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  • Behavioral and Psychological Metrics

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    clifford agyemang
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    The document discusses various behavioral and psychological metrics that can be used to measure the user experience, including both overt behaviors that can be observed and coded as well as data requiring specialized equipment. It covers metrics like facial expressions, eye tracking, skin conductance, and brain signals. Examples of instruments that can capture this equipment-based data are also presented.

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    Lec 13 - Behavioral Metrics

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    The document discusses various behavioral and psychological metrics that can be used to measure the user experience, including both overt behaviors that can be observed and coded as well as data requiring specialized equipment. It covers metrics like facial expressions, eye tracking, skin conductance, and brain signals. Examples of instruments that can capture this equipment-based data are also presented.

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    © All Rights Reserved
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    14 views26 pages

    Behavioral and Psychological Metrics

    Uploaded by

    clifford agyemang
    The document discusses various behavioral and psychological metrics that can be used to measure the user experience, including both overt behaviors that can be observed and coded as well as data requiring specialized equipment. It covers metrics like facial expressions, eye tracking, skin conductance, and brain signals. Examples of instruments that can capture this equipment-based data are also presented.

    Copyright:

    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
    Flag for inappropriate content
    of 26

    Behavioral and

    Psychological Metrics
    Tullis, T. & Albert, B. (2008). Measuring the User Experience: Collecting, Analyzing, and Presenting Usability
    Metrics
    Observing and coding overt behaviors

    • Verbal behaviors
    • Non-verbal behaviors
    Boredom
    Confusion
    Delight
    Frustration
    Engaged concentration
    On-task, solitary
    On-task, giving and receiving answers
    Other on-task conversation (probably)
    Off-task solitary
    Data requiring equipment to
    capture
    • Facial expressions
    • https://www.youtube.com/watch?v=LdQw8PSV2P8
    Data requiring equipment
    • Eye-tracking
    • Proportion of users looking at specific element
    • Time to notice an element
    • Scan paths
    • The subject of a longer discussion!
    Data requiring equipment
    • Skin conductance
    • Posture
    • Pressure
    • Brain signals
    • Motion
    Instruments
    Instruments
    Instruments
    Instruments

    http://t0.gstatic.com/images?q=tbn:ANd9GcSKLFCh3HstV_b
    q-5zixpTdVKaQBLHA9vgSRsUlP-YklLLQfVhX
    Instruments

    http://sudarmuthu.com/wp/wp-content/uploads/2011/10/EZ430-Chronos.png
    Better to be frustrated…
    • Observations of student emotions and behaviors in
    three computer-based learning environments
    Autotutor
    The Incredible Machine
    Aplusix
    Incidence of affective states
    Persistence of affective states
    Likelihood to game

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