P:630.

324.
8400
F:
630.324.
8402

DOWNERSGROVE ARLI
NGTONHEI
GHTS LI
BERTYVI
LLE TI
NLEYPARK
MainOf
fice 11
14N. Ar
li
ngtonHeight
sRd. 1580S. Mil
waukeeAve.
,St
e.31
2 16345S.Har
lem Ave.
,St
e.200
6655MainStr
eet Arl
ingt
onHeights,
IL60004 Liber
tyvi
ll
e,I
L60048 Tinl
eyPar
k,I
L60477
Downer
sGrove,I
L6051
6

TI
PSFORBUI
LDI
NGYOURSPHEREOFI
NFUENCE
APat
hwayt
oSuccessResour
cef
rom Mai
nst
reetOr
gani
zat
ionofREALTORS®

Whati
saspher
eofi
nfluence?
Yourspher
eofi nfluenceisacombinationofyourper
sonal
andprofessi
onalcontact
s.Thesecontact
smayserve
asthepri
mar yaudienceforyouri
nformati
onortheycanbeofassi
stanceinint
roducingyoutonewcont
actsand
bui
ldi
ngwor dofmout hforyourservi
ces.

Whoshoul
dbei
ncl
udedi
nmyspher
e?
Whendevelopingyoursphereofi
nfluenceli
st,
youshoul
dthinkasbr
oadlyaspossi
ble.It
’seasytost
artbyjott
ing
downpeopleyouknow, butt
hatapproachcanonl
ytakeyousofar
.Anotherwaytothinkaboutyourspher
ei sto
thi
nkabouttheplacesyougoandwhoyouseet here,
whichcanhel
ptakeyourli
stt
ot henextlevel
.

Herearesomet houghtstarters:
•Wor k–cur rentandpastcol leagues
•Gym/ spor t
s
•Hobbi es–wher edoyoudot hem andwhodoyoudot hem wi
th?
•School –notj ustyours,butyourchi l
dren’sschool,
too
•Placeofwor ship
•Neighbor hoodandcommuni tygr oups
•Doctor s/
dent ist
s
•Personal services–hairstylists/barbers
•I
n‐homeser vices–el ectr
ician, pl
umber ,etc
•Peopleyougi vebusinesst o–carsal esperson,
insurancer
ep,account
ant

WhatdoIdoonceI
’vei
dent
ifiedmyspher
e?
Onceyouhaveyourl i
stdevel
oped,it
’sti
met oconnectwi t
htheseindivi
dualstoletthem knowyouar ei nthereal
est
atebusinessandreadyandabletoser vethem –orthei
rfri
endsandcolleagues.Insomei nstances,sendingan
email
isappropri
ate.Somecontactswill
requireanin‐
personconversati
on,whileothersmaybenefitf r
om r ecei
v-
i
ngaletter
.Thecriti
cal
lyi
mportantpieceistomakesur eit
’spersonal
.Nobodylikes–orreallyrespondst o-a
masslet
teroremai l
.

Ofcourse,
you’
ll
alsobepromot
ingyourbusinessviasoci
almedia,
apersonalwebsi
te,
etc.
soaski
ngpeopl
eto
checkyououtorfol
lowyouonthosechannelsshouldbei
ncludedinyouri
nit
ial
outr
eachtoyourl
i
st.

Here’
sanexampleofonelett
erwefoundonl
ine.
Thi
sdoesanicej
obofest
abl
i
shi
ngtheindi
vidualasavail
ablet
o
del
i
verreal
est
ateservi
ces,butal
sohi
ghli
ght
ssomeofthebenefit
sandval
uehei
ntendstobringhiscl
ients.

Aquickonli
nesear
chwillbr
ingyoutomanymoresamplesandt i
psforcr
eat
ingt
hebestspher
eofi
nfluencer
sli
st
andhelpyouthi
nkcreat
ivel
yabouthowtogeti
nfrontofyourcontact
s.