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FOR ZAMBOANGA CITY DIVISION USE ONLY

NOT FOR SALE

12
MEDIA AND INFORMATION
LITERACY

QUARTER 1
WEEK 2

Capsulized Self-Learning Empowerment Toolkit

Schools Division Office of Zamboanga City

Region IX, Zamboanga Peninsula
Zamboanga City

“Unido, Junto avanza con el EduKalidad Cree, junto junto puede!”

Written by: JOCELYN E. YU
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CapSLET
Capsulized Self-Learning Empowerment Toolkit

SUBJECT & MIL

QUARTER 1 WEEK 2 DAY __________________________________
GRADE/LEVEL G12 dd/mm/yyyy
Similarities and Differences among Media, Information
TOPIC
and Technology Literacy
Identify the similarities and differences between and
among media literacy, information literacy and technology
literacy.
Code: MIL
Objectives:
LEARNING 11/12IMI
a. Explain the similarities and differences between and
COMPETENCY L-IIIa-2
among media literacy, information literacy and
technology literacy.
b. Identify the similarities and differences among
media, information and technology literacy.
IMPORTANT: Do not write anything on this material. Write your answers on the Learner’s
Activity and Assessment Sheets provided separately.

UNDERSTAND
Topic Title: Similarities and Differences among Media, Information
and Technology Literacy

The word literacy is defined as the ability to identify, understand, interpret, create,
communicate and compute using printed and written materials associated with varying contexts. It
has types, which include reading and writing, digital, financial and cultural literacy. In studying
media, information and technology, the learners‟ skills and literacy need to be enhanced, because
acquiring a high level of literacy will make them successful in the 21 st century education.
Read the information below for better understanding of the similarities and differences of the
media, information and technology literacy.
Media Literacy
Media literacy is literally described as the ability to identify different types of media and
understand the messages they are sending. It is the ability to access, analyze, evaluate, and create
media. It is also the ability of an individual to read many types of media, which is an essential skill in
the 21st Century.
Characteristics:
 Media literacy is an effective and engaging way to apply critical thinking skills to a wide
range of issues.
 It makes people understand the complex messages received in television, radio, Internet,
newspapers, magazines, books, billboards, video games, music, and all other forms of media.
Importance:
Media literacy is important because it is used to:
 develop critical thinking skills.
 understand how media messages shape culture and society.
 recognize bias, spin, misinformation, and lies.
 evaluate media messages based on experiences, skills, beliefs, and values.
 create and distribute media messages.
Information Literacy
Information literacy is a set of abilities requiring individuals to recognize when information is
needed. It also refers to one‟s ability to locate, evaluate, and use effectively the needed information.

Written by: JOCELYN E. YU

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Characteristics:
 Information literacy forms the basis for lifelong learning.
 It enables learners to master the content, to extend their investigations, to become more self-
directed, and to assume greater control over their own learning.
Importance:
Information literacy is important because it is used to:
 access the needed information effectively and efficiently.
 evaluate critically the information and its sources.
 accomplish a specific purpose effectively.
 understand the economic, legal, and social issues regarding the use of information.
Technology Literacy
Technology literacy is the ability to responsibly use appropriate technology, for communication,
problem solving, evaluation, and creation of information in order to improve learning in all subject
areas. It is the ability to use new media such as the Internet to access and communicate information
effectively.
Characteristics:
 Information technology skills enable an individual to use computers, software applications,
databases, and other technologies to achieve a wide variety of academic, work-related, and
personal goals.
 Information technology skills are interwoven with, and support, information literacy.
Importance:
Technology literacy is important because it is used to:
 communicate.
 create essential documents.
 manage, create and design information.
 gain an understanding of the appropriate use of technology to solve problems.
 evaluate information.

SAQ 1: (Self-assessment Question)

In your own understanding, how will you compare media, information and technology
literacy?

SAQ 2: (Self-assessment Question)

What is the difference among media, information and technology literacy?

Let’s Practice! (Write your answer on the separate sheets provided.)

Directions: Write on the line A- for TRUE if the statement expresses truth and write B- for FALSE if
the idea is incorrect.

_______1. Information literacy deals on how to access and assess the messages effectively, while
media literacy directly focuses on the reading, evaluation and understanding of the
message.
_______2.Media literacy uses technical skills and the use of the tools effectively. unlike technology
literacy focuses on the contents and assessment of information.
_______3.Media literacy deals on the reader‟s expertise on the use of software programs,
unlike technology literacy refers to the use of ,media but it focuses more on the
assessment and mastery of the contents.
_______4. Media literacy and information literacy make people understand the complex messages,
apply critical thinking, use different media tools and evaluate contents of
information..

_______5.Information and technology literacy deal with the use of digital tools/gadgets and the
expertise on the use of the digital tools is measured by the two.

Written by: JOCELYN E. YU

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REMEMBER
Key Points

The learning of media, information and technology literacy and their differences are essential in
the digital age, because it makes students, workers and citizens critical thinkers that will become
more responsible and smart consumers of products and information.
 Media Literacy is the ability to decode, analyze, evaluate and produce communication in a variety of
forms.
 Information Literacy is the ability to recognize when information is needed and to locate, evaluate,
use, and communicate information in its various formats.
Technology Literacy is the ability to use digital technology, communication tools or networks to
locate, evaluate, use and create information.

TRY
Let‟s see how much have you learned today!
Directions: Choose the letter of the correct answer.
(Answer on the Learner’s Activity and Assessment sheets.)

_____1.It covers processed data and knowledge

derived from study, experience, instruction, _______6. It is widely known as the „new
media‟ and the most valuable
and signals.
innovation in the 20th
a. Literacy c. Information a. Internet c. Tablet
b. Technology d. Media
b. Smartphone d. Desktop
_____2.It is the ability to identify, understand,
_______7.It pertains to the means and
interpret, create, communicate, and compute
resources being used for creating,
using written or non-written materials
delivering, sharing, and
associated with varying contexts.
processing information.
a. Literacy c. Media
a. Information c. Media
b. Technology d. Information
b. Literacy d. Technology
_____3.It is the ability to access, analyze, evaluate,
_______8. It refers to raw or unprocessed
and create media in a variety of forms.
facts, figures, and values.
a. Information Literacy
a. Data c. Technology
b. Technology Literacy
b. Information d. Media
c. Media Literacy
_______9. It is the ability to recognize when
d. Social Media Literacy
information is needed as well as
______4.It is a set of essential skills and
locate, evaluate, and effectively
competencies that allow individuals to
communicate information in
engage with media and other information
various formats.
providers effectively, as well as develop
a. Technology Literacy
critical thinking and lifelong learning
b. Social Media Literacy
skills.
c. Information Literacy
a. Media and Information Literacy
d. Media Literacy
b. Information Literacy
_______10.It is the ability to use
c. Media Literacy
technological tools responsibly,
d. Technology Literacy
appropriately, and effectively.
______5. It is the processed data or data translated
a. Media Literacy
into something meaningful and significant.
b. Information Literacy
a. Information c. Literacy
c. Technology Literacy
b. Data d. Technology
d. Social Media Literacy

Written by: JOCELYN E. YU

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BOOK:
Boots C. Liquigan, Diwa Learning System Inc.. Philippines: Makaty City,
University Press of First Asia , 2016.

WEBSITES:

Source:Yalda T. Uhls and Michael B. Robb, Cognitive Development in Digital

Contexts, 2017, Accessed June 20, 2021, www.
https://www.sciencedirect.com/
topics/psychology/media-literacy
Source:Teresa S. Welsh and Melissa S. Wright, “Information Literacy in the
Digital Age”, 2010, Accessed June23, 2022,
REFERENCE/S
https://www.sciencedirect.com/topics/psychology/media-
literacy.
Source: “Media Literacy: Definition and Characteristics”, Accessed June 21,
2021, www.medialiteracyproject.org/learn/media-literacy
Source: “Media Literacy”, ,www.ala.org › ACRL › Guidelines, Standards,
and Frameworks
Source: “Information and Technology Literacy: Definition and
Characteristics”, Accessed June 19, 2012,
sites.google.com/a/wyckoffschools.org/technology-literacy
Source: Kaiser Moffat, “The Importance of Media Literacy”, Accessed June
19, 2021, https://ylai.state.gov/importance-media-literacy/

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has not been specifically authorized by the copyright owner. We are making
this learning resource in our efforts to provide printed and e-copy learning
resources available for the learners about the learning continuity plan of this
division in this time of pandemic.
DISCLAIMER OF
LIABILITY
Credits and respect to the original creator/owner of the materials found in
this learning resource. This material is not intended for uploading or for
commercial use, but purely for educational purposes and for the utilization of
Zamboanga City Division only. No malicious infringement is intended by the
writer.

Written by: JOCELYN E. YU