How to Submit Reflections & Responses (R&R)

Submitting Reflections
The clock starts for submitting Reflections the day after both classes for a week are done,
at 00:00hrs. Moodle will show a Forum for that topic before the submission window opens.
Post your “Reflections” to the Forum as an original post. Do not reply to someone else’s
post. This will ensure that each Reflection post will have its own discussion thread.
There will also be a Turnitin Assignment open for submission along with the Reflections
Forum. Upload the content of your Reflections post to Turnitin Assignment as well. If you
choose to submit more than three Reflections, you can skip the Turnitin Assignment
submission from the fourth submission onwards.
The start date and end date for submission of Reflections is given below. The submission
window will be open for 5 full days. Requests for considering late submissions due to
whatever reason (including COVID-19) will not be entertained.

Submitting Responses
To submit responses, you need to wait for someone to first submit a Reflection. Once a
Reflection post is up in the Forum, you can submit your response provided you did not submit
Reflections post for that class. Post your response as a reply to the original Reflections post,
so all responses are available as thread. You can post as many responses as you like and engage
in conversations with the author of the post and other respondents. That’s the idea of R&R.
For each of your responses that you want me to grade, please start the response with,
[TO BE CONSIDERED FOR EVALUATION]
You can mark up to four responses thus, which I will score and will take the best two for
grading. The marking should be made when the response is posted first. Editing in later will
not be considered. Requests for considering responses not marked for evaluation (as above)
will not be entertained at all. Conversations can continue after the deadline for submission of
Responses, but these will not be evaluated.

Deadlines for R&R

Week & Class Topic & Case Start sub- Submit by (24:00hrs)
dates mission from
Reflection Response
(00:00hrs)

Wk01 Industry Analysis and Industry 23 Jul 27 Jul 30 Jul

21 Jul (B) Boundaries (HBJ Inc.)
22 Jul (A)

Wk02 Industry Analysis and Geographic 01 Aug 05 Aug 08 Aug

30 Jul (A) Markets (Novo Industri)
31 Jul (B)

Wk03 Competitor Analysis (1) – Industry 08 Aug 12 Aug 15 Aug

06 Aug (B) Structure and Competitive Positioning
07 Aug (A) (RTE B’fast Cereal Industry)

Industry & Competitor Analysis How to Submit R&R

MBA 2019-21 Term IV Page 1 of 2
 Week & Class Topic & Case Start sub- Submit by (24:00hrs)
dates mission from
Reflection Response
(00:00hrs)
Wk04 Competitor Analysis (2) – Predicting 15 Aug 19 Aug 22 Aug
13 Aug (A) Competitor’s Behaviour (BSB Vs. Sky)
14 Aug (B)
Wk05 Competitive Dynamics (1) – 23 Aug 27 Aug 30 Aug
21 Aug (B) Competitive Action-Reaction (Battle for
22 Aug (A) Logan Airport)
Wk07 Competitive Dynamics (2) – Exploiting 04 Sep 08 Sep 11 Sep
02 Sep (B) Scarce Resources (Polaroid-Kodak)
03 Sep (A)

Wk08 Competitive Dynamics (3) – Protecting 12 Sep 16 Sep 19 Sep

10 Sep (A) Value-added (Colgate Vs. P&G)
11 Sep (B)
Wk09 Competitive Dynamics (4) – Changing 18 Sep 22 Sep 25 Sep
16 Sep (B) the Rules of the Game (TetraPak Vs.
17 Sep (A) GreatView)
Wk10 Platform Competition (Responding to 26 Sep 30 Sep 03 Oct
24 Sep (A) Wii)
25 Sep (B)
Wk11 Competing for the Future (AccorHotel’s 02 Oct 06 Oct 09 Oct
30 Sep (B) Digital Transformation)
01 Oct (A)

Having a Good Time Learning

Please feel free to engage in discussions. I may also join the discussion from time to time.
Happy learning!

Industry & Competitor Analysis How to Submit R&R

MBA 2019-21 Term IV Page 2 of 2