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BIT 10503 Cyberpreneurship

Project - Business Plan Competition


Semester I 2020/2021

1 Objective (P3)

The objective of this assignment is for you to prepare a business


plan according to the MSC-IHL business plan standard.

2 Methodology

The following are the things to address in this assignment.

Product Description: Explain the needs of consumers and how the


needs of consumers relate to the problem. Solution and benefits
will be to the customer.

Technology Description: Key components related to the


product/technology IP property involved. Outlines the R&D plans
for future.

Commercial Viability: Who are the target customers? Does the


product address a large and growing market? Product scalability
i.e. one product or multiple future products associated with the
technology.

Competition and Competitive Advantage: What is the


product/service positioning in relation to competitors. Any barriers
to entry? How long will it take you to get to the market.

3 Evaluation
This is a group assignment of six members. This assignment will be
based on a 5-7 pages of executive summary with 1.5 lines spacing
(Picture, graphical diagram can be attached together with the
executive summary) accompanied with a summary on business
model canvas as attached. .

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