RECRUITMENT STRATEGY PROPOSAL

- Attracting potential employees

INTRODUCTION

Being a new company in a fast-growing industry, Living4Learning has grown tremendously. But
with this change comes the problem of connecting with the right talent pool and therefore we
require more personnel in all departments. This section of the proposal discusses how to attract
potential employees based on the culture and goals of our company; Living4Learning.

SOLUTION

In addition to our current recruitment methods, we have decided to add the implementation of
online recruitment to attract potential employees. With Attracting potential employees, questions
such as hosting an independent open-house/external job fair to hire graduates do arise. And
given, the current situation at hand, it is best to go with an online presence instead. Online
measures seem to have more pros as compared to the other two strategies. Online recruitment
is a commonly used recruitment method used by several organizations to hire personnel. It has
been a proven, effective and efficient method of hiring the right talent pool and can help solve our
problem of attracting employees too.

The human resources department has decided to build its online application system/online
careers website. It plays a central role in managing the recruitment process. We can provide
potential candidates with an online profile that they can regularly update. It helps attract not only
potential candidates to our company but also have a database with all candidate information in a
structured manner which can help us with cost and time saving for future references. Having the
right e-recruitment plan can be a solution to streamline the entire process of recruiting. It can
attract specialists who would drive more growth and productivity into the company. When

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comparing an online recruitment strategy to those of an open house or job fair, labour costs are
comparatively lower, since most of our expenses go into advertising, travel expenses and third-
party recruiter fees. Thus, the software can allow you to post free job openings with just one click
on multiple social media platforms, thereby attracting top talents and boosting corporate culture.
This recruitment strategy has filtration tools, which helps find the ideal candidates with
competencies that match the job position.

The online pre-screening tools can separate qualified from the unqualified candidates based on
the answers to the questionnaires; thus, even speeding up the process by setting up an online
profile with the company, and updating it regularly, there is a relationship formed with the
company. Even the applicants can quickly review and check the status updates of their
applications. Applicants do expect updates after submitting an online application from the
company; it makes them feel valued as well.

The most crucial point is that a careers website can help highlight our company work culture.
Information regarding our company’s values, mission and vision, location would be easily
accessed through our website. It provides everything in one place, making it easier for the recruiter
and the applicant as well. We can highlight new and urgent job openings for the potential
applicants, and they can use their profiles to update information and apply through our portal
easily. Through smart-screening, which is done by asking candidates specific questions, makes
the process a cost-effective way without consuming our limited financial and employee resources.
The goal of applying this is to find the best fit for our company objectively, by testing their skill set,
and approach to different tasks.

IMPLEMENTATION

There are quite a few software programs among which to choose. Some of them include
Applicantpro and Workable. The human resources department can use these to create job
postings and accordingly attract potential employees. The software is organized, making all
the information available at one place, which is the candidate profile. They also have several
customized questionnaires to choose from based on the job profile. Applicantpro helps with

2 100 Ross Hall Blvd. Waterloo, ON N2J 3Q3

 job advertising and posting on well-known sites such as indeed.com, as well as social media
platforms like Twitter and LinkedIn. We must start by using these software programs since
these are tried and tested by a variety of companies and is thus a proven useful tool for
attracting not just the potential but the best people for our company.

CONCLUSION
All in all, the introduction of an online recruitment system would be quite helpful and practical,
especially at this time, given the situation we have at hand. Few of the benefits include cost and
time-saving, flexibility, personalized design, the broader scope for candidates and, accessibility
since there would be job ads and the releasing of campaigns through the various social media
websites. There would also be an improved candidate quality, since smart screening would lead
to the isolation of quality candidates, thus improving the quality of hiring employees. With your
approval, we can soon start the process and begin the online recruitment in around two weeks
time.

3 100 Ross Hall Blvd. Waterloo, ON N2J 3Q3