This document presents a matrix for analyzing internal and external factors in strategic planning. The matrix divides factors into three categories: strong, average, and weak. It then charts these factors against each other to identify nine strategy zones depending on where an organization's internal and external factors fall.
This document presents a matrix for analyzing internal and external factors in strategic planning. The matrix divides factors into three categories: strong, average, and weak. It then charts these factors against each other to identify nine strategy zones depending on where an organization's internal and external factors fall.
This document presents a matrix for analyzing internal and external factors in strategic planning. The matrix divides factors into three categories: strong, average, and weak. It then charts these factors against each other to identify nine strategy zones depending on where an organization's internal and external factors fall.