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soumyananda101@gmail.com

QUALITATIVE RESEARCHERS TECHNIQUES- APPLICATION IN PUBLIC HEALTH

1. Background
2. Qualitative research methodology enables researchers to explore social and
behavioural issues related to public health that are not achievable with quantitative
methods. Qualitative research explores people’s stories and lived experiences to help
us in understanding their perceptions, motivations and behavior. It uses personalized
research methods such as interviews, focus groups and observation to help us view
the world from another’s perspective. While studies that ask the question ‘‘how
many’’ or ‘‘how much’’ require a quantitative approach, qualitative studies usually
ask the questions, ‘‘what’’, ‘‘how’’ or ‘‘why’’ of a phenomenon.Qualitative research
methods are gaining in popularity outside the traditional academic social sciences, in
public health and international development research.In this backdrop, the
professionals in the fieldsneed to update their knowledge and skill. Therefore, the
capacity building training endeavour of OSSRC is a humble and noble step in
this direction.
3. Duration of the training: 40 Hrs. 20 days, conducted on Week end Saturday and
Sunday, Evening 7.00 pm to 9.00 pm
4. No. of Trainees: 25 per batch.
5. Training method: Online Training, Lectures, case studies, project assignment and
handholding. There will be one Trainers, and Two Associate Trainers, who will be
guiding trainees in assignment and evaluation of assignment.
6. Evaluation: Students will be given a Pre-training and a post training assignment for
training evaluation.
7. Learning Objectives:
By the end of the course, you'll be able to...
 Explain the concept and approach of qualitative research and decide the
research contexts that is best suited for your study,
 Design key qualitative research method, formulate the questionnaire for a
specific problem and data collection techniques.
 Produce a short qualitative research planning document, relevant to a
research question.
8. Resource Material: Customized training materialwill be provided in the Soft Copy.
9. Certificate: Participant will obtain a certificate delivered by the organizing
institutions.

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 In other to obtain the course certificate, participants will have to complete all
required assignments under the guidance of their coaches.
10. Training Contents:
The course module is divided into four sections
10.1 Qualitative Research Methods Overview
In this section the participants will be introduces to the fundamental elements of a
qualitative approach to research. This section will help in having more in-depth
treatment of the foundations of qualitative research will provide details on what are
the basic differences between quantitative and qualitative research methods, to
identify the characteristics of the study population (such as size and diversity)
determine which and how many people to select, how to recruit them,
10.1.1 Topics to be covered in this section
i) Introduction to qualitative research
ii) Comparing quantitative and qualitative research
iii) Sampling in qualitative research
iv) Recruitment in qualitative research
v) Ethical guidelines in qualitative research
vi) Review of qualitative study
10.1.2 LearningObjective
At the end of this section students will be able to i) explain difference
between qualitative and quantitative research, ii) adopt the appropriate sampling
technique and sample recruitment, iii) explain Ethical guidelines in qualitative
research and review qualitative study.
10.2 Qualitative Data Collection Methods
10.2.1 Topics to be covered
i) In-Depth Interviews (IDIs)
ii) Focus Group Discussions (FGDs)
iii) Participant Observation
10.2.2 Learning Objective
At the end of this section the students will able to explain i) Important features and
procedure for IDIs, FGDs, Participants Observations and able to conduct data
collection through above methods.
10.3 Trustworthiness in Qualitative Research
This section will give you brief knowledge about how to maintain trustworthiness in
qualitative research, credibility and transferability in proper procedure.
10.3.1 Topics to be covered in this section

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 i) Credibility (prolonged engagement, triangulation, peer debriefing, negative
case analysis and member checks)
ii) Transferability (thick description, theoretical and analytical generalisation)
iii) Dependability and conformability (audit trail)
10.3.2 Learning Objective
i) Students will be able to explain the importance of credibility, transferability,
and dependability and can distinguish between these all of which act as a
central phenomenon in qualitative research.
10.4 Qualitative Data Management
This section will help the students in managing the collected qualitative data
and maintain proper documentation, will also help in understanding various types of
analysis, a brief overlook into the software used in qualitative research and to learn
the process of transcription and translation.
10.4.1 Topics to be covered in section
i) Data Documentation and Management
ii) Introduction on various types of analysis
iii) Qualitative analysis software
iv) Transcription and translation process
10.4.2 Learning Objective
By the end of this section students will be able to understand the importance
of data management and documentation and can take a decision in choosing the most
rigorous right type of analysis approach to be use and will correctly do the
transcription and translation process.
11 Required Knowledge and Skill forthe Training
S/He should be a graduate / post graduate in social sciences or health science and
have exposure into the field of research.
12 Course fees:
Rs. 6000/-per trainee payable through online transfer to OSSRC LLP, at Bhubaneswar.
Account Name : OSSRC LLP, Bank – State Bank of India, Current Bank Account
No. 32288201021, - Bank MICR Code No. 751002014, IFS Code SBIN0009027,
SWIFT Code – SBININBB808
13 Contact Person:
Smt. Soumya Nanda, M.A., M. Phil (Psychology),
9861251257, soumyananda101@gmail.com

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(Soumya Nanda)
Managing Director

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