Beauty is what captures our eyes.

It makes us want to be engaged in things

because we see the beauty of it. In marketing, particularly in advertising, there
is a saying that "What is Beautiful is good." It believes that advertisers
foreground a physically attractive model rather than physically unattractive
because it positively impacts both ads and products. Nevertheless, does the
physical attractiveness of a person/model really determine the
advertisement's effectiveness?

I v would say that physical attractiveness has a dominant impact of liking of

consumers towards the advertisement
To associates goodness to ur products an ads

Youthful looking face appears positively to us

Symmetrical faces appears to be healthy

Who have little excess fat and physically fit

We enjoy looking at them and feel good it will be more persuasive for us to try the product

People make decisions about us based on our appearance every day. What's
more, we're doing the same thing.