Professional Documents
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Internationalisation:
Motives and Consequences
By
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survive in the industry. It is generally The purpose of this paper is
accepted that the first and the most to investigate some explanatory
important motive of the businesses in frameworks and motivations to explain
the capitalism economy is the profit the process of internationalisation of
maximisation by either increasing the the firms. The second part of the paper
revenue or decreasing the cost of is devoted to the examination of the
production. In the face of an globally consequence of such development of the
increasing competition, firms not only political power of the nation states.
compete with the rivals in home
countries but also the international
competitors. Therefore, the pursuit
of global profit becomes the key The Motives of Internationalisation
motive of the enterprises (Dicken; of Firms
1992). Every activity of the firms,
including the expansion of their The origins of the
activities across border, is aimed at internationalisation of the commerce
increasing or protecting the profits. and industry can be traced by both
The sheer variety of competing macroeconomics approach, regarded as
explanations derived from different a general-system approach which is
theories and motivations have been focused on the capitalist system as a
advanced to explain the whole, and microeconomics approach,
internationalisation of businesses. based upon a firm-specific level. In
a macroeconomics approach, the
The transition of social relation expansion of firms’ activities beyond
also emerges along the processes of their home countries can be explained
internationalisation of business. In by the circuits of capital and the theory
an era of globalisation, it is possible of new international division of labour.
to say that the process of A microeconomics approach entails the
internationalisation of the commerce Dunning’s eclectic paradigm and the
and industry has an implication for theory of product life cycle.
political power of nation state.
Clearly, historical evidences suggest
that it substantially affects the world
political landscape. Particularly, the The Macroeconomics Approach
proliferation of the worldwide-basis
operation of MNCs in the past two 1) The New International Division of
decades requires us to rethink the Labour Concept
traditional thought of the relationship
between the governments of the nation The new international division of
states and the firms. labour, first proposed by Stephen
Hymer, is used to explain the shift of
industrial production from the core, The Microeconomics Approach
the industrialised countries, to the
periphery, the developing countries. ECLECTIC PARADIGM
Firms in developed countries facing
increasing wage in their home countries First articulated by John Dunning
are forced to seek the alternative in 1976, the eclectic paradigm of
locations, which are the third world international production is derived from
countries, providing cheap labour. various theoretical approaches such as
Dicken (1992) points out that even theory of firm, trade theory,
though this concept has some organisation theory and location theory.
validity in explanation of It attempts to integrate three general
internationalisation process, it also and interrelated concepts to identify and
contains several drawbacks. Firstly, it is evaluate the significance of factors
excessively narrow and one- influencing both the initial act of cross-
dimensional. In other words, it border production by firms and the
oversimplifies the variety of strategic growth of such production.
options available to firms. Secondly, it
overstates the extent to which industrial Within the increasing competitive
production has been relocated to the pressure on firms to sustain or increase
global periphery. profits, the eclectic paradigm avers that
at any given moment of time, the extent
and pattern of international production
2) The Circuits of Capital Concept can be determined by a set of three
factors which are ownership-specific
The circuits of capital concept are advantage, internalisation advantage
based on the capital system as a whole. and location-specific advantage. Each
As quoted ‘this capitalist world must be factor will be discussed in turn.
subject as a whole to the laws of motion
of capitalism…international firms must
be understood in term of the Ownership-Specific Advantages
internationalisation of capital and the
accumulation of capital (Radice; 1975). They arise when a firm of one
The idea behind this concept is to nationality possesses certain specific
increase profits and accumulate capital advantage over the competing firm of
by extracting surplus value from the other nationalities. They are internal
production process as a continuous assets which are not available to other
circuit firms. These include those created by
the firm itself, such as knowledge,
organisational and human skill,
purchased form other institutions, taken
the form of a legally protected right or
of a commercial monopoly, and those
of size, diversity or technical Location-Specific Advantages
characteristics of firms (Dunning;
1980). Stephen Hymer first states that This factor affects the decision of
outbound activities could occur only if the location of production. To this
the firm possesses a particular extent, firm finds that it must be more
advantage over the local firms to profitable to exploit its assets in
compensate for the lack of the overseas location rather than domestic
understanding of the local market location. Dunning defines location-
environment. specific factors as ‘those which are
available, on the same terms, to all
firms whatever their size and
Internalisation Advantages nationality, but which are specific in
origin to particular locations and have
These advantages arise when a firm to be used in those locations’. As
internalises the use of its ownership- classified by Dicken, there are several
specific advantage. To this extent, the major types of location-specific
firm perceives it to be in its best interest advantages which will be identified in
to exploit its ownership-specific turn.
advantage rather than sell them or the
right to use them to foreign firms. • Variations in Size and Nature of the
According to Dicken (1992), the key Market: The global market exhibits
incentives for firm to internalise market an enormous variation in income
are market imperfection and level, an approximate measure of
uncertainty. The greater degree of market size, suggesting the
market imperfection and uncertainty, difference in magnitude and nature
the greater the incentive and advantage of consumption patterns across
for firm to perform the function of the countries.
market itself by internalising the market • The Political and Cultural
transactions. Internalisation is Dimension: This includes political
especially likely to occur in the case of climate, government policies, trade
knowledge and technology because policies, national attitude, language
they contain public-goods and culture. It has been accepted
characteristics which is easily that the important source of market
transmitted across the country imperfection is the government
boundary. Because of huge amount of interventions. For this reason,
money spent on R&D, firm will have government policies significantly
incentive to retain technology and affect the pattern of international
exploit it directly on the world-wide production. The historical evidences
basis rather than sell or lease it to also suggest that many overseas
foreign firms.
investments occur in the countries explanation itself. Theoretical relations
of similar culture and language. between the different factors too often
• Variation in Production Costs: The remain untheorised’.
spatial variation in production costs, THE PRODUCT-LIFE-CYCLE
especially in labour factor, has THEORY
contributed significantly to the
shape of international production in The product life cycle theory, first
the worldwide basis. To the context articulated by Professor Raymond
of different labour factor across Vernon in 1966, was developed to
countries, several aspects of explain the locational tendencies for
variation are in presence. These are each phase of the product cycle-
geographical variation in wage cost, particular the US MNCs.
labour productivity, degree of
labour controllability, and mobility In the beginning of the cycle, the
of labour. Dicken (1992) points out production facilities take place in the
that one way to handle the home country (the US) with high
uncertainty of future production income and labour costs. The products
cost in different locations is to are exported to overseas markets. To
locate similar activities in the increase the competitiveness and reduce
various different locations and the production costs, firms start moving
adopt a flexible system of the production activities to the other
production allocations between developed markets. In the last stage,
locations. within the intense competition in
standardised products, firms are forced
According to the paradigm, firms to move their production facilities to
will involve in international production exploit the relatively cheap labours in
if and only if these all three conditions the developing countries. To this
are satisfied. The configuration of extent, the developed countries become
ownership, location and internalisation net importers whereas the developing
(OLI) advantages and disadvantages countries become net exporters.
determine the structure, nature and
strategy of the firm. The merit of Dicken (1992) points out that this
this paradigm is that it incorporates a model has its own merit in such a way
major characteristic of the diversity of that it is an ideal-type model which
transnational investment in the global sheds the light on the dynamic nature of
economy (Dicken; 1992). Yet, Taylor the processes. However, some authors
and Thrift (1986) contend that this and even Vernon himself began to cast
paradigm is merely ‘a list of factors some doubts that the model is losing
likely to be important in the explanation some of its relevance as the explanation
of the modern… (transnational of international investment. Giddy
corporations)… rather than the (1978) stated that ‘as an explanation of
international business behaviour, the costs and income per capita among the
product cycle model has only limited developed countries has not altered the
explanatory power…..The power of product-cycle theory to
multinational enterprise, however, has explain the location of multinational
succeeded in developing a number of production and R&D: the theory
other strategies for surviving in predicts that new product development
overseas production and marketing. will spread, and it has”.
Hence, the product cycle model must
now take its place as only one facet of So far, the preceding theories have
the more general phenomenon of large been advanced to explain the
international firms successfully motivation of the internationalisation of
applying a diversity of monopolistic the firms. In general, it can be said that
advantages across national boundaries companies are attracted to cross-border
in order to internalise imperfectly activities because of the dynamic of and
competitive factor markets’. Dicken interaction between external and
(1992) also criticises that the model can internal factors. In fact,
no longer explain the international internationalisation results from a
investment pattern by the MNCs. combination of factors rather a single
Firstly, it explains merely a general factor. Both kind of factors not only
sequence but it fails to provide the provide the explanation of cross-border
length of each stage and the timing of activities of firms but also shed the
the transition from one stage to another. light of organisations’ strategic
Secondly, as being in the more complex response(Ellis and Williams;1995).
and uncertain global environment, it is
unwise to assume evolutionary The external factors which are
sequence from home country to foreign influential in internationalisation
country. Rather, the initial source of process are described by the factors
innovation and production may be from outside the control of the firms. In
any point in global network of the firm. other words, they represent the
Thirdly, it fails to explain the fact that opportunities and threats of the firm.
much of international investment Ellis and Williams (1995) classify
occurs between advanced industrial external factors into three level;
countries. At last, he points out that the Meta level, industry level and firm-
application to real-world circumstance specific level. Meta level factors are
must be time- and place-specific. concerned with the changes in the
broad environment including political,
However, the product-life-cycle economic, ecological, social, and
theory still has significant power for technological factors. Industry-level
explanation of internationalisation factor is competitive forces within the
process of firms. Carnoy (1996) points industry. Firm-specific factors involve
out that “The equalisation of labour either a merger/take-over resulting in
change in ownership or shareholder home or existing market, increasing
pressure. costs of production and government
regulations, and fierce competition.
Internal factors deal with the Conversely, the aggressive or
change within the organisation and proactive reasons are regarded as the
vision of the firms’ executives i.e. risk pull factors that entice firms to move
aversion of the decision makers of the into foreign boundaries. They arise out
companies. To put it more simply, they of realised attractiveness and
are strengths and weaknesses of the profitability of cross-border operations.
firm. According to Ellis and Williams These include the attractiveness in
(1995), they embrace organisational potential new-open markets, cheaper
crisis, management succession, business operating costs, and favourable
performance and internal dissent. They incentive offered by host government.
also point out that the importance of the
internal context is substantially affected According to Dunning (1994), the
by the culture of the company. This motives of cross-border operations of
proposition explains why different firms can be divided into four groups.
companies respond differently to the Firstly, companies decide to
same external stimulus. internationally disperse their operations
because of the resource related factors.
As indicated earlier, the In this respect, the availability of
international expansion of firms’ cheaper resources and security of
activities has to be seen within the supply sources can be powerful
context of the firms’ attempts to incentives to drive firms to invest
maintain or increase their profit in an abroad. These resources include labour
increasingly competitive, complex and force, natural resources and managerial
uncertain global environment. To this and technological skills. The second
extent, the reasons of cross-border group of factors are market related.
expansion may be regarded as either The traditional way to attract FDI is to
defensive or aggressive or a impose trade barriers on the imports.
combination of both. The more recent instrument is to offer
the most favourable incentive to attract
The defensive or reactive reasons FDI. The market related motives can be
are considered the push factors that aimed at protecting existing markets
drive firms to engage crossing national (defensive) or exploiting new markets
borders when firms perceive some (aggressive). Firms may have to follow
difficulties in their business their customers and suppliers abroad to
performances and try to maintain their sustain the business. To prevent
profitability and competitive position in themselves from being left behind,
the markets. These difficulties include firms want to set a foothold in the
decreasing profits, market saturation in markets that their competitors are
already there or going to enter the justify any cross-border activities, the
markets. MNCs are also attracted by expected benefits must outweigh the
country-specific attractiveness such as costs or risk of such activities.
large, increasing-grow markets. Operating the business beyond
Thirdly, firms are motivated by home-country boundary inevitably
strategy related factors. The involves costs or risk such as exchange
international operations may be part of rate exposure, country risk, and any
the global strategy to increase the other risks that may arise from cross-
global awareness of products and build border operations. Clearly, these risks
up a global brand. Being international results from complex and uncertain
entity creates good image, prestige and environment. The risks involved can be
power to the company and in turn either systematic (undiversifiable) or
boosts sales in home and host countries. unsystematic (diversifiable) risks. The
Further, companies acquire the assets of diversifiable risk such as exchange rate
foreign firms to pursue their long-term exposure can be managed by the so-
strategic objectives. Forth are called hedging. The country risk
efficiency related factors. Companies regarded as systematic risk can also be
involve in beyond-border activities in reduced via insurance.
order to benefit from economies of
scope and scale and risk diversification.
Investing in several countries can help Consequences of Internationalisation
diversify and reduce risks. of Firms for Political Power of States