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Materials :
6 Bananas that have been cut into small pieces. If you like smoother jam you can
Equipment:
Cooking pot
Combine the sugar, lemon juice and orange juice until the sugar is completely
Mix the bananas that we have cut into small pieces into the container
Put the mixture in the pan then cook over medium heat until it boils. After boiling,
reduce heat and keep stirring until the banana is crushed. If you like a coarse texture,
After obtaining the desired thickness, turn off the heat and put it in the bottle
mix
Cook over medium heat and wait for it to thicken, then after cooking transfer the jam to
the prepared bottle
Marketing strategy of Banana jam
1. Product
For the product itself, banana jam is not foreign to the general public because
bananas are one of the favorite fruits of the Indonesian people, many
innovations in banana jam are found because people are tired of fruit jam which
is generally made of jam such as pineapple, chocolate, strawberry and so on,
jam. Bananas are here to offer new innovations, namely bananas but in the form
of jam which is very practical to carry anywhere because the packaging is in a
simple bottle and has a unique, sweet taste.
2. Target Market
This product targets all people of all ages, besides being cheap, practical and also
simple and gives a good taste and is widely liked by all groups
3. Advertising
Products are marketed through online media and are also marketed from store
to store through sales, so far there have been no obstacles in sales and
advertising marketing.