JPMORGAN CHASE & Co.

Course Leader – V. Nagendra

Course Code – 19BMC203A
Course Title – Principles of Strategic
Management

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Faculty of Management and Commerce © Ramaiah University of Applied Sciences
 ABOUT
• JP Morgan is the largest bank in the United States in the 6th in the
world, more than 2 trillion dollars in assets managed. It is as well, as of
2019, the biggest bank in the world for market capitalization to date. 

• The focus of JP Morgan Chase in maintaining a solid balance sheet over

time, paid off during the latest financial crisis when the bank acquired
some of its competitors. In recent years, JP Morgan Chase outperformed
Wall Street's Bank Index considerably, despite losing billions over
settlements and troubles that happened during the latest financial crisis.

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Faculty of Management and Commerce © Ramaiah University of Applied Sciences
 VISSION
• JPMorgan vision statement is “aspire to be the best; execute superbly;
build a great team and a winning culture.” The statement outlines what
the company wants to be and known for. This statement has the
following main parts:
• Being the best
• Create a winning culture
• In the first part, JPMorgan confesses its obsession in perfecting all
its business operations to deliver the best services for its customers. In
the second one, this company recognizes that it can only achieve such
high standards by making winning its norm or culture. 
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Faculty of Management and Commerce © Ramaiah University of Applied Sciences
 VALUES
• JPMorgan core values comprise “fairness, integrity, and
responsibility.” To remain at the top in its industry since 1871,
this company needed a strong foundation.
• These core values have propped JPMorgan for years, giving it
the support it needs to constantly overcome any business
challenges and grow into the multination entity it is today.

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Faculty of Management and Commerce © Ramaiah University of Applied Sciences
 MISSION
• JPMorgan mission statement is “to be the best financial services company in the world.” The
statement indicates how determined this corporation is when it comes to constantly
improving its approaches to business. It has the following parts:
• Distinguished services
• Global reach

• This company satisfies the first part of its mission statement by offering a wide range of
investment and financial services. JPMorgan has progressively been reinventing its business
approaches through time to adapt to the changing landscapes. This is what has enabled it to
master the art of delivering applicable solutions while contributing to social growth as well.
For the second part, JPMorgan shows that it has outgrown the U.S. borders due to its global
influence. Today, it is a multinational entity rather than a national one.

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Faculty of Management and Commerce © Ramaiah University of Applied Sciences
 THANK YOU

Tarun Midya – 82
Raman Singh – 60
Puneet Chawla – 58 6
Faculty
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