References 38

1
2
Much of the excitement about recent work Connectors and conceptual connections
on language, thought, and action stems from also operate at all levels, linking mental spaces
the discovery that the same structural cognitive and other domains for coreference, for
principles are operating in areas that were once metonymy (Nunberg 1978), and for analogy
viewed as sharply distinct and technically and metaphor (Turner 1991, Sweetser 1990).
incommensurable. Under the old view, there And there are many other notions that apply
were word meanings, syntactic structures, uniformly at seemingly different levels (for
sentence meanings (typically truth-conditional), example, figure/ground organization, profiling,
discourse and pragmatic principles, and then, at pragmatic scales, focus and viewpoint, and so
a higher level, figures of speech like metaphor on).
and metonymy, scripts and scenarios, rhetoric, This report explores another cognitive
forms of inductive and deductive reasoning, process which operates uniformly at different
argumentation, narrative structure, etc. A levels of abstraction and under superficially
recurrent finding in recent work has been that divergent contextual circumstances. The
key notions, principles, and instruments of general process is the conceptual projection of
analysis cut across all these divisions and in two mental spaces into a third, "middle" space
fact operate in non-linguistic situations as well. giving rise either to a more abstract "generic"
Here are some of them: space or to a richer "blended" space.
Frames structure our conceptual and social We give evidence for this process from a
life. As shown in the work of Fillmore, wide range of data that includes everyday
Langacker, Goldberg, and others, they are language, idioms, literary metaphor, non-
also, in their most generic, and schematic verbal conceptualization of action, creative
forms, a basis for grammatical constructions. thought in mathematics, evolution of socio-
Words are themselves viewed as constructions, cultural models, jokes, and advertising. The
and lexical meaning is an intricate web of process of blending is in general invisible to
connected frames. Furthermore, although consciousness and detectable only on analysis.
cognitive framing is reflected and guided by Certain spectacular and highly noticeable
language, it is not inherently linguistic. We phenomena of blending are only the tip of the
manipulate many more frames than we have iceberg.
words and constructions for. We show how blended spaces are
Analogical mapping, traditionally studied in constructed and how they serve as sites of
connection with reasoning, shows up at all fundamental cognitive work. They are
levels of grammar and meaning construction, routinely necessary for constructing central
such as the interpretation of counterfactuals and meanings, inferences, and structures, and for
hypotheticals (Fauconnier, to appear), category motivating emotions.
formation (Turner 1991), and of course We also show that the blending of highly
metaphor, whether creative or conventional schematic spaces yields the fusion of
(Lakoff 1993). grammatical constructions and functional
Reference points, viewpoints, a n d assemblies studied in Cognitive Grammar and
dominions are key notions not only at higher Construction Grammar.
levels of narrative structure, but also at the Finally, recognizing the cognitive import of
seemingly micro-level of ordinary grammar, as middle spaces allows us to propose a
shown convincingly by Langacker 1991, Zribi- generalized four-space model of conceptual
Hertz 1989, Van Hoek 1992, Cutrer 1994, projection that subsumes (among other things)
among others. a variety of models of analogical and
Connected mental spaces account for metaphorical mapping. We propose that many
reference and inference phenomena across wide disagreements between theorists of analogy and
stretches of discourse, but also for sentence- metaphor are resolved by taking into account
internal multiple readings and tense/mood this more elaborate model, and the parameters
distributions. Mappings at all levels operate which define particular configurations.
between such spaces, and like frames they are The thrust of this report is that blending is a
not specifically linguistic. (Fauconnier 1985, general instrument of cognition running over
1994, Dinsmore 1990, Cutrer 1994, many (conceivably all) cognitive phenomena,
Fauconnier and Sweetser, to appear). including categorization, the making of

3
hypotheses, inference, the origin and I. The Four Space Model
combining of grammatical constructions,
analogy, metaphor, and narrative. Blending is The projection of conceptual structure is an
not secondary to these phenomena or essential instrument of thought. A metaphor
inessential or elective. It is prerequisite. Its between mind and computer, an analogy
operation is not restricted to any one of these between electricity and water, a new social
phenomena. Blending is motivated event imagined as a version of one we already
independently of metaphor and analogy, and is know, an assimilation of something novel to an
not restricted to phenomena of language. established category, a creation of a provisional
The report is organized as follows: category for local purposes—all of these and
Sections I and II present the model and analyze many other cognitive operations involve the
a broad range of data which motivate the projection of conceptual structure.
technical notion of blended space. Section III We reconsider the customary view—
discusses the mapping strategies involved and often reflected in our own work—that
distinguishes blending in its general form from conceptual projection carries structure from one
some of its salient prototypes. Sections IV and conceptual domain to another in a manner that
V present further relevant evidence, including is direct, one-way, and positive. We suggest
the important phenomenon of category that direct, one-way, and positive projection
extension. Section VI describes generic middle from source to target is only a special aspect of
spaces, and section VII shows how the model a more robust, dynamic, variable, and wide-
yields various subschemes for conceptual ranging assortment of processes. In addition to
projection when parameters are set in certain the notions of source and target, all conceptual
ways. Section VIII shows the key role of projections involve middle spaces that are
blending in generating grammatical indispensable sites for central mental and
constructions, and Section IX asks what all this linguistic work. The existence of these middle
means for concept formation. spaces entails that conceptual projection is not

Generic

Source Target

Blend
Figure 1

4
direct, except perhaps as a limiting case within from a wide range of knowledge in the process
the full range of cognitive possibilities. We and because the blend routinely contains
will show that middle spaces provide key emergent structure not simply inherited from
inferences not derivable in the source or target, either input concept.4 Turner (1991) analyzes
and that such inferences can project to source some everyday linguistic constructions that
or target, demonstrating that conceptual have conceptual blending as part of their
projection is not in general one-way. We will semantic and pragmatic interpretation.
also show that blended spaces can pick out Fauconnier (1990, to appear) notes the
non-correspondence between source and target, blending involved in the construction of
demonstrating that conceptual projection .is not analogical counterfactuals.
in general positive. This report generalizes such observations
Here is an outline of the scheme to be empirically and theoretically, and concludes
proposed. First, we take it that when a that space-blending is a central, indispensable
conceptual projection occurs, two mental component of conceptual projection, and that
spaces are set up, one for the source, and one crucial aspects of meaning (inferences,
for the target—such spaces do not represent emotions, creativity) cannot be accounted for
entire domains, but rather represent relevant without it.
partial structure, as highlighted from a certain Finally, we suggest that middle spaces fall
point of view.2 Like mental spaces in general, on a gradient, with the most abstract generics at
they may inherit additional structure by default one end, and the richest blends at the other. As
from context, culture, and background. meaning unfolds, there will be shifts in the
As in standard accounts, there will be middle space configurations.
projection from source to target: the mental In sum, we will argue that the general case
spaces will be linked by counterpart functions. of conceptual projection behind hypotheticals,
But in addition, middle spaces will be counterfactuals, analogy, and metaphor has the
constructed. The most abstract, which we call structure diagrammed in Figure 1. We call this
G E N E R I C , reflects the roles, frames, and the Four-Space Model. This model will be
schemas common to the source and target sufficient to guide much of our discussion.
spaces. This part of the analysis actually has But there are good reasons to believe that the
equivalents in most approaches and should be Four-Space model itself is only a typical case
fairly uncontroversial. But a fourth kind of of an even more general Many-Space
middle space, which we call BLENDED, is also generative scheme.5
available: it combines specifics from source and
target, yielding an impression of richer, and
often counterfactual or "impossible" structure. II. The Phenomenon of Blended
We shall argue that significant cognitive work Spaces
is performed relative to such blended spaces.
Aspects of blending, and their cognitive 1. Dante's Inferno
importance, have been noticed and discussed in In the Inferno, Dante presents the character
previous work. Koestler (1964) noted the role of Bertran de Born, who in life had instigated
of blended spaces in problem-solving.3 Talmy strife between the King of England and the
(1977) comments briefly, but with great king's son, tearing them apart. Spectacularly,
insight, on the blended nature of certain Bertran's head is torn apart from his body: he
syntactic constructions. Moser and Hofstadter carries his head in his hand, and must lift his
(ms.) provide significant examples and deep, head manually in order to talk to Dante as he
extensive, discussion of linguistic and other passes. Bertran cites his punishment as
cognitive blends. Goffman (1974), in his appropriate to his sin:
penetrating analysis of social framing, alludes
to frame mixing. Kunda, Miller, and Clare Perch'io parti' così giunte persone,
(1990) report experiments on the combining of
partito porto il meo cerebro, lasso!
social concepts that show that although the
process of blending follows a logic, its output dal suo principio ch'è in questo toncone.
cannot be predicted, because subjects recruit Così s'osserva in me lo contrapasso.6

5
there is another kind of middle space, a
Because I parted people so joined,
"blended" space. This blended space contains
the generic space projected from the source; it
I carry my brain, alas, separated additionally contains specific information
from its root, which is in this trunk. borrowed from both source and target. In the
Thus is to be seen in me the retribution. blended space, the sinner and the sin come
from the target, and the source counterpart of
This is a blending impossibly in conflict the sin is imposed as punishment upon the
with our understanding of actual human sinner. The specific information from the
beings. In it, a talking human being has a body source—physical separation of a joined
that is unnaturally divided. This blended space physical object—is applied impossibly to the
arises in this way: the sin of setting father and human being from the target in a blended space
son against each other is understood which contains something impossible for either
metaphorically as dividing a cohesive and source or target: a talking and reasoning human
joined physical object. In this projection, being who carries his detached head in his hand
physical division is projected from a space of like a lantern. In the blended space, it is
physical objects and actions onto the space of entirely possible and consistent, even expected,
social actions: the joined physical object that such events will occur; but they are
corresponds to the father-son unit; the impossible with respect to the target.8
separation of the object corresponds to the It is especially to be remarked that the
separation of the father and the son; the act of power and even the existence of the central
separating the physical object corresponds to inference of this projection come not from the
the act of separating the social unit, and so on. source space and not from the target space, but
This projection is not at all novel; it relies upon only from the blended space. The central
a highly conventional metaphor in which inference is that Bertran de Born has done
social, psychological, and emotional "distance" something not merely wrong, but wrong in
is understood in terms of physical distance. In specific ways: unnatural, ghastly, violent,
this highly conventional projection, there is a destructive of a worthy whole. In the source
certain amount of abstract information that is space, there may be nothing at all wrong with
projected from the source to a generic space spatially separating a joined physical object.
and then from the generic space to the target.7 And of course, a human being, divided at the
Such a generic space is available to be projected neck, who thereafter lives and talks in the
to a great range of different target spaces, and normal fashion, is impossible for the source to
in fact we find it in other cases in Dante that begin with. In the target space, there may be
involve neither royalty nor family relation, but nothing wrong in advising a son to oppose his
only some sort of psychological or social bond. father—perhaps the father is an evil infidel
This mental process—projecting skeletal warrior, for example. But we all know there is
information to a generic space, which is then something bad about having one's head
available for infinitely many projections to chopped off. Before Bertran de Born even
specific target domains—is the standard begins to tell his story to Dante in hell—which
procedure for interpreting proverbs in the is to say, before we even learn the relevant
absence of a pragmatic indication of the target. historical details of the target—we see the
When we read in a book of proverbs, "He is amazing spectacle of Bertran carrying his
strongest who stands alone," we interpret it by talking detached head, and recognize that
projecting certain kinds of skeletal information whatever this division symbolizes, it is meant
to a generic space, which is then available for to be taken as bad and unnatural. The inference
projection to unspecified targets, many of is established in the blended space and is
which will not involve any sort of literal imported to the target space as Bertran recounts
"standing." Lakoff and Turner have analyzed his actions.
projection to a generic space in their discussion Most readers who know this famous
of GENERIC IS SPECIFIC in More than Cool portrayal of Bertran de Born have not read
Reason. Dante, and so can derive none of the inferences
These generic spaces are one kind of from context. Although a sophisticated reader
middle space. But in Dante, we can see that

6
of Dante may establish from context that there the ghost of the clipper Northern Light, whose record
must be something wrong with Bertran de run from San Francisco to Boston they're trying to
Born, given that he is in hell, and that Bertran
beat. In 1853, the clipper made the passage in 76
must have sinned in a certain way, given his
particular location in hell, such a reader may days, 8 hours. —"Great America II," Latitude 38,
nonetheless derive all the central inferences volume 190, April 1993, page 100.
from the spectacular portrayal itself. It is
possible to know an abstract definition of a sin Three situations, two real and one
while having only the thinnest corresponding imaginary, are available to the reader: the actual
conception. Dante is often praised as passage of the clipper back in 1853, the current
explaining sins to readers who otherwise run by Great America II in 1993, and the
would have no real understanding of them. imaginary race between Great America II and
Many readers, informed of the relevant history, the ghost of Northern Light. The excerpt refers
would not even agree that Bertran de Born's only to the third: the imaginary situation. And
actions were sinful. But we can all derive the yet there is of course no confusion about what
inferences from the spectacular portrayal itself. is said: readers do not assume that the writers
Blending is a generative conceptual believe in ghost ships, or that if Great America
mechanism of Dante's Inferno. The target II should capsize, Northern Light's ghost will
space of sin and sinner is conceived in terms of come along and rescue the crew. To
a source space. A blended space is constructed understand the excerpt and to draw the proper
in which the source counterpart of the sin is inferences, we construct three spaces: one for
imposed impossibly upon the sinner. the 1853 passage, one for the current 1993 run,
Dante's blended spaces are explicitly and a blended space into which both ships are
marked as exotic and literary. They take place projected, yielding the additional conceptual
in a new conceptual domain: the imaginary structure of a race.
world of hell. They are alien and fantastic—a By giving the relative positions of the ships
reality inaccessible to us. But the essence of in the blended space, the writer provides
our report is that what we see here in information which can be exported to the
technicolor—blended spaces providing central target, the 1993 space: whether Great America
inferences—is the routine occurrence in II is doing well, is going fast enough, is
everyday conceptual projection. accomplishing its goal, and so forth. Although
The example with which we began is positions in the 1853 and 1993 spaces could be
striking. But it is literary and metaphorical. It compared to each other in an abstract way, the
might therefore be misunderstood as blended space does more, by fitting the
suggesting that blending is a bizarre event of comparison into a preexisting cultural frame,
strange literature, which, however clever, is the RACE, which not only has the required
inessential to everyday conceptualization and structure, but brings with it emotions and
reasoning. Throughout this report, we will intentions of the sailors, which can then be
show that, on the contrary, blending is transferred globally to the target, with reduced
pervasive in all modes of thinking and talking, cognitive effort and increased efficiency and
and in fact is not even inherently tied to content. Notice how the blend works: it does
language, but appears more generally in action not merely superpose the two initial spaces; it
and phenomena of cognition. It is useful in projects structure from each one into a larger
this regard to take a look at cases in which structure adapted to a preexisting cultural frame
blending occurs straightforwardly, although no (racing), which appears in neither of the initial
analogy or metaphor is involved. spaces. Notice also that the blend is perfectly
consistent and straightforward—two boats in a
2. Regatta race. Its "impossibility" is purely pragmatic,9
Consider the following excerpt from a and of no consequence to the efficient exported
report in the sailing magazine Latitude 38: inferences and emotions. In the example from
the Inferno , pragmatic clashes in the blend
(carrying one's detached head while moving
As we went to press, Rich Wilson and Bill
and talking) were exploited inferentially. In the
Biewenga were barely maintaining a 4.5 day lead over boat race example, this is not the case.10

7
NL GA

1853 1993

NL' GA'

Figure 2

Nevertheless11, the blend has produced its distant in time to be construed locally as
own new, fantastic, conceptual domain with simultaneous, and part of a fictitious scenario.
ghost ships and imaginary races. But equally Great America II could of course be trying to
often, the blended space is set up without a beat its own previously set record, and then it
corresponding conceptual domain. So, in the would be compared to itself. In the blend, it
same context as before (Great America II's would be ahead of itself.
attempt to break the record), it would be
perfectly natural to write: 3. The riddle of the Buddhist monk
Consider the following riddle mentioned by
Arthur Koestler:
At this point, Great America II is 4.5 days ahead of
Northern Light.
Riddle of the Buddhist monk and the mountain: A
The blend is constructed just as before. It Buddhist monk begins at dawn one day walking up a
is in the blend, not in the 1853 space or in the mountain, reaches the top at sunset, meditates at the
1993 space, that one boat is ahead of the other. top for several days until one dawn when he begins to
But this time, no conceptual domain of walk back to the foot of the mountain, which he
phantom boats and races is invoked. As a
result, the blend does not stand out consciously reaches at sunset. Making no assumptions about his
as it might have in the original text. In fact, our starting or stopping or about his pace during the
guess is that the sentence would be perceived trips, prove that there is a place on the path which he
by users and analysts alike as very occupies at the same hour of the day on the two
straightforward. And yet, the same separate journeys.13
considerations as before motivate the
construction and cognitive exploitation of the We need to find a place on the path,
blended space.12 occupied at exactly the same time going up and
The boat race blend allows journeys that are going down. An elegant solution to the riddle
is to imagine the Buddhist monk walking both metaphorical expression, "I am getting ahead of
up and down the path on the same day. Then, myself."
"the place" is where he meets himself. As in One evident inference of "I am getting
the boat race, the two journeys which really ahead of myself" is that the speaker feels
occurred on different days have been projected himself to be engaged in an event in advance of
into a blended space where they occur its scheduled moment. Another strong
simultaneously. In that space, the Buddhist inference is that this is not a good thing. This
monk descending must encounter the Buddhist second inference is not available from the
monk ascending (himself). This provides the source of this projection. The source concerns
inference that there is a place on the path which self-locomotion along an intended spatial track.
the Buddhist monk must inhabit at the same In the logic of this space, it is simply
time of the day during his two trips. This impossible for someone to be ahead of himself.
inference is projected to the target, where no It is quite possible for two different people to
such encounter occurs. be at two different spots on a track, and even to
Blends can be constructed if there is be in a kind of race with each other. But there
abstract structure shared by the two input is no inference in the source that there is
spaces. This abstract structure is found in the anything wrong with two different people's
fourth space, the generic space. In the example being at different spots on the track, and no
of the Buddhist monk, the generic space is possibility of a single person's being at two
structured by a single journey from dawn to different spots on the track. So the inference
sunset, over a single distance (that separating that something is wrong is not constructed in
the foot and the top of the mountain). It is not the source space. Nor is it required or even
specified in the generic space whether that common in the target space. The target
journey is up, down, or level. Nor is it concerns the scheduling of events, and it may
specified on what day it takes place. Nor is be a very good thing to be engaged in an event
the internal structure of the journey (e. g., in advance of its scheduled moment: "He made
starting and stopping, moving slower or faster) lieutenant a year ahead of schedule," "He's
specified. This allows the generic structure to zipping through the schedule faster than
be projected equally well onto the space of the expected," and "She finished ahead of
ascent the first day, the space of descent the schedule" can all be read as positive.
next day, and the blended space where both The inference that something is wrong
occur on an unspecified day. arises when we recognize that it is undesirable
The example of the Buddhist monk has for a single person to be at two different places
some interesting features. In the blend, the at the same time. It is only in a blended space,
same individual can be at two different places at where it is "possible" for someone to be at two
the same time. This is not inherently different places at the same time, that this
contradictory. It is merely pragmatically inference can arise.
atypical, but still widespread in Marcel Aymé's There are two metaphoric mappings that
stories, many religions, and modern connect the source of self-locomotion along an
technological situations involving state-of-the- intended track to the target of the organization
art telecommunications.14 In the example of the of events. In the first, the person at a location
Buddhist monk, the pragmatic anomaly doesn't in the source is projected to the person engaged
happen to yield any exportable consequence: in the actual event in the target, as in the
we disregard it in order to focus on the problem exchange, "I'd like to talk to John." "You
at hand, the search for the meeting point, which can't, he's in the middle of an exam" said in a
will be exported back as a point attained at the case when John is actually in the middle of an
same time on two different journeys. But of exam at the time of speaking. In the second,
course, in principle the anomaly could yield the person at a location in the source is
consequences, as we shall now see with a projected to the person associated with the
structurally similar example. scheduled event in the target, as in the
4. Getting ahead of oneself exchange, "Can I see you at three?" "Sorry, at
Consider, in contrast to Dante's literary three I am in the middle of an exam."
acrobatics, the everyday, idiomatic, but still In both mappings, the locations in the
source are mapped onto the same sequence of

9
events in the target. In any one mapping, two from the target; and the one spatial sequence
different events must correspond to two from the source is blended into the two event
different locations in the source. Normally, we sequences in the target. So, when the actual
cannot use both of these mappings event is not the scheduled event, the one person
simultaneously. "I am ahead of John" does not from the target corresponds to two locations in
mean that the event I am actually engaged in is the source, and thus, since two locations
earlier than the event John is expected to be require two different people in the source, the
engaged in, nor does it mean that the event I am one person from the target is equal to two
expected to be engaged in is earlier than the people from the source. One person in two
event John is actually engaged in. It only different places is of course impossible for the
means that the event I am actually engaged in is source and irrelevant in the target. But this
earlier in the sequence of events than the event impossible clash is possible in the blended
John is actually engaged in, or that on the space and occurs there to yield the evident
schedule of events, my event comes before inference that something is wrong. We project
John's, as when my tennis match is at 7pm and from the blended space to the target this central
John's is at 8pm. inference. We cannot project from the blended
But consider what happens if source and space to the target the impossibility of one
target are blended. Recall that in the source, person's being in two different locations: the
the essential information is that two different fact that one person is in two locations in the
people are racing along one track, while in the blended space corresponds in the target space
target, one person is associated with t w o to the situation of one person not being on
different "tracks"—the actual sequence of schedule. The central inference that something
events versus the scheduled sequence of is wrong is available only in the blended space;
events. In the blended space, the two people this inference, but not the impossible clash, is
from the source are blended into the one person projected to the target.15

I'm getting ahead of myself. [Contrast: I am ahead of schedule.]

a
scheduled
b c a events
spatial
track actual events

1 track 2 sequences of events


2 people 1 person
2 locations 2 events

a a

1 track
1 person
2 locations

Figure 3

10
In the view we are developing, the exotic this particular case: the inferences that the
and highly structured example of Bertran de driver of the car hopes will transfer to the real
Born in Dante's Inferno, the boat race with or world in fact do not—the sound is not
without the ghost, the ubiquitous Buddhist amplified, he does not hear his friend more
monk puzzle, and everyday locutions like "I am clearly. Nature proves him wrong, the blend is
getting ahead of myself" and "I forgot myself" suppressed, and the action is called a mistake.
all require for their central inferences the The other author of the present paper reports
construction of a blended space. On the basis sitting down late at night to a dimmed computer
of examples such as these, we are claiming that screen at a desk illuminated by an architect's
previous models of conceptual projection are lamp and attempting to brighten the screen by
inadequate and partial, since they neither turning the knob on the lamp instead of on the
recognize nor provide instruments for computer: another mistake, we say.
analyzing the cognitive and linguistic But in other circumstances, the blend may
phenomena involved. It might be argued that produce very rewarding inferences. For
such examples are mere marginal curiosities example, many people do not know how to coil
that do not warrant a radical theoretical shift to a cord of neutral lay in a way that makes it easy
a many-space model such as we propose. "I'm to deal with afterward. But say to a sailor,
getting ahead of myself," for example, "Pretend it is a braided dock line," and the
although neither exotic nor literary, might seem sailor will coil it perfectly, not by going
to offer no fundamental problem, since it is an through some elaborate analogy, but simply by
idiom. So, let us look at other examples with treating, for the moment, for local purposes,
different characteristics, each of which the cord as a dock line. In the frame of sailing,
provides a different kind of evidence for the the person with the cord knows what to do; the
necessity of a many-space model of conceptual sailing frame just has to be called up and
projection. blended with the frame of the cord.
We bring up such cases because they are
5. Tuning in, and other actions non-verbal, and therefore clearly don't depend
First, are we just dealing with language on special literary effects, metaphoric language,
games, strange ways found in language to or idiomatic construals. Nor are these cases
express otherwise unproblematic situations and just abstract analogy—transfer of abstract
conceptions? Consider the following, reported schemas from one domain to another. In the
with some embarrassment by one of the blended space fleetingly revealed by a strange
authors of the present paper: action, human and radio voices are not just
similar; they are the same, under the control of
I'm driving, and someone is sitting in the front
the same knobs and switches. The cord is not
just "like" a dock line; it is conceived of as a
passenger seat, talking to me, but I have trouble dock line in the blend. The successful action
hearing what they say. I turn the volume knob on pattern is exported to the reality target, but the
the car radio (which is off, of course). I've blended extended "dock line" category is not.
the frames for listening to the radio and for These examples and several others that we
conversing with a passenger. I can't appeal to simple shall come across show that blended spaces do
error: I am in no way under the misapprehension that
cognitive work in the strongest sense. They
make available not just inferences, but also
the voice is coming from the radio, or that turning emotions and novel action patterns. And so
knobs will make people speak more loudly. What I they leave their mark on the real world. In the
have done, irrelevant, inefficient, and absurd as it may boat race example, the sailors were able,
be, is EXTEND my category of controlled sound through the blend, to live their action as a race.
amplification within a blended space. They could wonder whether they were catching
up with Northern Light, or how far ahead they
were, and they could (through projection from
This blend is not produced by language the other spaces) actually find out: the blended
use; it is a case of conceptual projection applied space of the race comes with very precise,
directly to action. Notice that it is inefficient in quantifiable truth conditions. By living as a
race what is not a race, they could feel, react,

11
and reason differently, and perhaps more of sixteenth-century mathematicians and
efficiently, and with more pleasure or pain, as operations on these numbers had been correctly
the case may be.16 formulated. But the very mathematicians who
Our informal characterization of the formulated such operations, Cardan and
construction of blended spaces has the especially Bombelli, were also of the opinion
following characteristics: that they were "useless," "sophistic," and
—Mental spaces in general have only very "impossible" or "imaginary". Such was also
partial explicit structure, that typically the opinion of Descartes a century later.
includes roles, values, and relations. Leibniz said no harm came of using them, and
—To blend two spaces is to project them onto a Euler thought them impossible but nevertheless
third space, also partially structured, in such useful. The square roots of negative numbers
a way that the first two partial structures map had the strange property of lending themselves
coherently onto the third. The word to formal manipulations without fitting into a
"coherently" here is a place-holder for a vast mathematical conceptual system. A genuine
research program. We return to the issue in concept of complex number took time to
later sections. develop, and the development proceeded in
—A blend in this sense is neither a union nor a several steps along the lines explained above
blur. It is a space structured in its own for analogical connections and blending.
right, onto which the two initial spaces are The first step exploited the preexisting
projected. The blended space typically has analogical mapping from numbers to one-
structure absent from the input and generic dimensional space. Wallis is credited20 with
spaces, as we saw in the boat race having observed—in his Algebra (1685)—that
example.17 if negative numbers could be mapped onto a
—A blended space may give rise to a new directed line, complex numbers could be
conceptual domain (Dante's Hell, the race mapped onto points in a two-dimensional
against ghost ships), but it doesn't have to, plane, and he provided geometrical
and in fact usually won't. constructions for the counterparts of the real or
—A blended space may be used for local complex roots of ax2 + bx + c = 0. In effect,
cognitive purposes only, or it may lead to Wallis provided a model for the mysterious
more permanent reconceptualization and numbers, thereby showing their consistency,
category extension, as we discuss below in and giving some substance to their formal
section V. manipulation. This is of course a standard case
of extending analogical connections; geometric
6. Complex numbers space is a source domain partially mapped onto
Conceptual projection enables us to extend the target domain of numbers. The mapping
categories to cover new provisional members. from a single axis is extended to mapping from
The blended space that develops during such the whole plane; some geometric constructions
such a projection merges the original category are mapped onto operations on numbers.
with its new extension. When categories are Notice that neither the original mapping nor its
extended permanently, it is the structure of this extension requires more than two domains.
blend that defines the new category structure, We do not need a generic space, since there is
thus carving out a novel conceptual domain. no assumption in work like Wallis's that
The history of science, and of mathematics and numbers and points in a plane share properties
physics in particular, is rich in such conceptual at some higher level of abstraction. The
shifts.18 It is customary to speak of models necessary structure is already present in the
either replacing or extending previous models, conceptual source domain of two-dimensional
but the pervasiveness and importance of space because it already contains the notion of
merging may have been underestimated. distance which is expressed directly by means
Consider as an example the stage of of numbers.21 Nor does it involve a blend;
mathematical conceptual development at which numbers and points remain totally distinct
complex numbers became endowed with angles categories at all levels. Although the mapping
(arguments) and magnitudes.19 Square roots proposed by Wallis showed the formal
of negative numbers had shown up in formulas consistency of a system including complex

12
numbers, it did not provide a new extended numbers is first established within a middle
concept of number. As Morris Kline reports, blended space. In the blend, but not in the
Wallis's work was ignored: it did not make original source and target, it is possible for an
mathematicians receptive to the use of such element to be simultaneously a number and a
numbers. In itself, this is an interesting point. geometric point, with cartesian coordinates
It shows that mapping a coherent source onto a (a,b) and polar coordinates (r,q). In the blend,
conceptually incoherent target is not enough to we find interesting general formal properties of
give the target new conceptual structure. It also such numbers, such as
follows that coherent abstract structure is not (a, b) + (a', b') = (a+a', b+b')
enough, even in mathematics, to produce (ρ, θ) × (ρ', θ') = (ρρ', θ + θ')
satisfactory conceptual structure: In Wallis's Every number in this extended sense has a
representation, the source metric geometry real part, an imaginary one, an argument, and a
provided abstract schemas for a unified magnitude. By virtue of the link of the blend to
interpretation of real and imaginary numbers, the source (two dimensional plane), the
but this was insufficient cognitively for numbers can be manipulated geometrically; by
mathematicians to revise their target domain virtue of the link of the blend to the target (real
accordingly . numbers), the new numbers in the blend are
In the analysis developed here, the novel immediately conceptualized as an extension of
conceptual structure in the mathematical case of

Generic Space
[commutative ring
operations on pairs of
elements]

Target Space
Source Space [positive and
[points in oriented negative numbers,
plane; vector transfor-
addition,
mations] multiplication]

Blended Space
[complex numbers,
real, imaginary parts
argument, magnitude,
addition and multiplication
of complex numbers]

Figure 4

13
the old numbers (which they include by way of generic middle space structured as a
the mapping). As in Wallis's scheme, the commutative ring. The abstract and
mapping from points on a line to numbers has mathematical example of complex numbers is
been extended to a mapping from points in a superficially different from other phenomena
plane to numbers. This mapping is partial we consider in this report, such as jokes,
from source to target—only one line of the idioms, literary metaphors, action slips, or
plane is mapped onto the numbers of the target social category extensions. And yet, like the
domain—but it is total from source to blend: all others, it illustrates and supports the
the points of the plane have counterpart functioning of four-space conceptual
complex numbers. And this in turn allows the projection, with its blended and generic middle
blend to incorporate the full geometric structure spaces. 24 Like the car radio and dock line
of the source. examples, it confirms that we are dealing with
Interestingly, when a rich blended space of an aspect of thought that is not purely linguistic
this sort is built, an abstract generic space will or verbal. It highlights the deep difference
come along with it. Having the three spaces between naming and conceptualizing; adding
containing respectively points (source), expressions like √-1 to the target domain of
numbers (target), complex point/numbers numbers, and calling them numbers, is not
(blend) entails a fourth space with abstract enough to make them numbers conceptually,
elements having the properties "common" to even when they fit a consistent source model.
points and numbers. The relevant abstract This is true of category extension in general.
notions in this case are those of "operations" on Calling a tail a leg doesn't make it one, as
pairs of elements. For numbers, the specific Abraham Lincoln insightfully and supposedly
operations (in the target domain) are addition
and multiplication. For points in the plane, the observed.25 But blending our conceptions of
operations can be viewed as vector life and computation may well decide not just
transformations—vector addition, and vector what counts as a virus, but what a virus is.
composition by adding angles and multiplying
magnitudes. In the blended space of complex
numbers, vector addition and number addition III: Prototypes of blending and
are the same operation, because they invariably mistaken reductions
yield the same result; similarly, vector
transformation and number multiplication are Although one central process that we treat
conceptually one single operation. But such an in this report is the functioning of blended
operation can be instantiated algorithmicly in middle spaces in analogical and metaphorical
different ways depending on which geometric mappings, the phenomenon of blending is
and algebraic properties of the blend are more general, applying to non-analogical cases
exploited.22 like the boat race, and, as we shall discuss in
section VIII, to highly schematic grammatical
In the generic space, specific geometric or frames and functional assemblies.
number properties are absent. All that is left is To see the kinds of formal problems that
the more abstract notion of two operations on will have to be faced, consider once again the
pairs of elements, such that each operation is simple example of the boat race, analyzed now
associative, commutative, and has an identity in terms of its precise frame and role structure.
element; each element has under each operation Some of the relevant partial structure is
an inverse element; and one of the two distributed in the spaces as follows:
operations is distributive with respect to the 1853 space: a 1 , the clipper Northern
other. Something with this structure is called Light; t 1 , the trajectory San Francisco to
by mathematicians a "commutative ring." Boston; the clipper's positions on t1, the days
Under our account, then, the evolution and of the passage from start to finish in 1853.
extension of the concept of number includes a 1993 space: a 2 , the catamaran G r e a t
four-space stage at which the concept of America II; t2, the trajectory San Francisco to
complex number is logically and coherently Boston, the catamaran's positions and the
constructed in a blended middle space, on the corresponding days of the 1993 voyage.
basis of a (presumably non-conscious 23 ) g e n e r i c space G : b , the boat; t, the

14
trajectory San Francisco to Boston, p1, ... pi, Notice that G is built for local purposes to fit
... p f, the positions of b on the trajectory t; the spaces at hand and to fit the more general
the initial day d 1 and the final day d f of the background knowledge frame-schemas.
voyage; a generic day of the voyage, d, and its G has the "same" trajectory as the other
position p. two spaces (San Francisco to Boston), and
This generic space frames the other two in a therefore conceptually it has the same available
certain way: b, d1, df, d, p, are roles filled by positions on that trajectory. However, the days
the more specific values for the boat, departure, for those positions are different in the input
and arrival dates and positions, in the 1853 and spaces, and so we have no specific day
1993 spaces. The trajectory t, on the other associated with a position in G. What we do
hand, is essentially the same as t1 and t2. The have is the more abstract notion that each
initial position is San Francisco in all spaces position p is reached on some day d, where p,
At the same time however, this generic space d is a pair of roles without specified values in
itself is framed by a more general schema of G.
boat, trajectory, and positions, which itself is Space G induces a mapping between the
framed by an even more general oriented path two input spaces, by correlating elements with
schema, with a moving trajector, an origin, the same G-projection:
goal, and intermediate times and positions.

a1 → b → a2 (Northern Light → Great America)

t1 → t → t2 (SF - Boston → SF - Boston)

pi' → pi → p i" (same points on the path)

d i' → d → d i" (days in 1853 and 1993 on


which a particular position was
—initial and final days
will be correctly mapped)

Relational structure in G, projected onto the their characteristics (clipper, catamaran).


other spaces includes: Positions and days for each boat are then
b sails from p1 to pf on t . mapped in the obvious way: identity for the
b is at position p on day d, where the roles catamaran, sequence from day 1 for the clipper.
p and d define a function from positions to We see that while the two boats were
days, unspecified in G, but specified in the counterparts with respect to the generic
input spaces. This function meets the framing, they no longer are with respect to the
conditions d(p1) = d1, d(pf) = df. blend, where a 1 and a 2 project onto distinct
The blended space B is obtained through a elements. At the same time, the blend fits the
different projection scheme from the input generic in a many-to-one map. New relational
spaces, that preserves the mapping to the structure is automatically created in the blend
generic space: by this projection: there are now relative
The trajectories t1 and t2 are projected to positions of the moving boats, distance
the same trajectory t'. The moving boats a 1 between them at any time, difference in time to
and a2 are projected to distinct moving boats reach the same position, and so on. Notice
a'1 and a'2 on t'. The blended space inherits crucially that this additional structure is not
the dates of 1993. The 1853 days are mapped specified in the blended projection itself. It just
onto corresponding 1993 days by using the d1 follows topologically from that projection.
role for the first: i.e. in the blend, the two boats The next step, of great importance in our
are assumed to start together on the first day of analysis, is to fit the blended structure thus
the 1993 passage. The boats in the blend retain obtained into a preexisting cognitive model. In

15
the case at hand, the blended structure in itself considerable empirical work must still be done
does not contain any notion of "race," but it fits to understand the precise functioning of the
the richer "race" model which we are projections.
independently familiar with: two moving The general phenomenon of blending is not
vehicles driven by human beings, moving on to be confused with any one of its easy,
the same path, with the same goal, and starting striking, or memorable special uses. In the
at the same time. The conceptual leap in hope of laying down for the reader a permanent
building the blend is to automatically give it this barrier against the all too easy covert
more highly organized structure. assumption that blending in general reduces to
We take the mapping strategies outlined for the features we see in one or another instance
the simple boat race example to be of its operation, we will survey some instances
representative of space blending in general. of blending and their central differences. No
While the Generic space is a structural one of these instances provides a prototype to
intersection of the input spaces, the Blend which other instances can be assimilated.
creates new structure by allowing counterparts The most obvious special instance is the
to be mapped to distinct elements, with distinct cartoon presentation of impossibly literalized
attributes, and by allowing importation of metaphor made strikingly manifest through
specific structures in the inputs. The key visual blending.26 Consider the cartoon of the
constraint is that we don't just have a union of angry character: his skin grows red from his
the input spaces: only selected structure in the toes to his head in the manner of a boiled
inputs is exported to the blend, but the overall thermometer; he flips his lid and steam shoots
projection will contain more structure than is from his ears. This is certainly a blend, based
available from the inputs. So for example, we on the metaphoric projection from heated
saw that the days of 1853 were mapped onto objects to angry human beings. It is also
the blend without their actual 1853 dates highly visible at a conscious level, because the
(selected structure), but that the resulting "race" cartoon world allows its explicit conceptual
structure in the blend went beyond what was representation. It is therefore not representative
projected from the input spaces. of the general nature of blends. We stress the
The "whole" that we find in the blend is point, because it is tempting to reduce the
thus both greater and smaller than the sum of phenomenon to its salient manifestations, and
the "parts." Through projection of partial miss the deeper issue. Visual cartoon
structures, and embedding into background literalization of metaphor is a peripheral, not a
frames, we get a truly novel structure, not prototypical case of blending.
compositionally derivable from the inputs. A second tempting reduction is to the
Therein lies the creative force of such blends. prototype of the fantastic, as in the Inferno
New actions (as in the dockline example), new example. A third tempting reduction is to the
concepts (as in the complex numbers case), prototype of impossibility. "I'm getting ahead
new emotions and understandings (as in of myself" involves a structure that is
metaphor) emerge. impossible in Euclidean space for human
As we shall see in section VIII, the formal beings. A fourth tempting reduction is to the
merging operations outlined above show up in prototype of "literary deviance," as we might
the same form in grammar at the more suppose applies to Dante's Bertran de Born.
schematic level of blended grammatical This reduction compounds two errors: first, it
constructions and functional assemblies. A assumes that blending belongs only to language
deep generalization is that the full interpretation explicitly marked as literary, and second, it
of any sentence in a particular context is a assumes that the cognitive mechanisms of
sequence of successive blends meeting more literature differ in kind from cognitive
and more specific local constraints. Meaning mechanisms of everyday thought.
construction consists in solving successive All of these reductions, and others as well,
constraint satisfactions on blends. obscure the aspect of blending that makes it
There is no way that all such mechanisms fundamentally important to the cognitive
and constraints can be specified a priori. The sciences: blending is a general phenomenon,
detailed examples in this report point to a running across all varieties of cognition. Like
challenging research program. We believe that

16
categorization, inference, the making of Northern Light's having come from a space
hypotheses, and metaphor, it is routinely that provides the reference frame, so that in the
employed and generally indispensable. It is not blend, Northern Light provides the landmark
an advanced performance added optionally to and Great America II is conceived as the
more basic phenomena for special effect, like trajector: We would say "Great America II is
paint to a house. On the contrary, ahead of Northern Light" but not *"Northern
categorization, inference, the making of Light is behind Great America II." Yet in other
hypotheses, and metaphor depend in crucial cases, as in the radio mistake, there may be no
ways upon the existence of the general linguistic evidence at all.
cognitive capacity for blending. In the rest of the paper, we will mention a
Both the angry cartoon character and host of other contrasts between specific uses of
Bertran de Born are visual, but the category blending. We will see cases of blending in
extension of sounds controlled by the radio analogical counterfactuals where projection is
volume button is not. The cartoon, the radio not principally direct, positive, or one-way.
mistake, and the riddle of the Buddhist monk We will see additional cases where blending
are striking blends that cannot fail to be provides category extension. We will see
noticed, but "I am getting ahead of myself" blends that are funny and blends that evoke
depends upon a covert blend detectable only on mirthless ideological debate. We will see
analysis. The radio mistake involves the blends that concern scientific reality, others that
making of a hypothesis, but "I am getting concern social reality, and others that concern
ahead of myself" does not. "I am getting ahead personal reality.
of myself" and the riddle of the Buddhist monk This illustrative summary of differences is
construct central inferences in their blended offered as a talisman to ward away from the
spaces. The cartoon is a case of making a reader any reduction of blending to one of its
conventional metaphor literal, but the example merely noticeable uses. Instances of blending
of Bertran de Born is not, since a literal are amazingly diverse, naturally so, given that
presentation of social "division" as spatial blending is a general cognitive instrument.
division would produce a spatially divided What all these instances share is an intricate
father and son, not a spatially divided Bertran form of cognition which can be analyzed
de Born. through the many-space model of conceptual
The cartoon and Bertran de Born depend projection.
upon a metaphoric relation between source and
target, but the boat race and the riddle of the
Buddhist monk are not based on metaphoric
relation between source and target. IV. Further evidence for conceptual
The radio mistake is a mistake but the projection into a blended space
coiling of the cord is a success. Both involve
the construction of a hypothesis and the We have suggested that important cognitive
execution of corresponding action, but neither work was performed in middle spaces, generic
is an analogy—a transfer of abstract schemas and blended; that a blended space had its own
from one domain to another. Neither is a structure and organization, not reducible to an
metaphor, since metaphor establishes a system amalgamation of structure from the source and
of figural correspondences, not of identities: target; that blending could manifest itself in
here, the radio volume knob and the pattern of many ways, verbal or non-verbal, vividly
coiling do not correspond figurally to imaged or masked from consciousness, in
something in the target; rather, they apply poetic invention, everyday language, or
identically to blended categories built up on the scientific inquiry.
basis of the source and target spaces. This view raises multiple theoretical and
In some cases of blending, there is empirical issues, most of which remain beyond
linguistic evidence for the independent the scope of the present report. In this section,
existence of the blended space: in the blended we attempt to increase awareness of such
space of the boat race, there are two boats issues through the examination of a rich array
simultaneously racing, and we can refer to of examples that highlight theoretically relevant
them accordingly, but there are vestiges of properties of conceptual merging.

17
having hit even a single ball, and had the
1. President Bush on third base chance to steal home, but he blew it." But in
We start with a case of metaphorical "George Bush was born on third base and
projection that is not exotic, literary, or thinks he hit a triple," none of the stupidity in
idiomatic, but is meant to be a joke: the target accords with a stupidity in the source.
Neither is the inference that Bush is a
George Bush was born on third base and thinks he hit paragon of stupidity available from the target.
It is nearly the human condition that we are all
a triple.27
deluded about our position in life. If President
The source is baseball and the target is Bush is deluded, he is not exceptional in this
society and one's image of one's relation to regard.
society. As is often observed, a projection But, in the blended space of life as
such as this, which carries baseball onto life, baseball, we have from the source the
does so by virtue of a shared schema that information that someone is on base, and from
structures a generic space. In this generic the target the information that he is deluded
space, there are agents in competition, goals to about his position or how he attained it. The
be reached, and so on. This generic space can blended result is being deluded about how one
be projected onto an indefinite range of specific got on base. The counterpart in the source is
targets, as in "He hit a home run at the impossible. The counterpart in life is the
meeting," "She scored the other night," making standard condition. But the blend is stupid in
baseball an archetype of such competitive the space of life as baseball. The stupidity is in
behavior. The example, "George Bush was the blended space.
born on third base and thinks he hit a triple," is It might be argued that, on the contrary, it
an inventive use of the standard projection of is indeed possible to be ignorant in baseball of
this generic space. how one got on base, perhaps because the
However, not all of the meaning can be runner has had a stroke while running bases or
constructed in this fashion. Central inferences is on drugs or because he has been
originate in a distinct blended middle space. brainwashed into insanity by a cult figure who
One such central inference of this expression is has told him that the wheel of fortune assigns
that George Bush is not just stupid in the to every runner a base, or because of some
expected ways we are all stupid, but to a much other scenario alien to our concept of baseball
higher, "inconceivable" degree. Where does but not absolutely impossible, and that such a
this inference come from? It is not available delusion would be regarded as stupidity in
from the source, because although there is baseball, and so the relevant inferences can
more than one way to get on base (the batter indeed be projected to the target from the
can be walked, a pinch runner can be put on, source. But now consider a second projection:
and so on), in none of them is it possible to be
confused about how you got on base. There is Dan Quayle was born on third base and thinks he
stupidity in baseball, of remarkable kinds such kicked a field goal.29
as those sampled in bloopers films,28 and
standard kinds, such as mental errors in the The inference that the Vice-President of the
execution of an intended double play, or United States Dan Quayle is an "even more
forgetting a complicated rule, and so on. But inconceivable idiot" than President Bush is not
this kind of stupidity in baseball does not available from the source space of baseball,
include not knowing how you got on base. because the scenario of thinking you got on
None of the stupidity in the source domain is third base by kicking a field goal is not merely
used to project the stupidity in the target in this rare or unlikely, but fantastic. There is nothing
case. in the game of baseball that allows for not
It is not impossible to project stupidity from knowing the difference between baseball and
baseball to the target. One could say of Bush's football. Dan Quayle has not had a mere lapse
having lost the election, although he was of memory; he is abidingly obtuse about even
president during the dissolution of the Soviet the distinction between the two different
empire, that he "got on third base without ever games. Again, the inference of exceptional

18
stupidity is not available from the target, where the pragmatic anomaly of the blend does not
presumably everyone is in some measure prevent it from being logically coherent, fitting
deluded. It is available only from the blended the schematic structure of the generic space,
space in which one can be simultaneously and thereby exporting the appropriate
playing baseball and living life and be inferences and emotions to the target.
staggeringly confused about how one attained Notice, furthermore, that the conceptual
one's place on base. domain corresponding to the blend is felt to be
There is another inference that can arise an extension (fantastic to be sure) of the game
from the blended space but not from the source of baseball, not an extension of our social life
or the target. In the blended space, George as voters and candidates. In that sense, it
Bush has been on third base all the time, i. e., functions like a source, in the traditional two-
68 years, and has never advanced. In the space sense, for projection to the target. This
source of baseball, it is not principally the reflects, we think, an important asymmetry in
runner's responsibility to make opportunities to the construction of blends, where the source
advance bases; typically, it is the responsibility provides landmarks and locations and the target
of the people who follow him in the batting provides trajectors and intentions. The boat
order to bat him in. In the source, there is race example, as we noted, displays similar
nothing wrong with Bush's staying on third, asymmetry.
and no possibility of his staying there for 68
years. In any event, in the source, this 2. Nixon in France
situation does not count against Bush. In the We are convinced that jokes, poetry, or
target, certainly there is nothing wrong with idioms often provide very useful data, because
having lived one's life at a high social station, they make certain cognitive processes highly
been president once, and so on. But in the visible. Our next example, however, is not
blended space, a runner is responsible for exotic, literary, idiomatic, or humorous, and
advancing, and it is is possible to stay in the does not seem to involve metaphor or category
same place forever. In the blended space, we extension. It is an analogical counterfactual of
have the inference that the longer the runner the type studied by Fauconnier (1990, to
stays in one place, the less competent he is. appear):
Since Bush has never moved, the inference
arises that Bush is exceptionally incompetent "In France, Watergate would not have harmed Nixon."
and lethargic. As in the case of the boat race,
or the Inferno, the middle blend displays Uncontroversially, understanding this
additional cognitively relevant structure (the counterfactual includes building a generic
agent's responsibility for not advancing), that middle space that fits both American politics
was absent in the source and the target.30 and French politics. It includes a leader who is
George Bush and Dan Quayle were elected, who is a member of a political party,
described in this fashion in order to indicate and who is constrained by laws. This skeletal
that, while it must be admitted that Bush and middle space fits the space of American politics
Quayle have a certain social, financial, and and French politics so well and intricately that it
political status (third base), this does not mean is natural for someone to project a great deal
they are to be given any credit, or regarded as more skeletal information from American
competent for having attained this status, and politics into the generic middle space on the
that therefore, no one should vote for them assumption that it will of course apply to
because of their status. In fact, their delusion French politics.
about the nature of status in general is positive The rhetorical motive for saying, "In
reason to vote against them. France, Watergate wouldn't have done Nixon
Although the blended space has many of any harm" is exactly to stop someone from
the trappings of baseball—bases, runners, projecting certain kinds of information to the
etc.—it also has many features of the target generic middle space on the assumption that it
social world—birth is a means of arrival, the applies to French politics. It is the power of
game can last for decades, players can be the non-counterfactual generic middle space
pathetically deluded. As in previous examples, that causes the speaker to lay down a barrier.

19
The speaker does this by constructing a counterparts. The utterance sets up a blended
specific, counterfactual, and pragmatically middle space exactly for the purpose of
anomalous blended space. illuminating these counterparts and their
Into this middle space, the speaker has negative relation to each other. The projection
projected information associated with President in the case of "In France, Watergate would not
Nixon and the Watergate break-in. Nixon and have harmed Nixon," is thus not direct, not
Watergate and so on are brought into the one-way, and not exclusively positive.
middle space with only skeletal properties, This, then, is a case demonstrating a
such as being a president who breaks laws in wholesale theoretical inadequacy of the two-
order to place members of a political party at a space model, since under the two-space model
disadvantage. It may be that such information there are no processes by which the intricate
in fact in no way belongs to French politics, meaning of "In France, Watergate would not
that something like Watergate has in fact never have harmed Nixon" can be constructed.
happened in French politics. No matter, it can Of course, one may object to the assertion
be imported to the middle space from the about France. One can respond, "You are
source. Additionally, into this space is wrong, look at all the harm the Greenpeace
projected, from the target, French cultural incident did to Mitterand." This can be
perspectives on such an event. Such a space is interpreted as asking us to change the blended
a blend; its counterfactuality is a consequence middle space so that the illegal act is now
of this blending. general enough to include not only acts directed
This counterfactual space operates at an opposing political party but even acts
according to its own logic. In this directed against any opposing group
counterfactual space, an illegal act directed with (Greenpeace). It asserts that the space does
the knowledge of the elected leader against the indeed include cultural perspectives that,
opposing political party leader will not cause contrary to the previous assertion, do apply to
the public outrage associated with Watergate. both American politics and French politics.
For this central inference to take place, we must This, in turn, has the effect of expanding the
have both the nature of the event from the generic middle space. This is a fundamental
source and the general cultural attitudes from and general point that will arise repeatedly in
the target. The blended space is again not a our analyses: the four spaces are built up
side-show or curiosity or merely an dynamically and inventively in order to achieve
entertaining excrescence of the projection. It is a conceptual projection. The four-space model
the engine of the central inferences. dictates no fixed sequence in this construction
Clearly, in the case of such an analogical of meaning. It additionally accords notable
counterfactual, the construction of meaning place to energetic and imaginative effort and
cannot be mistaken as an attempt to impose revision.
structure from the source onto the target. In We might ask, in what space does it hold
fact, this particular analogical counterfactual is that Watergate does not harm Nixon? Not in
trying to do exactly the opposite. It is trying to the source, or the target, or in the generic
make clear in just what areas information space. But if we shift to the blended space,
projected from the source cannot be imposed then the claim holds. It appears that a central
on the target. Moreover, its purpose is to part of conceptual projection is knowing how
illuminate not only the nature of the target, but to construct a blended space and how to shift to
also the nature of the source. The inferences that blended space in order to do real
are thus not one-way. They can go from the conceptual work, with the consequence that the
counterfactual space to both the source and the vestiges of that real conceptual work are often
target. projected to the target and often even the
Nor are the analogical connections source. But the structures of the blended space
exclusively positive. It is disanalogy rather that would be impossible in the other spaces are
than analogy that is the central assertion of the left behind in such projection. That they are
statement. We recognize that a scenario can be left behind does not mean that they are not
shared by American politics and French politics indispensable to the central conceptual work.
but that in certain key respects these spaces
have negative counterparts rather than positive

20
3. Personification construction of the meaning of the target. It
Now let us consider personification. As would be a mistake to assume that because
Lakoff and Turner have analyzed, the generic- inferences are ultimately carried to the target
level metaphor EVENTS ARE ACTIONS is an that they are carried directly from the source,
instrument for understanding events without and equally a mistake to assume that because
agents metaphorically in terms of actions by people do not identify the target and the
agents by projecting generic-level information blended space, and in fact regard the blended
from the source action to the target event. The space as false, that the blended space is merely
generic-level information in a given action can whimsical or parasitic and not essential for the
be projected to a generic space and projected construction of meaning in the target.
thence to a range of specific events. In this It would also be a mistake to assume that
projection, something in the target space of the blended spaces are arbitrary and free play
event causally related to the occurrence of the spaces. We have seen various cases in which
event can correspond, under projection, to the the blended space operates according to an
agent of the source action. The result is that intricate logic of its own, as in counterfactuals,
something in the target that is not a person is such as "If I were you, I would have done it,"
understood by projection from something in the said by a man to a woman who declined earlier
source that is a person. This is the general to become pregnant: the woman did not do it,
mechanism of personification, and underlies the man cannot do it, but in the blended space,
such specific personifications as the the blend of selves is such as to combine the
metaphoric understanding of Death as someone man's judgment with the woman's conditions,
who takes you away, or the metaphoric enabling the man-woman to become pregnant
understanding of Time as a thief who steals in the counterfactual past of the blend.
your youth. Such intricate logics, and their intricate
By now, it may be apparent that the origins, are beyond the scope of this paper, but
projection of the agent from the source action we can increase awareness of their existence by
onto the target event cannot be direct. To be considering some of the phenomena of trajector
sure, information is ultimately carried from the and landmark in examples. In the conception
source to the target, and indeed we do have a of death as departure, the source has a clear
conception of Death as a person, of Time as a trajector — the traveller — and a clear
thief, of situations we are trying to master as landmark — the place departed. There may be
intentional opponents, and so on. But such many different ways to conceive of the event of
personifications belong to an impossible death, with various trajectors and landmarks,
blended space that can be extraordinarily robust as when we buy the farm or God cancels our
and dramatic—with Death the Grim Reaper rumba tickets, but the established trajector and
whose body is a skeleton, who wears a dark landmark of the source in this projection
cowl, and who carries a sickle, for example. induces a trajector and landmark in the blend:
No one ever confuses this blended space with blending the person leading the life with the
the actual target space of the biological event of traveller, and "here" with being alive, makes
death. Information and inferences are projected the person a trajector with respect to the
to the target from the blended space, but the landmark of being alive.
clashes that are possible only inside the blended In other cases, the target induces the
space are not projected to the target space. We trajector and landmark, as in "I'm getting ahead
do not identify the target space and the blended of myself." In the source, with two runners,
space. The construction of meaning involves each runner is a trajector with respect to the
many spaces, simultaneously active, and landmark path, and each runner is a trajector
connections between them. There isn't an end with respect to the other as landmark: each
state in which the meaning has been deposited runner inhabits various roles as trajector and
in the target and the other spaces have landmark. But in the target, the actual event is
disappeared. Personification involves—in a the trajector with respect to the landmark
dynamic and interconnected fashion—a source schedule. Therefore, in the blend, the runner
space, a generic space, a blended space, and a corresponding to the actual event must be the
target space. The blended space and the target trajector with respect to the runner
space are both active and both necessary to the corresponding to the scheduled event. "I am

21
getting ahead of myself" does not mean that the intuitively metaphoric:
scheduled event is ahead of the actual event.
Here, the induction of specific trajector and He's a real fish.
landmark comes from the target.
In "George Bush was born on third base The source space has fish and water. The
and thinks he hit a triple," there are trajectors more abstract generic space projected from this
and landmarks in both source and target source space includes the information that there
(runner and bases in baseball, person and is an agent who moves through the water
social hierarchy in life), and they are aligned, excellently. This generic space can be
but the source trajector and landmark are more projected over a great range of specific target
limited than the target trajector and landmark. spaces, so that, for example, one could say
It is possible for someone to go down the "My native Newfoundland water dog is really a
social hierarchy in life, but not possible for fish" or "This roving pool cleaner is a regular
someone to be demoted to a prior base in fish." In the case we are considering—"He's a
baseball. So in the blend, it would be real fish"—the agent of the generic space is
"illogical" to say that someone was born on projected onto a human being in the target
third base but soon found himself sent down to space. The blended space has the frame
second base and then, before long, coming up structure of the generic space as well as more
to bat for the first time. information from the source and the target. In
In the boat race, the spaces of 1853 and of the blended space, all things that move
1993 each have a boat as trajector and its efficiently through water are fish, including real
course as a landmark. In neither space can one fish. In fact, in the blended space, all things
boat be the trajector relative to the other as that move efficiently through water are real
landmark, since there is only one boat. In the fish. This may seem confusing, but it must be
blended space, there are two boats in a race. In remembered that to be a real fish in the blend is
an actual race, either boat can be the trajector not the same thing as to be a real fish in the
with respect to the other: we can say either source or the target. This again raises a general
"Great America II is ahead of Northern Light" point: what is true, what is possible, what is
or "Northern Light is ahead of Great America real, what is what all depend upon the space
II." But the status of the space of 1853 as with respect these questions are asked; the
providing the actual reference course and time answers in general vary as we shift from space
is inherited in the blend, so that Northern Light to space.
must be the landmark, and we can say only In the blended space, a new provisional
"Great America II is ahead of Northern Light," category has been constructed, for local
not *"Northern Light is behind Great America purposes. It gets its name in the usual fashion
II." By contrast, in the riddle of the Buddhist from the source, and so is called "fish." It has
monk, neither the space of his ascent nor the been considered a mystery why the word "real"
space of his descent supplies the necessary would be used as a hedge to designate things
reference, and so either can supply the trajector that don't really belong to the category. The
with respect to the other: either "The place is answer is that "real" signals a mental space
where he (ascending) meets himself shift to provisional reality. In our example,
(descending)" or "The place is where he the provisional reality is constructed in the
(descending) meets himself (ascending)" is blended space. In "If he were a real spy, his
perfectly fine. name wouldn't be James Bond," the
provisional reality is the counterfactual space.
In "He thinks this is a real gun," the
V. Category extension provisional reality is the space of his beliefs,
which might be wrong. Finally, if someone
We now discuss blends that produce asserts that a gun is a toy, we can reject that
temporary or permanent category extensions, proposal of a provisional reality by retorting
of the sort we saw in the discussion of complex "No, it's a real gun," in which case "real"
numbers. indicates shift back to real reality (which of
Consider first examples like the following, course is only the speaker's reality).
which readers may or may not consider

22
In the blended space constructed under protection, financial planning done as a unit, or
"He's a real fish," or "My dog is really a fish," whatever. What is at issue is the status of this
something can be both a human being and a information. For someone whose
fish, or a dog and a fish. Consider the use of conceptualization of conventional marriage has
the words "real" and "actually" in these as a criterial component "heterosexual union for
expressions. It is completely false of both the sake of children," the result of constructing
source and target that the human being is a fish an understanding to account for "same-sex
or that the dog is a fish. "He's a real fish" and marriage" will be an analogical projection
"My native Newfoundland water dog is whose middle space does not carry this criterial
actually a fish" are both false with respect to the component from the source. From the view of
source and the target. But they are both true of such a person, "same-sex marriage" will
the blended space, which instantiates the remain an analogical projection whose blended
extended category. With respect to the blended middle space is as conflicted as any we have
space, the human being is indeed a real fish and seen in Dante or Shakespeare —this blended
the dog is actually a fish. The effect of "real" space includes married couples that are not man
and "actual" in these cases is scopal: it indicates and wife, a strong clash with the criterial
that the locus of truth is the blended space. If component of the Source. But in spite of this
no blended space were involved in the clash, and in fact in part because of this clash,
construction of this conceptual extended the blended space captures legitimate
category, there would be no reason for "real" connections between one kind of scenario and
and "actually" to occur in these expressions. an entirely different kind of scenario.
Of course, it is important to remember that no However, someone of differing ideological
one is confused about the status of these viewpoint may regard the skeletal information
various spaces: that the swimmer in the blended in the generic space as the central information
space counts as a "real fish" never leads anyone in the scenario of marriage. He may regard
to imagine that he counts as a "real fish" "heterosexual union for the sake of children" as
outside the blend. The category extension is non-central, even marginal, information in this
strictly limited to the blend. It does not spread source scenario. For someone holding such a
to other spaces. In that sense, then, it is local view, a "same-sex marriage" is not an
and temporary. It serves a certain purpose at a aggressive analogical construction; it simply
certain point of the conversation, but does not refers to a subcategory of marriage in the way
set up a novel conceptual scheme. In the long that "light wave" refers to a kind of wave.
term, fish are still fish and dogs are dogs. The distinction is not one of professed
But the four space projection mechanism belief. Agreeing to treat two scenarios as
can also lead to more permanent category belonging to the same category for purposes of
shifts. Consider now the relationship between protection under the law or taxation or health
analogical connections and category coverage or whatever is not the same as
connections. Analogies place pressure upon actually having a conceptual structure in which
conventional category structures. A successful these two scenarios belong to the same
analogy can, through entrenchment, earn a conceptual category. Liberal goodwill toward
place in our category structures. The assault of diverse scenarios, on a philosophy of live and
an analogy on conventional categories is often let live, is very far from the phenomenon of
expressed in its early stages in a noun phrase recognizing light to be a wave or recognizing a
that draws its adjective from the target and its working mother to be a mother or recognizing a
head from the source. "Same-sex marriage," heron to be a bird.
for example, asks us to project the scenario of Were the generic information in the generic
marriage onto an alternative domestic scenario. space of "same-sex marriage" to come to
People of violently opposed ideological belief achieve a different status as the default
will freely agree that the generic middle space information in the source, the concept and
of this projection carries information that category of marriage would change, not by
applies to both the conventional marriage including new information but rather by
scenario and the alternative domestic scenario; shifting the information that structures the
this information includes people living in a source. In that case, the generic space that
household, division of labor, mutual links "same-sex marriage" and traditional

23
marriage in the analogy would come to define which source, target, and generic, can all
the category structure of "marriage" in general. project.
To do so, of course, it would have to displace The evidence we have considered so far
the conventional category structure of shows that conceptual projection does not carry
"marriage" in general. In that event, the information directly from a source to a target in
blended space would be, instead of a locus for a manner that is one-way and positive.
impossible or fantastic clash, the defining space Although the two-space model accounts
for the new and wider category. The blend passably for certain special events of
would, for many people, begin as an conceptual projection under reduced
impossible clash, like a messenger's being circumstances, it is radically inadequate in
nature or one person being in two places at the principle. A better analysis reveals the role of
same time. But as the generic space is returned middle spaces, both blended and generic, and
to structure the source and the target as the leads to the many space model.
subsuming category, the blended space
becomes simply a possible union, and the
result is a newer category. The final result VI. Generic Spaces
would be that the blended space would come to
have the names associated with the original We imagine that the claim of the existence
source, and therefore so would the original of generic spaces is one of our least
target, because it is contained in the blend. controversial. Most researchers will
The cultural tussle over the pressure placed acknowledge that source and target in a
by the analogy of "same-sex marriage" upon projection share skeletal information. Nearly
conventional category structures provides daily all forms of traditional representation depend
journalistic copy and stirs some passions. It upon some shared skeletal information between
has an equally profound but more temperate what is represented and the representation.
parallel in the contemporary discussions of Charts and maps, for example, are understood
"artificial life."31 If our mental space of life as sharing geometric structure with what they
includes as central information "development represent, according to some customary mode
through biological evolution, carbon-based," of representation. A Mercator projection, for
and so on, "artificial life," which comes from example, does not preserve area but does
the lab and is not based on carbon, will always preserve angular relations, order relations, and
be an analogical concept, and "artificial life" so on.
will not belong to the category "life." But The question is: must the generic space
computer viruses, for example, share many have an existence independent of its embedding
things with biological organisms. As the in the source and the target. One sort of
generic space that can be projected from life argument that it must comes from Lakoff and
and imposed on artificial life grows more Turner's analysis of GENERIC IS SPECIFIC.
useful, it may become attractive to change our Many proverbs are understood as having a
conception of the status of this information as generic reading, in the absence of any
carried in the source category of life. This indication of a specific target. For example, we
generic space may come to constitute the central can all understand "Don't get between a dog
category information in the source category and his bone" without having to apply it to any
"life." In that case, "artificial life" will become particular specific target, and this reading just is
a subcategory of life, rather than a projection a generic space. So the generic space exists
from life to technological phenomena that have independent of its embedding in the source and
manifest connections to "life" that are the target. This generic space can be applied at
nonetheless resisted by the category will to an infinite range of specific targets. If
connections between "life" and its conventional all that were available were direct projection
subcategories. from the source to a specific target, it would
As we have seen in all our examples, take an infinite number of such individual
generic spaces provide abstract scenarios for projections to account for the range of spaces to
source and target, while blends provide in a which the proverb can be read as applying.
sense richer, more developed scenarios into Generic spaces do not have a rich
vocabulary associated with them in the way

24
source and target and therefore blended spaces onto a different type of conceptual domain. He
do. The vocabulary of the generic space is uses one generic space, in which the parent
largely shifted to it from the source, and then pays for the child's credit card bills.
this vocabulary applies whenever we impose Obviously, he means for that generic space to
the generic space on a new target. To give just be projected back onto his own situation in
one example of this common activity: we do such a way that parent projects to Momma and
not have a generic word that means "whatever child projects to Francis. Momma builds a
instrument somebody uses all the time in his different generic space, in which Victoria pays
chosen work, an instrument that comes to be for a generic profligate's bills. This, in turn, is
identified with him, an instrument to which he also projected back to the target, with the
applies effort, and with which he has an profligate projecting onto Francis and Victoria
unusually close association." One such onto Victoria. Francis is attempting to
instrument for one such worker is an axe. The categorize Momma and himself as belonging to
relation of the worker working with the axe, the ad hoc category of families where the parent
manipulating it, trying to get it to do what he pays for the child's credit card charges.
wants done, has a skeletal structure, and this Momma is resisting that ad hoc categorization,
structure can be projected to a generic space. preferring to place her son into the ad hoc
In music, especially jazz music, someone's category of people whose credit card charges
instrument is called his axe. Of course a are paid for by Jack's mother.
saxophone can be an axe, but so can a flute, a Momma and Francis both recognize that
guitar, a drum set. A new projection of the Jack's situation can be mapped onto Francis's.
generic space onto a new kind of instrument Moreover, they do not disagree about the
(perhaps some electronic synthesizer) does not abstract structure underlying the situations—
look unusual. The application of the family ties, modes of payment, etc. But as it
vocabulary to the new target is expected, turns out, they are fighting over the
because it is used whenever the generic space is construction of generic spaces—one in which
applied. The existence of the generic space and mothers pay for their sons versus one in which
its projection to a range of targets gives rise to a Victoria pays for everybody. Such spaces are
provisional category, which is the blended more than schemas extracted from the source.
space of all axes, including axes. This is the They have their own (partial) mental space
same mechanism as we found behind "He's a structure with roles, values, and frames, and
real fish." once established, they have a life of their own,
One of the clearest kinds of evidence for the like the commutative rings of our mathematical
existence of generic spaces as independent of example, or the self-help injunction extracted
their embedding in the source and the target from "Look before you leap."
comes from analogies where the source and the Genericness is a relative notion. Generic
target are identical. In these cases, structure is spaces built up at one level may be mapped on,
projected from the source to the generic space, and blended into, each other on the basis of yet
and then back to the target, which is the same higher level generic spaces. In that sense,
as the source. But the projections from the image schemas in the sense of Lakoff,
generic space to the target are not exact inverses Johnson, and Turner define generic spaces at a
of the projections of the source to the generic very high level, with extremely partial and
space. skeletal structure with multiple projection
For example, consider the cartoon possibilities. The same can be said of frames
"Momma," in which Momma's son, Francis, associated with grammatical constructions. We
prompts his friend Jack to report to "Momma" return to this issue in Section VI.
that Jack's mother, Victoria, pays all of Jack's
credit card charges, so he never has to bother
her for money.32 Francis asks her, "Can't I do VII. Parameters and subschemes
that, too?" Momma replies, "It's fine with me.
Check with Jack's mother." Francis is The conceptual projection scheme we have
attempting to project from the conceptual space outlined involves a dynamic construction of
of family finances onto the same domain, not multiple spaces: source, target, and middle—
both generic and blended. The spaces and the

25
links between them are dynamically activated imagine we are talking about hiking and
and transformed or elaborated, yielding climbing, and saying things like: Long climbs
inferences and meaning that are not are tiring. It's great to reach the top after
concentrated in one single locus. In the full- getting over all the boulders. This is what one
blown scheme of the four-space model, usually, and no doubt correctly, thinks of as
everything is maximally differentiated and literal talk. But in spite of the apparent absence
activated. From this general scheme, we can of projection, notice that the conventional
derive typical subschemes by considering projections of the space are primed: even
special or limiting cases. The parameters we though the first climber may have spoken
consider are: literally, it is straightforward for the second to
—number and type of spaces involved reply: Yes, it reminds me of {my career,
—degree to which the space is active as a learning flamenco, reading Heidegger, ...}. A
working space standard generic space G is readily available,
—degree of blending and of abstraction potentially active, independently of the
speaker's intent.
—vocabulary transfer (on line or permanent) Case 2: [ D1 , S, G ] The only overt
—category relationship between source and vocabulary is in one domain, but the speaker's
target, and consequently likelihood that intent is explicitly to build the generic space
blending will give useful category extension along with the source, by exploiting
—number of conceptual domains involved conventional projections of the source. Look
—whether or not the conceptual domain before you leap, on a fortune cookie, is the sort
of thing we have in mind here. The source is a
involved is consciously focused upon good archetype for the generic, and the generic
—the extent to which the blended space gives is provided for the purpose of further
birth to a new conceptual domain. projection onto unspecified targets. We
Note that conceptual domains and the understand the statement on the fortune cookie
spaces locally built upon them are different in as a general purpose instruction, not a literal
nature. In particular, a space can be activated remark about jumping. The resulting
without the corresponding conceptual domain configuration has two working spaces, a
being consciously focused upon. source and a generic, but no target and
And, as an independent important point, the therefore no blend. This is the SPECIFIC to
existence of a blended space does not entail that GENERIC projection studied in Lakoff &
it serves as the basis for an imaginary Turner, and its conceptual dynamics consists in
conceptual domain. When it does, we have making the new space available for further
cases like Dante's hell or Alice's wonderland projection.
with the talking Cheshire cat: an imaginary Case 3: [ D 1, D2, S, G , T ] There are two
world that gives substance to the blend so that conceptual domains, and an active target space,
it can become a common conceptual domain in plus weakly active source and generic spaces.
everyday life. Other blends, while serving This is the case where, through entrenched
important local cognitive functions, will have conventional metaphor, the source vocabulary
no corresponding conceptual domains. This is has become directly associated with the target.
the case for examples discussed above such as For example, we may talk about Christmas
"Pour down thy weather," "Get ahead of being near, without strongly activating the
myself," and so on, as we will see below. source of physical space for which near is a
Let us consider a range of cases that differ primitive vocabulary item. This is not because
along these particular parameters. In the near has changed meaning, or because the link
notation that follows, smaller type means between time and space has been lost. Rather,
diminished role as a working space (S vs. S), it is because the relevant abstract ordering
or absence of conscious focus for a domain (D structure, also found in the mediating generic
vs. D). space, is conventionally available for time, by
Case 1: [ D1 , S, G ] There is only one virtue of the already established time-space
overt space S, and one overt domain under mapping. The important point here is that
consideration: the source is also the target, and physical space is the archetype of the relevant
the projection is identity. For example, generic (mental) space (probably by virtue of

26
being its experiential basis), and thereby retains target for projection from G. Or, in the vein of
its leading role, i.e. potential activation, Confucius and Mao Zedong, we can call up a
whenever this generic space is projected onto a source for G, as when we add to the generic
target. As soon as less conventional admonition, the specific one: ...in other words,
vocabulary is used, this reactivation becomes look before you leap.
apparent (we're a stone's throw from A key point is that vocabulary to access G
Christmas ). There is a paradox in this form of directly is seldom straightforwardly available.
conceptualization: it is precisely because the It would seem that we manipulate many more
source structure is widely shared in thinking generic frames than we have names for. In
and talking] about the target, that the source fact, we make up new ones up as we go along.
need not be a principal working space, and that The extraordinary power of metaphorical and
we do not consciously perceive our way of analogical projection and blending lies in the
talking about time to be metaphorical; but if we access this complex process gives us to such
were, so to speak, to cut off the target from its frames, both for building generic spaces, and
source, treating words like near as merely for projecting them back onto more specific
polysemous, there would be no account for the ones.
readily available extensions of the source to Case 6: [ D, S, G, T ] There is only one
target mapping. Having the source and generic conceptual domain, but distinct source, target,
mental spaces "in the wings" (potentially and generic spaces. The credit card example
active) is the key to this apparent paradox. above is a good instance of this configuration.
Case 4: [ D2 , G , T ] In a sense, this the We set up the specific source situation of Jack
twin of Case 1: only one space is set up, and charging his expenses to his own mother's
only one domain is talked about, but the particular credit card, project to a generic space
attention of the participants is directed implicitly in which sons charge expenses to their
to relevant generic structure. To say My son mother's card, and project back down to the
betrayed me is also to draw attention to the target space in which Francis uses Momma's
more abstract generic space in which betrayal card. Notice that we can't get a blend in this
by loved ones has culturally defined type of case, because the counterpart categories
consequences, and those inferences in the in the two spaces are exactly the same. If the
generic space are likely to be projected back distance between spaces is extended, as
into the target space. This configuration opens suggested in our discussion, blends become
the way for introduction of an overt source into available, e.g. Francis hiking away on a
the discourse, as in This is like a dog biting the shopping spree through expensive malls. It is
hand that feeds him. The activation of an overt only, therefore, when we distinguish the
source will then explicitly activate the generic conceptual domains, that blends are perceived
space G, transforming the initial configuration: and operated on. But as noted for the "same-
[ D2, G, T ] → [ D1, D2, S, G, T ] sex marriage" and "artificial life" examples,
Case 5: [ G ] Specific domains are not those very same blends may put pressure on
mentioned explicitly, and only a generic space category structure that leads to merging of the
is set up. This can happen only if abstract initially distinct conceptual domains. When
vocabulary is available to access the generic that process succeeds, we are back to the Case
space directly, as for instance in making the 6 configuration: a married couple is the
recommendation Before acting, measure the counterpart of another married couple,
consequences of your acts. The activated regardless of sex and gender, not
generic space is the same as with Look before metaphorically, or by analogy, but as a simple
you leap, but it is accessed directly, and there is consequence of the new category structure, like
no source, and no target. This configuration, the mother-and-son counterpart pairs in the
of course, opens the way for a transformation credit card example. The blend will then have
to a more elaborate one, with explicit source or disappeared into the source and target.
target or both. If we are discussing the Notice some of the differences between the
advisability of giving away all your money to cases considered so far. In 1, there is no
your lover, that context (technically, the target, and no implied target, but a weakly
corresponding mental space) becomes a likely active conventional generic space opens up the
way for one. In 2, there is no target, but the

27
need for a subsequent target is strongly look for. Cases can be extended as spaces and
implied. This target could be relative to a domains are added or activated.
different conceptual domain, or the same one Consider the celebrated case of the analogy
(as when Francis pointedly describes to between taking a fortress and treating a tumor
Momma Jack's arrangement with his mother, inside the body.33 Only a laser beam of low
without adding anything else). In case 3, intensity can be sent through healthy tissue
source and generic are weakly activated, and without harming it, but such a beam will not
there is no blend, but the conceptual domains kill the tumor cells. This is likened to a mined
are kept sharply distinct—no supercategory of path leading to the fortress that can be traversed
space and time is formed. In 6, on the other safely by a small number of soldiers but not a
hand, the conceptual domains are not large number; the small number would be
distinguished, but the source and target spaces unable to take the fortress. But, just as several
are both active and distinct. small groups of soldiers sent along several
Let us move on to further combinations. mined paths to arrive simultaneously at the
Case 7: [ D1, D2, S, G, T ] The source is fortress can combine to overwhelm it, so
weakly activated, but the generic middle space several beams of low intensity sent along
is activated along with the target. For example, several paths to arrive simultaneously at the
in the expression, "He is seeking a higher cup tumor will add to kill the tumor cells. In this
of coffee," there is a generic space of increase analogy, there is an active source, generic, and
of a quality along a gradient and even of target, but an avoidance of the blend. There are
categorized regions of that gradient. The two conceptual domains in conscious focus: the
vocabulary comes from the archetype source of medical and the military. [ D1, D2, S, G, T ]
increase or decrease of height], which is to say, In the case of "Pour down thy weather,"
up and down. But that vocabulary has been there are two domains in conscious focus
exported from the archetype source to the more (nature and communication), a source, a target,
abstract realm of the generic. This "bleaching" and a blend, but the generic space, although of
of vocabulary will happen slowly over time and course live, has very little role as a space of
will vary from individual to individual, so case new conceptual work. Furthermore, even
seven, like case three, is a matter of degree. As though the blend is highly active as a working
Eve Sweetser has shown, diachronically the space, it does not generate a corresponding
source may get lost altogether in such conceptual domain. [ D1, D2, S, G, B, T ].
configurations, because the corresponding In the case of Dante's Bertran de Born, the
domain acquires new specialized vocabulary. source, target, and blend are all fully active as
Its former vocabulary shifts to the bleached working spaces, the generic is weakly active as
senses or to specialized uses in specific targets. a working space, and three conceptual domains
This historical evolution, however, takes are in conscious focus: the conceptual domain
considerable time when it happens. At any of physical objects and physical separation,
synchronic stage, many abstract vocabulary which underlies the source, the conceptual
sets will remain linked to an active source. As domain of social discord, which underlies the
for case three, the importance of the potential target, and, most interestingly, the conceptual
activation of the source should not be domain of hell: there is a conceptual domain
underestimated. The source continues to corresponding to the blend in a way that there
provide the strongest archetype for the more is not in the immediately previous case.
abstract structure, and as a result it also Dante's hell becomes a conceptual domain that
provides the primary basis for novel projection: can be relied on not only for the rest of the
the search for new conceptual structure, in Inferno but may also spill into everyday talk,
generic or target spaces, will attempt to exploit the way Sherlock Holmes has. [ D1, D2, DB,
the source space. We will say, for example, S, G, B, T]
"This coffee is stratospheric" or "This coffee is In the case of "In France, Watergate would
above terrestrial orbit." not have harmed Nixon," the generic, too, is
It should be clear by now that there is not a active ("Western political system"), so that all
set list of cases. How many different patterns four spaces are fully active, and two conceptual
of activity over the four spaces can we domains—the United States and France—are in
distinguish? As many as we have energy to

28
conscious focus. [ D1, D2, S, G, B, T ] that two spaces—a source and target—are not
In the case of "I am getting ahead of enough, and introduced two more—blend and
myself," by contrast, the generic is only generic—for a total of four. But blend and
weakly active, while the source, target, and generic are poles of a gradient, so in fact
blend are fully active. The conceptual domain instead of four spaces, we may have
of the organization of events is in conscious indefinitely many. Now we see that even this
focus, and the conceptual domain of movement array of spaces—source, target, and a gradient
along an intended track is not in conscious of middle spaces—is not maximal.
focus. [ D 1, D2 , S , G , B, T ] Activation as a It is therefore not possible to give a
working space is not two-valued, strong versus taxonomy of cases of projection in terms of
weak. There is a gradient of activation between arrays of spaces and activations. What is
strong and weak. In the case of the more important instead is the nature of the operations
idiomatic "I'm getting ahead of myself," the of projection and blending, which can operate
source space may be, compared to "I can't over however many spaces are active, and do
catch up with myself," less active, but it still so recursively and multiply.
must be active to supply conflicting positions to To give just one example, consider "The
the blend. stork dropped George Bush on third base with
In cases of provisional extended a silver spoon in his mouth." One projection
categorization, like "He's a real fish" and has in its source space arrival and in its target
"same-sex marriage," all four spaces are active; space birth. The stork bringing the baby
two conceptual domains are in conscious belongs to the blended space of this projection.
focus. [ D1, D2, S, G, B, T ] Another projection has in its source baseball
Now imagine the case in which the and in its target life. Being born on third base
category of marriage has undergone a shift belongs to the blended space of this projection.
under the pressure of the analogical projection Notice that the two blended spaces must be
of "same-sex marriage." Then the original blended to get the inference that the stork's
distinct conceptual domains (traditional dropping George Bush on third base means
marriage and same-sex domestic arrangement) that George Bush was born on third base. Yet
have united into one domain. The blend is a third projection has in its source dining and in
fully active as the new category, and the its target life and especially status in life. The
generic can therefore subside into weaker hierarchy of stations in life is understood in
activation. [ D = D1∪D2, G, B ] terms of the hierarchy of dining scenarios.
In the case of a projection of intentionality, Having a silver spoon in one's mouth belongs
such as "The nail doesn't want to go in," the to the blended space of this projection. All
source, blend, and target are active, the generic three of these blended spaces are then blended
is weakly active, the domain of carpentry is in into a hyper-blended space, in which being
conscious focus, and the domain of contest born, the stork, third base, and the silver spoon
with an intentional adversary is not in all reside. Inferences, motivations, and
conscious focus. [D1,D2,S,G,B,T]. emotions constructed in this hyper-blended
In a case of full personification, the space can then all then be applied to our
conceptual domain with respect to which the understanding and feelings about George
source is constructed will be in conscious Bush, his social status, and his candidacy.
focus: in Euripides's Alcestis, Thanatos (the
greek word for death) is a wrestler who comes Here is a recapitulation of our examples,
to take the body of Alcestis away to Hades. which differ along the parameters considered:
Here, the conceptual domain of contest with an [Note on notation. Capital D: the domain is
intentional adversary is so fully focused upon in conscious focus. Capital S, G, B, T: the
as to be dramatically prominent. In addition, space is a working space.]
the blend itself has served as the basis for a
corresponding conceptual domain. [D1, D2, Case 1: [ D1 , S, G ] Long climbs are
DB, S, G, B, T] tiring.
Many different spaces can become active as Case 2: [ D1 , S, G ] Look before you
the operations of projection and blending are leap
performed over them. We began from the view Case 3: [ D 1 , D2 , S , G , T ] Christmas is

29
near conceptually-based grammar, and Fillmore's
Case 4: [ D2, G, T ] My son betrayed me. Construction Grammar, syntactic constructions
Case 5: [ G ] Before acting, think of the are representations of generic spaces of very
consequences. high order. For example, the caused motion
Case 6: [ D, S, G, T ] Momma and the construction studied by Goldberg (1994)
credit card [same-domain analogy] NP V NP P NP
Case 7: [ D1, D2, S, G, T ] I am seeking a as in They hit the ball out of the park, or They
higher cup of coffee. laughed the poor guy out of the room, is a
Case 8: [ D 1, D2, S, G , B, T ] I'm getting representation of a minimal generic space with
ahead of myself. roles a, t, and g, and the schematic structure
Case 9: [ D1 , D2 , S, G, T ] Explicit (icm):
analogy: fortress/tumor a CAUSE t MOVE g
Case 10: [ D1 , D2 , S, G , B, T ] P o u r where the capital letter notation is used for
down thy weather convenience to refer to the appropriate schema,
Case 11: [ D1 , D2 , DB , S, G , B, T ] perhaps better described ultimately in a diagram
Dante (a conceptual domain corresponding to notation like Langacker's which allows
the blend is created) important figure/ground and profiling
Case 12: [ D1, D2, S, G, B, T ] Nixon in information to be represented.
France As in any mental space, what we find here
Case 13: [ D1 , D2 , S, G, B, T ] R e a l is partial structure with elements (roles) and
fish. Same-sex marriage. relations between them. When syntactic
Case 14: [ D = D1∪ D 2, G , B ] Marriage constructions are filled in lexically, more
after category shift (G fades). specific spaces are built. Since lexical items are
Case 15:34 [D 1 , D'1 , S, S', BS , G, B, T] themselves grammatical constructions, we have
Dracula [Two source spaces are blended into BS what Goldberg (1994) calls a fusion of
(vampire-repertory actors, etc.). This blend in turn grammatical constructions. This fusion is in
serves as a source that may blend again with the target fact a blend of the higher-order generic spaces
space to yield B (a middle space with set up by the grammar.
actor/vampire/health professionals). One of Goldberg's many examples, I
Case 16: [ D 1, D2 , S, G , B, T ] The nail sneezed the napkin off the table, will show
doesn't want to go in [compare to Dante, how this works. As Goldberg explains, it
personification] results from the fusion of the caused motion
Case 17: [D 1, D 2, D 3, D 4, S 1, S 2, S 3, G 1, construction just mentioned and the
G 2, G3, B 1, B 2, B 3, HB (B1, B 2, B 3), T] The construction characterized by an English lexical
stork dropped George Bush on third base with item, the verb sneeze. The first construction
a silver spoon in his mouth. (caused motion) has three roles, roughly
AGENT, THEME, GOAL, the second has only
Any number of spaces can be made active, one role (the sneezer). The corresponding four
and any number of projections and blendings space configuration that blends them is the
(including higher-order projections and following:
blendings) may operate over them. The four The blended space, as in the general case,
spaces are important as kinds of spaces a inherits structure from both input spaces: a is
prototypical conceptual projection requires. sneezing, and a is causing the napkin t to move
The operations that occur across these four to g (off the table).
spaces can, however, occur across fewer or But crucially, there is more structure to the
more, and they can occur multiply. We will blended space than to the inputs. First, the two
return to this complex issue at the close of the processes are incorporated into a single
paper, "The Concept of a Concept." coherent process, where it is the sneezing that
causes the napkin's motion. Second, not just
any such process will do: a prototype is
VIII. Blending and Grammar imposed on this understanding—it is the air
displaced by the sneezing that moves the
In cognitive linguistics, as represented by napkin.
Langacker's Cognitive Grammar, Talmy's So, for example, the sentence cannot be

30
used to describe a situation where by sneezing, sneezing makes me fall on the table and on the
I cause someone to pass me the napkin, thus napkin, which in turn falls off the table.
moving it off the table, or a case where

a' ACT
a'

a1 CAUSE t1 MOVE g
1 a2 SNEEZE

a1
t1
g1 a2

a t g

Blended Space

Figure 5

The same is true of a grammatically similar Matsumoto (1991).


example like They laughed the guy out of the What is striking in the context of the
room. The highly preferred interpretation of present report is the technical uniformity of
the elaborated blend, is that "the guy" left blending in all cases, whether they are highly
because they were laughing at him, not because grammaticized as in the examples just
the laughing was too loud, or because he was reviewed, or locally constructed, as in most of
overwhelmed with joy by the great response to our other examples. The formal treatment of
his best jokes. the boat race example proposed in section III is
Goldberg (1994) notes the existence of directly applicable to Goldberg's fusion of
general constraints on conflation patterns and grammatical constructions. This is no accident:
cites relevant work by Croft (1991) and grammar as we view it has among its functions

31
to enable us to combine very general frames its components in a specific, often elaborate
and image schemas to produce more and more manner. In fact it often has properties that go
specific ones until we zero in on the mental beyond what one might expect from its
space partial structure that fits the context at components alone. . . . For example, the
hand. And blending is a creative component of meaning of run as applied to humans must be
this general process. It is remarkable that in all adjusted in certain respects when extended to
cases, blending allows the whole to be more four-legged animals."36 37
than the parts. The fusion of grammatical The metaphor of "projection" in describing
constructions is yet another example of the the general cognitive phenomenon of blending
general properties of blending outlined in has been used by Fillmore and Kay to
section III (Prototypes of blending and characterize the unification of constructions.
mistaken reductions): projection of partial They speak of the semantics of the sentence as
structures and embedding into background arising by a chain of projections from the
frames generates novel structure not lexical verb to the Verb Phrase to the sentence.
compositionally derivable from the inputs; the More technically, in our terms, the particular
full interpretation of any sentence in a particular lexical verb construction and the higher-order
context is a sequence of successive blends Verb Phrase Construction, as input spaces,
meeting more and more specific local project to a blended space which is not identical
constraints. Grammar makes generic frames, to either; this space and the Subject-Predicate
lexical frames, and their blends available in Construction, as inputs, project to yet another,
order to guide and constrain this process. The hyper-blended space, the full construction,
partial structures ultimately obtained, however, which is identical to none of its inputs; and
are at a greater level of specificity. there is projection of semantics from the space
Without proposing to assimilate to our of the lexical verb to the first blend, and from
analysis theoretical work by Langacker and by there to the hyper-blend.
Fillmore and Kay, we see in their work explicit We know, of course, that grammar also
conceptions that fit in with our view of gives precise indications as to the dynamic
grammatical blending, as well as some support space building and space linking that occurs as
in the form of compatible specific analyses of discourse unfolds: tenses, moods, copulas and
specific grammatical constructions. some verbs , adverbials and conjunctions, are
There is no question that Langacker's some of the devices that serve this purpose.38
Cognitive Grammar and Fillmore and Kay's This suggests a global view of language as
Construction Grammar view the combining, guiding the space construction process through
unification, or blending of grammatical space building, space blending, and projection
constructions as an essential, perhaps the of generic spaces. The XYZ metaphors
essential, mechanism of grammar. Langacker analyzed in Turner (1991) give a powerful
writes, "Grammar, I claim, is nothing more illustration of this type of process. The
than patterns for successively combining syntactic construction is deceptively simple:
symbolic expressions to form expressions of
progressively greater complexity. These NP be NP of NP
patterns take the form of constructional X Y Z
schemas, some of which incorporate others as
components."35 Fillmore and Kay provide an as in Vanity is the quicksand of reason . This
elaborate technical model of the nature of such simple construction has a complex
unification of constructions. semantic/pragmatic interpretation: construct a
Cognitive Grammar treats, under the name metaphorical mapping such that X in the target
"accommodation," ways in which negotiation is the counterpart of Y in the source, and Z in
happens over the structures of the input spaces the target is the counterpart of a fourth element
to arrive at appropriate structure for the blend: W in the source, and use this construction to
"It must be emphasized that syntagmatic project appropriate inferences into the target.
combination involves more than the simple In the example, W is the traveller, who should
addition of components. A composite structure reach a goal; as quicksand destroys the
is an integrated system formed by coordinating traveller, vanity destroys reason. The

32
grammatical information is minimal and highly The variety and the diversity of our
abstract: find a mapping and a missing element; examples suggest, on the contrary, that the
the rest is left to the cognitive competence of dynamism, distribution, projection, and
the user. Notice that an implicit generic space integration we see in blending are central and
must also be constructed. And interestingly, pervasive. But how central are they? We will
syntactic concatenation can activate a blended suggest that they are standard for even the most
space, as in Turner's example Language is basic thinking.
fossil poetry. With language as X, and poetry As we have seen in the analogy between the
as Z, the modifier fossil identifies Y, a source tumor and the fortress, the provisional
counterpart for language , and a missing W categorization in "real fish," the attempt to
('living organism') completes the mapping. extend a category with "same-sex marriage"
But this time a blended notion of something and "artificial life," and so on,
which is simultaneously language, poetry and conceptualizations are not static and not
fossil has been constructed: in the blended permanent. Different projections, category
space, poetry IS a living organism that can assignments, and space configurations are
evolve into a fossil (language). As in our other activated locally in given situations. The
examples, this is achieved through a local ability to project is a central component of the
category extension in the blended space, where ability to conceive.
more things count as organisms and fossils Consider something that we think of as a
than in the source. Rather strikingly, then, the basic everyday concept, like house. It seems to
apparently innocuous syntactic construction us static and permanent, stable and unitary,
'NP be N NP' exhibits all the features of cohesive and self-contained. It is our
meaning construction we have been talking suggestion that there are no such concepts, that
about: it triggers a multi-space configuration, this folk notion of concept, which enjoys
with source, target, generic, and blend, and it considerable influence, should be dispensed
leads to the introduction of elements and with. We have no concept house, but we do
structures (the living organism and its have a word, "house," and being able to use
evolution) for which no explicit vocabulary that word—like the words "fish," "marriage,"
appears. "life"—requires the ability to construct, link,
and activate the appropriate space
configurations, frames, and cognitive models.
IX. The concept of a concept We may not perceive this activation for a word
like "house," exactly because the array and
Conceptual projection involves the dynamic links activated for "house" are so often the
construction of source, target, generic, and same, again and again. But a great range of
blended spaces, multiply linked. In this spaces is activated over and over again for
scheme, inferences and meaning are not house: shelter from the elements, bounded
bounded in a single conceptual locus. Meaning interiors, security from intruders, financial
constructed by conceptual projection is not a investment, artifacts, aesthetic design,
mental object but rather a complex operation of instrumentality for inhabitants, social
binding, linking, blending, and integration over residence, partitioning of activities into
multiple spaces. This meaning never "settles different physical spaces, rental property, and
down" into one residence. on and on indefinitely. Any single use of the
This view runs counter to everyday word "house" for any particular purpose will
notions. We customarily think of concepts as involve construction of meaning as an
little packets of meaning whose boundaries operation of selective integration over these
circumscribe our knowledge of them. They various distributed spaces.
seem to ask for labels: marriage, birth, death, But what does it mean to say that a great
force, electricity, time, tomorrow. When we range of spaces can be activated? Let us
view concepts in this way, meaning we consider an example: "Italian is the daughter of
recognize as distributed looks secondary, Latin." The source space contains very little
marginal, or parasitic. A blended space must overtly; it has a parent and a daughter. The
look like an exotic mental event, put together in target space also contains very little overtly; it
exceptional ways. has Italian and Latin. Ultimately, the projection

33
will connect parent in the source to Latin in the Does this contradict the earlier statement that
target, and daughter in the source to Italian in "Italian is the daughter of Latin"? Clearly not.
the target. The result is a double In this case, the target has been elaborated in a
personification. But this hardly accounts for different way: what has been projected onto the
the meaning we construct on hearing this target is the sequential order in which
phrase. One normal interpretation might be languages are learned. In the space of learning
paraphrased: "Latin existed first, and Italian languages, the sequential order of Latin and
came into existence second by deriving causally Italian is the reverse of their sequential order in
from Latin." It may seem as if the material the space of the history of languages. Under
needed for constructing this meaning is projection from the space of learning
intrinsically in the source space of parent-child languages, Italian is the mother of Latin, while
and the target space of Latin-Italian. But it under the projection from the space of the
isn't. It must be imported to the source and the history of languages, Italian is the daughter of
target. It can be imported by activating other Latin. In general, there is no fixed structure of
spaces and projecting those spaces to the the target space that the source has to match,
skeletal source and target. Onto the skeletal because the target space has different structure
target, we may project a space concerning under different projections.
languages, according to which some languages What about the source? Suppose we are
derive from others, and in particular, Italian discussing the relative aesthetic qualities of
derives diachronically from Latin; and onto the Italian and Latin. Suppose we are remarking
skeletal source of parent and child, we may the precision of Latin in Vergil or Propertius or
project a particular space concerning Horace and comparing it to what seem florid
progeneration, according to which a parent and ostentatious qualities of Italian in
bears a causal and sequential relation to the Boccaccio or Tasso. Our companion remarks,
child: the parent produces the child; the parent "Well, Italian is the daughter of Latin, and her
precedes the child in the sequence. ostentatious beauty is really a rebellion against
If the source and the target are elaborated in her mother's austerity." Here, the projection to
this way, they come to share a causal and the source of mother and daughter concerns not
sequential structure. This causal and progeneration but rather social relations
sequential structure will then be available to between mothers and daughters, for example,
constitute the generic middle space that adolescent rebellion over appearance and
underlies the interpretation "Latin precedes and behavior. Under this projection to the source,
results in Italian." Italian is still the daughter of Latin, but in an
But now consider the following fact: entirely different sense.
suppose the subject of our conversation is the In all these examples, the conceptual
program of studying foreign languages in a domains—kinship and languages—are the
particular high school, and we are making the same, but the spaces selected for projection to
point that nearly all the students of Latin take source and target are different. The resulting
the subject up because they first got interested configurations—source space, middle spaces,
in it when they were taking the Italian courses. target space—are different in each case.
We might say, "Italian is the mother of Latin."

34
Notes
bizarre. This is easy to see for counterfactuals
(which, as we shall see, are also blends): one
1 Mark Turner gratefully acknowledges may construct a counterfactual, for the purpose
the support of the John Simon Guggenheim of showing an impossibility, as in reductio ad
Memorial Foundation and the assistance of absurdum proofs in mathematics, or one may
the department of linguistics, the department construct a counterfactual to export other kinds
of cognitive science, and the Center for of inferences. For instance, in the boat race
Research in Language at UCSD. We are context, one could say: If the two ships had
grateful for comments from Adele Goldberg, been racing, Great America would now be 4.5
Todd Oakley, Seana Coulson, and Nili days ahead of Northern Light. As before, the
Mandelblit. pragmatic impossibility of the boats' traveling
2 We return throughout the paper, and together is now irrelevant. The exported
especially in sections IV and V, to the inference is directed at the speed of the boats,
important difference between general and the likelihood of breaking the record.
conceptual domains and particular mental It should also be added that the fact that a
spaces set up on the basis of such domains, feature of the blend is not used for inference
and used for analogical, metaphorical, and transfer does not mean it couldn't be used.
other conceptual projection purposes. One can imagine using ironically the expression
3 Arthur Koestler, The Act of Creation You're 4.5 days ahead of the ghost of Northern
(NY: Macmillan, 1964); see "Concretization Light to criticize sailors who try to break
and Symbolization," pages 182-184. records established by completely different
4 Ziva Kunda, Dale T. Miller, and Theresa vessels—a high-tech racing catamaran versus a
Clare, "Combining social concepts: The role of huge wooden clipper ship fully laden. For that
causal reasoning," Cognitive Science 14: 551- understanding, the pragmatic clash in the blend
577 (1990). would be relevant.
5 See the analyses in sections II.9, V, and 11 A fantastic blended conceptual domain

VIII below. does not necessarily produce pragmatic clashes


6 Inferno, canto 28, lines 139-142. that would be transferred inferentially to the
7 In studies of analogy, this process is target or the source. Cf. also the Buddhist
monk example below.
often called schema induction. (See Gick and 12 Because of some underspecification of
Holyoak (1983)). See also Langacker (1991)
on the induction of abstract schemas in such the blending, the example has another
mappings. In Sec. III, we show that such interesting feature. The preferred reading
schemas build up higher level "generic" middle seems to be that 4.5 days is the difference
spaces. between the time N it took Great America II to
8 A complete analysis of the Bertran de reach its current position (point A), and the
time N+4.5 it took Northern Light back in
Born example is more complex than indicated 1853 to reach point A. Under that
in the text, because it additionally involves a interpretation, the boats' positions in the initial
metonymy between sinner and sin. In the spaces (1853, 1993), and in the blend, are their
blend, the source counterparts of sin and sinner positions (point A for GA, and point B for NL)
(the broken object and the object breaker) are after N days, which is the time on the clock in
projected onto the same counterpart: the man the 1993 space at the time of writing. But then,
with the detached head). So, in fact we have a the 4.5 days are a time in the 1853 space—the
blend not just of the metaphorical source and time it took NL to get from B to A. Another
target, but also of the metonymic trigger and conceivable reading has this reversed, taking
target. the time on the clock in the 1853 space and the
9 I.e. it can't have a true projection in a
4.5 days in the current 1993 space. Under that
world without ghost-ships. interpretation, Northern Light got to point B'
10 It is therefore not the case that blends
after N days, Great America II got to point A
are constructed in general for the sake of after N days, and it took Great America II 4.5
producing something exotic, contradictory, or days to get from B' to A.

35
Other readings may be available. Suppose actual imaginary double can perform properly
Great America II is following a different course according to schedule, so a non-actual
from its illustrious predecessor's, so that imaginary double can perform properly
positions on the two journeys cannot be according to etiquette. We can say in English,
directly compared. But suppose also, that "I forgot myself utterly and said something
experts can estimate, given current positions, positively beastly to John." The idiom is
how long it "should" take Great America II to identical in French: "Il s'oublia jusqu'à la
reach Boston. Then, the example sentence frapper."
could be interpreted as saying that given its 16 Moser and Hofstadter (ms.) bring up
current position, Great America II should end interesting examples of contamination in action,
up making the run to Boston in 76 days, 8 and capture errors (Norman 1988), which
hours minus 4.5 days, i.e. in 71 days, 20 blend frames in an apparently incongruous
hours. This time, in the blended space of 1853 way. Although incongruity is one feature that
and the experts' hypothetical 1993 space, Great highlights a blend and makes us consciously
America II reaches Boston 4.5 days ahead of aware of it, as in the Inferno example, our
Northern Light. evidence suggests it's only an incidental
All these readings involve blended spaces. feature, not a necessary or defining one.
The blended space is different in each case, and 17 Blends are thus to be distinguished from
its structure accounts for the corresponding 'blurs', where frames are simultaneously
difference of truth values in the interpretations. evoked and superimposed. Moser and
This is a nice point: far from being fuzzy and Hofstadter provide nice examples of both, but
fantastic, the blends allow a totally precise do not make a sharp distinction. They cite the
quantified evaluation of the truth conditions case, for example, of a recently engaged
they impose on the actual world. middle-aged man talking about his new house:
13 A version of this riddle appears in Arthur
Koestler, The Act of Creation (NY: "I used to think there was a perfect house, but after
Macmillan, 1964) pages 183-189; Koestler looking around for a long time, I've come to realize
attributes the invention of the riddle to Carl that no house is perfect, and I'm willing to settle for
Dunker. this one."
14 E.g. Answering machines that say "I'm
not here." His friends understand that he is 'talking'
1 5 There are other idioms in which (thinking?) about selection of mates as much as
unnatural division of a person signifies error. he is about choosing houses. This analogically
In English, we would indicate that we have connected double frame does not build up a
neglected to pay attention to the sequence of blended space, however.
1 8 See Fauconnier and Turner (in
events by saying that we "lost track of time,"
but in French, we would say that we have preparation).
19 Also called absolute values.
"forgotten ourselves," as in "Elles s'oublièrent
20 See Kline (1980).
à causer" ("They forgot themselves while
chatting.") This phrase does not mean that they 21 Of course, this source domain has a
stopped paying attention to themselves, but conceptual history of its own. We argue
rather that in paying attention to the actual elsewhere that in fact it is itself the product of a
sequence of events, they forgot about the non-trivial conceptual blend.
scheduled sequence of events. In the blended 22 For example, if (ρ,θ) = a +bi and
space, there is a split. One half of the split is
their imaginary "double," who dutifully (ρ',θ') = a' + b'i , then
performs the scheduled events in the scheduled (ρ,θ) × (ρ', θ') = (ρρ', θ+θ') =
order. It is this imaginary "double" that they
have forgotten while paying attention to their (a+bi) × (a'+b'i) = aa'-bb' + (a'b+ab')i
23 The generic space is not consciously
actual selves.
It is not only imagined scheduling that is conceptualized as an abstract domain when the
normative. Imagined etiquette is also full-blown concept of complex number gets
normative. Just as, in a blended space, a non- formed. It becomes a conceptual domain in its

36
own right when mathematicians later study it Vosniadou and A. Ortony, editors, Similarity
and name it. and analogical reasoning (New York:
2 4 Douglas Hofstadter (personal Cambridge University Press, 1989); Felice
communication) reports his discovery of how Orlich and Jean Mandler, "Analogical Transfer:
to "make" new geometries by blending. The Roles of Schema Abstraction and
Taking projective geometry as a generic, and Awareness," UCSD manuscript.
Euclidean as a source, he obtained a dual 3 4 See Fauconnier and Turner (in
target for the latter, and a new "contrajective" preparation).
geometry as a blend of the Euclidean and the 35 Ronald W. Langacker, "An Overview of
Euclidual. Cognitive Grammar," Topics in Cognitive
25 In giving the response "four" to the Linguistics, ed Brygida Rudzka-Ostyn
question "If the tail was called a leg, how many (Amsterdam and Philadelphia: John Benjamins
legs would this cat have?" Publishing Company, 1988), pages 1-48.
26 Wonderful examples of cartoon Published as volume 50 of the series Current
blends (in particular in Gary Larson and Issues in Linguistic Theory.
W.B. Park) have been studied insightfully by 36 Ronald W. Langacker, Foundations of
D. Hofstadter and his collaborators. See Cognitive Grammar volume 1: Theoretical
Hofstadter et al., 1989. Prerequisites (Stanford: Stanford University
27 This was a description of George Bush, Press, 1987), pages 75-76.
incumbent president and presidential candidate 3 7 For syntactic example of such
in 1992, provided in a speech by rival accommodation, we point to any of the
candidate Tom Harkin. analyses in Construction Grammar, even of
28 Smead Jolley making three errors on a something as simple as "the mud." The basic
single play, or Jimmy St. Vrain running the idea of the syntactic attribute maximality is
bases in the wrong direction. that a maximal constituent can play a "major
29 Thanks to Brian Ladner for pointing out role" in a sentence, such as subject or direct
this new joke built on the first. object. The lexical construction for mud has
3 0 Remarkably, in this example, the syntax in which the value of max i s
additional structure is also detectable in the unspecified; the right daughter of the
prototype schema of the generic space: it is Determination Construction has syntax in
prototypically good to advance, and not to which the value of max is negative; the
advance reflects unfavorably on the agent. It's Determination Construction itself has
almost an accident that this prototypical feature (external) syntax in which the value of max
does not project directly to the source and is positive. Just as in the example of
target: an accident due to the rules of baseball blending the lexical verb construction sneeze
for the source (runners are not masters of their with the more abstract caused-motion
destiny); an accident due to Bush's eminent construction, the blend of mud with the
position in the target: he has already reached the Determination Construction draws its
top, and so can hardly be blamed directly for structure from different input constructions.
not advancing. In blending mud with the right daughter of
31 See John Markoff, "Beyond Artificial the Determination Construction, the
Intelligence, a Search for Artificial Life," New semantics (boundedness, configuration,
York Times, 25 February 1990, "Week in number) comes from mud, some of the
Review" section, page 5. syntax comes equally from mud and the right
32 See Fauconnier (to appear). daughter (improper noun), but the value of
33 M. L. Gick and K. J. Holyoak (1983) the syntactic attribute max comes from the
right daughter. And this blend of mud with
"Schema induction and analogical transfer," the right daughter in turn blends with the
Cognitive Psychology, 15, 1-38; Dedre larger Determination Construction to produce
Gentner, "Structure mapping: A theoretical an external syntax for the final construction
framework" Cognitive Science, volume 7 whose value for max is positive—that is, not
(1983), pages 155-170 ; Dedre Gentner, "The taken from mud, from the right daughter, or
mechanisms of analogical learning" in S. from the blend of mud and the right daughter.

37
In general, "unification" of grammatical
constructions in Construction Grammar
requires negotiation between the input
constructions as to the structure of the blend.
3 8 Fujii 1992, Sweetser (to appear),
Mejias-Bikandi 1993, Cutrer (1994).

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39

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