Professional Documents
Culture Documents
FEBUARY, 2019
Table of Contents
5.6 PRICE....................................................................................................................................27
I. EXECUTIVE SUMMARY
The prevailing project is food complex that produces wheat flour and biscuit in an integrated way.
Food processing is among the oldest of Ethiopia‘s manufacturing industries. Currently, the food
complex processing industry employed about 31% of all employees in the manufacturing sector.
The food processing industry can be broken into eight major sectors: one of these categories is the
wheat-based products manufacturing which is the subject matter of this feasibility study.
The project promoter, with trade name of ANATSON TRADING S.C. is a company founded by
young and energetic group of individuals. The project will be located in Oromia Regional State,
specifically at Bulbula Industry Park on 5,000 square meters of lease land to be acquired. The
promoter has executed 20% of the construction works required for the factory.
The project is designed to produce wheat flour and biscuit products. The market for all of the
envisaged products in the domestic market shows a consistent increment. The short of supply as
compared to demand forced the country to import each of the products this project has planned to
produce. Therefore, establishment of the food complex not only helps to contribute to narrow the
demand gap but also to lessen the hard currency required to import related food items. The desire to
create vertical integration to add more value to the flour products and the perception of demand gap
coupled with the government‘s incentive helped the promoter to enter into the Biscuit
manufacturing business.
The total investment cost required for the project is Birr 87.9 million. It is planned that 30% or Birr
35.00 million is contributed by the promoter and the remaining 70% or Birr 52.92 million would be
financed by bank. The investor has already contributed Birr 5.86 million from equity, in the form of
factory construction work, lease down payment and pre-operating expenditure. The Bank financing
of Birr 52.92 million is scheduled to be repaid within 8 years excluding the two years grace period
at 11.5% interest rate with quarter repayment.
Starting with initial capacity of 60% and increment by 10% per year, up to attainable capacity of
100%, the project would make attractive profit throughout its operational years and generate
positive net cash inflows. Within its assumed 10 years life it would return more than 53% of IRR
and more than Birr 241 million net present value.
Establishment of the food complex factory is a contribution to the country‘s real GDP as it has
positive impact in fixed asset generation and output quantity increments. Apart from creating
employment opportunity for the domestic labor, the project would reduce hard currency outlay.
The realization of the project as ascertained in the financial appraisal result enables the promoter to
generate higher net benefits, employment benefit to domestic labor, indirect employment for input
suppliers, tax revenue benefit and import substitution effect on saving hard currency. These
parameters are basic indications of the projects social desirability and economic feasibility.
Therefore, it is advisable to finance it either with equity or with debt or in a combination of both.
Food item is a commodity; its demand exists whenever human being exists. The demand increases
as population increases disregarding preference of consumers over the type of feeds and their
catering culture. Wheat flour based products such as biscuit are among the well-known and
commonly available products in the Ethiopian Market.
Food self-sufficiency is one of the prime objectives of the country. Labor intensive agro processing
industries play significant role in absorbing the large labor force and thus contribute their share to
the food self sufficiency move. The Agricultural products like wheat and the semi processed flour
shall be traded in a vertically integrated marketing methodology in order to ensure better wage to
the farmer and more value adding produces that preferably involve many labor to deploy the cheap
labor force of the country in productive sectors. The industry is a distinct sector of the economy,
which makes its direct contributions to the enhancement of social well being of productive citizens.
Apart from its attractive return, existence of stable demand and employment generation as well as
tax revenue to the government, establishment of such agro processing industry is a good opportunity
to the grain market stimulation and thus to the framers. It is rationale, therefore, to involve into an
activity that helps to tap the well-known business opportunity.
The existing investment is begun after signing of the lease contract with Oromiya Regional
Government in the year 2003 E.C aiming to establish Food complex factory. So far the project
owner has invested about Birr 5.8 million on the existing project. Among others, the following are
the major investments made within the project compound.
2 Civil Works
40% of the civil works for the factory have been accomplished
3 Machinery
5 Raw Materials
The major raw materials are wheat and packaging materials. Communication with suppliers is
underway.
1.4 Project Implementation Schedule
The following chart shows major activities to be done during the implementation period.
Activity Mar Apr Ma June July Aug Sept Oct Nov Dec Jan Feb
2018 2019
Land acquisition Done
Document Preparation Done
As indicated above and everything will go per our plan, the factory will be operational in the month
of January, 2014. One of the remaining activities is processing debt financing from bank to
supplement the implementation of the project. Two years grace includes pre-implementation and
pre-marketing period to popularizing the factory‘s product to the public so that higher sales would
be achieved.
2.1 ESTABLISHMENT
541,000 with having the main focus on metal molding, welding, Fabrication of metal products and other
general metal works.
The promoter is at the middle age of life that possessed a good character and well appreciated
personality among the society. Besides, he has acquired pertinent business experiences on working
different metal moldings, welding and Fabrication of metal products for local market for many years. He
has been running the existing business and provides acceptable business operations with best
Ethiopian manner of business personality. Currently the promoter has working with many
Government Organization offices, Private companies and NGOs.
The Company has planned to achieve set of objectives by implementing the newly envisaged food
processing project with enhanced production capacity and different product lines. Hence,
implementation of the underlying commercial purpose food products have an intention to attain set
of objectives at three (3) different levels:
The proposed project if it will be implemented will contribute to the attainment of the national
government strategies on eradicating poverty in the country and contributed to the attainment of
Millennium Development Goals (MDGs) of the United Nations. The project could even fill the gap
of the increasing demand of diversified manufacturing food related products in the domestic and
global market.
Primarily to secure Loan Facility of ETB ___ for planned project implementation
To embark and achieve a reliable sources of Enriched food products
To produce and supply reliable and diversified commercial food items for local and
global market, which encompasses at full capacity:-
Wheat Flour Production and distribution with the capacity of 42T/day, which of
60% is assumed to be consumed by the factory and 40% will be for
domestic/local market;
To manufacture various quality (60% hard and 40% soft) Biscuit Products from
wheat flour.
To enhance the technical skills and thereby decreasing the incidence of low productivity
in food sector manufacturing, and
To attain target profit earnings that allow the company for further investment expansion
in other regional areas
Our Vision is to become one of the leading Integrated and Enriched Food Items Supplier for
commercial purposes in Ethiopia.
2.5 Mission
The mission of the company is to own a well functional Integrated and Enriched Commercial
Purpose Food processing business that highly operating within the community. The company‘s goal
is to implement attainable production and supply of top quality Enriched Food products for national
and international markets. The company‘s visions are to be implemented through a team of
professionals who have extensive work experience in the industry.
Food self-sufficiency is one of the prime objectives of the country. Labor intensive agro processing
industries play significant role in absorbing the large labor force and thus contribute their share to
the food self-sufficiency move. The Agricultural products like wheat and the semi processed flour
shall be traded in a vertically integrated marketing methodology in order to ensure better wage to
the farmer and more value adding produces that preferably involve many labor to deploy the cheap
labor force of the country in productive sectors. The industry is a distinct sector of the economy,
which makes its direct contributions to the enhancement of social well-being of productive citizens.
Apart from its attractive return, existence of stable demand and employment generation as well as
tax revenue to the government, establishment of such agro processing industry is a good opportunity
to the grain market stimulation and thus to the framers. It is rationale, therefore, to involve into an
activity that helps to tap the well-known business opportunity.
Access to credit provision at lower interest rate as compared to the business‘s return
and convenient terms and conditions of the loan;
Attractive investment policy and other packages;
Secured peace and stability throughout the country;
Continuous increment in household income and associated increase in their
expenditure patterns;
Availability of the required man power with relatively cheaper cost and other
resources to run every business.
Bread flour: This is white flour that is a blend of hard, high-protein wheat and has greater gluten
strength and protein content than all-purpose flour. Bread flour is milled primarily for commercial
bakers, but is available at most grocery stores. Protein varies from 12 to 14 %.
Cake flour: It is fine-textured, silky flour milled from soft wheat with low protein content. It is used
to make cakes, cookies, crackers, quick breads and some types of pastry. Cake flour has a greater
percentage of starch and less protein, which keeps cakes and pastries tender and delicate. Protein
varies from 7 to 9 %.
In this regard, the envisaged project will produce biscuit products that will consists of two or more
varieties as partly with a flavored filling between them (in addition to the taste) including hardness,
crunchiness and crispness as perceived by a consumer.
Oat flakes are breakfast meals eaten with milk and generally favored by the modern society. Oats
are high in protein and are particularly good source of thiamine, or vitamin B1. Oat flakes are
produced from oat flour in a processing plant.
Baby or infant food is a supplementary food prepared for children below the age of two. The main
ingredients in the preparation of infant food are pulses, soybeans, milk, potato, corn and fruits. The
mixture of these ingredients is kept in such a way to fulfill the nutrition requirements of infants.
Carbohydrates and proteins are the major nutrient elements. Sweetness, palatability and tenderness
are the basic requirements for infant food. Infant food is served diluted in water and boiled to form
a stew or soup. It is also served as batter for spoon feeding. The main objective of preparing baby
food is to give the necessary nutrition to infants in addition to their mother milk so that the babies
are healthy and fit both physically and mentally.
Pasta is a food product made by extruding and drying unleavened dough of wheat flour, and that
forms the basis of much Italian cuisine, as well as Chinese, Japanese, Korean, and Southeast Asian
cuisines. Macaroni is a dried food product made from semolina and shaped in the form of slender
tubes. It is popularly believed that Marco Polo, the 13th Century Italian explorer, introduced pasta to
Europe from China. Italian pastas, such as spaghetti and macaroni, are traditionally made from
semolina flour derived from durum (extra – hard) wheat.
Pasta may be added to soups; boiled and served with a sauce; served cold with other ingredients in a
salad; stuffed with meat, cheese or vegetables and then boiled and baked. There are dozens of
varieties of Italian pasta, and they are usually named for their sizes and shapes. Pasta is a highly
nutritious food. A 56 - gram (2 - oz) serving of pasta has less than 1 - gram (0.04 - oz) of fat, no
sodium, no cholesterol, and about 210 calories.
ANATSON TRADING S.C. (FOOD PROCESSING) Page 16
PROJECTD BISCUIT FACTORY
PROJECT FEASIBILITY STUDY 2019
Therefore, the prospects for establishment of the food processing sub-sector are considerable. Food
processing factories of cereals, oilseeds, pulses, sugarcane, vegetables, fruits, meat, dairy products
and spices are expected to be established in large numbers. In all, agro-industry in general and food
processing in particular will play an increasingly important role in the Ethiopian economy.
In order to be competitive in the market, the Ethiopian food processing industry should increase the
degree of transformation of primary agricultural products and improve upon the quality of food
packaging. Therefore, use of modern technology will be very critical element in food processing
and packaging. In this connection, market access, management knows how and transfer of
technology would take up most.
Given the large agricultural resources potential of the country and relatively under developed status of
the manufacturing sector, the Ethiopian Government should as part of its ADLI strategy, initially focus
on the development of the country‘s agro-industry, especially the food processing industry, both for the
export and the domestic markets. The domestic market is important because growth in income of the
general population, combined with increased urbanization, will in time translate into increased domestic
demand for processed foods. Hence, the establishment of the underlying food processing project which
intended to produces wheat flour and different biscuit products in an integrated way is considered as part
of national strategic plan, which in turn enabling the promoter to play a role by contributing his own part
for food sector development activities.
Local Production
The Ethiopian Flour Milling industry comprises a number of players that can be segmented on the basis
of their production capacity and a type of services they provide. The major partakers of the flour industry are
the flour mills, pasta, macaroni and biscuit factories. Given the industry‘s high fixed cost requirement,
profitability is largely dependent on the company‘s ability to increase volumes of sales. The shortage of
sustainable supply chain of wheat grain in the domestic and international market is making the sector
challenging and it adversely affecting the operations and profitability of flour milling companies in the
country. According to CSA, 2015/16 report in Ethiopia there are 197 manufacturer of grain mill products of
which 57% are held in sole ownership, 30% are PLC and 5% are share companies as shown in the following
figure.
PLC, 30%
Individual
share ownership,
company, 57%
5%
Partnership,
4%
The low level of capacity utilization for flour milling manufacturer is mainly due to shortage of quality; such
as durum wheat in the local market. To satisfy the need of mill product manufactures durum is imported in a
large amount in addition to local production.
During the years considered as a base for this study purpose, the country consumed an average of
420,540 tons of flours out of which the local market contributed an average of 70.5%. The table
below presents the total supply of flours in Ethiopia for the years 2011/12 to 2016/17 and the share of
local production in the total supply. As can be observed from the table below, the total supply of flours
has consistently been increasing throughout the years 2011/12 to 2016/17 except a slight fluctuation on
quantity imported
Biscuits are very popular food items. They are pleasant in taste and do not require cocking and
hence ready to be served. Although the supply of Biscuit products is from local production and
through import, still there is un-met demand for biscuits in both cases. For this study purposes, we
considered supply situation from Domestic production for the period covering 2007/08-2016/17 as
shown in Table 4 below.
Year Production
2007/08 20,115
2008/09 20,429
2009/10 23,994
2010/11 39,546
2011/12 89,259
2012/13 113,773
2013/14 154,251
2014/15 194,236
2015/16 223,548
2016/17 249,800
AVERAGE 112,895
Sources:- Central Statistics Agency (CSA), Large and Medium Scale Manufacturing Report (2017)
In addition to the domestic production, biscuits are imported from various parts of the world. Import of
biscuits for the period covering 2007/08 to 2016/17 is shown in Table-5 below.
Year Import
2007/08 11,470
2008/09 11,039
2009/10 7,759
2010/11 11,531
2011/12 8,565
2012/13 9,636
2013/14 15,426
2014/15 24,500
2015/16 12,397
2016/17 10,250
AVERAGE 12,257
As indicated in the above table, Imports of biscuits during the period were slightly fluctuating. The
highest imported quantity was during year 2013/14 and 2014/15, which stood at 15,429 tones and 24,500
tones, respectively. In the remaining eight years the imported quantity ranged from the lowest 7,759 tons
(year 2009/10) to the highest 12,397 tones (year 2015/16).
During the years considered as a base for this study purpose, the country consumed an average of
420,540 tons of flours out of which the local market contributed an average of 70.5%. The table below presents
the total supply of flours in Ethiopia for the years 2011/12 to 2016/17 and the share of local production in the
total supply. As can be observed from the table below, the total supply of flours has consistently been increasing
throughout the years 2011/12 to 2016/17 except a slight fluctuation on quantity imported
with a mean figure of 12,257 tones over past ten years. For this reason, it was found appropriate to
take the last three years average (after skipping the outlier value of 2009) in estimating the 2012
import level. Hence, the 2012 import was estimated at 1,399 tons.
B. SUPPLY PROJECTION
The supply projection is made by taking in to consideration the installed production capacities of the existing
local factories and import has been excluded to show the available local capacity.
Assuming all other things remain constant, the local production of flours is projected to grow by
20% which is the average growth rate of the manufacturing sector during the GTP period. The table
below presents the projected supply, assuming that all conditions which are necessary for
production of flours are met. The flours local supply/production is projected to be 2.2 million tons
in the year 2014 and 11.6 million tons at the end of the projection period in 2025.
2016 2,247,988
2017 2,697,585
2018 3,237,103
2019 3,884,523
2020 4,661,428
2021 5,593,713
2022 6,712,456
2023 8,054,947
2024 9,665,936
2025 11,599,124
The wheat flour and Biscuit is mainly supplied by the local manufacturers. There are also some
traders that import these products irregularly from European & Gulf countries. In the last five
years, however, most of the consumption had been supplied by local producers. On top of that we
need not consider or disregard import figures from our supply projection as our main intention is
import substitution. Otherwise it may pose a question shouldn‘t we establish our factory, had the
import figures are significantly large? (we think the answer is no.)
Past ten years Trend:
The production capacity of the new entrant firm (nearly one) is unknown. However, on top of the
increase in capacity of the existing firms, prudently we assumed a 1% increase per annum for each
product (flour & Biscuit).
Within the projected period, the total supply of wheat flour increases from 199,627 -243,344 tons
and biscuit from 14,661 tons to 28,841 tons.
6.3 Demand
In order to forecast the demand for the next ten years, per capita consumption rate is applied. Other
things being constant, apparent consumption/demand is the amount purchased and consumed. This
equals Production + Import-Export. The third variable is almost zero in Ethiopian case as there is
no data on significant exports so far. Therefore, Demand equals Local Production plus Import.
According to the business development service, Ethiopia‘s per capita consumption for Wheat
Flour is 3.8 K.g and Biscuit 0.2 K.g. These rates are considered for the forecast. Population growth
of 2.4% plus 6% annual increase due to the increment of expending power of the population is
applied to forecast the demand as shown below: The population projection figures in this issue are
based on the results of the May 2007, National population and Housing Census of Ethiopia.
Therefore, the projected figures for the year 2012 become 84,320,987.
Year Population per capita flour consumption per capita biscuit consumption
in ton in ton
2,012 84,320,987 320,420 16,864
2,013 91,403,950 347,335 18,280
2,014 99,081,882 376,511 19,816
2,015 107,404,760 408,138 21,480
2,016 116,426,760 442,422 23,285
As shown above, the demand volume is expected to grow due to population increment and per
capita income improvement. According to the forecast, within the years from 2013 up to 2023:
Demand of wheat flour increases from 347,335- 778,111 tons and biscuit from 18,280-40,953 tons.
The demand-supply variance shows positive demand gap indicating that even after capacity
increment of existing factories, demand for the products would fully be met with additional
imported portion.
Demand Gap
year Flour in ton Biscuit in ton
2,012
2,013 147,708 3,619
2,014 172,892 4,129
2,015 200,446 4,695
2,016 230,576 5,325
2,017 263,502 6,023
2,018 299,466 6,798
2,019 338,727 7,657
2,020 381,568 8,609
2,021 428,295 9,661
2,022 479,242 10,825
2,023 534,766 12,112
In aggregate all the products have adequate demand gap that can be supplied by a number of new
entrants including this project.
6.5 Marketing Strategy, segmentation and distribution
The major customers of our products are Wholesalers, Retailers & service-based end-users. We plan
to sell products in bulk primarily to the first segment, wholesalers who in-turn sells it to retailers in
smaller quantities. The second segment comprises of large retail outlets such as supermarkets who
buy bulk quantities directly from the manufacturer and resell to the consumer.
The third customer segment, service-based end users comprises of institutions & organizations that
source products directly from the manufacturers either as raw materials or supplies for their
businesses/organizations.
The market & distribution system in Ethiopia consists of major wholesalers, regional wholesale
distributors, retailers, middlemen, traders and collectors in a long and complex value chain. Major
Wholesalers in particular have an excessively significant role to play with the function of bulking;
picking up large quantities for smaller wholesalers in regional cities who in turn distribute it to
retailers within the city. Intermediaries such as regional distributors and middlemen are involved in
logistics by covering the difference between the location of the product and the marketplace where
consumers purchase products. Other traders & entrepreneurs have multiple roles in getting goods
to various customer groups.
Major Wholesalers are concentrated in Merkato, the wholesale center of the country. Smaller
wholesalers are scattered throughout regional cities and work in specific territories. The regional
wholesalers seldom buy directly from the manufacturers as they often distribute a number of goods
and merkato is a one-stop destination for all goods distributed in the Country.
The smaller wholesalers are highly sensitive to price and local competition so they may or may not
carry the same type of products for a significant period. Thus, Merkato becomes an ideal
destination for the smaller wholesalers as it provides them with variety and information on price
comparisons as well as market intelligence in terms of the volume of a particular product that has
been sold to their competitors. Using this information, the smaller wholesalers choose the brands
and/or product mix they are willing to take back to their respective markets. This causes consistent
fluctuations in sales and production schedule for a manufacturer if regular market intelligence is
not conducted. Large-scale food processors have an advantage to determine price points if they
have penetrated the market well. For this purpose we will use penetration price strategy.
The development of the retail sector in terms of the emergence organized businesses with high
volume sales and high-traffic locations etc has fostered a growing direct-to-retailer sales trend
amongst manufacturers. Large-scale manufacturers are now distributing their products to
supermarkets and mini-marts through door-to-door sales/delivery route system. This system allows
the manufacturer and retailer to earn a higher margin by cutting out the middlemen. Despite the
benefits its offers, manufacturers generate low volume from the route sales system since the
addressable customer size is very small. The majority of the Country‘s retailers are inaccessible
neighborhood kiosks with low-volume sales. Thus, the Merkato-wholesale distribution system,
although very costly to local manufacturers is assumed to be the most efficient way to deliver
products making the intermediary group ‗the primary distribution channel‘.
The promoter will use aggressive promotion and product popularization through use of electronic
media especially via TV as visualizing the product will be more convincing. For the purpose 0.5%
of sales are allotted.
6.6.Price
Presently there are different types of flours and biscuits in the market both imported and locally
manufactured. Per our market survey currently, the factory gate price of flour ranges from birr
900-1,000 and for locally manufactured biscuit it ranges from birr 4,500-5,000 per quintal or 100
kg, respectively. As a penetration price the average lowest price of birr 900 and birr 4,500 for flour
and biscuit is considered in the analysis. The minimum market price for the by-product bran is birr
300 per quintal.
6.7Future Prospects
The project has an excellent and promising future since the life style of the consumer base is
changing in its favor. The following factors are expected to contribute positively to the sustainable
growth of the food sector in general.
The most important technical considerations for this project is raw materials type and selection,
technology and capacity of plant, power source, water source, production process and production
support facilities like land and factory buildings. Each of them is discussed in the subsequent parts.
Production (Int
Rank Commodity $1000) Production (MT)
5
Source: FAOSTAT (2010)
The production is planned to increase through area expansion and yield improvement.
Ethiopia‘s wheat production increase in recent years appears to be a combination of both.
Wheat is the major raw material that accounts for approximately 74% of manufacturing cost. It is
made available locally, primarily through small-holder farms & government owned farming
enterprises. A cluster of privately held, large-scale agricultural enterprises have been emerging in
the past two years bringing the prospect of enhanced quality & dependable supply into the horizon.
It is not legal for the private sector to import wheat. However, the government supplies wheat for
food manufacturers.
Packing materials, flavors & food chemicals such as preservatives, improvers, colors etc. are not
available locally making imports the only option.
Manufacturers can import any raw materials except for wheat and sugar. A discounted import duty
of 10% is afforded to local manufacturers to boost the competitiveness of local products as opposed
to the 30-35%% duty imposed on importers in other sectors such as traders, service-based
enterprises & distributors.
Some raw materials and packaging such as sugar and cartons are normally sourced locally although
frequent shortages and price fluctuations cause a significant instability within the supply chain.
The other raw material is water. Usually for biscuit about 30% of the dough weight is constituted
by water. However, the water content removed back after the required shape is formed/Extruded/.
The following annual raw material requirement at full capacity is computed based on the following
input output relationship.
Wheat flour
Flour
Raw Material Intake Capacity/year Extraction Rate Yield Bran
Raw Wheat 300,000 0.76 226500 39,000
7.2.2 Conditioning
Prior to milling water is added in process known as ―tempering‖. Hard wheat is normally brought
to 15-16% moisture, soft wheat 13-14% moisture. Tempered wheat is held 18-24 hourse at ambient
temperature in conditioning bins. The process toughness the seed coat /bran/ and softens the starchy
endosperm so that an efficient separation of bran and endosperm can take place.
7.2.3 Milling/Grinding/
The process of wheat milling is a complex procedure of repetitive grinding and sieving. The
grinding process is divided into the break, scratch and reduction operations.
The tempered wheat is grounded on a serious of corrugated break rolls, the objective being to open
up and scrap the wheat kernel to release endosperm from the bran. Each grinding operation is
followed by sifting operation, in which the coarse branny stock from the sifter is fed on successive
break rolls. Each grinding and bolting operation results in stream of flour of various breaks (1st, 2nd,
etc) that are collected from finest sieves as intermediate granular particles. The final products of
wheat flour are ready to go for the biscuit line and to store.
An average well-matured grain of wheat has 55% endosperm, 13% bran, and 2% germ. It is the
endosperm of the wheat grain that is converted to flour in milling. In theory, it should be possible to
remove or extract approximately 85% of the grains flour, however other structural features makes
it an impossible task in actual fact, the amount of flour produced may have some amount of bran,
while some flour is lost with the bran. Therefore, the commercial flour may have extraction rate in
the ranges of 73%-80%.
Biscuit
Biscuit manufacturing involves mixing of flour and other ingredients into homogenous dough,
forming the dough into a pre-established shape, backing the dough pieces into biscuit. Cooling the
biscuit and packaging it. These processes are performed on artisanal or industrial scale. The biscuit
manufacturing to be employed is fully automatic. Flour from the silos is pneumatically transported
to the mixing unit; the dough from the mixer is then automatically transferred to the forming unit,
from the forming unit to the oven then the final product through the cooling tunnel to the packing
unit. The following chart shows the major process flow of the products.
Wheat Flour and Biscuit processing flow Chart
Building
The factory requires bigger production, raw material and finished products hall. Such store and
other construction works are already started and 40% completed. Among others, the factory
building consists of the following parts.
Raw material store , Finished goods store, Offices, Two separate dressing rooms
The factory building is estimated to cost total of birr 13,534,233.41, so far the promoter has made
40% or about birr 5,541,379.
Both the flour and Biscuit processing machinery are already been selected from different China
suppliers; namely HEBEI AFRICA MACHINERY CO.LTD and SHUNDE LIGHT INDUSTRIAL
PRODUCTS COM.LTD, respectively. Among others, the following points are our selection
criteria.
Lower price
They supply the complete plant while the others don‘t supply the complete plant
The main parts of the plant are from very popular and reliable suppliers like Siemens
The type of material from which the machineries made are the best quality
They have been in the business for the long time and have good reputation. Moreover they
have supplied to many countries including Ethiopia and we have learnt from their customers
that they provide good quality machineries.
They provide reliable spare parts
The machineries run by latest technology.
The flour making machine has a designed production capacity of 30,000 ton per year while the
Biscuit machine can produce 3600 ton per year assuming 300 working days in a year.
The under shown table portrays the machinery and its associated costs per the proforma invoice
plus transaction costs computed based on Ethiopian investment agency, factor cost publication of
the year 2012 & access capital price data base.
production machinery cost break down
Wheat Flour Machinery Biscuit machinery Total flour & Biscuit
Production Machinery 551,570 587,700 1,139,270
Sea freight 29,200 28,175 57,375
Port clearing & Delivery
charge 8,640 7,560 16,200
Installation cost 26,400 18,000 44,400
Total in USD 615,810 641,435 1,257,245
Exchange rate 18.5 18.5 18.5
Sub-total in Birr 11,392,485 11,866,548 23,259,033
Insurance 17,089 17,800 34,889
Inland freight 40,000 35,000 75,000
Bank charge 171,744 178,790 350,534
Ticket and accommodation 370,000 185,000 555,000
Grand Total 11,991,317 12,283,138 24,274,455
For flour machine-Two expatriate engineers and 2 technicians with monthly salary of
USD 2,000 and USD 2,400 per month shall stay in Addis for three months for
installation.
For Biscuit Machine-2 expatriate engineers from Supplier Company with daily rate of
USD 100 will stay for 90 days for installation.
Round trip air ticket costs birr 25,000 each expatriate. Accommodation and food
charge is estimated to be birr 750 per day.
7.5 Vehicles
The total output (flour, biscuit and the by product) at 60% capacity is more than 53 ton per day. An
Isuzu NPR truck can load 3.5 ton at a time. Assuming a single truck can make two trips per day, the
project demands at least 7 trucks. However, with the assumption that most of the sales will be
made at factory gate and the promoter will use some vehicles on rental basis, it is planned to
purchase only two ISUZU trucks. Own vehicles will be used to reach far areas and address urgent
deliveries. The detail type and price of the vehicles is shown in the table below.
Vehicles
Type quantity Unit/price Total
ISUZU NPR truck model 2012/3.5ton 2 725,000 1,450,000
2% registration fee 29,000
Total 1,479,000
7.6 Office Equipment and Furniture
The factory has to be equipped with the necessary office equipment, furniture for the
administrative, and finance staffs as well as for market integration of input supply and finished
product quality control. The details with related costs are shown in the table below.
Furniture, Generator and Transformer
Description Unit cost/unit Total
Generator, transformer and electric
work one each 6,771,119 6,771,119
Dell computers with LCD monitor &
Speaker 25 14347.83 358,696
HP laser Jet printer 15 6086.96 91,304
Canon IR 2420 photo copy machine 1 27826.09 27,826
Managerial table-one side arch 5 3302.61 16,513
managerial table-bean type 180x90x75 8 3144.35 25,155
Single Pedestal table 140x80 21 2151.3 45,177
Executive Book shelf 4 4538.26 18,153
Gust chair 12 499.13 5,990
managerial swivel chair 5 2049.57 10,248
managerial swivel chair 8 1763.48 14,108
managerial swivel chair 21 1669.57 35,061
Dixon shelf 3 1466.09 4,398
sub-total 6,839,964 7,423,748
15% VAT 1,113,562
Total 8,537,310
As indicated from the table the project requires total investment of birr 8,537,310 for furniture,
transformer and generator acquisition.
Power Supply
The factory requires total 840KW (for flour mill 290+biscut line 550) power. The electric
installation cost including power transformer is indicated in the table above under part 6.6
supported by valid proforma invoice. The following table shows the computation of annual power
cost to the factory.
Water
Water line is not availed to the project as a result estimated cost of birr 3,000 is allotted in the pre-
operating expenditure. For Flour and Biscuit production, water is an essential input. Including the
requirement for human use, the factory‘s annual water consumption reaches 3,000-m3 at birr
3.25/m3 consumption per day.
The detail is shown below.
Fuel Consumption
Fuel Consumption
KM/day km. distance /litter price Total
200 6 20 400,000
5% oil & Lubricant 20,000
fuel consumption
Estimated hours power off liter/hr price Total
2 5 20 60,000
Total 480,000
As indicated above on average each vehicle is assumed to travel 200 km per day and will travel 6
kilometers per liter of fuel. Price of fuel is birr 20/litter. The annual fuel consumption for the two
trucks will, thus, be birr 400,000. Oil and lubricant expense is estimated to be 5 % of fuel.
Likewise, a stand by generator on average will work for 2 hours per day with 5 litter consumption
per hour at birr 20/litter, the annual fuel cost will be birr 60,000.
Telecommunication, Internet and fax service in today‘s business world have great importance in
exchanging information between raw material suppliers, intermediaries, consumers and producers.
The area is equipped with mobile network, landline, and internet service. Total cost for
communication and stationery is considered 3% of salary expense.
The technical aspect of Wheat flour and biscuit production is a well-known profession in the
Ethiopian food-processing sector. As a result, qualified professionals are available in the market
hence; all the technical, marketing, finance & Administration and Production functions are
supervised and managed by Ethiopians. The owner is also member of the top management group of
the factory and other qualified professionals assume the Production, Marketing & Procurement as
well as Finance & Administration functions.
Head
Head Technical Head
Procurment and
Services Administration
Store
Training Requirement
Training shall be carried out during plant erection and commissioning by machinery supplier. The
training and erecting period is scheduled to be for 90 days. The cost of installation and training cost
is included in the cost of production machinery.
The total initial investment cost required for the project is 87.92 million. The items and cost
breakdown is shown in the following table.
Investment Cost Schedule
Description Unit Total Investment cost
Land use tax Advance Payment Birr 319,215
Factory Building Birr 13,853,449
Production Machinery Birr 24,274,455
Vehicles Birr 1,479,000
Generator, transformer and office Equipment Birr 8,537,310
Sub-total Birr 48,463,429
Pre-operating Expenditure(water 3,000) Birr 14,660
Pre operating Interest Birr 10,055,145
Initial Working Capital Birr 29,437,446
Sub Total Birr 39,507,252
Total Birr 87,970,680
NB. Different legal expenses paid plus birr 3,000 water line installation cost to be paid)
(10,180.48+200+105+10+25+360+780+3000).
Total Initial
Investment Cost Equity Contribution Debt Finance
Item Unit Amount % Amount % Amount
Land - Payment Birr 319,215 100% 319,215 0% -
Factory Building Birr 13,853,449 40% 5,541,379 60% 8,312,069
Production
Machinery Birr 24,274,455 30% 7,282,336 70% 16,992,118
Vehicles Birr 1,479,000 30% 443,700 70% 1,035,300
Generator,
transformer and
office Equipment Birr 8,537,310 30% 2,561,193 70% 5,976,117
Sub-total Birr 48,463,429 33% 16,147,824 67% 32,315,604
Pre-operating
Expenditure Birr 14,660 100% 14,660 0% -
As indicated in the above table, it is planned that the promoter would contribute 40% of the total
investment cost and the remaining 60% would be financed by debt. Out of the equity requirement
of Birr 35 million, the promoter has so far committed more than birr 5.86 million for construction
of building, lease payment and pre-operating expenditures. The 60% bank financing, which is birr
52.92 million would be payable within 8 years exclusive of 2 years grace period at quarterly
repayments with 9.5% interest rate.
The major costs selected to be financed with debt are only cost of wheat, packaging, sugar, flavors.
Salary, wage, fuel, as well as power and light costs.
As indicated in the table below, the minimum days coverage considered for one turnover is 30-90
days. The working capital amount is determined to be Birr 29.43 million for year one. The
incremental working capital after year 1 due to increase in production capacity will be financed
from the internally generated cash.
Cost of Wheat 60 21,600,000 23,400,000 25,200,000 27,000,000 28,800,000 30,600,000 32,400,000 32,400,000
Sugar and other flavors 90* 4,521,796 4,898,612 5,275,428 5,652,245 6,029,061 6,405,877 6,782,694 6,782,694
Power and Light 30 210,470 228,010 245,549 263,088 280,627 298,166 315,706 315,706
Salary and Wage 30 870,696 878,214 885,732 893,250 900,768 908,286 915,804 915,804
Capacity
Utilization 100.0 60% 65% 70% 75% 80%
Description/Yea
r - Year 1 Year 2 Year 3 Year 4 Year 5
Cost of Wheat 180,000,00 108,000,00 117,000,00 126,000,00 135,000,00 144,000,00
Flour 0 0 0 0 0 0
Power and Light 3,507,840 2,104,704 2,280,096 2,455,488 2,630,880 2,806,272
Sugar and Other
Flavors 25,121,088 15,072,653 16,328,707 17,584,762 18,840,816 20,096,870
Water 9,750 5,850 6,338 6,825 7,313 7,800
Fuel Cost 480,000 288,000 312,000 336,000 360,000 384,000
Packaging 18,380,700 11,028,420 11,947,455 12,866,490 13,785,525 14,704,560
Salary expense 7,804,800 7,804,800 7,804,800 7,804,800 7,804,800 7,804,800
Wage (Birr
50/tone 1,503,600 902,160 977,340 1,052,520 1,127,700 1,202,880
Property
Insurance 328,162 328,162 328,162 328,162 328,162 328,162
Land Lease 58,500 58,500 58,500 58,500 58,500 58,500
Repair &
Maintenance 481,442 481,442 481,442 481,442 481,442 481,442
Stationery&
Communication 234,144 140,486 152,194 163,901 175,608 187,315
Marketing and
Promotion 2,046,092 1,227,655 1,329,959 1,432,264 1,534,569 1,636,873
Auditing fee 20,000 20,000 22,000 24,200 26,620 29,282
Uniform 120,000 120,000 132,000 145,200 159,720 175,692
miscellaneous
expense 20,000 12,000 13,000 14,000 15,000 16,000
Operating Cost 240,096,11 147,582,83 159,160,99 170,740,55 182,321,65 193,904,44
Before Dep. 8 2 3 4 5 9
Depreciation 9,560,283 9,560,283 9,560,283 9,560,283 9,560,283
Operating Cost 240,096,11 157,143,11 168,721,27 180,300,83 191,881,93 203,464,73
Before Interest 8 6 7 7 8 3
Interest Expense 4,865,016 4,406,882 3,903,651 3,350,883 2,743,701
Total Operating 240,096,11 162,008,13 173,128,15 184,204,48 195,232,82 206,208,43
Cost 8 2 9 8 1 3
Cont.
Per the above successive tables, the total annual factory cost is estimated to be Birr 162 million in
the initial year and increases to birr 219 million when it operates at attainable capacity of 90%.
Production Volume: the two-line machinery has an aggregate installed production capacity
of 30,000 tons and 3,600 tons per annum of wheat and biscuit, respectively.
Per the table below the flour line will produce two types of flours of (grade 1 & 2 with equal
proportion). At full capacity with extraction rate of 76% the annual production of flour will
reach total 226,500 quintals and 39,000 quintal of bran.
From the total flour production the biscuit line will use 11% or about 24,120 quintals while
the remaining 89% or about 202,380 quintal will be sold to local market. The flowing table
shows the production volume in detail for each of the production capacity.
Flour to the Market 121,42 131,54 141,66 151,78 161,90 172,02 182,14
(89%) 202,380 8 7 6 5 4 3 2
Sales Revenue:
The net revenue of the project‘s products starts with Birr 245 million and increases to Birr 368
million when it operates at attainable capacity. The under shown table depicts the revenue for each
year under different capacity.
Revenue Schedule
Description/Year Year 1 Year 2 Year 3 Year 4 Year 5 Year 6 Y
Capacity
Utilization 60% 65% 70% 75% 80% 85% 90
The project would be profitable throughout the considered life years. It is expected to generate from
Birr 33 million up to 66 million net profits. The following table shows the forecasted income
statement of the project within its ten operational years.
The project would produce positive net cash inflow starting from the first year and throughout its
life. The cumulative net cash inflow for year one and at the end of 10th year would be Birr 38
million and 578 million, respectively. The initial investment costs would be paid back with the
gross value of net-cash inflows at the end of 3rd operational year.
Cont.
Description/Year Year 6 Year 7 Year-8 Year-9 Year-10
Net Income 61,208,724 65,718,423 66,225,371 66,558,261 66,538,755
Depreciation and
Amortization 696,663 696,663 696,663 696,663 696,663
Equity - - - - -
Bank Loan - - - - -
Working Capital
Recovery 43,765,929
Salvage Value 13,784,877
124,786,22
Total cash Inflow 61,905,387 66,415,086 66,922,034 67,254,924 4
Initial Investment Cost
Principal Repayment 7,442,284 8,174,890 8,979,612 - -
Incremental working
capital 2,388,081 2,388,081 - - -
Total cash outflow 9,830,365 10,562,970 8,979,612 0 0
124,786,22
Net cash 52,075,022 55,852,115 57,942,422 67,254,924 4
328,923,18 386,865,60 454,120,52 578,906,75
Cumulative cash inflow 273,071,065 0 2 6 0
Revenue decline
fixed cost increment
Operating cost increment, and
Simultaneous increase in investment and operating cost
Relatively, the project is not sensitive to increments in fixed investment cost but it is sensitive to
revenue and cost, suggesting a parallel decrease in operating cost and increase in revenue,
respectively. In all cases the however, NPV is positive with minimum IRR 36% which is far from the
discount rate of 9.5%.
The anticipated bank loan would be paid within 8 years excluding 2 years grace period, at quarterly
repayments and 9.5% nominal interest rate per annum. The two years grace period includes one year
construction period per implementation plan indicated in part_1.4 above and one year pre-marketing
period. The schedule is shown in the following table.