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CREATING ONLINE

BUSINESS DURING
COVID PANDEMIC
PROS AND CONS IN STARTING A BUSINESS

ADVANTAGES

Lesser investment rather than Physical Businesses

There is no need for physical stores. Businesses could sell their


products in the comfort of their home. Advertising expenses might also
decrease with the use of social media. People could easily reach the
business, and they could also promote it effortlessly by providing
feedback and just clicking the share button in their social media
accounts.

MAKING MONEY OUT OF HOBBIES

Producing and Selling food, face masks, plants and trendy


items

"Choose a job you love, and you will never have to work a day in your
life." - Confucius. Businessmen would have not worry about being
stressed when he could earn money from doing the things he/she
loves.

CATERS TO WIDER WIDER AUDIENCE

People nowadays are more into Online Shopping

The E-commerce industry is thriving because of Covid19 Pandemic.


According to data from Salesforce's Shopping Index, Global revenue
from online sales in the second quarter of 2020 increases rapidly with
71%. According to CNBC, the e-commerce stores, Zalora and Dafiti,
said that there are additional 2.5 million customer shops in their
platforms during the pandemic.

DISADVANTAGES

There are too much competitors thus it is difficult to have


a unique selling proposition

With the increasing number of new entrants in the market, sellers tend
to sell similar products. With this, competition in the market
strengthens. The marketers are challenged to sell at the lowest price
possible.

CUSTOMER RELATIONSHIP MATTERS

There is a small risk of product retention and one mistake


could ruin the whole business.

It is difficult for businesses to gain customer retention with the


e-commerce industry. When customers are not satisfied with the product
or service that they had received, they are more willing look for other
options. Therefore, it is important to build good relationship to
consumers. Also, one poor feedback to the online business could
significantly affect the whole business itself. That is why it is also
difficult for customers to trust online entrepreneurs.

It is an excellent opportunity to invest time in Online business . The


key factor to be successful in the industry is to be Creative. So if you
have the resources, ideas, and the willingness to start your own
business, GO FOR IT!

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