Professional Documents
Culture Documents
Vilnius
London Serving Eastern
Headquarters Europe and
Serving Western Scandinavia Tokyo
Chicago Serving Japan
Serving North America Europe
Shanghai
Dubai Serving China
Serving Middle East and
North Africa
Bangalore
Serving India Singapore
Serving Asia
bar China, India, Japan, Australasia
Sao Paolo
Serving Latin
America
© Euromonitor International
GLOBAL OVERVIEW
CHARACTERISTICS OF CONSUMERS
KEY THEMES IN 2014
ASIA PACIFIC TRENDS
WHAT’S NEXT
CONCLUSION
GLOBAL OVERVIEW 5
US$454 billion
of total beauty and
personal care retail
sales globally in 2013
2%
value growth
generated in 2013
29%
represented by Asia
Pacific in 2013
5
60
4
3
40
2
20 1
0
0 -1
US$ billion Value growth 2011-2012 (%) Value growth 2012-2013 (%)
Source Euromonitor International
© Euromonitor International
GLOBAL OVERVIEW 7
5
60
4
3
40
2
20 1
0
0 -1
US$ billion Value growth 2011-2012 (%) Value growth 2012-2013 (%)
Source Euromonitor International
© Euromonitor International
GLOBAL OVERVIEW 8
5
60
4
3
40
2
20 1
0
0 -1
US$ billion Value growth 2011-2012 (%) Value growth 2012-2013 (%)
Source Euromonitor International
© Euromonitor International
GLOBAL OVERVIEW
CHARACTERISTICS OF CONSUMERS
KEY THEMES IN 2014
ASIA PACIFIC TRENDS
WHAT’S NEXT
CONCLUSION
CHARACTERISTICS OF CONSUMERS 10
Multi-benefits
products
At-home beauty
experience and
pampering
Dominance of ‘Selfie’
trend
Fashion Beauty
© Euromonitor International
KEY THEMES IN 2014 – MULTI-BENEFITS PRODUCTS 13
Anti- Sun
Moisture Fragrance
Ageing Protection
Gentle to
Colours Whitening Coverage
Skin
© Euromonitor International
KEY THEMES IN 2014 – MULTI-BENEFITS PRODUCTS 14
Multi-benefits
products
At-home beauty
experience and
pampering
Dominance of ‘Selfie’
trend
Fashion Beauty
© Euromonitor International
KEY THEMES IN 2014 – AT-HOME BEAUTY EXPERIENCE AND PAMPERING 16
Time
constraints Growth of
Cost-saving to achieve “self-
instant service”
results trend
© Euromonitor International
KEY TRENDS IN 2014 – AT-HOME BEAUTY EXPERIENCE AND PAMPERING 17
Multi-benefits
products
At-home beauty
experience and
pampering
Dominance of ‘selfie’
trend
Fashion Beauty
© Euromonitor International
KEY THEMES IN 2014 – DOMINANCE OF “SELFIE” TREND 19
Colours to portray
individuality
Tailored innovations
with specific solution-
based products
Skin Perfections
© Euromonitor International
KEY THEMES IN 2014 – DOMINANCE OF “SELFIE” TREND 20
• Launched “#NoFilterSephoraSg”.
Sephora • collaboration with CLEO Magazine
Singapore • Offering tips on different types of
selfie Source: Analyst’s own photos
Sunsilk
• Launched a social media campaign,
Dream #SunsilkDreamStarter, in Philippines
Starter
Multi-benefits
products
At-home beauty
experience and
pampering
Dominance of ‘Selfie’
trend
Fashion Beauty
© Euromonitor International
KEY THEMES IN 2014 – FASHION BEAUTY 22
expansion in
Fashion Brands fashion brands
beauty range
© Euromonitor International
GLOBAL OVERVIEW
CHARACTERISTICS OF CONSUMERS
KEY THEMES IN 2014
ASIA PACIFIC TRENDS
WHAT’S NEXT
CONCLUSION
ASIA PACIFIC TRENDS 24
20%
0%
2008 2009 2010 2011 2012 2013
Internet Retailing
Department Stores
Direct Selling
Modern Grocery Retailers
Health and Beauty Specialist Retailers
© Euromonitor International
GLOBAL OVERVIEW
CHARACTERISTICS OF CONSUMERS
KEY THEMES IN 2014
ASIA PACIFIC TRENDS
WHAT’S NEXT
CONCLUSION
WHAT’S NEXT 28
Other Facial
Make-Up Men’s Skin
Care Baby and
11% Child-Specific
8% Skin Care
Face Masks
Anti-Agers
6%
6% 5%
Philippines
13%
constant value CAGR
Indonesia expected from 2013 to
Hong Kong, China
2018 in Asia Pacific
Malaysia
0 5 10 15 20
Constant value CAGR 2013-2018 (%)
Source Euromonitor International
© Euromonitor International
WHAT’S NEXT 30
Skin perfection
• Even tone
Consumers • Spot correction
• Smooth texture
Tailored innovation
• Solution-based
• Hyperpigmentation
• Scalp health
Retailers Manufacturers
© Euromonitor International
GLOBAL OVERVIEW
CHARACTERISTICS OF CONSUMERS
KEY THEMES IN 2014
ASIA PACIFIC TRENDS
WHAT’S NEXT
CONCLUSION
CONCLUSION 32
© Euromonitor International
THANK YOU FOR LISTENING
Pei Ying Loh
Research Analyst
Peiying.loh@euromonitor.com.sg