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  • Sl. ID Name Write The History of The Brand : Dhaka, Bangladesh

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    Md. Muhinur Islam Adnan
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    This document provides instructions for an assignment in a Brand Management course at Independent University, Bangladesh. Students are asked to write the history of various brands, including details on brand building, elements, strategies, customer-based brand equity, and integrated marketing communications. The assignment is due by August 13, 2020 and should be a minimum of 5 handwritten pages. It includes a list of 21 students and the brands they are assigned to research.

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    This document provides instructions for an assignment in a Brand Management course at Independent University, Bangladesh. Students are asked to write the history of various brands, including details on brand building, elements, strategies, customer-based brand equity, and integrated marketing communications. The assignment is due by August 13, 2020 and should be a minimum of 5 handwritten pages. It includes a list of 21 students and the brands they are assigned to research.

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    © All Rights Reserved
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    9 views2 pages

    Sl. ID Name Write The History of The Brand : Dhaka, Bangladesh

    Uploaded by

    Md. Muhinur Islam Adnan
    This document provides instructions for an assignment in a Brand Management course at Independent University, Bangladesh. Students are asked to write the history of various brands, including details on brand building, elements, strategies, customer-based brand equity, and integrated marketing communications. The assignment is due by August 13, 2020 and should be a minimum of 5 handwritten pages. It includes a list of 21 students and the brands they are assigned to research.

    Copyright:

    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
    Flag for inappropriate content
    of 2

    Independent University, Bangladesh Academic Term : Summer 2020

    Dhaka, Bangladesh Course # : MKT 543


    Course Title : Brand Management
    School of Business
    MBA Program

    Faculty: 3361-Dr Abu Naser Ahmed Ishtiaque

    Sl. ID Name Write the History of the Brand*


    01. 1710992 Tazkia Hassin Google
    02. 1721290 Ghulam Ahmad Abdul Muqaddim Facebook
    03. 1731317 Shahriar Islam Khan IBM
    04. 1810523 Sangida Akter Snigdha Microsoft
    05. 1810540 Syed Wafi Haider Visa
    06. 1810548 Mahtab Ahmed Shams amazon.com
    07. 1810549 Faizanur Rahman Apple
    08. 1810557 Sheikh Sayed Shahriar Hossain Walmart
    09. 1810563 Md. Younus Mozumder Emirates Airline
    10. 1821239 Tanzeen Shobnam Mcdonalds
    11. 1831294 Ashraf Zahin Haque Colgate
    12. 1831317 Ayesha Mini Ritu FedEx
    13. 1831348 Shamit Ahmed Chowdhury ebay
    14. 1910692 Babulchakma Disney
    15. 1921316 Inzamamul Haque Alif Sonny
    16. 1921341 Farjana Akter Dristy Toyota
    17. 1922071 Ripon Kumar Ghosh HSBC
    18. 1930944 Md. Muhinur Islam Adnan Samsung
    19. 1930948 Sahadat Hossain BMW
    20. 1930966 Md. Ashiqur Rahman HP
    21. 1931424 Sovan Saha Pepsi

    * to include brand building history, brand elements, branding strategies, CBBE and IMC
    Notes: Independent, Hand written, Minimum 05 pages, Last date of submission- 13/08/2020 Sunday

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