ASSIGNMENT 2 BRIEF

Qualification BTEC Level 5 HND Diploma in Business

Unit number Unit 32: Business Strategy (574)
Assignment title Internal audit
Academic Year
Unit Tutor
Issue date <date> Submission date <date>
Internal verifier

General Assuming that you are a strategic specialist at XYZ Strategic consulting company. Your company offers
Assignment various consulting services ranging from conducting internal and external analysis, strategic planning to
scenario strategic implementation and evaluation to other companies in many different industries. At the moment,
your company is having an order from company A operating in a particular in market sector ( which will be
specified by your course tutor and each class will be assigned a different sector to avoid plagiarism). Each
student should choose one specific real-life company working in the targeted sector and they must register
their chosen company to the tutor to get approval before proceeding with their assignment.
The CEO of company A wants your company to help them carry out a comprehensive organizational

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 audit including assessing both its internal and external environments. Based on these analyses, they also wish
to have some recommendations on which strategy they should pursue now.
Your responsibility is to find relevant data and information from trustworthy sources, process them
rationally and present the findings and strategic suggestion as a formal strategic report, which consists of
three main parts:
 Part 1: External analysis
 Part 2: Internal analysis
 Part 3: Strategic planning and evaluation
 Assignment 2 is the part 2 of the required strategic report.
Aims of This assignment encourages students to understand the impacts and influences of internal environment
Assignment 2 have on an organizational business strategy. In specific, this assignment satisfies the following learning
outcomes:
LO2. Assess an organization’s internal environment and capabilities
P2. Analyze the internal environment and capabilities of a given organization using appropriate frameworks

In order to complete this assignment, the students need to demonstrate a profound understanding on
the strategic contexts and different analytical frameworks and tools for internal audit. Besides, the students

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 also need to know how to apply them to a specific organization in a given market sector.
- You should write this assignment in academic style, make sure you have proper introduction, body and
conclusion.
- You could use models, theories, diagrams and tables where appropriate to enhance your argument.
Remember to reference your sources appropriately.
Assignment
- You should use in-text references and a list of all cited sources at the end of the essay by applying
format
Harvard Referencing Style.
- Your report should be approximately 1500 words (± 10%) in length (excluding the tables, graphs,
diagrams, appendices and references).

LO2. Assess an organization’s internal environment and capabilities

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 Carry out the internal audit in terms of strategic capabilities: M2. Critically evaluate the
 What are the strategic capabilities and what are the key components of internal environment to assess
strategic capabilities? strengths and weaknesses of an
 Briefly explain the Resource-based view (RBV) as the basis for competitive
organization’s internal
advantage.
capabilities, structure and skill
 Identify the strategic capabilities of the chosen company by using one of
various methods such as: set.
 Benchmarking
 Appropriate application of
 The value chain and the value system various (at least two)
 Activity systems methods to identify
 Carry out the strategic capability analysis by using VRIN/VRIO framework strategic capabilities of the
to assess which strategic capabilities can be a basis to achieve sustainable chosen corporate
competitive advantage  Appropriate application of
VRIN/VRIO to the chosen
 SWOT analysis (part 2): corporate
Based on the results of the internal analysis, provide a half of SWOT summary  Multiple sources of
for the chosen company including: information and data have
been combined to develop
 Strengths and weaknesses a comprehensive SWOT
for the chosen company

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