LMC Guidelines

Names of Students in the Group:

Student IDs of Group Members

Module Name

Table of Contents

Part (1)

Introduction: What is the assignment about and how do you intend going about it and the
importance of organizational change?

Brief background of the chosen organization in the case study how it was before Gestner took
over and then after also.

Brief introduction and definition of cultural web in accordance with (Johnson and Scholes)

If you are using a cultural web : Draw or design a cultural web for the organization before
Gestner and after Gestner and discuss the implications in accordance with the changes in IBM.

Or

If you are using Kaleidoscope, brief introduction and definition of Kaleidoscope needs to be
considered in accordance with (Balogun and Hope-Hailey) . Draw the Kaleidoscope change
chart by assessing and explaining the features that were prone to Enabler (Positive), Neutral (N)
and Constraint (Negative) and discuss this in accordance with the change in IBM

(Hint – Useful Article on this available at http://itmporgchange.pbworks.com/f/Balogun.pdf )

Part (2)

Discuss some theories of the theories that you are aware of that would help explain the steps
Gestner might have taken to help to overcome resistance to change.

Kurt Lewin,
Unfreeze, Change and Refreeze
Field Force Analysis
Richard Beckhard

Dissatisfaction x Desirability x Practicality > Resistance to Change

Kotter, Model on change

1. Increase the urgency for change.

2. Build a team dedicated to change.

3. Create the vision for change.

4. Communicate the need for change.

5. Empower staff with the ability to change.

6. Create short term goals.

7. Stay persistent.
8. Make the change permanent

These concepts should applied on how changes took place in IBM

Based on some of these then discuss some of the strategies that might be applied to overcome
resistance of change

Conclusion

Bibliography and References

Appendices if any